Course11010709440 lectures
Innovation, Business Models and Entrepreneurship
Prof. Rajat Agrawal Prof. Vinay Sharma · IIT Roorkee
About
The course titled "Innovation, Business Models and Entrepreneurship", is designed to give an in-depth understanding on various aspects of innovation, creativity, evolving business models, incubation and entrepreneurship. The course also includes sessions on blue ocean strategy and technology incubation which are proving as game changer in today's competitive scenario. Course also deals with role of IPR and IP management in innovation management. The course is a blend of theory and practice therefore this course does not require any prerequisite and will be useful to understand innovation and its applications in different spheres of development and growth.
Intended audience: Students of M.B.A., M.Tech, M.Des.,Students interested in Entrepreneurship,Working Professionals who want to use innovation as a strategic tool.
Lectures
Week 1
- Analyzing the Current Business Scenario
- Innovation and Creativity-An Introduction
- Innovation in Current Environment
- Types of Innovation
- School of Innovation
Week 2
- Challenges of Innovation
- Steps of Innovation Management
- Idea Management System
- Divergent v/s Convergent Thinking
- Design Thinking and Entrepreneurship
Week 3
- Experimentation in Innovation Management
- Idea Championship
- Participation for Innovation
- Co-creation for Innovation
- Prototyping to Incubation
Week 4
- What is Business Model?
- Who is an Entrepreneur?
- Social Entrepreneurship?
- Blue Ocean Strategy-I
- Blue Ocean Strategy-II
Week 5
- Marketing of Innovation
- Technology Innovation Process
- Technological Innovation Management Planning
- Technological Innovation Management Strategies
- Technology Forecasting
Week 6
- Sustainability Innovation and Entrepreneurship
- Innovation Sustainable Conditions
- Innovation: Context and Patterns
- SME’S strategic involvement in sustainable development
- Insight and Entrepreneurship
Week 7
- Management of Innovation, creation of IPR-I
- Management of Innovation, creation of IPR-II
- Types of IPR
- Patents and Copyrights
- Patents in India
Week 8
Syllabus and materials
At NPTEL, as the course publishes them.
Credits and licence
- Institution
- IIT Roorkee
- Department
- Management
- Teacher
- Prof. Rajat Agrawal Prof. Vinay Sharma
- Level
- Undergraduate
- Language
- English
- Subjects
- Business and management
- Source
- NPTEL
- Licence
- CC BY-NC-SA, as NPTEL states it. Non-commercial use only. NPTEL's terms
- Attribution
- NPTEL states: "Distributed under Creative Commons Attribution-ShareAlike / CC BY - NC - SA", beside a BY-NC-SA badge.
- Who can watch
- NPTEL gives no rating. Invisible Network shows it to Tweens profiles and older, judged from what the source says about it. How courses are placed