Course10910517640 lectures
Entrepreneurship and IP Strategy
Prof. Gouri Gargate · IIT Kharagpur
About
The objectives of the course are :
1. To discuss intellectual property strategy to protect inventions and innovations of new ventures.
2. To develop skills of commercial appreciation by allocating knowledge about substantive aspects of management, strategy and legal literature.
3. The course will make participants appreciate the nature, scope and differences of IP, its different utilities and approaches
4. The course will make participants to manage and strategize IP lifecycle effectively throughout the journey of start-up, in a time when it is aspired highly by the economy and society.
5. Participants will learn the fundamentals and advanced strategies of IP. They will be given opportunity for understanding the same in MSME sector. They will be finally be provided brief exposure about the valuation techniques and audits of IP.
Intended audience: Any discipline
Lectures
Week 1
- Lecture 01 : Introduction
- Lecture 02 : What is an entrepreneurship ?
- Lecture 03 : What do you understand by IP ?
- Lecture 04 : Whether entrepreneurship and IP related? What is role of IP straegy in entrepreneurship?
- Lecture 05 : Case study I - IT industry
Week 2
- Lecture 06 : Innovation, invention and creativity
- Lecture 07 : Types of innovation
- Lecture 08 : Innovation, market and IP
- Lecture 09 : Open innovation and IP
- Lecture 10 : Case Study II - Biotechnology
Week 3
- Lecture 11 : Trademark-Definition
- Lecture 12 : Trademark-Types
- Lecture 13 : Trademark-Registration
- Lecture 14 : Trademark infringement
- Lecture 15 : Case study III - Textile industry
Week 4
- Lecture 16 : Patent-introduction
- Lecture 17 : Patent infringement
- Lecture 18 : Patent strategies-I
- Lecture 19 : Patent strategies- II
- Lecture 20 : Capsule version
Week 5
- Lecture 21 : Copyright – Definition and subject matter
- Lecture 22 : Copyright and related rights
- Lecture 23 : Copyright registration and entrepreneurship
- Lecture 24 : Copyright infringement
- Lecture 25 : Case study IV – Film industry
Week 6
- Lecture 26 : Industrial Design - Definition, concept
- Lecture 27 : Industrial Designs Act - Key features
- Lecture 28 : Industrial Design - Business
- Lecture 29 : Industrial Design infringement
- Lecture 30 : Case study V - Automobile industry
Week 7
- Lecture 31 : IP strategy for start-up and MSME
- Lecture 32 : IP transaction - introduction
- Lecture 33 : IP valuation, bank loan, insurance
- Lecture 34 : Success story and business model of a few start-ups
- Lecture 35 : Case Study VI – Agriculture
Week 8
Syllabus and materials
At NPTEL, as the course publishes them.
Credits and licence
- Institution
- IIT Kharagpur
- Department
- Humanities and Social Sciences
- Teacher
- Prof. Gouri Gargate
- Level
- Undergraduate
- Language
- English
- Subjects
- Society and politics
- Source
- NPTEL
- Licence
- CC BY-NC-SA, as NPTEL states it. Non-commercial use only. NPTEL's terms
- Attribution
- NPTEL states: "Distributed under Creative Commons Attribution-ShareAlike / CC BY - NC - SA", beside a BY-NC-SA badge.
- Who can watch
- NPTEL gives no rating. Invisible Network shows it to Teens profiles and older, judged from what the source says about it. How courses are placed