Talk201612 min853×480

Martina Flor: The secret language of letter design

TED.com

Education

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About

Look at the letters around you: on street signs, stores, restaurant menus, the covers of books. Whether you realize it or not, the letters are speaking to you, telling you something beyond the literal text — that whatever they represent is modern or finely crafted or fantastical or zany. Learn to decode this secret language with lettering designer Martina Flor as she explains how altering the shapes, colors and textures of letters changes how we perceive them. (In Spanish with English subtitles).

Archive
Internet Archive, in TED Talks
Licence or status
CC BY-NC-ND 4.0, as the Internet Archive states it.
Credit
TED.com
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