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Talk14 min

How symbols and brands shape our humanity

Debbie Millman · TED

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About

"Branding is the profound manifestation of the human spirit," says designer and podcaster Debbie Millman. In a historical odyssey that she illustrated herself, Millman traces the evolution of branding, from cave paintings to flags to beer labels and beyond. She explores the power of symbols to unite people, beginning with prehistoric communities who used them to represent beliefs and identify affiliations to modern companies that adopt logos and trademarks to market their products -- and explains how branding reflects the state of humanity.

The talk

  1. How symbols and brands shape our humanity 14 min · TED's player

Credits and licence

Institution
TED
Department
TEDWomen 2019
Speaker
Debbie Millman
Year
2019
Level
For everyone
Language
English
Subjects
Business and management, Society and politics, History, Art, architecture and design
Source
TED
Licence
CC BY-NC-ND 4.0, as TED states it. Non-commercial use only, and no changed versions. TED's terms
Attribution
TED Talks are licensed by TED under Creative Commons BY-NC-ND 4.0 International and are shown here in TED's own player, as TED's usage policy asks.
Who can watch
TED gives no rating. Invisible Network shows it to Teens profiles and older, judged from what the source says about it. How courses are placed