Learn · TED

Talk20 min

The paradox of choice

Barry Schwartz · TED

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About

Psychologist Barry Schwartz takes aim at a central tenet of western societies: freedom of choice. In Schwartz's estimation, choice has made us not freer but more paralyzed, not happier but more dissatisfied.

The talk

  1. The paradox of choice 20 min · TED's player

Credits and licence

Institution
TED
Department
TEDGlobal 2005
Speaker
Barry Schwartz
Year
2005
Level
For everyone
Language
English
Subjects
Economics, Business and management, Psychology and the brain
Source
TED
Licence
CC BY-NC-ND 4.0, as TED states it. Non-commercial use only, and no changed versions. TED's terms
Attribution
TED Talks are licensed by TED under Creative Commons BY-NC-ND 4.0 International and are shown here in TED's own player, as TED's usage policy asks.
Who can watch
TED gives no rating. Invisible Network shows it to Teens profiles and older, judged from what the source says about it. How courses are placed