Learn · TED

Talk17 min

Designing books is no laughing matter. OK, it is.

Chip Kidd · TED

Watch At TED

About

Chip Kidd doesn't judge books by their cover, he creates covers that embody the book -- and he does it with a wicked sense of humor. In this deeply felt (and deeply hilarious) talk, he shares the art and the philosophy behind his cover designs. (This talk is from The Design Studio session at TED2012, guest-curated by Chee Pearlman and David Rockwell.)

The talk

  1. Designing books is no laughing matter. OK, it is. 17 min · TED's player

Credits and licence

Institution
TED
Department
TED2012
Speaker
Chip Kidd
Year
2012
Level
For everyone
Language
English
Subjects
Literature and writing, Art, architecture and design
Source
TED
Licence
CC BY-NC-ND 4.0, as TED states it. Non-commercial use only, and no changed versions. TED's terms
Attribution
TED Talks are licensed by TED under Creative Commons BY-NC-ND 4.0 International and are shown here in TED's own player, as TED's usage policy asks.
Who can watch
TED gives no rating. Invisible Network shows it to Teens profiles and older, judged from what the source says about it. How courses are placed