The How of Business - How to start, run, grow and exit a small business.

Episodes page 2 of 6

1. 584 – Essential Legal Tips with Wesley Henderson

   13 Oct 2025 · 44 min · Episode 584

   Attorney and entrepreneur Wesley Henderson shares practical legal insights every small business owner needs to protect their business and operate with confidence. Show Notes Page:…

2. 583 – Scaling a Software Startup with Joshua Talbert

   29 Sep 2025 · 42 min · Episode 583

   Engineer-turned-entrepreneur Joshua Talbert shares his journey from defense contractor to tech startup founder and CEO of MySherpas.ai. Show Notes Page:…

3. 582 – Broken Windows Theory for Small Business

   22 Sep 2025 · 14 min · Episode 582

   How small signs of disorder in your workplace can erode culture, safety, and customer trust, and how fixing them builds pride and small business success. Show Notes Page:…

4. 581 – Aunt Ethel's Pot Pies with Sasha Millstein

   15 Sep 2025 · 39 min · Episode 581

   Entrepreneur Sasha Millstein shares her journey launching Aunt Ethel's Pot Pies and scaling this frozen comfort food brand from idea to shelves. Show Notes Page:…

5. R355 – 4 Reasons to Delegate

   8 Sep 2025 · 21 min · Episode 355

   Four compelling reasons why mastering delegation is essential for every small business owner. Show Notes Page: https://www.thehowofbusiness.com/r355-4-reasons-to-delegate/ Henry Lopez shares why effective delegation…

6. 580 – Unlocking Hidden Profits with Jamie Trull

   1 Sep 2025 · 51 min · Episode 580

   How small business owners can unlock hidden profits by optimizing financial levers and making smarter money decisions. Show Notes Page: https://www.thehowofbusiness.com/580-jamie-trull-unlocking-hidden-profits/ Small…

7. 579 – Business Poll Results

   25 Aug 2025 · 16 min · Episode 579

   Business poll results reveal the biggest challenges small business owners face, from marketing struggles to sales fears, debt concerns, AI adoption, and growth barriers. Show Notes Page:…

8. 578 – Return on Experience with Vance Morris

   18 Aug 2025 · 54 min · Episode 578

   The loyalty, referrals, and pricing power a small business gains by consistently delivering remarkable customer experiences, even when the ROI isn't directly measurable in dollars. Show Notes Page:…

9. 577 - AI Literacy for Small Business with Susan Gonzales

   11 Aug 2025 · 40 min · Episode 577

   How small business owners can overcome fear, embrace Artificial Intelligence literacy, and start using generative AI tools to improve efficiency and competitiveness. Show Notes Page:…

10. 576 - Beyond the Failure Statistics

    4 Aug 2025 · 19 min · Episode 576

    How to get your small business beyond the failure statistics. Learn from the business failure statistics, instead of being a part of the failure stats, and build a business that will last. Show Notes Page:…

11. 575 - Protect Your Business from Cyber Attacks with Nick Mullen

    28 Jul 2025 · 44 min · Episode 575

    Cybersecurity expert Nick Mullen shares how you can protect your business from cyber attacks. Small businesses are often the target for today's most dangerous cyber threats. Show Notes Page:…

12. 574 – 5 Reasons Your Business Will Fail

    21 Jul 2025 · 13 min · Episode 574

    Learn the 5 reasons your businesses will fail and how to avoid them. Show Notes Page: https://www.thehowofbusiness.com/574-5-reasons-your-business-will-fail/ Most small businesses don't fail because of bad luck -…

13. 573 – Google Business Profile

    14 Jul 2025 · 43 min · Episode 573

    Maximize your Google Business Profile to improve local SEO, generate more leads, and protect your online presence. Show Notes Page: https://www.thehowofbusiness.com/573-marco-silva-google-business-profile/ For small…

14. 572 – Jungle Driving School Franchise with Zach Beutler

    7 Jul 2025 · 40 min · Episode 572

    How Zach Beutler developed the Jungle Driving School Franchise, and practical advice for business owners and franchisees. Show Notes Page: https://www.thehowofbusiness.com/572-zach-beutler-jungle-driving-franchise/…

15. R351 – Niche Down to Scale Up

    30 Jun 2025 · 15 min · Episode 351

    Niche down to scale up your small business faster. Show Notes Page: https://www.thehowofbusiness.com/r351-niche-down-scale-up/ Focus on the essential and most profitable products or services. Don't try to be all…

16. 571 – Employee to Business Owner

    23 Jun 2025 · 28 min · Episode 571

    Employee to Business Owner - what to consider when overcoming the fear and uncertainty of transitioning from employee to business owner. Show Notes Page:…

17. 570 – Buyer-First Sales for Business Owners

    16 Jun 2025 · 41 min · Episode 570

    Buyer-First Sales for Business Owners with sales coach and author Carole Mahoney. Show Notes Page: https://www.thehowofbusiness.com/570-carole-mahoney-buyer-first-sales/ Do you dread sales conversations or feel like…

18. 569 – Big Rocks

    9 Jun 2025 · 14 min

    Big Rocks - a prioritization and time management technique for small business owners. Show Notes Page: https://www.thehowofbusiness.com/569-big-rocks/ If you're always busy but still not making meaningful progress,…

19. R245 - Two Responsibilities

    2 Jun 2025 · 11 min · Episode 245

    The two most essential responsibilities every successful small business owner must embrace: making decisions and accepting personal mistakes. Show Notes Page:…

20. 568 – Own the Spotlight with Linda Ugelow

    26 May 2025 · 44 min · Episode 568

    Own the Spotlight - practical strategies small business owners can use to turn public speaking from dread to delight, emphasizing the power of storytelling and authentic communication. Show Notes Page:…

21. 567 - Focus Without Burnout with Skye Waterson

    19 May 2025 · 41 min · Episode 567

    Focus Without Burnout: Smarter Strategies for Entrepreneurs. Show Notes Page: https://www.thehowofbusiness.com/567-skye-waterson-focus-without-burnout/ In this episode of The How of Business, host Henry Lopez is…

22. 566 – Good Debt Bad Debt

    12 May 2025 · 20 min · Episode 566

    Good Debt Bad Debt: How to Borrow Strategically in Business. Show Notes Page: https://www.thehowofbusiness.com/566-good-debt-bad-debt/ In this episode of The How of Business, host Henry Lopez reframes how small…

23. 565 - From Manager to Leader with James Turk

    5 May 2025 · 47 min · Episode 565

    Transitioning from manager to leader is more than a title change - it's a mindset shift. In this episode, executive coach James Turk shares insights from his book The Giving Game, including his F45 Playbook for new…

24. R242 - Small Business Systems

    28 Apr 2025 · 15 min · Episode 242

    The essentials of Small Business Systems with host Henry Lopez. Show Notes Page: https://www.thehowofbusiness.com/r242-small-business-systems/ Building a self-managed business starts with solid systems. In this short…

25. 564: The Courage Gap with Margie Warrell

    14 Apr 2025 · 47 min · Episode 564

    The Courage Gap - Overcoming fear and self-doubt to take bold action in your business and life. Show Notes Page: https://www.thehowofbusiness.com/564-margie-warrell-courage-gap/ Dr. Margie Warrell joins Henry Lopez…

26. 563: How I Use AI

    7 Apr 2025 · 29 min · Episode 563

    How I use AI (Artificial Intelligence) in my small business. Show Notes Page: https://www.thehowofbusiness.com/563-how-i-use-ai/ AI is no longer optional – it's a game-changer for small business owners. In this…

27. 562: Skills for Success

    24 Mar 2025 · 58 min · Episode 562

    What are the essential Skills for Success in small business and life? Show Notes Page: https://www.thehowofbusiness.com/562-skills-for-success/ In this episode, Henry Lopez and guest co-host David Begin break down…

28. 561: Cyber Security

    17 Mar 2025 · 43 min · Episode 561

    Cyber Security for small businesses, with IT services and cybersecurity experts Gary Pica. Show Notes Page: https://www.thehowofbusiness.com/561-gary-pica-cyber-security/ Cybersecurity threats are a growing risk for…

29. 560: 4 Franchise Benefits

    11 Mar 2025 · 18 min · Episode 560

    If you are considering a franchise business, then look for the 4 Franchise Benefits. Show Notes Page: https://www.thehowofbusiness.com/560-4-franchise-benefits/ Henry Lopez breaks down four key benefits a franchise…

30. 559: 5 Reasons Your Business Won't Grow

    3 Mar 2025 · 19 min · Episode 559

    Five major challenges that prevent small businesses from scaling. Henry shares practical solutions that small business owners can implement to break through growth barriers and create a scalable, profitable small…

31. 558: Outsourcing Your Back Office with Dida Clifton

    24 Feb 2025 · 28 min · Episode 558

    Outsourcing your back-office operations with Dida Clifton, founder and CEO of The Office Squad. She shares how outsourcing key operational tasks can free up time for small business owners to focus on growth. Show…

32. 557: High-Performance Teams with Vicky Brown

    24 Feb 2025 · 48 min · Episode 557

    Building and sustaining a high-performance team is critical for small business success. High-Performance Teams with Vicky Brown, founder of Idomeneo Enterprises, an HR consultancy that helps business owners develop…

33. 556: Buy the Right Business with David Barnett

    17 Feb 2025 · 52 min · Episode 556

    David shares expert insights into buying and selling small businesses, highlighting why acquiring an existing business can be faster, easier, and less risky than starting from scratch. Show Notes Page:…

34. 555: From Kitchen to Shelf with LLance Kezner

    17 Feb 2025 · 48 min · Episode 555

    Former tech executive LLance Kezner shares how he turned his passion for home cooking into Millie's Sipping Broth, a specialty food brand offering savory, health-conscious beverages in tea bag form. LLance discusses…

35. 554: When to Quit

    10 Feb 2025 · 21 min · Episode 554

    When to quit - How to Know When to Pivot or Persevere. When to quit a project, a marketing campaign, a product line, a business model or perhaps an entire small business. Show Notes Page:…

36. 553: Scaling Your Business with Randy Shaw

    3 Feb 2025 · 48 min · Episode 553

    Randy's entrepreneurial journey, insights on scaling a small business, and the importance of making customers the hero by addressing their deeper needs and solving bottlenecks to achieve lasting success. Show Notes…

37. 552: Veteran-Owned Wagyu Beef Business

    27 Jan 2025 · 45 min · Episode 552

    Growing a Veteran-owned Wagyu Beef Business, KC Cattle Company, with founder Patrick Montgomery. Patrick highlights his journey from military service to entrepreneurship and how he leveraged public relations with Megan…

38. 551: The 5 Stages of Entrepreneurship

    20 Jan 2025 · 23 min · Episode 551

    From Self-Employed or Solopreneur through Serial Entrepreneur—what does it look like and what does it take, to go from running a one-person operation to managing a portfolio of successful businesses and creating a…

39. 550: Super Communicators with Charles Duhigg

    13 Jan 2025 · 45 min · Episode 550

    Super Communicators - how to unlock the secret language of connection with journalist and the author Charles Duhigg. Show Notes Page: https://www.thehowofbusiness.com/550-charles-duhigg-super-communicators/ In this…

40. 549: Human Resources with Claudia St. John

    6 Jan 2025 · 49 min · Episode 549

    Small Business Human Resources management with Claudia St. John. Show Notes Page: https://www.thehowofbusiness.com/549-claudia-st-john-human-resources/ Are you struggling with hiring, retaining top talent, or…

41. 548: 2024 Top 5 Episodes

    30 Dec 2024 · 14 min · Episode 548

    Highlights from 2024 Top 5 Episodes, based on unique listener downloads. Show Notes Page: https://www.thehowofbusiness.com/548-2024-top-5-episodes/ Discover the most popular episodes of 2024, based on listener…

42. 547: Lessons from The Art of Shaving with Eric Malka

    16 Dec 2024 · 46 min · Episode 547

    Lessons from The Art of Shaving: starting, growing, and selling The Art of Shaving company. Show Notes Page: https://www.thehowofbusiness.com/547-eric-malka-the-art-of-shaving/ On this episode, Henry Lopez is joined…

43. R504: Strategic Planning for Small Business

    11 Dec 2024 · 28 min · Episode 504

    How to create a Strategic Plan for your small business. Use a Strategic Plan to set your goals, objectives and initiatives for your small business. Show Notes Page:…

44. 546: Power Washing Franchise with Aaron Harper

    2 Dec 2024 · 56 min · Episode 546

    How to own a successful Power Washing franchise small business with Aaron Harper. Show Notes Page: https://www.thehowofbusiness.com/546-aaron-harper-power-washing-franchise/ On this episode we dive into the world of…

45. R255: Overcoming Fear with Ruth Soukup

    18 Nov 2024 · 31 min · Episode 255

    Overcoming Fear to start and grow your small business, with Ruth Soukup - author of "Do It Scared: Finding the Courage to Face Your Fears, Overcome Obstacles, and Create a Life You Love". Show Notes Page:…

46. 545: Take Control of Your Time with Andrew Hartman

    11 Nov 2024 · 50 min · Episode 545

    How to take control of your time, and trade stress, overwhelm and anxiety for peace, freedom and clarity, with Andrew Hartman. Show Notes Page: https://www.thehowofbusiness.com/545-andrew-hartman-take-control/ Andrew…

47. 544: Top 10 Productivity Tools

    4 Nov 2024 · 9:13 · Episode 544

    Henry's Top 10 Personal & Business Productivity Tools. Show Notes Page: https://www.thehowofbusiness.com/544-top-10-productivity-tools/ In this episode of The How of Business, host Henry Lopez shares his current top…

48. 543: The 1-3-1 Problem Solving Method

    28 Oct 2024 · 37 min · Episode 543

    1-3-1 Problem Solving Method, a simple yet effective approach to empower your team to independently tackle and solve problems in your small business. Show Notes Page:…

49. 542: Six Stages of Successful Employee On-Boarding

    21 Oct 2024 · 17 min · Episode 542

    The 6 Stages of Successful Employee On-Boarding for small businesses. How to create an effective on-boarding process that sets new hires and contractors up for long-term success. Show Notes Page:…

50. 541: Navigating Growth with Garrett Delph

    14 Oct 2024 · 48 min · Episode 541

    Navigating growth while minimizing chaos in your small business, with entrepreneur Garrett Delph. Show Notes Page: https://www.thehowofbusiness.com/541-garrett-delph-navigating-growth/ In this episode of The How of…