Commercial201811 min1920×1080

(Duplicate) How This Plane Earned A Dangerous Reputation: The DC-10 Story

Mustard

Industrial and advertising

At the Internet Archive

Clips are not offered for this film: no licence or public-domain mark is recorded for it.

About

Link to YouTube version: https://www.youtube.com/watch?v=l-085TjhUPo

Video created by Mustard. Rights to the video belongs to Mustard.

Description by Mustard:

To start your free trial and get 10% off your first purchase go to: http://squarespace.com/mustard

The DC-10’s story begins in the early 1970’s, at a pivotal time when air travel was undergoing a revolution. A new generation of wide-body airliners like the Boeing 747 introduced for 1970’s increased passenger capacity at a time when air travel was becoming more affordable.

In 1971, McDonnell Douglas introduced their first airliner wide-body airliner, the DC-10. But few months later, rival aircraft builder Lockheed introduced their new wide body airliner, the L-1011. The DC-10 and L-1011 were similar aircraft aimed at similar segments of the market. The DC-10 incorporated many existing narrow body technologies from earlier DC-8 and DC-9’s. Focusing on simplicity and reliability, McDonnell Douglas took a technologically cautious approach in an era of rapid technological change, and this helped accelerate the DC-10’s development. This design approach, in part, helped McDonnell Douglas beat rival Lockheed to the market and the DC-10 was soon outselling the L1011.

But after just a few years in service, the DC-10 would go from being pride of airlines, to a plane some people thought twice about flying. A series of accidents during the 1970’s, some of which were attributed to the plane’s design, shrouded the DC-10 in controversy. McDonnell Douglas found itself facing extraordinary accusations that it had rushed the plane’s development, leading to inadequate, even negligent design decisions. Damage to the DC-10’s reputation would peak in 1975, after the Federal Aviation Administration temporarily suspended the DC-10’s Type certificate. It would take years for the DC-10’s reputation to recover, and by the 1980s, McDonnell Douglas was facing even bigger challenges. The market had really only been big enough for one tri-jet and that ensured that neither would become a true commercial success. Despite its troubled start, the DC-10 would fly for over 40 years serving with some of the world’s largest airlines. In spite of tragic early accidents statically the DC-10’s safety record would go on to be comparable to other wide bodies of the era.#DC10#McdonnellDouglas#Trijet#Airplane

Select new footage provided courtesy the AP Archive: AP Archive website: http://www.aparchive.com Twitter: https://twitter.com/AP_Archive Facebook: https://www.facebook.com/APArchives YouTube: https://www.youtube.com/c/aparchive and https://www.youtube.com/c/britishmovi...

Special Thanks to 'Classic Airliners & Vintage Pop Culture' Youtube channel for letting us sample amazingly retro DC-10 commercials. Check out their huge collection of footage at:https://www.youtube.com/user/mcdonnel...

Special thanks to Geoffrey Thomas for providing us with a rare MD-11 promotional film. Please check out his awesome airline safety and product rating website at: https://www.airlineratings.com/

Special thanks to Nick Arehart for helping clean up our audio: https://twitter.com/airhrt_

Special thanks to Aviation Ancestry for maintaining an incredible and free archive of vintage aircraft advertisements: http://www.aviationancestry.co.uk/

Human-made No record of this work says a model made it. What this means.

Archive
Internet Archive, in Vintage commercials
Licence or status
The Internet Archive states none for this item.
Credit
Mustard
Language
English
Who can watch
The archive gives no rating. Invisible Network shows it to Tweens profiles and older, judged from its collection and subjects. How films are placed