Learn · Entrepreneurship and IP Strategy
Lecture 11 of 40Week 3
Lecture 11 : Trademark-Definition
Prof. Gouri Gargate · IIT Kharagpur
Credits and licence
- From
- Entrepreneurship and IP Strategy, IIT Kharagpur (at NPTEL)
- Licence
- CC BY-NC-SA, as NPTEL states it. Non-commercial use only.
- Attribution
- NPTEL states: "Distributed under Creative Commons Attribution-ShareAlike / CC BY - NC - SA", beside a BY-NC-SA badge.
- Who can watch
- Teens profiles and older. How courses are placed
All the lectures
- Lecture 01 : Introduction
- Lecture 02 : What is an entrepreneurship ?
- Lecture 03 : What do you understand by IP ?
- Lecture 04 : Whether entrepreneurship and IP related? What is role of IP straegy in entrepreneurship?
- Lecture 05 : Case study I - IT industry
- Lecture 06 : Innovation, invention and creativity
- Lecture 07 : Types of innovation
- Lecture 08 : Innovation, market and IP
- Lecture 09 : Open innovation and IP
- Lecture 10 : Case Study II - Biotechnology
- Lecture 11 : Trademark-Definition
- Lecture 12 : Trademark-Types
- Lecture 13 : Trademark-Registration
- Lecture 14 : Trademark infringement
- Lecture 15 : Case study III - Textile industry
- Lecture 16 : Patent-introduction
- Lecture 17 : Patent infringement
- Lecture 18 : Patent strategies-I
- Lecture 19 : Patent strategies- II
- Lecture 20 : Capsule version
- Lecture 21 : Copyright – Definition and subject matter
- Lecture 22 : Copyright and related rights
- Lecture 23 : Copyright registration and entrepreneurship
- Lecture 24 : Copyright infringement
- Lecture 25 : Case study IV – Film industry
- Lecture 26 : Industrial Design - Definition, concept
- Lecture 27 : Industrial Designs Act - Key features
- Lecture 28 : Industrial Design - Business
- Lecture 29 : Industrial Design infringement
- Lecture 30 : Case study V - Automobile industry
- Lecture 31 : IP strategy for start-up and MSME
- Lecture 32 : IP transaction - introduction
- Lecture 33 : IP valuation, bank loan, insurance
- Lecture 34 : Success story and business model of a few start-ups
- Lecture 35 : Case Study VI – Agriculture
- Lecture 36 : Incubators, research parks
- Lecture 37 : Various Government policies
- Lecture 38 : Integrative approach - Entrepreneurship and IP strategy
- Lecture 39 : Capsule revision
- Lecture 40 : Am I ready to venture my start up? (Course applicability)