Learn · TED

Talk13 min

The creative power of your intuition

Bozoma Saint John · TED

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About

Great ideas are like electricity -- they snap into sharp focus and sprint from place to place. What's the best way to capture them? Bozoma Saint John, Chief Marketing Officer at Netflix, makes a compelling case to move away from an overreliance on data when making big decisions -- and calls on us all to tap into the power of our intuition and become creative trailblazers.

The talk

  1. The creative power of your intuition 13 min · TED's player

Credits and licence

Institution
TED
Department
TEDMonterey
Speaker
Bozoma Saint John
Year
2021
Level
For everyone
Language
English
Subjects
Business and management
Source
TED
Licence
CC BY-NC-ND 4.0, as TED states it. Non-commercial use only, and no changed versions. TED's terms
Attribution
TED Talks are licensed by TED under Creative Commons BY-NC-ND 4.0 International and are shown here in TED's own player, as TED's usage policy asks.
Who can watch
TED gives no rating. Invisible Network shows it to Tweens profiles and older, judged from what the source says about it. How courses are placed