Motor Age 1923-03-08: Vol 43 Iss 10

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In This Issue 90% Maintenance—10% Sales Thousands of good dealers—all good business men will deliver thousands of motor cars this year—and yet lose money. Four reasons: Not enough discount. Too many time sales. Too much service expense. Too much loss on second hand cars. I have the answer. Are you interested? [Oe Be President Jordan Motor Car Company Cleveland, Ohio Entered as second-class matte 1899, at the post office at Chicago, Ill, under Act March 3, 1879

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4 “materials, the continuous production in large 4 er . . . - make a saving, and this is being passed on to you. 76 BLACK & DECKER MFG.CO. owson Heights = +: Baltimore, Md., U.S. A. BLACK & DECKER SERVICE The Life of Black & Decker Electric Tools is exceptionally long by reason of their design, the use of the best materials, and their fine workmanship. This long life is further extended by our chain of conveniently located Service Stations. NEW TOOL GUARANTEE given on all machines serviced by Black & Decker Service Stations. Branch Offices and Service Stations Carrying Complete Stocks of Parts Operated by Factory Trained Men Located in SAN FRANCISCO DETROIT PHILADELPHIA CHICAGO ATLANTA KANSAS CITY CLEVELAND Canadian Factory, 344 St: James St., Montreal, P. Q. Member of S. E. A.

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March 8, 1923 MOTOR Red Star- Unquestionably ) the Most Accurately Made Price $ ve \ complete 2 ‘ \ AGE Timer for FORDS Magnified Cross Sections of RED STAR Roller Made of 100 point earbon tool steel, uniform through- out. Ground and polished to a mir- ror surface. Al- ways makes a per- fect contact. Ordinary Roller Surface hardened, quickly wears un- even, gets bumpy and pounds race. Causing poor con- tact, loss of pow- er and endless mo- tor trouble. HOROUGHLY tested and proved by years of hard wear, Red Star Timer is unquestionably made right. The greatest possible care is used in maintaining, thru accurate workmanship, the high standards of the Red Star Factory. The highest grade materials are selected for each part. Lathe work, grinding and polishing are all done tothe very limit of mechanical perfection. Finest Material— Accurate Workmanship Rigid Inspection— Insure Red Star Quality Perfect Combination of Working Parts Every part in itself is mechanically cor- rect in design and every part works perfectly with every other part. A proper combination of working parts is vital to the life and success of a timer. After months of the hardest kind of heavy duty the Red Star Roller will con- The 100 point carbon tool steel roller is tempered just like a tool. It is ground concentric within one-thousandth of an inch and polished to a mirror like surface. The race of “short-proof,” bone- hard fibre and the butt-welded contact points are carefully lathe turned, ground and polished. Fibre and contact points have exactly the same resistance to wear—assuring a smooth, even race at alltimes. Every Red Star undergoes nine tests and a final inspection. This vigilance is con- stantly maintained in order to assure every Red Star user a mechanically perfect Timer. For years Ford owners all over the country have used and in- sisted on Red Star Timers be- cause they stand up. Be sure you get a Red Star, the Red Star is on the boxand stamped on the shell. Our 1923 Catalog will be sent Free to any established dealer tinue to make a perfect contact. The who writes us on his letterhead Race and Roller will be smooth and . ‘ Auto Components, Inc., Division of even—without pits or bumps. Advance Automobile Accessories Corporation 1721 Prairie Avenue Dept. 958 Chicago, Illinois Advance Equipment is recognized from coast to coast as the finest made. When you buy an article of our manufacture for your automobile, you are sure that it is the best article for the purpose which money and manufacturing skill can produce. DUPLEX SHOCK ABSORBERS FOR FORDS ANCE ASB ADVANC BRAKE LINING ) FeLGORK TRANSMISSION for LARGER CARS Made from genuine asbestos for use on larger cars- Buy it for Better Soto and Longer Wear ADVANCE EQUIPMENT. Gévery Product the Best of its Kind sway, vibration. You wouldn't believe a Ford could ride so easy.

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They Create Business For Garage Men and “fobbers! ERFECT CIRCLE Oil-Regulating Piston Rings create piston ring busi- ness—for both garage men and jobbers. For example— In the Middle West is a garage which a year ago started to feature these rings. It gained a reputation for knowing how to stop oil-pumping. And today, it has a long waiting list of motorists who want PERFECT Circe Rings in their motors. This experience is not unusual. And it is the result of many such experiences that caused one of the leading jobbers of Ohio to say: “PERFECT CiRcLE Piston Rings have broughtmorenew customers toour firm than any other line we ever handled”. PERFECT Circ. Oil-Regulating Rings stop oil-pumping—give an average oil-mileage of 1000 to 1500 miles to the gallon—and provide positive lubrication. Only one oil regulating ring is used to the piston. Order a trial set of PERFECT CIRCLE Piston Rings. Install them. You'll know then why they build business for garage men—why they’re the leading line with so many jobbers, Oil-Regulating Type Gandini Type PRICE $1.00 EACH PRICE 25c and up Up to and including Sin. diameter | Marketed through recognized automotive jobbers, only. Indiana Piston Ring Company Hagerstown, Indiana ual Harkrader & Harkrader: Western Sales Agents, 1603 S. Michigan Ave., Chicago

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Published Every Vinsalia by THE CLASS JOURNAL COMPANY MmaAanmeERS BUILDING 59 East Madison Street, CHICAGO Vol. XLIII Chicago, March 8, 1923 No. 10 CONTENTS Ninety Per Cent Service—Ten Per Cent Sales 9 By B. M. lkert Bill Fixit’s Return ns - 16 By A. H. Packer Is the Car Owner Unreasonable in Service Demands? ......... ; 19 By Alexander Johnson Salesman Urges Dealer to Cut Tire Prices 21 Can a House Organ Pay You a Dividend? 22 By James V. Malone MOTOR AGE’S Picture Pages of Automotive Interest 24 Editorials— Tire Prices . 26 Used Car Market Information 26 Dealers Ignore Profit. 27 Batteries and Cleanliness 27 Profiteering? -........ 27 Tut’s Tomb 27 News of the Industry— Great Rubber Rise Worries Industry 28 Unit Truck Service Plan Adopted 2 ae Many Motor Vehicle Bills Before Iowa Legislature... 29 Gasoline Production in 1922, 20 Per Cent Greater RE ES eR er ered 30 Clarence A. Earl Elected Head of National Motors... 31 Upward Trend in Production as Spring Buying Starts 31 General Motors Production Totals 456,763 for 1922.... 32 New Orleans Garage Men in Campaign Against Thefts 32 Many Sales to Farmers as Annual Omaha Show a RS eo re a 33 Deke Wins Prize With 1898 Car at Salt Lake City Show .. 33 Used Car “Price “Report. to Be Published A Earl Motors Manufacturing Co. Is Reorganized...... 34 “Best Ever,’”’ Say Dealers of This Year’s Frisco Show 35 Liberty Assets Ordered Sold at Auction April 3 35 Finance Companies Have a Distinct Economic Co ee ; 36 Snappy Show at Des Moines d ; 36 Concerning Men You Know ana In the Retail Field...... a senile aa Business Notes .................... 39 The Readers’ Clearing House— Factors Governing Valve Timing 40 Small Garage for Repairing Only 41 Chevrolet Lubrication -... 42 Poor Connections Cause Trouble With bias aa 43 Information on Dodge Clutch 44 Lighting a House With Automobile Generators 45 Boosting Accessory Sales 46 Getting a Patent—and—Making It Pay 47 Coming Motor Events 48 Squeeks & Rattles 48 Specifications of Trucks, Tractors and Passen- ger Cars ......... 49-54 Index to Advertisers Next to Last Page. SUBSCRIPTION RATES United States, Mexico and U. S. Possessions................. $ 3.00 per year Canada .. pibeoneonae seseceeaceeee 5.00 per year All Other Countries in. Postal I eo a 6.00 per year Single Copies . ..85 cents Subscriptions accepted only from the “Automotive Trade Entered as Second Class Matter Sept. 19, 1899, at the Post Office at Chicago, Ill., under Act of March 6, 1879. larch 8, 1923 MOTOR ae) Ptting You hear it everywhere Never before has Goodrich tire quality registered such a sharp impression as it is doing this year. “Buy GOODRICH” is the friendly suggestion passed daily by motorist to motorist. *Sell GOODRICH” is the sensible ad- vice given progres- sive, clear-thinking dealers. There is a reason for this universal pref- erence for Goodrich. The Goodrich tire, in cord or fabric, is the best tire value today, and is proving it in every climate and on every road throughout the nation. The B. F. GOODRICH RUBBER CO Akron, Ohio Goodrich TIRES “BEST IN THE LONG RUN”

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MOTOR which covered 50,000 milesin 149% days AGE How would you like to sell a car like this? 10 Years Mileage in 5 Months The Frint Motor Car Company, Oldsmo- bile distributors at Milwaukee, ran a stock Oldsmobile Light Eight an average daily mileage of 334% miles between May and December, 1922. That’s 50,000 miles in 149% days. In making this wonderful record the valves were ground only twice— after 20,000 miles and 33,000 miles re- spectively. Tire mileage averaged 17,000 miles per set; gas mileage averaged 15-1-10 miles per gallon—a remarkable record con- sidering that the car traveled, rain or shine, every good and bad road in Wisconsin and Northern Michigan. Engine oil was changed every 500 miles. Aside from minor adjustments, the only mishap was the breaking of two rivets in the spare tire carrier. The 50,000 mile run of the Oldsmobile Light Eight is equivalent to 10 years of average driving—and the car is now on its second 50,000 miles and running as smoothly as ever. How would you like to sell this kind of a car? OLDSMOBILE OLDS MOTOR WORKS, LANSING, MICHIGAN Division of General Motors Corporation Oldsmobile, as a General Motors Product, enjoys the benefits of the findings of the greatest automobile laboratories in the world—the General Motors Research Laboratories, Dayton, Ohio, shown below. The Oldsmobile Light Eight Engine, after exhaustive tests at these laboratories, was declared the most powerful of all automobile engines of like piston displacement. A PRODUCT OF GENERAL MOTORS March 8, 192

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rch 8, 1923 MOTOR AGE eeeeneees ee ee nn I Publisher's Service Station /@ Hendering Service to Help You Tender Service ¢ 4 Human Interest in Your Business If we can judge by the comments and response of the readers who write to us —and many of them do—two rather new features in MOTOR AGE are attracting much attention. These features were designed more for interest than importance. They are “23 Years Ago This Week in MOTOR AGE” and “‘Squeeks and Rattles.”’ These features were started in MOTOR AGE on the theory that even in a business paper there is an opportunity for something aside from routine and technicalities. Business men are human and they like to know things pertain- ing to their business that are just human in their interest. The readers of MOTOR AGE have, of course, their chief interest centered in the automotive business and the history and humor of this industry are worthy of consid- eration. “23 Years Ago This Week in MOTOR AGE” is more than mere interest. At that period this industry was gathering strength and many experiences of those days have helped to build the fabric of the industry for today. Two weeks ago there was reprinted from MOTOR AGE of 23 years ago an item that told of the Wanamaker effort to sell automobiles in the great Philadelphia department store. That experiment has been beneficial to the industry. These items are inter- esting to the old timers because of the personal association and they are important to the later recruits because they tell of the basis on which our present structure is built. In fact, this feature has proved of as great an interest as we expected it to, and it has proved of more importance. “Squeeks and Rattles” needs no recommendation here. The readers have been quick to catch the spirit of this feature and many contributions are received for it. This page is well worth reading, for there is much more sense than humor in some of the quips gathered there—none will contend that they are not funny. This department has just been recognized by that great censor of humor “Topics of the Day’ and one of the original jokes on this page is being flashed to the thousands who attend motion picture shows.

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MOTOR AGE C/ _ i) Nash Leads the World in Motor Car Value Nash Breaks a California Record Next week newspapers all over the state of California will announce the arrival of the greatest single shipment of motor cars in the history of that commonwealth. And they are Nash cars—the new model Fours and Sixes. Two complete trains, one of 50 and the other of 60 fifty-foot cars were required to handle this immense order, valued at nearly three-quarters of a million dollars. They pulled out of Kenosha on the 28th of last month with a total of 515 Nash cars aboard. Week by week the demand for the new Nash models not only in California but throughout the entire United States is growing tremendously in volume. Automobile dealers who have been watching the rapid progress of the Nash Motors Company would do well to act now instead of waiting longer. There are some good territories open where a real vol- ume of profitable business awaits you if you have the Nash line. Write the Sales Department. NASH THE NASH MOTORS COMPANY KENOSHA, WISCONSIN Nash Leads the World in Motor Car Value °) ry (1332) March 8, 1923

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VOTOR Selling Costs Reduced AG E —Profits Increased— One reason why dealers profit so highly from Marmon sales 1s because their selling costs are low. For Marmon selling efforts are scientifically planned, and intelligently Marmon prospects are automatically directed. Do we Marmon are sold before see them? That is one of the of Marmon Séc ’ et $ sales Ask co-operation. about it. NorDYKE & MARMON COMPANY ldress Inquirte Waste is eliminated. s te Es Dent selected. Indiscriminate canvass- ing is avoided. A\ll solicitation, by mail and in person, centers on men and women who are able to buy and can become interested in the Foremost Fine Car. (And the number of these is increasing daily.) All this is part of Marmon’s sales service to the dealer. His terri- tory is carefully studied and its possibilities minutely explored by the Marmon Sales Extension Division. Then a complete cam- paign of selling is presented. This includes all the material for con- tinuous circularizing—the most effective of its kind ever used by motor car dealers—and very thor- ough instruction for salesmen. Do you have such advantages now? that means so much to the motoring public Are they coupled with a name as Marmon? If not, you are losing profits \n opportunity awaits you. Write today for details concerning it. tablished 1851 INDIANAPOLIS A ~MARMON CThe CJoremost Chine Car of fifty-two adve tusements appe pearing in this publication

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MOTOR ‘ fe) Pa a AGE March & 192 xg e- A Dealer is Judged by the Line He Sells! UE to Reo’s rigid standards, the holder of a Reo franchise is a man of unquestioned integrity and stability. The confidence of the buy- ing public becomes his immediate asset. And with the Reo line he can keep faith! Both to his public and himself. For the Reo line comprises the 4- passenger Coupe, 5-passenger Sedan, Manufactured in the Big Reo Shops—Not Assembled. Territory is limited, but favorable applications will Reo Motor Car Co., Lansing, Mich. new 4-door Brougham, 7-passenger Touring Car and new Phaeton Reo,— all on the famous Reo double-framed chassis, powered with the rugged 50 h. p. engine. These, added to the Reo Taxicab, Speed Wagon (in 12 body styles), and a Passenger Bus chassis, truly rep- resent a product for every sales sea- son or occasion. And all are— be considered.

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Vol. XLIII, No. 10 Chicago, March 8, 1923 $3 Per Year In keeping with the modern version of selling maintenance, a customer entering the building of the Hudson Motor Car Co. of Illinois is met in the door by an inspector. Here is shown the inspector's desk and back of it the offices of the service department Ninety Per Cent Service—Ten Per Cent Sales Importance of Adequate Maintenance Facilities Emphasized in New Struc- ture of Hudson Motor Co. of Illinozs. Ramp Construction and General Routing Plan Speed Up Basts. Work Handled on Production Operations. Good Shop Morale Created by Excellent Working Conditions. By B. M. HEN the Hudson Motor Car Co. of Illinois \ \ recently opened the doors of its new service and sales building at 2222 Michigan Avenue, Chicago, there was presented to the public what is probably as an efficiently planned and completely equipped an institution for handling in large volume the servicing and selling of automobiles as has ever been constructed. We say servicing and selling, instead of selling and servicing because ninety per cent or more of the building is devoted to the servicing end of the business. The man- IKERT agement feels that ninety per cent of the automobile busi- ness today is built on service. And with that in mind, it is but natural to find the new building of this company physically proportioned on approximately a ninety and ten basis. The impression one gets in this institution, after having first become adjusted to the vastness of it, is that nothing has been left undone to smooth the path of the customer. Attention to detail is sometimes overlooked in large insti- tutions, but here we find nothing has been overlooked to

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MOTOR AGE March 8, 1923 These pictures give some idea of the vastness of the place. The main repair shop is shown at the upper left. Upper right, first floor view taken from rear of quick service department. Lower left, a car coming down the ramp from third floor. In circle, the boy on roller skates who takes tools and parts to and from mechanics in the shop help every phase of the business. You cannot help putting the stamp of approval on every division of the business. The methods installed allow of the most approved way of selling service. And, it must be borne in mind that a large volume of business is done in this place and that, therefore, it is highly essential that the method of operating be such that nothing outside of a tornado or earthquake can hamper the steady flow and logical procedure of the work. While the building is very large, 400 ft. long, 100 ft. wide and three stories high, those who planned it certainly did not work on the basis that as long as they had plenty of space it was all right to put this department here and that depart- ment there. Far from it. The layout of the various floors and departments is such that no false movements or wasted steps are possible. Everything was put down on paper and the plans drawn so the correct relation existed between the vari- Much of the planning of the new building and its operating methods were evolved by Service Manager W. L. Silvis ous floors and departments. Congestion is impossible, that is under ordinary conditions. Unless every Hudson and Essex in Chicago is driven to the building at one time there is reason to believe the service station can adequately handle the work without crowding anybody. The first floor of the service station, for example, which takes care of the quick service jobs, can easily accommodate 68 cars without crowding the aisles. The third floor on which is located the main repair shop, paint and trim shop, can house about 100 cars conveniently. Then there is the second floor which is given over to the conditioning of new cars and accommodates a large number of cars. The building layout is flexible and cars can be shunted to meet any emergency which may arise. Before it is possible to render an account of the manner in which the work is handled in this building, it is essential that the reader know more about the physical characteristics of the building, the relation between the various departments and so on. We have already given the major dimensions of the structure and to these might be added the fact that the building extends for an entire block and is one of the largest, if, indeed, not the largest building devoted exclusively to service and sales in the country. Each floor contains prac- tically un acre of floor space. The salesroom and office entrance is on Michigan Avenue, and cars coming in for service use the Wabash Avenue en- trance un the other end of the building. There are separate doors, one for entering and one for leaving the service depart- ment. The first floor houses the office of the service manager and sei'vice superintendent, testers, garage, quick service floor, used cur salesroom, offices of sales executives and the general showroom. The second floor takes care of the new car depart- ment, parts department, reception rooms, geenral offices and executive offices. On the third floor is the general shop, machine shop, blacksmith shop, enameling ovens, paint shop and trim shop. There are no elevators for moving cars. Instead, the build- ing is provided with ramps, so laid out that cars can be run

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March 8, 1923 Some of the conveniences for the employes. wash rooms are of the best quality. from the ground floor to the shop on the third floor in a few seconds. The entrance to the ramp on the first floor is to the left of the door through which cars enter the building and hugs the north wall of the building. On the second floor the path for cars is at right angles to the ramp and to the left. The second ramp from the floor to the third is on the south wall of the building. Inasmuch as there is no sharp curve to the ramp at the second floor, it is possible to drive cars up or down with safety and at comparatively high rates of speed. A mirror at the top of the first ramp shows at all times whether or not the second ramp is occupied by a car coming up or down. In the same way the mirror indicates to a driver on the second ramp the condition of the first. Both ramps are double, that is, cars going up or down can pass on them. The boiler room located at the Wabash Avenue end of the building is an institution in itself. It is a small power house and would do justice to a small town. Besides housing two immense boilers, there are air compressors, pumps, machinery for operating the pneumatic tube system, hot water heaters and fire-fighting apparatus. On the second floor, we find a section set aside for the air washing and heating system. All air for ventilation is taken in from the outside, heated, washed and heated again to the proper temperature which can be regulated by hand or thermostats. A huge blower forces the air through con- duits to all parts of the building. A separate heating system is used for the paint and varnish room, in which heat may be required at a time when it is not desired in the other parts of the building. Thus, it is not necessary to heat the sales- room or any other department, when heat is desired in the varnish drying room. Another instance of economy is found in the arrangement for heating the water used throughout the building. Ordinarily the boilers take care of heating the water supply, but in addi- tion there is a refuse burner in the boiler room which is from it can be used to heat the water second used arranged so the heat supply. UOTOR There are locker rooms for the men in In the upper right view is a oe Hl fs aa ae - | the shop; shower baths and the fittings in the shown the women’s rest room Illuminating gas, compressed air and electricity are carried to all parts of the shop for the use of the mechanics. An unusual amount of light building and in addition the interior of the service station and shop is painted with “Barreled Sunlight.” It would be difficult to find ideal working conditions for the men in a place as large as this. enters the more There are many time-saving utilities installed throughout the building. We already have mentioned the pneumatic tubes and in addition there are inter-department telephones for rapid communication between all members of the organization. An “Auto-call” system from the telephone switchboard makes it any person instantly. There electric dumb waiters to deliver parts to the shop and quick time. Incidentally, these dumb possible to locate almost are service floors in minimum The machine shop, in which is performed such operations as cannot be performed by the mechanics. It is but one of the many depart- ments located on the third floor

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Y00Td ININYVZZ4IW NWid WOOTd LSuld SNIWOM DITANS March 8, 1923 of the various de- eo a2 , M$ad | | SNOLIGdSNI Jovuois ux ! 800ld SUL WOOY MOHS g of cars and that on the NVOLHOIW ———.%' — TAY ACY AQ TAY HSYUVM ' [zr anna ; AD IL swan _ yOOT, dOOM s ‘ . = a Tidd4O0 1AAN-AD : ~ “= e ve AGE . iB N¥1d 4O00Td LNIWIT ad001Td QNOJAS iddd SLaVd ( NAIIA7I~ INMMaAS AG 3 ONiddIHS = o> | The dotted line on the ground floor shows the routin MOTOR “sid Shvpiiaos ro. third floor the routing of a new car after purchase sna Load dOHS Wal SddNad : -_ = WOOY | wy | 4 yoLviovy MN¥L auiMvo-4 * * ory TaWvna | Livd | HLWSNO¥IG : | yi “\ id “ ‘se _ TUL? yoINa 6 MaLIvm awad? yOOTS LNAWA9 NV1d ; ame, ‘ dOHS YooTd AAINL im == WOO —-—ad | - — -— —-— r— a HSINGWA @ | LTANS| @ ce ag eo; °/|¢@ a o; 3 j%| LIAS | @ NIVUC WOOT { 4 WONG LI - oe 7 ' / ; ee et ae woo YNYL ron -ALIMVO, dnvad JunLAd ifaA | f° 19nd Wot INVA The floor plans of the new service and sales building of the Hudson Motor Car Co. of Illinois. The excellent relation partments will be apparent from a study of these plans.

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larch 8, 1923 and the bills themselves made out. cards. waiters are so constructed that the doors cannot be opened until the waiter is at rest at the point desired. This does away with all chances of accidents. An electric light is placed in the top of the waiter to illuminate the contents. Being in business essentially to sell cars, the company has naturally devoted thought to making the showroom attractive. The sales department and offices occupy but a small portion of the building, but they have been arranged and finished very attractively. The lighting of the show room is particularly effective. This is so carried out that there are no shadows or reflections on the cars to create a wrong impression. Just back of the showroom is the used car salesroom and this in itself would do justice to many a dealer’s new car showroom. It is attractively finished and the atmosphere conveys an impression of new cars rather than used. Incidentally, all the cars here have been reconditioned and they are on display, not crowded into a back room. Cars which cannot be put into reliable condition by the company are disposed of outside. The company states that heretofore the used cars were handled on the outside in separate quarters but did not sell as readily as they now do. The atmosphere of the former sur- roundings did not encourage it. A detail which has proved very effective thus far is the placing of a neat showcase just at the entrance of the used car showroom. A person entering the department must pass to the right or left of this showcase and invariably looks at the contents. Many a sale of acces- sories is attributed to this. Getting in touch with the customer the moment he comes in, moving the cars to the shop or quick service department with dispatch, getting the car owner's and letting him signature on the work order know just what the cost will be, and many At the left is shown a new car taken from storage which is being prepared by the new car department. MOTOR it the left is shown one of the most important points in the building. AGE 13 It is the place where all costs are put on service customers’ bills In the center is a typical tube station used by the mechanics in the shop in sending down there time Right, tube station in the parts department similar things which put maintenance on a paying basis seem to have been the factors which governed the laying out of the work in the service station of the Hudson Motor Car Co. of Illinois. There is always a good reason for doing things as they are done in this service station, nothing has been guessed at. The company’s former experience has been used to advantage in the new building. The flat rate system which was used in the old building is used to far better advantage here. The time element and flat rate are more or less inseparable and in the new Hudson- Essex service station the time element for handling the work from the time the customer drives in until he drives out has been reduced to the minimum with the excellent facilities and system used and devised largely under the direction of Service Manager L. W. Silvis. To begin with, there is no necessity for a customer to toot his horn and wait for someone to open the door. A man is on constant duty watching the approach and as soon as a customer drives up, this man presses a button which elec- trically opens the door. The customer once inside the place, usually stops within a short distance of the door, where he is instructed to drive on and around to the right and back toward the rear of the building again, but on the other side. A service salesman or inspector, who has observed his coming into the building, ascertains his wishes after the car is brought to a halt and if the job is one of quick service it is parked either in the garage section or the quick service section. If the job is one which requires leaving the car for some time, the order is made out, signed by the customer, who at the time is informed of the cost of the work, and the car is driven to the left past the counter just back of the service The other view shows two mechanics putting the finishing touches on a car before it is cleaned and polished for delivery

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gives all necessary information. this. manager’s office and up the ramp to the third floor. Mean- while, the order sheet, made out in the presence of the cus- tomer, is sent by way of the pneumatic tube to the shop fore- man. Consequently, by the time car gets there the repair order also has arrived and the work can be started immediately. A word here about the handling of parts in the quick service department. A waiting customer gets first choice, always. Thus we find the requisitions for parts made out,in the quick service department placed in tubes painted red and when these reach the parts department upstairs via the pneumatic tube, the attendant immediately fills the requisition and sends the parts down in the dumb-waiter. The latter is placed very close to the quick service department, as will be noted from the ground plan of the first floor. All requisitions for parts from other departments are sent in plain tubes. At this point it may- be well to note how record is kept of the parts used on any particular job. When the foreman in the quick service department makes out a requisition for a part, the stockroom man makes out in triplicate a form, one copy of which goes to the service department office, another to the general office and the third he keeps for his own records. As soon as the service office copy arrives, the name of the part and price is placed on the back of the repair order form. Should another part be needed for the same job a similar pro- cedure is gone through. Even if a purchase is made outside the service station, such as a certain type of spotlight or something similar the customer may want, a copy of the requi- sition and price of the part comes to the service office for posting on the back of the repair bill. In order that the clerks in the service office may know when a car in the shop has been supplied with the last part required, the copy of the requisition sent to the service office is stamped with a suitable stamp. They know then that no more parts have to be added to the repair order and the total of the bill can then be made out. Just outside the service office is a rack containing cards on which are listed the names of all Hudson and Essex owners who have been sold cars by the company. This card is a great help to the service salesmen and inspectors because they can get all necessary information about the car without asking the owner. In addition to the customer’s name, the card indicates his address, kind of car, when purchased and the name of the salesman who sold the car. Also, whenever a job is performed on a car the date the car was in the shop and the repair order number is placed on another card which is filed in the service office. This gives at all times a history of the car and by referring back to the original repair order form the company can tell exactly what was done to the car and the price of the job. MOTOR It is not necessary for service inspectors or others to ask the car owner about his car. The card to which the inspector is referring here Quick service is rendered while a customer waits for the car. Note the abundance of light, which, by the way, is found throughout the establishment March 8, 1923 Part of the first floor is given over to One of the features in connecting with the sale of a new car is the rapid manner in which it is prepared or conditioned by the new car department. Immediately after the purchase of a car a notice goes out from the office of the sales mana- ger’s secretary to the foreman of the new car department that Mr. Jones or Smith has bought a Hudson coach, let us say A Hudson coach is then brought forth from the new car stock and placed to the left of the foreman’s desk. Then it is con- ditioned progressively, finishing with a polish at a point near the top of the ramp. The car can then be driven by the cus- tomer down the ramp and out of the building through the exit from the service department. The wash rack for cleaning and polishing customers’ cars is located on the main floor of the service station and at a point where it least interferes with other work. The work is handled progressively; that is, the cars are first washed at one point and then moved a few feet to another spot where they are wiped dry and polished. The cars, after polishing, are headed in a direction which enables them to be directly driven out of the building. This is in keeping with the regular routing order of the cars on the first floor, and will be readily understood by reference to the floor plan. In the main repair shop the company is prepared to handle practically every class of work. The blacksmith shop takes care of all such work as straightening bent axles and welding Then there is the machine shop, which is fitted with equip- ment such as lathes and drill presses, to handle all work re- quired of such a shop. The shop is in charge of a competent machinist and it is not necessary for any mechanic to under- take a job which may require lathe work or other special work with which he is not very familiar. A rather novel feature of the main repair shop is the boy on roller skates who literally does all the walking for the mechanics. In a shop as vast as this one, much valuable time could be wasted by the mechanics in going back and forth from their benches or cars to the parts department or tool room. Consequently, when a mechanic needs a part he informs the foreman and the boy on roller skates does the rest. Leaks in the tool room or parts department have been pre- vented by the fact that the mechanics must present a check for anything taken away. So completely equipped is the shop, that the company is practically independent of outside help. With the exception of cylinder regrinding work, everything can be done in the company’s building. There is the enameling room, for in- stance, which can take care of all such jobs as baking the finish on fenders, radiator shells and lamps. In the same room is apparatus for repairing radiator shells, and while there is little call for this class of work, the company states that it has done its part in tooling up for any possible job

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March 8, 1923 that might come along and the performance of which will help to render better service to customers. In the trim shop, seat covers, tire covers, tops, curtains and other work of this class is taken care of, and here again we find the most up-to-date equipment for carrying on the work. There is one machine, for instance, used for cutting material which cost in the neighborhood of $350. It is electrically driven and will cut, even in intricate patterns, a pile of stock some two in. or so thick. The furniture in the rest rooms, by the way, was upholstered in the company’s trim shop and various other fitments in the salesroom, and offices were pre- pared in this department. The paint shop is well lighted and fitted with rust-proof drying rooms, which can be set to any temperature by a thermostat. It will be noted from the plans that the paint shop is located quite close to the blacksmith shop, where such parts as fenders can first be straightened before refinishing. There is also a wash rack close by for cleaning cars before refinishing. Cleanliness, in fact, plays an important part throughout the establishment. There are several Oakite tanks for cleaning parts before they are worked on by the mechanics. One of the things which impresses the visitor is the excel- lent manner in which the company has looked after the men in the way of establishing locker and rooms washrooms. designed for use tn hauling timber in Min- auto-sled This MOTOR AGE 15 Every department has its own washroom facilities and the fittings in these are of the best quality. These rooms are large, well lighted and ventilated, and certainly help to create a good shop morale. On the ground floor, rest rooms have been provided for the customers who wait for their cars. Besides, there has been set aside a space for the display and selling of accessories. This room is made with glass partitions and the thought is that as a customer waits for his car he naturally looks about the place and is quite likely to be attracted by a well displayed line of accessories. Probably one reason why the building and its fittings, to- gether with the operating methods, have worked out so suc- cessfully is because General Manager J. R. Histed and his as- sociates traveled many hundreds of miles and made a careful survey of some of the country’s modern and sales buildings before the plans were drawn. It is felt, therefore, that the new building of the Hudson Motor Car Co. of Illinois represents all that is best in the modern version of selling and servicing automobiles. The building is a tribute to the industry and those connected with the organization have a right to feel proud of being able to contribute their share toward making the people who have bought this establishment pleased with their product. service cars from road faster ; On steel rails they ought to go much was said to be nesota ‘ , years 0 capable of pulling 15 sleds loaded with logs -- CThis Wee In “Absurd Claims,” This Was Headed The following statement, alleged to have heen circulated by a member of the enor- usly-capitalized Anglo-American V ehicle Co., is going the rounds of the press: “I bect to see the day when men of Phila- delphia who do business in New York will over in the morning in their private riage and will return in the afternoon. hey will make the trip in an hour have wheels and will travel on the tracks of the MOTOR AGE (From Motor Ace of March 8, 1900) exp Automobiles Increasing—in 1900 Everywhere in the strees one sees evi- ride dence of the constant increase in the number of automobiles—they are doub- ] ling, quadrupling, becoming the fad and automobiles will rage of the hour, says the New York Herald. They have come to stay, too, Pennsylvania railroad. and if anyone were to ask for evidence } of the great popular growth of the horse- odels. They can less carriage it is to be found easily. Not only is ocular demonstration at hand, but the great factories of the country are being piled with orders that cannot be filled readily, owing to contracts al- ready placed. A dispatch from bury, Mass., says that a of one company in New York alone has placed there orders for from twenty to thirty automobiles a day for the coming six months. drafted a platform of 13 Preparing for a New York Show NEW YORK, March 2 (1900)—Albert C. Bostwick, the chairman of the com- well consider. ur will be no speed at all for our nex make 13 Dealer Points Ames- B. BARTHOLOMEW is representative J. Avery Co., manufacturers of farm im- plements and tractors. good farm points, has suggestions that other than the sort of dealers at whom this was aimed may So what follows is a man- ufacturer’s idea of a good dealer: Notes of Interest The Prince of Wales has placed an order for an automobile, a fact which gives great satisfaction to the manufac- turers in Great Britain and one which they hope will give a fillip to the trade in that country, which, strangely, is none too good. San Francisco falls into line with an arrest of an automobile driver for invad- ing the sacred precincts of the Golden Gate Park. Ten thousand cabmen of Naples have gone on a strike to prevent the intro- duction of auto-cabs in that city. Thetr flanged rubber Ninety miles an that on a dirt (S)—A Real Dealer keeps a reasonable stock of repairs. head of the (9)—A Real Dealer is never afraid to stock machinery. (10)—A Real Dealer gives three kinds of service: (a) Acts as farm equipment purchasing agent for his community and carries an adequate stock. (b) Is pre- pared to teach buyers and users how to operate, repair and keep the equipment Recently “J. B.” implement dealer which platform mittee in charge of the proposed motor (1)—A Real Dealer sells a line because they buy in order. (c) Is prepared to vehicle exhibition next autumn, to be it is “just as good if not better” and is give freely the free service that his promoted by the Automobile Club of ; . America at Madison Square Garden, was ©™plete. good judgment dictates should be free seen today by a Motor AGE man and (2)—A Real Dealer is loyal because and charge only a fair price for that for gave further and more definite particu- lars of the plans that were contained in the first announcement in these columns Not content with his promotion of the American challenge for the Bennett In- ternational cup, this hustling young en- them. thusiast has made time to outline plans (4) for the proposed show, which he will put of prospects. into final execution on his return from (5) his trip abroad to represent the club at the race on June 14. (Further details were that there was to be a center space circled by a track upon which races and contests were to be staged.) in the field. (7)—A Real Dealer is always ready to show his goods and glad to make dem- More than a column was given to a description of an “auto-sled” which onstrations. was he believes in his goods and the people that make it and likes to co-operate with A Real Dealer keeps prospects, sending them letters, circulars and other printed matter. (6)—A Real Dealer has confidence in his goods and knows what they will do which the customer should pay. (11)—A Real Dealer is able to judge credits and make sales and settlements in strict accordance with this ability. (12)—A Real Dealer has proper finan- cial arrangements with the banks, or others, whereby he can negotiate the paper he takes, pay cash for his goods (3)—A Real Dealer advertises locally and backs up the national advertising. -A Real Dealer keeps a card index after his and reap the advantage of every dis- count available. (183)—A Real Dealer keeps accurate record on the due dates of all his paper and, if he discounts, he sees to it that the collection is looked after in a reason- able way from his point of view.

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MOTOR AGE Bill Fixit’s Return March 8, 1923 Bill Gives a Lesson on Batteries as the First Step in Selling the Cars Already Sold £0. It’s de juice dat makes de motor mow, Unless by chance yer may have foun’ Dey’s russ and dirt on de battry groun’.” S* sang the porter at his work, for we on de button, she'll shooly he picked up here and there the jingles Bill had used to teach his men some of the live points on trouble shooting. And R. R. J. B. was surely working this fine morning, for colored boys that knew Bill also knew that re- sults and nothing else but made a hit with the boss. A touch of spring was in the air, but here and there the water from the front windows froze as the porter’s persuasive motions shot it from the glass to the sidewalk, and to himself he crooned an- other song, with words Bill had coined on a certain occasion when a careless shop man using only a pint of alcohol had been the cause of a radiator burst- ing: “Rufus Rastus Johnson Brown Says it’s cold in this-shere town. Haf per cent alcohol ain’t so nifty; To save the radiator *t should be fifty.” HE first conference between Bill and the Red Head was brief but snappy. Bill started it. “For one month we are not going to push the sale of Runwell cars, we may wait longer. Our first job is to get sales- men.” “But,” said the Red Head. He got no further. “But me no buts,” said Bill. “We will need salesmen to sell the business, not the cars, for if Smithers with his oily ways could not sell cars, there is no use of our trying, that is for awhile. Then I am going to get another first aid to a drooping business, a sort of sur- prise for you.” Bill’s eye twinkled. “You remember the best car in the show, and what made you think it the best?” “G’wan,” said Red. “It was a good ear, even without the girl in it.” “Yes,” said Bill, “but selling is a job where you have to have good stuff but you also have to make people take a look before you have much of a chance. That’s where the girl comes in.” “You remember that little black-haired mischief that used to pedal milk around here some years ago. Well, she consid- ers herself a young lady now, is through high school, has had some sort of busi- By A. H. PACKER Z (re y, jeu “Rufus Rastus Johnsson Brown Says its cold in this-shere town.” ness training there, and what’s best of all, she knows all the girls in town and takes in every dance that’s pulled off.” “Too deep for me,” said the Red Head, “unless perhaps you are going to run a dancing school, but I guess I can wait and see what’s up your sleeve.” “All right,” said Bill. “If I have your approval on that little point, we will proceed with the grosser details of our attack on this defenseless community. If there are four hundred and sixty- seven owners of Runwell cars in this neck of the woods, then there are that many knockers, multiplied by the num- ber of members in their families, added to which you can put all their friends and relations, and all due to Smithers and his poor shop facilities. That’s a hard situation to buck up against, so we won't do it. It’s too hard a proposi- tion to break so it must be dissolved. That’s the next job you and I have on our hands.” “All right,” said the Red Head, “and what’s my part of the job?” “The shop end’s yours. The first thing you do is to go through our parts stock and see what we need. Your next job is to see that we get it if you have to use telegrams, telephone, radio or get it yourself. “We are going to sell Runwell cars by first showing the present owners that they have a real bus, or, if not, that we can make it a real car and we are going to show them that we can do the job without taking all summer or a mort- gage on their farm. After that little detail has been taken caré of, we won't need to sell cars, we will just hire an order clerk, tell the folks to stand in line and not push.” ae # ILL helped himself to a cracker from the open barrel and waited to talk to the grocery clerk. Aunt Jessica, hav- ing dispensed her stock of news items to the helpless clerk, gathered her pack- ages together, nodded as she passed Bill, and faded out through the doorway. Charlemagne Hutchinson, thus afflicted to please a French aunt, supposedly rich, turned to wait on Bill. “Didn’t come to buy anything, Chuck,” volunteered Bill, “Jes wanted to see if you’re keepin’ your crackers fresh as usual.” Chuck’s genial smile was un- ruffled and Bill continued: “Fact is I want you to come over to the new place and work for me selling cars. You can beat the $12 a week you’re making here by a whole lot. It all depends on you.” Chuck turned a little pale as though he had received a commission to teach table manners to an African tiger. “I d-d-d-no how t-t-to sell cars,” he faultered. Bill laughed. It was what he expected, and he was not disturbed. “Do you know anything about the groceries you sell?” asked Bill. The color started into Chuck’s face as he came back to a familiar subject. “Guess I do.” Chuck almost smiled. “Been to a bread factory and a cannery. “Know the difference between sifted peas and the kind that’s nearly as big as cherries. Helps quite a bit, too, to know what cans you've got and what’s -— od oe oe oe ot

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rch 8, 1923 em when folks don’t quite know what y want for supper.” ‘Never have trouble with folks get- 1g sore, do you? Always fix ‘em up, i ’em a bit and send ’em away happy.” ll answered the question himself and ked another. “How about that gro- ry truck you drive around. Who keeps at goin’?” ‘Oh,” said Chuck, beginning to iylight. “You mean that because I fix » the old truck and sell stuff and keep lks happy that I might sell cars.” “That’s the plot exactly,” said Bill [ll see you tomorrow. Don’t show up rly, eight ‘ll be time enough.” Xa Y Coty & ) see | [ was a queer conference that gath- ered the morning following the selec- tion of the sales force. The shop gang was there and a casual observer would have had a hard time telling just who was supposed to be the manager of the business. Bill had discarded his collar for the occasion, and had rolled up his sleeves. He knew the effect of appear- ance, but also the vital being one of the men. Bill outlined the plan of attack. Red’s iob of bringing the stock up to date was igain mentioned, and the idea of selling the value of Runwell cars to the present owners was gone into. The shock troops for this attack were the men in the shop, for mainly on them was the burden of getting each job absolutely right, or the whole plan would fall flat. Bill would start the outside work by calling on the Runwell users, for the purpose of show- ing them that there was no better car, when backed up by proper maintenance facilities. Chuck Hutchinson would go into the shop for four or five days or perhaps a week and would then join Bill in his outside activities. necessity of For the time being they would forget there were new cars on the show floor and more coming from the factory intil the big job of selling the present owners had been completed. Then the time would be ripe to go after the pros- pects uncovered on the earlier trips. room A-n-d ! fish half out of water s usually a dead one MOTOR AGE “Aunt Jessica nodded as she passed Bill, and faded out through the doorway” “Of all the grief the present owners are having,” said Bill, “the greatest is doubtless due to the electrical equipment, not because it is at fault especially, but because of the owner’s ignorance of that part of the car, and the battery probably comes in for more abuse than any other part of the electrical system. For that reason we will first make sure that we in our little business family know all we need to about batteries, and that we then use this knowledge, and convey as much of it as seems necessary to the car users. “Battery plates half out of acid are nearly as hard up as a fish would be half out of water and the life of one under such circumstances is about the same as the life of the other. Hutch, you make a note of that, and perhaps you can show some of the Runwell users that when the starter does not work that it may be the fault of the battery, plates half out of water indicate a battery that soon will be a dead one which in turn may be due to rather than anything else. “Another thing that the salesman and the service man can impress on the car user, is the value of having a hydrome- ter. Folks around here can’t get into our place as often as they might in a big city, so the next best thing is to check the battery occasionally them- selves. Putting in water frequently, and be sure you tell them distilled water, not well water, combined with an occa- sional test with the hydrometer will be about all they need to do to the battery. neglect “Then if you find a customer who is a little more industrious than the run of them you can tell him that it is a good idea to clean up the battery ter- minals occasionally with a teaspoonful of baking soda dissolved in a cup of water. This will wash off the acid and corrosion and make the terminals last longer. Then if a bit of vaseline is smeared over the terminals that also helps to cut down the corrosive effect of the acid that works up out of the cells in a sort of film which spreads over everything. “Another thing you can tell our folks, and that is never to put any fancy dope into the battery. It already has all the acid it needs and when the water evap- orates, the thing it needs is water, not dope. The only way to get current out of the battery is to run current in. Some of the concoctions being sold do seem to give extra life, but they do it by using strong acid which eats up the plates, and then, good-night, it means a new battery. We do not mind selling a new battery when the time comes, but we want our customers to get what they are paying for. “Inside the battery we have two groups of plates, each plate being made up of a sort of lattice work, into the spaces of which a softer material is pasted. When

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18 a battery is finished and fully charged, this soft material is spongy lead in the negative plates and lead oxide in the positive plates. The two volt reading that we get at each cell by using a meter is due to the nature of the metals and does not depend on the size of the plates, but the amount of current that we can take from a cell or battery does depend on the plate surface available. For this reason a large battery will give out more current than a small one, but the voltage will be the same for the same number of cells. “When current is taken from a charged battery, the acid in the cell combines with the material of the plates chang- ing both to lead sulphate, which is in a finely divided state. Current forced into the battery can now change this sulphate back into lead oxide and spongy lead, so that we get the negative and positive plates back into their original condition. For this reason there isn’t any such thing as a battery that does not sulphate as it is the natural action in a sulphuric acid lead plate battery when it dis- charges. A Hydrometer in Time Saves Nine [hours of charging a sulphated battery] “The sulphate that does the harm, however, is a crystaline form into which the finely divided sulphate changes and it is very difficult for the charging cur- rent to change this sulphate back into the original material of which the plates are composed. That’s one good reason why we should sell hydrometers and teach our customers to use them, so they will not ruin their batteries by letting them stand discharged. In winter there is another reason, for a badly discharged battery freezes if the temperature drops below zero. “When you boys come to testing bat- teries, you will find there are a number of tests you can easily make, right on the car. The first one is more of an inspection, to see if there is water in the cells or whether the user has allowed the battery to get dry. Then you can also check the gravity, assuming there is enough of the liquid above the plates to fill the hydrometer. “The battery is sometimes said to be dead by those who do not know any better when the trouble is really in the cable terminal connections. I have made up a sketch showing a typical starting circuit, and in this sketch I have also shown a test voltmeter being used. The way it is shown though is not right for our first test. This test is so easy it is a shame to take the money, for to locate poor connections in the starter circuit, all you have to do is to turn on the lights and step on the starter button. “If the lights go out, it shows a poor connection exists. Then just hold the starter button down a few seconds, per- haps thirty, and then feel of the ground connection and the connections on the battery posts. The one that is hot is the one that needs cleaning. Dirt and cor- rosion produce a high resistance and current flowing through such a resis- MOTOR AGE STARTING SWITCH TEST VOLTMETER SIDE RAIL OF CAR FRAME A voltmeter locates shorted or open cells and poor connections a---- — tance produces heat. That’s one way of finding this kind of trouble. “Another way is to use the voltmeter but connect it to the frame of the car and to the ground terminal that is bolted to the frame. If the connection is quite good there will be but little resistance at this point and with starter current flowing there will be but a barely per- ceptible movement of the needle. On the other hand, if the connection is poor there will be a considerable voltmeter reading, perhaps a volt or two when the starter button is operated. “When you come to hunt for shorted cells. in the battery you can also do the job either on the bench or on the car. Our voltmeter connection in the sketch is now exactly right for checking the center cell, and we will assume that the meter shows 2.2 volts when no current is flowing from the battery. When the starter button is operated, this voltage of the cell will drop to perhaps 2.0 or 1.9 volts if the battery is well charged and may drop lower if the battery is more or less discharged. “Best results in this test are obtained by comparing readings on the different cells, and if at any one cell the reading drops down abnormally when current flows it shows the cell to be shorted. In other words, it needs new separators. “In a shorted cell you will often get a condition that makes the voltmeter read backward from the way it would March 8, 1923 if the cell were in good condition. This may seem strange but is easily explained When a cell is in good condition it pushing the electricity along the circuit, but when it is shorted it loses its ability, to help the other cells, and is a drag « load on them so that it retards rath than helps the flow of electricity. Th shows up on the voltmeter reading, mak ing the needle go in the opposite dire: tion. When the Battery Burns Up the Generator “Now,” said Bill, “there’s just one mor little kink I want to tell you this morn ing about batteries, and the strange part of it is that it shows up as a burnt out generator. Doesn’t often happen, but when it does it certainly puzzles th: average fellow. “So when you get a generator wher: the armature has been cooked and th fields look the same and the machine is a wreck generally, do not make the mis- take of repairing it and putting the machine back on without checking the battery before the customer gets away The same connections will do for the test voltmeter, but this time we test with the engine running and the generator charging the battery. “A battery that is in good condition with the gravity pretty well up toward 1280 may show most any voltage on open circuit, but when you start to charge it the voltage comes up to about 2.5 per cell. If the battery is not well charged, the voltage will rise but not so much, coming up possibly from 2.) to 2.1 volts. Suppose, however, that the test meter should show a cell voltage of 10 with the generator charging, it would certainly show an abnormal condition The answer in this case is that one ot the battery posts is broken loose from the plate assembly, down inside the bat- tery somewhere, and the current has a hard time getting through this poor con nection, so that it backs up like wate: at a dam and shows the high pressure or voltage.” Talk Their Own Language OTOR CAR EXCHANGE, distributor of Winton and Lexington cars in Buffalo, finds it pays to “work” the Polish section of Buffalo through salesmen who live in that section and who speak the language of its people. Buffalo with its population of 530,000 has 180,000 residents of Polish birth or descent. In other words about one- third of the entire population is Polish. This percentage has prevailed for many years, during which thousands of the Poles have created businesses for them- selves or have filled prominent niches in the professions. These conditions con- tinue. The Polish citizens of Buffalo are thrifty and many of them are prosper- ous. They have pretty well developed understanding of the utilitarian and pleasurable possibilities of the automo bile, as is attested by the fact that thou sands of the cars on record in the stat« tax bureau in Buffalo are listed as be longing to owners with Polish names Trucks are largely used by Polish busi ness men, many of whom are whole salers. “We employ Polish salesmen,” said A Bingeman of Motor Car Exchange, “me! who were born and reared in the Polis! section, who have wide acquaintance: there and who know where to and how to dig up prospects and how to mak: sales, and they make a good many sales. While Bingeman was saying this Polish business man accompanied by on of the company’s Polish salesmen, en tered the salesroom. The salesman im mediately began explaining in the Polis! language the advantages of a Lexingto! sedan in which he had interested the prospect.

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MOTOR AGE Is the Car Owner Unreasonable in Service Demands? Here Is His View, as Relayed by the Editor of a Leading Motor Car Owner Paper This view of service is the major | || part of an address by Mr. Johnson be- | fore the recent National Automobile || Chamber of Commerce Factory Serv- | || ice Manager’s convention in Chicago. T is a great pleasure to address you on the subject of service as the in- dividual American car owner it and would like to have it. Mingled with the pleasure is a considerable ele- ment of embarrassment, when I remem- ber that I, who know service only cas- ually and indirectly, am talking to the foremost experts in the business of sup- plying automotive service. sees And yet it sometimes happens that the outsider, bringing a fresh point of view to bear on problems that have grown stale to the experts, may suggest some- thing helpful from his very ignorance of the finer details. Furthermore, perhaps, [ have had opportunities of gaining a point of view that is not entirely familiar to you gentlemen. The magazine, of which I have the honor to be editor, takes as its object the serving of the in- terests of these individual car owners, who make life a series of surprises for you service managers. We have a num- ber of thousands of readers every month and never a month passes that each of these does not take his pen in hand and inform us of some grievance that has been thrust upon him by the service de- partment of the car he happens to own. Invariably these letters hold me _ per- sonally responsible for any dereliction of duty on the part of the service branch of the industry. Service Problems Begin in Factory Let us examine briefly the attitude of the average motor car owner toward service. It is not an exaggeration, I think, to say that the average owner would answer the question, “What kind of service do you get?” by the single in- elegant word “Rotten.” It isn’t true. Service today is vastly improved over what it was a few years ago and I be- lieve that you gentlemen are going to make it so good that not even the cap- tious owner can fail to recognize its goodness. Human nature is so consti- tuted that it invariably remembers ills long after it has forgotten pleasant hap- penings. The car owner forgets the dozen times his job came out of the shop on time with a reasonable charge attached in favor of remembering the once that he had to wait an extra week for it and pay a thumping bill to have a By ALEXANDER JOHNSON Editor of Motor major operation performed, the necessity for which was probably caused by his own carelessness. It must be remembered that the pres- ent generation of motor car owners is very largely ignorant of the mechanical principles and units that go to make up the vehicle it drives. The average owner can perhaps diagnose vaguely the trou- that afflict his car. He can guess that “something is wrong with a bear- ing” or that “the ignition system isn’t ignishing,” but he cannot diagnose ex- actly. This leaves him pretty nearly at the mercy of the dishonest repairman. When anything happens, there is noth- ing for the car owner to do but hand the vehicle over to the repairman and take his word for what needs to be done, and later, with the bill, for what has been done. Dishonest repairmen take advan- tage of his condition. We all know that. bles Education of Owners Needed I believe that the first step toward placing service on a better basis is the education of the owner. It is impossible to put all our middle-aged owners through a course in automobile mechan- ics and teach them to diagnose troubles and be able to direct repair operations. But suppose that every car owner were supplied with a cost sheet giving him the cost of each repair operation on his ear, as the factory has worked it out, and as it will be carried out by his local service station. Wouldn’t this not only take away from the bill for repairs much of its present mysterious aspect of all multiplication and no subtraction and would it not also do a great deal toward persuading owners to bring their cars to a local service station of their particular makes? And that latter point is important be- cause the car owner does not distinguish between the service station operated by the dealer handling his make of car and the repair shop operated by the reincar- nation of Jesse James. It is all service to the owner. If he gets poor service and a whacking bill from the “gyp” re- pairman, he cusses the service branch of the industry without distinction. Give your owners something to dis- sipate a little of the mystery that for them has always hung over a repair bill. Let them have a chance to estimate costs for themselves. Remove the grievance that has always existed because of owner ignorance and the feeling that it breeds that behind the curtain lurks sharp practice. I firmly believe the company which gives its owners a cost sheet, showing them what the various repair and re- placement operations will be carried out for in their own service stations, will rapidly ween its owners away from the casual repair shop and the perpetual grouch against the service department. Another tremendous benefit that would come to the car owner through posses- sion of a detailed cost sheet covering his car, would be upon the occasions when he has to employ the services of an outside repair shop, as, for instance, when he is on tour and has to have work done in a place where his make of car has no service station. With a cost sheet in hand, he could estimate just what he ought to be charged by the out- side repairman and decide whether he will pay the charge actually made. Armed with the cost sheet, he can shop along repair row, until he finds a man substantially in accord with what he knows to be the correct price of the operation involved. Show the Owner Replaced Parts And here is another countered cause of tion: When a bill is rendered for re- placement of parts, never is there a glimpse of these parts. Why not make it a practice to have all replaced parts handed back to the owner with his bill? Let him junk them, but give him a chance to see the worn out or damaged parts for which he is paying a replace- ment bill. Then there would be no more grumbling: “They say they put in such and such a bearing or such ancther part, I’ve paid for it, but how do I know they en- dissatisfac- frequently owner really did anything of the sort?” And believe me, in the “gyp” repair shops they very seldom do. If the official servicing branch of the industry set this example of making a practice of showing owners replaced parts, it would be an- other strong inducement to bring these owners into their official service sta- tions. What Service Can Be Given There is today, perhaps there always will be, considerable divergance between what the car owner thinks he ought to get in the way of service and what he actually can be given. The motor car manufacturer ought not to be compelled money in servicing his vehicles. He ought to be allowed to make a rea- sonable profit on the operation. On the other hand, in transforming motor ve- hicles into transportation, the service di- to lose

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20 vision ought to be sure that it is per- forming its task at a cost to the car owner low enough to make the trans- portation worth buying. If it costs as much to service a vehicle in the second year of its life as it did to buy it in the first place, obviously that is very expen- sive transportation. This is an exagger- ation, of course, but it makes the point clear, I think. The prime desire of the automobile industry is satisfied owners. The only way they can be obtained is by the service division furnishing them with satisfactory transportation at cost that makes it worth while. These suggestions are merely a re- capitulation of complaints that I have heard from thousands and thousands of times by car owners, of complaints which constitute a goodly proportion of my morning’s mail every day of the year. They are not entirely justified, but there is an element of truth in them. I have faith in the service branch of the indus- try and I believe it will find the needed remedies for present conditions. This convention is proof positive that the service division is awake and moving in the right direction. Only by experience can we learn, and the value of such an association as this, where experts from every section of the country meet and exchange experiences, offer suggestions and discuss means of making the trans- portation which we are giving America, even more satisfactory than it is. Book Review Elliott—Automobile Power Plants. Published February, 1923. By Ben G. Elliott, Professor of Mechan- ical Engineering, University of Wiscon- sin. 323 pages, 5%x8, 291 illustrations. $3.00. A test and reference book on the mod- ern gasoline automobile engine. The book presents fundamental principles and practice employed in the construction operation and care of the internal com- bustion engine as used in modern auto- mobiles. The principles are illustrated by many examples from practice. Much material on specific engines and parts is included. Contents: I—The Internal Combus- tion Engine. II—Multi-Cylinder Engines. IlI-—Details of Engine Construction I (Cylinders, Crankcases, Crankshafts). IV—Details of Engine Construction II (Pistons, Piston Rings, Connecting Rods). V—Details of Engine Construction III (Valves and Valve Mechanism). VI—Au- tomobile Engine Fuels. V1II—Principles of Carbureter Construction. VIII—Mod- ern Automobile Carbureters. IX—Mod- ern Automobile Carbureters II. X—Car- bureter Adjustment and Control. XI— Intake Manifolds. XII—Gasoline Feed Systems. XIII—Engine Cooling. XIV— Engine Lubrication. XV—Modern Auto- mobile Power Plants. McGraw-Hill Book Co., Inc., 370 Sev- enth Ave., New York.

MOTOR AGE March 8, 1923 IF CHICAGO WERE ROME — THE FEDERAL AID ROADS COMPLETED ON NOVEMBER 30, 1922 MIGHT LOOK LIKE

ha

cu GRAVEL. Bene eee Ga 9.098 7 tee WATER BOUND MACADAM._fiJ 608 ac tel BITUMINOUS MACADAM.___gay 841 cal ers BITUMINOUS CONCRETE. _—RZg 757 fo1 p othe CONCRETE ha a BRICK Bis as ( BRIDGES j 43.7 cl in re¢ wh Io! 400 400 Cal ne 350 350 ha . bu i] . ‘ a ~ < 300 300 r ch: S$ r | ° io 0250 250z cu: a ‘ “ leg © 200 2 ra } 2009 vi } 0 Du “ 150 1500 0 i r 4100 4 1003 | 2 a ¢ 50 50 re) me OF 0 tle JUNE 30.1916 = JUNE SO.II7 JUNE SOB JUNE SOLIS = JUNE 30.1920 JUNE3O.I92i JUNE 30.1922 . the . . . . al ta This is a graphic presentation offered by the Federal Bureau of Roads to show the progres ma

of Federal aid highway construction

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March 8, 1923 MOTOR AGE Salesman Urges Dealer to Cut Tire Prices Manufacturer Probably Does Not Approve, But District Manager HOULD a tire dealer heed his own good sense, or do as the factory district salesman advises him? raised in the letter which follows. N your Feb. 1 issue of Moror Ace I | rena your editorial on “Tire Prices” with much interest. I note that you say that, in the past, many tire dealers have thrown away their profits in cutting prices. It made no difference how much margin the factory gave to them under the advertised prices, as when a customer came along and told them the man in the next block was cutting prices, the dealer cut, too. In answer to this I wish to say that I have had an experience of about four- teen years in the automobile tire and accessory business, part of that time as territory salesman for one of the so- called Big Four companies, selling a gen- eral line of tires and accessories, and for the past two years I have been in the retail tire business. My observation has been that when a customer says that a dealer in the next block is cutting prices, it is generally so. Customers Always Get Cut Prices [ have never seen a case where a customer going into a store with cash in his hand and expecting a tire at a reduction, didn’t get what he was after, whether it was five or ten per cent off for cash or the dealers’ discount, be- ‘ause his uncle, aunt or cousin was con- nected in some way with a wholesale hardware or grocery house who could uy tires from the factories at the same rice or lower than the regular tire mer- ant can. The dealer, therefore, in turn sells them at wholesale prices to this istomer. This is one reason why the egitimate tire merchant has in some ses to cut prices or lose customers. The factories seem to be passing the ick and trying through the different motor and tire papers to unload the cause all the price cutting on the tire dealer. Let me cite you one case. Some time ago I was selling one of the ‘ry popular and nationally known tires. competitor was selling the same line. e advertised his tires at a cut price. Naturally, to sell my tires, I had to meet the cut or wait until he sold out or topped his sale. I wrote the district manager of this company and advised m of the condition here. He came, in- This letter came to Motor \ce unsolicited. The writer represents a large tire company ind is credited commercially with a large turnover. some very interesting questions, aside from that as to whether dealer should follow the cut price advice of the salesman. his man predicts general tire price cutting May 10 when Is Looking Only for Volume This question is He raises vestigated, and advised that I could meet the other dealer’s prices without losing money, and that I would sell more tires. In other words, he encouraged the idea, selfishly looking to the volume he would get on his tire, regardless of whether the dealer made any money or not. This seems to be the attitude of a majority of the salesmen. I don’t think that the factory encourages this, but in their drive for volume they are making every effort to get their tire over, and all you hear is price and how cheaply it can be sold. They tell the dealer how much money he can make with a big turnover at a small profit. In many cases they sell this idea to the dealer. After operating a while on a small mar- gin of profit, the dealer can’t go on. He then goes out of business and sells his tires at cost. I quite agree with you that it requires some intelligence to make money in a merchandising business. But don’t you think that a little intelligent co-operation on the part of the factory with the dealer would eliminate some of the price-cut- ting? They should have their men sell tires by talking quality rather than price. Show the dealer that he must get a price for his merchandise—that will permit him to stay in business and make money. Educate dealers to be better business men. As you say, now that we have the ad- vance and a longer margin of profit, it will be interesting to see what happens. To me it looks like a repetition of the last few years. The dealer who was loaded up with tires on the five-month dating proposition will begin to unload about May 10 to pay his bills. The new price will be cut and the old one badly bent before they get through. These dating propositions are a good thing for the factories, but for the dealer it is another means of making him cut prices. It seems to me that the cause of all this trouble is the price list. Now if we did not have a price list, we could not cut it. Why can’t the tire merchant buy his tires the same as the shoe or cloth- ing merchant buys his? Let the factory give the tire merchant a cost price. He the advanced dated public retail price list be done away with. factory representatives see only volume, also that there is no co-operation to put tire selling on a more permanent basis. This man’s letter is based’on his personal experience. If his experience is typical, it is no wonder that tire selling is demoralized. The frankness of this letter makes it clear why this dealer’s name should not be used: bills come due. He suggests that the He charges that can then fix a margin of profit on which he can operate and make his own list price. If this were done, this howl of price-cutting would be gone forever. The factory does not want this called a tire game. If it is not a game, what is it? Will appreciate an answer from “Squeaks and Rattles” regarding it. Very truly yours, By T. B. 8. Doing One Thing Well HERE is a right way to do a job of welding an automobile frame. Prob- ably most important of all is the work necessary in preparing for the welding operation. If the side rail is split so the bottom flange has a gap in it, the frame must naturally be raised at this point so the gap will be closed and the top of the frame will be horizontal. A sagging frame due to a split in the side rail allows the body to drop and the doors to bind. To do the job right the body ought to come off the chassis. This entails a lot of work usually and the customer ought to be told of the fact so he will understand what to him would otherwise appear an excessive bill for the work. If the weld is made with the body in place, a poor job is bound to result. We recall a case where a frame was welded and a reinforcing piece slipped over the outside of the side rail. The body was partly hoisted but the workman could not get at the job well. He literally dumped gobs of the welding material on top of this reinforcing piece and when the body was again dropped in place the doors had wide gaps and the hood fitted very poorly because the body did not line up as formerly. The weld, although crude, held all right, but at the expense of a good fitting body, doors and hood. The job of trying to remedy this condition probably would run into more money than if the body had been completely removed and the workman been able to support the work properly and weld in a position where he could get at the job easily.

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MOTOR AGE Can a House Organ Pay You a Dividend? March 8, 192 How the House Organ Can Be Utilized to Aid You in Making Sales ™ O what fields is the house organ limited? Who can afford to pub- lish a house organ and to what uses can it be put? These questions and their answers will interest automotive dealers who are interested in getting to their customers’ in a more general and convincing way than by newspaper ad- vertising or sales letters. Dealers in various parts of the country have al- ready tried this medium of approach and found it successful. While the individual publication by no means replaces the newspaper ad or the sales letter, still, if handled rightly, will often prove the finishing touch to the work done by these two accessories to sales. It is something more than either the ad or letter because you can effect an easier entrance with it and it is slightly more valuable than the sales- man because it is readily granted an interview with any one. Some dealei's consider the preparation of advertising and letters a “problem” and this is simply because they and What It Will Cost You By JAMES V. MALONE cation’’—that feeling of ownership that makes you so particular about your business and your home, will be the first thing you experience about a house or- gan. You will find it easy to accumu- late enough good copy to make your paper “come to life” and keep it an ac- tual power in your community. The Purpose of the House Organ For years, the houes organ served only as a paper published by big firms for their employes but it soon moved from the liability column to the asset side of the books and now is in pretty general use as a friend and sales maker by firms engaged in all lines of business. Nor is it new, to the retail automotive field for, o che at MULLER BROTHERS ° as has been said, many dealers have used it to their own advantage and found that it was a better sales force than a lot of the newspaper and letter work they wers doing. The publication of Muller Bros., in Hollywood, California, offers an exampl« of how the house organ has helped. They publish a little four page pamphlet every month called “The Air Hose” and on these pages is reproduced the first leaf of one of their issues. It is printed in black and red throughout and is a little better than half the size of Moror Aa: pages, 9 ins. by 6 ins., to be exact. Another example of a paying house organ is the F. B. Connelly Co’s. Service Bulletin published at the company’s of- fices in Billings, Mont., where they are agents for the Ford company. This, too, is a four page paper and is 12 by 8% ins. Still another example of the house organ is “Motor Topics,” published by the Simonds Motor Co., of Zanes- ville, O. The Simonds com- pany has gone a little far- refuse to “see the light.” As a matter of fact, writ- Volume 1 NOVEMBER, 1922 Number 15 ther into the publishing field than have the other two ing “copy” for your ad is simply saying to the cus- tomer in printed words, the same thing you would say if you talked to him in person. The work of dressing your ad in its “Sunday clothes” is an easy matter. After you have written what you want to say, hand it to someone and get their suggestions, correct it and send it on its way. The house organ offers a new avenue to sales but it must be handled _ rightly. WALT MULLER, Chief Surgeon. Office Hours 6 A. M. to 10 P. M. HE World’s Greatest Service Station will here- after be operated as an automobile clinic, san- itarium and general hospital. We have gathered together a staff of service specialists that are cap- able of diagnosing and curing any automotive affliction from chills to chillblains. We are start- ing out with more patience than any similar insti- tution in the world. Hollywood Gets a New Hospital Muller Brothers Motor Sanitarium and Clinics FRANK MULLER, Chief Physician. Consultation—FREE--Examination Social Calls by Appointment. firms, the Thanksgiving number of their paper being 16 pages. All three of these house organs are splendid ex- amples of what makes a pay- ing publication for the deal- They go farther than in the mails as a means ol! reaching old customers and prospects, constantly re This new institution will be operated upon a distinctively modern plan. Pa tients will write their own prescriptions SQUEAKOPATHIC Strange noises that develop in the an- minding them in an interest ing manner that you are there to serve them. First of all, it must be made to pay a dividend and this can be accomplished only by the proper effort, which is not, in any light, “difficult.” If you cannot prepare your own advertising copy and your letters, then the one who does, unless he be ac- tively engaged in business with you and knows as much about it as you do, will not do you justice. The prepara- tion of “copy” for the house organ, however, is some- thing different. To begin with, it is “your own publi- for gas, oil, tires and accessories, and we'll fill them right on.the job. Every ailment will have its own individual clinic except this goat and monkey gland busi ness. Somebody got our goat and we won't tolerate any monkey business, so we draw the line there. Cars that are only temporarily indis- posed, such as those with under-nourished gas tanks cnd inflammatory crankcases will be treated promptly by the interns on the gas pumps. Other afflictions will be ministered to in the following group of ethical clinics TIREOPRACTIC Torn fabrics and misplaced cords will be treated with Tirepractic adjustments in the rubber clinic. The front page of Muller Bros. printed in black and red, is 6 ins. wide by 9 ins. high, printed on four sides and costs about $60 a thousand copies for the printing, Note the novel way the name is presented and stock. atomy of a car can be permanently re- lieved by regular Squeakopathic treat- ments. OLIOPATHIC Organism deficiencies _ scientifically treated by applications of healing oils, salves and ointments in the grease clinic. SURGICAL Major and minor operations performed upon tires of any sex, size or specie, for fractures, tumors, tape worms or contu- sions. No anaesthetics. No serious after effects. CHIROPODY Corns, bunions, barnacles and bruises taken off and Hood Tires put on. Expert Continued on Page 4 Wi Ladaaaanrrrsnsadblh go. phbbihdhh y elillls nnn hea Ae ae a etiis 8 ne “Air Hose” for November. It is er the shop and office in mak- ing friends and can be used The preparation of _ the reading matter is a _ thins which requires some littlé thought because it cannot be either of the _ stereotyped newspaper ad style nor ol the sales letter caliber—it must be distinctive. Humor is the agency that has made many of them _ successes but the house organ should not be filled with trashy ma- terial. A glance over the three publications listed above gives a pretty good idea of what kind of copy goes to ha an au ot mi lik pa Co Pl Hi tel se

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\I ch 8, 1923 ke up a successful house organ. In each paper there is a distinctiveness of tter that sets it aside from anything reader is likely to receive and yet it simple enough to guarantee that ryone will read it. n the case of the Simonds company and Motor Topics, a plan of composition been followed which makes reader erest certain. On the first page of November issue is a drawing in pen nd ink of a Pilgrim and his wife going church, underneath is the caption, ‘Simonds is Thankful—Are You? And on the following page, set off in the man- ner shown right in the center, is this me Dox

Absolute Satisfaction Must Be Included With Every Pur- chase at this Store—On this de- pends our Success.

A simple reminder to Simonds custo- and prospects that they are the first thought of. Directly under this in the same column is a picture of a man removing the oil from the crankcase with the caption, “It’s an unpleasant job but mers it's necessary and we'll do it for you FREE.” Follows a short item on the importance of changing lubricant. The rest of the page is made up of a poem ind an editorial. The poem is called ‘Thanksgiving Day” and the editorial has to do with a guarantee. On the next page is a question and answer column devoted to the owners’ automobile problems and one or two other features, dealing in an interesting manner with Simonds service. Lines like these are set at the bottom of each page, “It’s Not the Cost to Buy But the Cost to Use That Counts,” “Extra Spark Plugs Are as Necessary as Extra Tires,” “Simonds Service Satisfies,” “It’s Worth Having If We Have It,” and others, all telling briefly of the value of Simonds service. Beyond doubt, the reason for the suc- of Motor Topics is this spirit of brevity which is carried through all the way. A few “Don'ts for Winter Driving” re printed, a table telling of the use of anti-freeze solutions, a full page ad on General Tires, a place for readers to ex- press their opinions, plenty of illustra- tions, a tire repair department column ith tips on how to fix minor tire and ibe injuries, a humor column, “Hot Sparks,” wherein some rattling good ‘kes are printed and a column devoted to “Jap’s Auto Laundry,” Jap being the olored attendant in charge of the laun- ry department. All these departments and features are cess ) written as to be brief and yet con- ain enough reason and punch to get hem across. In the case of the F. B. Connelly Co., heir Service Bulletin presents quite an- ther type of publication which is every it as interesting as Motor Topics, hough not as large. It deals mostly vith Ford news and on the first page, MOTOR AGE

-— ee Fla feo Let us help you select useful Christmas Gifts. In our store you will find gifts that will bring Christmas morn ing delight to every motorist, gifts to fit every pocket book. Come in and look around GIFT SUGGESTIONS: i for the Car Co 8

\ Winter Heater A Set of Tire Chains A Set of Wrenches \ Towing Cable A Radiator Cove A Flashlight A Tire Pump A Set of Spark Plugs An Emergency Kit A Spot Light A Stop Light \ Motor Meter A Ru ig Board Mat A Spare Tire \ lube \ Tire Repair Kit \ Bumper A Windshield Wiper A Rear View Mirror A Service Unit A Tire Cover A Set of Seat Covers A Hydrometer Our Service includes the wrapping of Automotive Gifts in Christmas style and their delivery if it is wished. FB. CONNELLY COMPANY 423 N. Broadway Telephone 6853 le yl ee i l,l le A A A i A A A A A A A A GE AG A i tt tt tt lL: te ELE A A A EL EL EE ELE LE LE LE EE GG GE

An ad from F., B. Connelly’s Service Bulle- tin. Note the arrangement of the list of gifts. A person glancing over the pages of the Bulletin is not likely to pass up this insertion as it is made easy to read by the composition tells in news story form of how “In- creased Production Makes Possible Fur- ther Decline in Prices of Ford Cars” and a “New Ford Model Announced.” On the same page is an editorial by Dr. Frank Crane on “Clean Business,” point- ing out the value of conducting business on a fair and square basis. On the sec- ond page is an ad telling of Connelly’s gift suggestions, laying them out in a manner easy to read and hard to pass up without reading. The humor column of the following page, “A Smile a Min- ute,” contains some new jokes which will get a laugh from anyone. “In a Nut Shell” is another department devoted to interesting bits of Ford news from all over the world. On the last page is the “Query Mill” for questions. The Cost of Publishing the House Organ Then there is the Muller Bros. “Air Hose” which presents still another type of reading matter and printing. It is printed in red and black throughout and in the issue of November, one complete story is carried almost throughout. In

we) order to devote a large part of the issue to one subject, a good idea was neces- sary and Muller Bros. have struck it: “Hollywood Gets a New Hospital” being the headline. The story then goes into detail on the various “clinics” of the hospital, such terms as “Tireopractic,” “Oilopractic,” “Dental,” “Ambulance” beihg used. Each one designates a di- vision of service and to show the idea carried, we print the following ex- cerpts. Under the “Dental” caption is the an- nouncement: “Guaranteed painless ex- traction of nails, spikes, barbed wire, ete., from all makes of tires.” Under “Beauty Culture” is printed, “Cars with bad complexions and general dissipation can be given the bloom of youth by a sponge bath and a chamois massage in the washing and polishing laboratory.”

The difference between 28 miles per gallon and 28 miles per hour seems to be about three days in jail.

On the two center pages, are a num- ber of jokes, snappy sales puns and two cuts. In a later issue of “The Air Hose,” Muller Bros. have proven that they can keep up the pace for snappy reading that they sct in their previous issues. There are brief sales paragraphs through which are humorous and yet serious reminders that Muller Bros. are there to serve. “Better buy a bumper before some truck puts a marcel wave in your car,” is the way “Walt and Frank” explain the value of the bumper. Notes are largely local and apply to the movie stars and their habits. The “lead story” this month is “The Real Sins of Hollywood,” in which The Air Hose explains that the citizens of Hollywood are all right but the real sin lies in the fact that so many of them neglect their cars. Muller service is played up in such a manner as to make the Air Hose “sure fire’ with even the great comedians who are residents of Hollywood. The cost of publishing the house organ is, perhaps, the only item which is stand- ing between many more dealer publica- tions and the automotive customer. In the case of the Muller Bros. “Air Hose,” a paper, which, as stated above is 6 ins. wide by 9 ins. high, should cost, includ- ing the paper and two-color printing, about $60 a thousand copies. This price is given, not as the exact cost but an ap- proximate price for the work. “Motor Topics,” the Simonds paper, which is a little over 10 ins. high by 8 ins. wide, with 16 pages, including cover, would cost between $100 and $125 for the printing and paper. These prices, of course, do not include the making of the cuts. F. B. Connelly’s Service Bulletin, the dimensions of which are also given above, should cost between $40 and $60 per thousand for the printing and paper. In estimating the cost of cuts, it might be said that the average cost of zincs is $3 and half-tones $5.

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24 MOTOR AGE March 8, 192 MOTOR AGE’S PICTURE PAGES § ( - a , a Lg PETE, RISE Boe ee ine a RTS She ltd’. Ra Na a Sh alae li iT u Window display of the Oldsmobile Company of Buffalo, N. Y., which won first prize in the nation-wide window dressing contest of the Olds Motor Works. A striking lighting effect was attained at night by illuminating the black backgrounds of the two cars with concealed lights. The only other lights in the entire display were on the Christmas tree The chassis of the “Ford mule” is cut down to 68 in. and is mounted on specially cast 16 in. wheels, with solid tires : “Ford mules” are used for moving goods in New Orleans ware- houses. They are speedy on the run with three loaded trucks, carry 8000 lbs., and quick-acting at turns. They are said to save half the labor cost of loading and unloading — - #sa Soe — =. Gee BF # Jack Jones, of Ormond Beach, Fla., left his “flivver” on the beach and went for a swim. No sooner had he turned his back than a big wave sneaked up and took the car for a swim also. The illustration shows the car after the wave had finished with it cp sy "4 My Ns é A y

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irch 8, 1923 MOTOR AGE 2 OF AUTOMOTIVE INTEREST ene ie Se uw ore ' ° A xa LZ So oe The Studebaker agency in Cleveland uses a novel window display. Signs like those shown here are formed from hand bills and the effect is one which attracts much attention and favorable comment 246) Qe Gasp S fc Pt Ke Go Gp “Motor Transport” is the new name for the Class Journal publica- tion known as Commercial Vehicle. The new title is regarded as In March, 1903, the Oldsmobile Pirate, shown above, a famous more expressive of the field of this publication, which is pub- racing car of those days, established the world’s straightaway lished for the information of fleet operators. The new title was record, making five miles in six and a half minutes. That announced to the industry through a pamphlet, “What Is Wrong same year saw the first motor car to travel a straight mile on With the Truck Industry?” by David Beecroft, general manager Ormond Beach in less than a minute of “Motor Transport” Nine Ruggles trucks have been purchased by the city of Tampa, Fla., for the Public Service Department and will be used for street work and other public improvements

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MOTOR OTOR AGE TOR AGE jf PUBLISHED EVERY THURSDAY / | \ fopyrignt 1923 by The Class Journal Co } ' 1 | | | | Vol. XLIII Thursday, March 8, 1923 THE CLASS JOURNAL COMPANY Horace M. Swetland, President W. I. Ralph, Vice-President E. M. Corey, Treasurer A. B. Swetland, General Manager David Beecroft, Directing Editor Mallers Building, 59 East Madison Street, Chicago BUSINESS DEPARTMENT E. E. Haight, Manager EDITORIAL Clyde Jennings, Editor B. M. Ikert, Technical Editor WASHINGTON OFFICE 26 Jackson Place, N. W. DETROIT OFFICE J. Edward Schipper BRANCH OFFICES New York City—U. P. C. Building, 239 West 39th St., Phone Penn. 0080 Detroit—317 Fort Street, West, Phone Main 1351 Cleveland—536-540 Guardian Bldg., Phone Main 6432 Philadelphia—1420-1422 Widener Bldg., Phone Locust 5189 Indianapolis—1212 Merchants Bank Bldg. Ph. Circle 8426 Boston—185 Devonshire Street, Phone Congress 4336 ae eee Se or rom - ...Motage, Chicago i Ee re ene ee Randolph 6960 SUBSCRIPTION RATES United States, Mexico and U. S. Po ions $3.00 per year Canada ...... a hUhh lu All Other Countries | in "Postal “Union. 6.00 per year Single Copies... .35 cents Subscriptions | ac pecepted ‘only from ‘the ‘Automotive Trade Owned by United Publishers Corporation, Address 239 West 39th St., New York; H. M. Swetland, President; Charles G. Phillips, Vice-President; A. C. Pearson, Treasurer; Fritz J. Frank, Secretary. Entered as second-class matter Sept. 19, 1899, at the post-office at Chi- cago, Ill., under the Act of March 3, 1879. Member of Associated Business Papers, Inc. Member of the Audit Bureau of Circulations. Tire Prices N a recent editorial in Motor AGE we pointed out the spread of tire prices for a certain size of tire. The highest price quoted from the Tire Rate Book was about 300 per cent greater than the lowest priced tire appearing in this list. The opinion was expressed that the quality of the tires did not justify such a spread. Another chapter on this point has just come to us. A man familiar with dealer discounts on tires generally, asserts that the dealer price does not show anything like this 300 per cent spread. This man says that the differ- ence between the lowest and the highest dealer price on tires will not be more than 50 per cent and the rest of the price on the higher priced makes it just bunk—put there to permit the dealers in these tires to quote a discount to his customers. In other words, according to our informant, most of this spread is put into tire prices by those manufacturers who believe that the way to sell an article is to put on it a very high price and then make the customer believe that he is being given a very special favor by being permitted to buy this tire at half price. There was a time when this practice flourished in many lines of merchandising. We all remember when the clothing merchant did that very thing. The shortsighted merchants who followed this practice have learned better, hey learned because their very best customers however. AGE March 8, 1923 —those who came, looked and bought, paying the price asked and making no fuss—quit them and went to the one price houses where they were sure they were on an equal with others. It is a fact, too, that the customer who is favored with discounts also quit because he believes some other customer gets a bigger discount than he. It is strange that so up-to-date an industry as tire manu- facturing should be working on such benighted and obso lete methods of sale. A dollar made selling accessories is just as good as the dollar made underneath the car. KB HR Used Car Market Information N all of the used car sales talk that has merchandising as its basis (and this is the only kind that is ever going to get anywhere) the necessity of a national market publication has been stressed. It is a part of the education of a dealer who would properly handle used cars that he must know something of the market price for these cars, not only in his own community but throughout the country generally. For many years the Chicago Automobile Trade Asso- ciation has published The Used Car National Market Report, based on actual sales of used cars. This report has had a fair circulation but it has never attained the popularity that it should have had, chiefly because the dealers of the country have not understood its necessity or its application to their own business. In many cases dealers have not understood how .to use this valuable document. This Report has been the best thing of the sort available and what has been lacking in it is the support of the very men who should be most interested in making it more complete. It has been a part of the agreement that a subscriber to this Report should make returns on his own used car sales. This has not been done by all dealers. As a result, the Report has not been as complete as it might have been. Most of the local plans for spreading market news of used cars are for a limited community only, and the makers of these reports are quite free to say that they need a national market report on which to base their local information. The two work nicely in conjunction and neither is complete without the other. The Chicago Automobile Trade Association pioneered this work and the publishers have endeavored to keep up with the necessities and where they have failed, it has been due to a lack of dealer appreciation of the necessity of this publication. The committee in charge is willing to develop the proposition just as rapidly as dealers will lend support. At all times during the history of this Report, there have been efforts by individuals to devise a substitute that would make a profit for promotors. These attempts to make money out of the used car difficulties of dealers who fail to grasp the merchandising fundamentals of the situa- tion, have failed. Not enough dealers are unwise enough to believe that they can, for a few dollars, buy a solution of the used car problem. Just now there is another rival of the National Used Car Market Report in a private enterprise which is sailing more or less under false colors. This new enterprise appears at first glance to be a part of the National Auto- mobile Dealers’ Association, but in reality has no connec tion with that association. Its activities apparently are based on the work the N. A. D. A. is doing in making used car surveys. These surveys are calculated to bring

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arch 8, 1923 it only actual merchandising conditions and have nothing » do with market prices. The prosperity of the automotive industry is bringing any catch-penny schemes to light, including some pre- nded national associations. The industry should inquire arefully into the history of the men promoting these new nterprises and be very sure that the new enterprise is orthy of support. Call >] 6% &@ ge Get thoroughly acquainted with the cars left in your rage. % we Aa LIne i>) Zo) ry Dealers Ignore Profit ERE is a curious indictment of the automotive ve- hicle dealers, from a man who made his best effort to present small town dealers with some handsome profits, but failed utterly. He tried the usual methods of interesting dealers. The proposition was to sell a school motor bus body. (his body was built so that it would fit almost any sort of a truck that would be used for this work. Seven trucks are especially named as the proper chassis for this body. (he maker thought there should be a sale for these bodies ind so he naturally tried to get automotive dealers to sell them. After making this effort, he tried out the so-called township supply, or school supply houses. These men jumped at the opportunity and the factory has had quite a nice demand for these bodies. A lot of school supply firms have sold them, have hired some automotive dealers to mount the body on a chassis and then have had a nice profit left. There is a good deal of complaint from small town automotive dealers that they cannot make money. One reason is that other merchants are selling the goods the automotive merchant should sell. Ya ch The number of cars has multiplied 100 times in 16 years. Better and wider roads are needed for safety S & ri oy Batteries and Cleanliness HERE are some interesting questions that we would like to have answered but of which we have only slight hopes of ever heariig or seeing a satisfactory reply. One of these is quite often heard. It is this: “Why are battery shops so dirty?” Our idea of the answer to that question is that the bat- tery man has never been educated in the proper methods of merchandising and that, in the main, he does not believe that it is worth while to keep his place clean. It is a fact that the battery merchant has a good deal of company in his mercantile uncleanliness. There are a few hangover merchants in all lines who let their store windows become dirty and who seldom if ever sweep the floors, but this class of merchant is becoming less and less important. It is only a question of time until he disappears. It is not a long span of years since the dark and con- fused store was quite the common thing, even in the drug and dry goods lines, which are held up as notable examples of bright clean stores. The battery merchant, in most cases, is a graduate from the shop and there is a slight excuse for a battery shop that will not pass a sanitary kitchen examination, but not as much of an excuse as a good many people would like to have us believe. The fact is that there are quite a number of clean battery shops, as MOTOR AGE 27 the writer can testify. This fact merely goes to show that the man who defends a dirty battery shop is mis taken, and we further assert that there is no excuse for the dirty battery store. There is in Chicago a battery merchant who is paying premium rent for corner show window space and two thirds of this space shows a dirty shop. In other words, he is paying premium rent for a means of driving cus- tomers from his store. It is a common failure for battery merchants to rent a wide front store and then use half of this window space for a work bench, that is, to say the least, decidedly unattractive. The same rules that hold for other merchandising hold for batteries. A clean, wholesome looking store will attract customers. 4 eh S ed eis) The automobile makes 50,000,000 people healthier, wealthier and happier A & Ww Profiteering? “EE ite pa is a popular song, recently slipped onto the public, which is called, “Who Did You Fool After All?” which might be applied to the garage business in a certain section of Chicago. This condi tion not only exists in Chicago, but, we believe, can be found in many cities throughout the country. It is in the apartment house district, where modern cliff-dwellers cuss about “hot” water on cold mornings. According to our informant, there is a shortage of storage garage space in these sections. Space which a few years ago sold for from $12 to $15 a month now retails at from $18 to $22. The burning question here seems to be, is it profitable and necessary for dealers to charge this fee for “boarding”? The answer is this: Our informant and many others do not own cars because it costs too much to store them. Figure it out. If storage fees were brought down, there would be more sales of new cars and the storage customer would be there as -an always- approachable prospect for accessories, tires, service, gas, oil and eventually another new car. By which route would the dealer make the most money? % & GE Ge Obey the traffic laws. The man who makes them probably owns a car and has studied the requirements oe & %w BHR Tut’s Tomb HE newspapers tell us that Egyptian jewelry and dress styles are to be quite the rage next season, or as soon as the dressmakers and the jewelers can get out their adaptations of the garments and jewels that have been found in King Tut’s tomb. These styles are to be very chic and quite stunning, we read. It so happens that along with the jewels and garments, there were found in this tomb a number of Tut’s transpor tation vehicles. We do not, however, anticipate that the styles in individual transportation vehicles will be greatly changed to conform with the styles in vogue when this ancient ruler was buried. Ours is a dynamic industry and we will not lapse back several thousand years for our late summer styles. About the only thing in common between the vehicles of today and that of King Tut’s time is that the wheels are round, and probably this style will continue for several more years.

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28 Leaders Meet at Washington To Discuss Relief Measures Result of British Colonial Export Tax Laws Said to Cost Motor- ists $160,000,000 a Year WASHINGTON, March 3—Suggestions for combating increases in automobile tire prices through a rubber shortage were adopted here this week as a result of conferences between representatives of automobile and accessory manufactur- ers and others interested in rubber pro- ductions. There was a complete unanimity of opinion as to the need of repeal of the provisions of the British Colonial Act restricting rubber production and the ur- gency of providing new sources of rub- ber supply for American tire manufac- turers. The automobile industry will have representatives on the committee of five which Harvey S. Firestone of the Firestone Tire & Rubber Co. will name this week as a co-operating agency for the manufacturers and consumers in their relations with the Federal depart- ments. It is proposed that this commit- tee should assist the Government in a study of the rubber situation, with a view to growing rubber in continental United States insular possessions. The most important emergency meas- ure which the conference authorized is the protest to British Government. It was the sense of the meeting that a con- tinuation of the present restrictive taxes by British producers would place the au- tomobile industry, as the largest con- sumer of rubber, in a position where it would find itself confronted with rising costs of tires. A resolution adopted by the conference points out that the costs of crude rubber at Singapore increased over 14 cents to about 37 cents. The fact that this in- creased price must be passed on by rub- ber manufacturers, shows that the action of British Government has cost Ameri- can rubber consumers approximately $160,000,000 a year. American and British tire manufac- turers in attendance at the conference called attention to the possibilities of further increases in tire prices, as there is no assurance that prices of raw rubber will not be further increased. Senator Couzens of Michigan, former- ly identified with the automobile indus- try, was one of the speakers at the din- ner given by Firestone Tuesday night. While approving of the proposal of gov- ernmental aid to the rubber industry in this instance, the senator declared it was high time that the Federal Government defended itself against business. He said that it was a deplorable practice for in- dustry to turn to the Government when confronted with trouble. MOTOR AGE Great Rubber Rise Worries Industry March 8, 19258 Senator-Elect Fess of Ohio declared that inasmuch as the proposed survey and establishment of new rubber sources was a benefit to the consuming public, there could be no objection to it. He expressed the opinion that there is a tendency on the part of the industry in general to centralize, and the Govern- ment must be in a position to control. Among the representatives of the auto- mobile industry in attendance at the con- ference were George M. Graham, vice- president, Chandler Motor Car Co.; W. H. Smith, research engineer, Ford Mo- tor Co.; Pyke Johnson, National Auto- mobile Chamber of Commerce; Gordou Lee, Yellow Cab Co., Chicago; M. L. Heminway, Motor and Accessory Manu- facturers’ Association; G. W. Brogan, of Black & Decker Mfg. Co., Baltimore. Rubber Can Be Grown in South, ‘ Says Wallace WASHINGTON, March 3—Rubber can be grown successfully in the southern states, in the opinion of Secretary of Agriculture Wallace, who with other government officials has been studying the possibility of American production to circumvent the British export tax on rubber. Part of the cabinet discussion today | turned on plans to investigate Amer- | iean sources of supply. President | Harding is convinced that rubber can be grown in the Philippines and Porto Rico. MANY SALES AT AKRON SHOW AKRON, O., March 1—Akron’s ninth annual automobile show opened Feb. 17 at Central Garage with 63 exhibitors having more than 250 exhibits valued at $500,000. As indicative of the returned condi- tions of prosperity in Akron, more auto- mobiles were sold on the first day of the show than have been sold during the entire time of any previous automobile show held in the Rubber City. The Akron show this year was under the management of Frank O’Neil as busi- ness manager for the Akron Automobile Exhibition Co., of which Warren Wright of the Cleveland Cadillac Co. is presi- dent. RUSH PRODUCTION ORDERED PONTIAC, Mich., March 2—Rush pro- duction in the Standard Auto Parts plant here, making springs, has been ordered to begin at once, according to B. A. Litchfield, general manager. Litchfield says that immediate expansion of pro- duction is being undertaken and a new unit of the plant has already been started, but that delay in getting mate- rials is causing some difficulty. Hoover Tells Why America Should Produce Own Rubber Informs Congressmen of Danger in Being Dependent Upon Foreign Growers as at Present WASHINGTON, March 3—In making his appeal to the House Committee on Appropriations for the $500,000 desired for the purpose of investigating the pos- sibilities of rubber production in the Philippines and Brazil, Secretary of Commerce Hoover has personally told the committee that foreign control of such important commodities as rubber and nitrate constitutes a menace to American consumers and that steps should be taken to provide for the safety of the nation in time of war and to pro- tect the pocketbooks of consumers in time of peace, as such foreign monop- olies were able to control prices as well as production. Hoover not only spoke strongly on the rubber situation, but openly declared he would like to see Henry Ford develop Muscle Shoals for making nitrates. “I do not know whether Ford’s terms are the terms Congress ought to adopt,” said the Secretary of Commerce. “I could not speak as to that, but I would like to see anybody who has the capital take Muscle Shoals and turn nitrates out of it tomorrow.” Turning to rubber, Hoover pointed out that this country is importing about 500,000,000 pounds of rubber a year and that every change of ten cents in price means $50,000,000. “If we are to have security in our supply of rubber, we must have at least competitive produc- tion in different countries,’ he added. “We are assured by the rubber manu- facturers here that if our survey results in the conviction as to some appropriate or feasible places for the production of rubber, they are prepared to enter at once with large capital into its produc- tion,” he continued. Referring to the recent conference be- tween the English rubber growers and the Rubber Association of America, Hoover stated that the British were told that “we were the consumers of 75 per cent of the world’s rubber; that that consumption would increase if right prices were to obtain, and that runaway prices would ultimately stimulate rub- ber production in other parts of the world and would probably result in ulti- mate damage to the plantation owners themselves.” RECEIVER FOR CARLISLE CO. NEW YORK, March 2—Robert L. Baird has been appointed ancillary receiver of the Carlisle Tire Corp. and the Carlisle Retail Tire Stores, Inc., by Judge Hand of New York and Judge Campbell of Delaware.

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larch 8, 1923 MOTOR AGE »Q Unit Truck Service Plan Adopted Many Motor Vehicle Bills Before lowa Legislature Some Kind of Gasoline Tax Certain to Be Voted On, Is Belief of Motorists DES MOINES, lIa., March 2—With many bills affecting the motor industry before the state legislature, it is almost certain that the present assembly will pass some kind of gasoline tax. Sen- ator Caldwell’s bill would provide for a 2-cent tax upon gasoline to be collected from refiners and distributors, to be ap- plied only to the hard surfacing of 3,000 miles of roads included in the primary trunk system. The bill also would amend the primary road law of the state and allow $1,000 to each township and $5,000 to each county annually for the purpose of improving local roads. Rev- enue from this bill is approximated at $6,000,000 annually. A bill introduced by Representative Ontjes would provide for a tax of one cent a gallon on all gasoline, the tax to be collected from retailers, and a license fee of $2 to be paid by each dealer in addition to the tax. The revenue from this law would be distributed over the state in the same manner as now pro- vided for the apportionment of the motor vehicle fees. The latter bill is being combated by the Iowa Automotive Mer- chants’ Association on the grounds that it would tend to create a monopoly in favor of the large oil companies. The Iowa Automotive Merchants’ As- sociation has sponsored a bill providing for equalized license fees for automobiles based on current year price. For cars not current or “orphans,” the license fee would be the lowest fee for such automo- biles shown by the records of the auto- mobile department covering such makes or models. The I. A. M. A. bill would provide for a reduction of automobile fees on the following basis: First and second registrations, full fee; third reg- istration, three-fourths of one per cent of factory list price plus 40 cents per hundred pounds; a reduction of one- fourth of one per cent of that portion of the fees based upon factory list price each year until the sixth and subsequent registrations, when the rate would be only 40 cents per hundred pounds of weight regardless of model of the car. The I. A. M. A. is seeking the repeal of garage registration section of the present motor vehicle law. At the pres- ent time, all dealers or owners of serv- ice stations are required to keep for pub- lic inspection a record of the owner of every motor vehicle taken in for storage, repair or sale, together with the engine and license number of such vehicles. The law was originally passed to help authorities find stolen cars, but garage- men claim that no aid is given officials by such records and the keeping of such records is a useless expenditure of time and money. Says Automobile Dealer Is Big Equipment Sales Factor BOSTON, March 2—At the monthly meeting of the Boosters Club, N. E. No. 1, held at Boston, plans were discussed to bring about closer co-operation with the jobbers and better merchandising. The educational committee provided two speakers for the evening. E. J. Ashton, formerly a Boston jobber, spoke of the need of better merchandising methods by the salesmen of the jobber in the equip- ment and supply field. He emphasized the value of the passenger car dealers as an outlet for equipment, and said they were fast becoming a factor in distribu- tion. C. P. Shattuck, field editor, Chilton Company, read a paper on the markets of the industry and made an analysis of the New England markets for trucks, passenger cars and equipment. Several new members were elected. The com- mittee on the entertainment for the an- nual meeting reported progress. 3000 AT DEALER’S OPENING SALT LAKE CITY, March 3—About 3000 persons visited the new home of the Covey-Ballard Motor Co., local Ford and Lincoln agents, when the fine new build- ing costing over $300,000 was formally opened for business. The showroom was decorated for the occasion and experi- enced workers demonstrated features of each department as the visitors passed through. Even the office system was ex- plained. The building has three stories, is one-half block long and 83 feet wide with a floor space of 90,000 ft. The storage department has a capacity of 600 cars. ASSOCIATION GAINS MEMBERS KEENE, N. H., March 3—The Cheshire County Automobile Dealers’ Association has celebrated its first anniversary. It was organized a year ago with ten mem- bers and the membership is now forty- two. The following officers and direc- tors have been elected: President, L. E. Roundy; vice-president, G. F. Fairfield; secretary, P. F. Safford; treasurer, K. A. Watkins; directors, A. P. Bergeron, G. B. Robertson, F. Dugray, C. W. Houghton and John D. Heil. ELECTION AT KEWANEE, ILL. KEWANEE, IIll., March 5—The Henry County Automotive Trades Association, at a meeting attended by 100 dealers, elected the following officers: President, Cc. F. Moberg, Geneseo; vice-presidents, Frank Brown, Osco; Herbert White, Cambridge, and Homer McMullen, Cam- bridge; secretary, G. R. Galloway, Ke- wanee; treasurer, Phil Miller, Kewanee; directors, John Cummings, Galva; J. O. Hoffman, Kewanee. No Vehicle of Standard Parts Need Be “Orphan,” Is Keynote Builders and Parts Makers Unite in Step to Provide Special Tools and Equipment to Reduce Cost DETROIT, March 3—Service plans of Motor Truck Industries, Inc., as worked out by the service committee of the or- ganization, provide primarily for the de- velopment of special tools and equipment to place servicing on the highest possi- ble basis of efficiency; for the develop- ment of reciprocal service arrangements between members of the organization, and for cultivating co-operation on serv- ice between dealers of the different man- ufacturing organizations. Though designed fundamentally to help dealers rebuild and sell stocks of used trucks they may have on hand, the service plans of the association extend far beyond this and are intended to place the maintenance of specialized unit vehicles on a permanently stable basis In the working out of the plans, servic- ing costs will be brought to lower levels by more scientific working methods and merchandising. In clearing off remaining used trucks stocks, the different truck manufactur- ing members of the association will get reports on all trucks in the hands of dealers from field representatives and through questionnaires to the dealers. Following servicing of these, their sale will be further facilitated by handling them through the authorized dealer in the specific make, this to be brought about by development of reciprocal deal- er arrangements. The service committee and the asso- ciation as a whole will work toward bringing about closer co-operation be- tween dealers and the authorized unit parts depots of the parts makers. In the several groups of parts depots prac- tically every unit maker member of the association is now represented, and these depots with stocks running into the millions of dollars are now located in all principal cities of the country and greatly augmented stocks are maintained by specialized truck dealers. By the operation of the parts depots, the association points out, it will be im- possible for any make of truck made of specialized units, to ever become an “or- phan.” Extension of the parts stations has been gradually effected so that genu- ine parts at fixed list prices are available in every part of the country. All of these parts will bear the trademark of the manufacturer. “The thought of combatting pirate parts does not enter into the plans of the association,” said Don F. Whittaker, general manager. “Most of the big truck (Continued on next page)

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30 No Vehicle of Standard Parts Need Be “Orphan,” Is Keynote Builders and Parts Makers Unite to Provide Special Tools and Equip- ment to Reduce Cost (Continued from preceding page) users have had experiences with these and where they were found lower priced it was because workmanship, design or material was inferior. By trademarking the genuine parts there will be no reason for truck owners accepting any others, especially when the genuine are within reach at dealers or the parts depots.” Better Service Is Duty to Truck Owner In working out its service plans the association has sought to avoid the thought that service parts business pre- sents an opportunity to make money, but rather, that adequate service at low cost is an obligation of the manufacturer and dealer to the truck owner. With the unit parts maker co-operating there is addeda further factor of responsibility for the successful operation and maintenance of the vehicle. Developing of special tools for specific service operations will be done by a tool specialist employed by the service com- mittee. Sets of these will be offered to dealers at low cost through their truck manufacturer. Some of these tools have been designed and the remainder will follow just as rapidly as they can be worked out. By use of the sets repair operations on all principal specialized units will be brought to a minimum cost. Under the _ reciprocal arrangement among manufacturers, dealers with any specialized unit make of truck on hand will be enabled to get necessary parts for its rebuilding from the manufacturer of the particular vehicle at low cost. This will be handled through the service department of the factory the dealer rep- resents, and the service department of the particular vehicle he needs to rebuild for sale. The service committee will meet every 60 days for action on service matters affecting the association. The membérs of it are George H. Dow, Federal Motor Truck Co., chairman; Don Andrews, Con- tinental; O. P. Bernhart, Timken; M. Kiefer, Buda; M. A. McCullough, Gar- ford; H. J. York, Indiana. The next meeting will be in April. Urge Standardized Accounting Systems In addition to the work outlined, the committee will undertake to bring about a definite ruling by the Internal Revenue Department on excise taxes imposed on service parts. The adoption of standard- ized accounting system for dealers which includes accurate records on serv- icing will be urged. The committee also placed itself on record as opposed to the replacement of any unit in a vehicle with another unit not standard equipment. MOTOR AGE | New York Dealers Plan Campaignto | Curb Accidents NEW YORK, March 6—An educa- tional campaign to reduce the number of accidents involving automobiles and to create good-will for the indus- try is being contemplated by the Automobile Merchants’ Association of this city. Although the details of the plan are not settled at the present time, it is probable that attention will be directed first to the automobile driver. This phase of the campaign will endeavor to get the individual driver to exercise greater care in the operation of his car. A second phase of the campaign will endeavor to edu- cate the pedestrian on the part he can play in reducing accidents. News- paper and direct mail advertising will be used to carry the message of the campaign to the puglic. The metro- politan dailies have promised their co-operation. Auburn Current Assets Exceed $1,400,000; Error Corrected Current assets of the Auburn Automo- bile Ca., Auburn, Ind., were erroneously given as $191,891.51 in a news story in the March 1 issue of Motor Acer, sum- marizing the company’s annual financial statement. ‘ The figure quoted represented only the company’s cash in bank and was but a small portion of the current assets, the total of which amounted to $1,405,910.41, including the following principal items: United States Treasury notes, $203,062.50: accounts receivable, $419,673.89; inven- tory, $581,466.89. As contrasted with the company’s cur- rent assets of $1,405,910.41, its current liabilities were only $131,844.62, the ex- cess of current assets over current lia- bilities indicating a very strong financial position. FT. WAYNE SHOW FORT WAYNE, Ind., March 3—After it seemed as though this city wouldn’t have an automobile show this year owing to the inability of the show man- agers to secure space, it was found that the Concordia College gymnasium was available and the best show yet put on here was staged by the members of the Fort Wayne Auto Trade Association. The exhibition was staged from Tuesday evening, Feb. 27, to and including Satur- day, March 4. Twenty-six different makes of cars were on display and there were accessories and parts exhibits by eight different dealers. The show committee consisted of Chester Schiefer, chairman; Roland Fitch, C. H. Lines and L. G. Andrews. HAYNES INCREASES PRODUCTION KOKOMO, Ind., March 1—Production at the Haynes factory has been increased one-third, according to an announcement by Alton G. Seiberling, president of the Haynes Automobile Co. March 8, 192: Gasoline Production In 1922 20 Per Cent Greater Than ’21 Bureau of Mines Reports Total Out- put of 6,202,234,613 Gallons For the Year WASHINGTON, March 2—Production of gasoline in 1922 increased 20 per cent over the 1921 output. Figures compiled by the Bureau of Mines show that the total production for the year amounted to 6,202,234,613 gallons. The output for December was the largest recorded for any single month, amounting to 585,049, 677 gallons. The present stocks of gasoline, 883,- 792,861 gallons, lack only about 9,000,000 gallons of the peak stocks of last May 1, with probably four months yet of increas- ing stocks before reaching the peak in 1923. Based on the present rate of con- sumption these stocks represent 64 days’ supply. Following out the present trend of gasoline stocks with expectation of the customary increase during the early months of the year, the stocks may be expected to increase between 300,000,000 and 350,000,000 gallons by May 1, thus probably totaling about 1,200,000,000 gal- lons. This increase in stocks may, of course, be decreased by a falling Off in refinery operations the early part of this year. The indicated domestic consumption of gasoline during the past year amounted to 5,366,423,822 gallons, an in- crease of only 200,000,000 gallons as com- pared with the preceding year and an increase of over 1,000,000,000 gallons in production during 1922 over 1921. Do- mestic consumption amounted to 86.52 per cent of domestic production. The production of lubricating oils in 1922 was 978,752,469 gallons. This out- put was exceeded only in 1920 when it was 68,000,000 gallons greater. GREAT GAINS IN CALIFORNIA OAKLAND, Cal., March 5—The auto- motive industry is having the most au- spicious opening in California this year that it has had for any year in its his- tory, according to figures compiled by “Motor Registration News,” published in this city. These figures show that total sales of automotive vehicles in California for January, 1923, were 15,109, as com- pared with 6,694 in January, 1922, an increase of 126 per cent, the largest gain ever made in any single month of auto- motive history in California. Of this total, southern California pur- chased 9,410, a gain of 115 per cent over its record for January, 1922. The north- ern part of the state bought 5,699 auto- motive vehicles in the first month of 1923, a gain of 147 per cent over its pur- chases for the same month last year. In passenger car sales the state gained 127 per cent for January, 1923, over January, 1922, while for the same months, trucks showed an increase of 111 per cent.

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March 8, 1923 Clarence A. Earl Elected Head of National Motors New Corporation Will Have Offices in Detroit—To Absorb Another Firm There CHICAGO, March 5—Clarence A. ormer president of Earl or five years associate of John N. Willys at the head of the Willys-Over- ind Co., has been elected president and eneral manager of National Motors Corp. This action, which has been in ourse of negotiation for some time, was effected at the last meeting of the board of directors of National Motors in New York and the official announcement has ust been made. Earl will Earl, Motors and assume active nediately. The general quarters of National Detroit, it is stated. im- head- will be in charge executive Motors Another appointment of the highest importance was also announced. Walter M. Anthony, treasurer and comptroller of the Maxwell Motor Co. for eight years and for ten years treasurer of the Com- monwealth Edison Co., president and Motors. The executive operating personnel of National Motors Corp. now is as follows: President and ence A. Earl. Vice-president in A. A. Gloetzner. Vice-president in livision, Robert V. Vice-president in livision, T. C, vice- National made treasurer of was General Manager, Clar- charge of production, charge of Kentucky Board. charge Brandle. Vice-president in charge of Indianapolis livision, George M. Dickson. Vice-president in charge of jivision, C. V. Hale. Vice-president in charge of livision, Walter J. Mery. Vice-president and treasurer, Anthony. Chief engineer, C. L. Halladay Installation of the additional executive officers of National Motors Corp. is part of the general manufacturing and op- erating program which the corporation has been working hard to develop during the past year. There is no change in the executive policy of the corporation, it is stated, but Earl and Anthony have been chosen to take active charge of their departments to urge the work of manufacturing at top speed. Assumption of office by Earl is an im- portant step in the manufacturing pro- gram. The scheduled production of Na- tional cars and Traffic trucks, 55,500, puts National Motors in the first group of big producers. The full line of Na- tional automobiles in three classes has been exhibited in the motor shows throughout the country and the product, it is stated, has been practically absorbed already by distributors and dealers. The National 6-31, a small six at $795, was one of the feature cars of the shows and attracted attention of dealers from all sections. Earl resigned last November from Ear] Motors. For a period of five years he was one of the most important executive factors in the Willys-Overland Co. of St. Louis Saginaw Jackson Walter M UMOTOR AGE Head of National Motors Corp. New CLARENCE A. EARL “No automobile man could have a greater opportunity,” said Earl, “than in this tremendous new organization which has all the prestige of a fine old name and unlimited manufacturing fa- cilities and the enterprise and energy of a new organization full of enthusiasm. We have the factories, we have the men and we have the financial ability to put over a great manufacturing program and the work is under way with prospects for a splendid year of success. “In taking over this work at this time, everything has been placed in my hands in ideal condition to go forward with efficiency and with the thorough co- operation of all my associates. I believe that our factories are ideally located to do their parts in our vast manufacturing program and I know that they are all in first class condition. Headquarters of National Motors will continue temporarily in Chicago until the acquisition of one of the large plants in Detroit which is going to join forces with the new organization can be legally consummated. National Motors Corp. was announced last summer as the merger of eight auto- motive manufacturing plants situated in seven different states. The corporation was called Associated Motor Industries for the purposes of organization, but the name was announced as National Motors Corp. just before the New York show, when the new National cars made their first appearance. N. A. C. C. LAWYER DIES NEW YORK, Mar. 3—Charles Thad- deus Terry, general law counsel of the National Automobile Chamber of Com- merce, died this week of angina pectoris. His death comes as a blow to the auto- mobile industry in which he long has been a leading legal light. Terry’s con- nection with automobile legislation and litigation, covering two decades, began in the days when the National Associa- tion of Automobile Manufacturers was in its infancy. Upward Trend in Production As Spring Buying Starts Truck Builders Report Output Is 50 Per Cent Greater Than One Year Ago NEW YORK, March 5—With the big buying season yet to come, production in the major automobile producing plants is moving along on schedules that are 10 to 20 per cent higher than those fol- lowed in the first two months of the year. At this rate, March will turn out cars greatly in excess of the number a year ago, when, after an extended lull, factory operations began to take an up- ward swing that carried through a series of record-breaking months and culmi- nated in a year that established a high mark in the production history of the industry. A larger proportion of plant activities are now concerning themselves with open car production, increased popular- ity of this type accompanying the ap- proach of the spring season. Such stocks of open car models as the dealers may have had on hand are moving rapidly and, due to the fact that open roads and seasonable weather will permit the greater use of driveaways as a means of delivery, there will be little trouble in replenishing these stocks except in cases where demand outstrips the rate of pro- duction. As compared with a year ago, truck builders report a 50 per cent increase in production and the outlook for greater business particularly bright. The condi- tions that existed in the truck market a year ago are absent this year and there is apparent a more encouraging attitude among prospective purchasers. During the last 30 days there has been a pro- nounced forward movement in this branch of the industry, with the conse- quent advancement of manufacturing schedules. Reeves Poodiche Diediciton of 3,000,000 Vehicles in 1923 NEW YORK, March 6—Alfred Reeves, eneral manager of the National Auto- mobile Chamber of Commerce, spoke at the twentieth anniversary gathering of the West Side Y. M. C. A. automobile school on the “Outlook for the Automo- bile Industry.” Reeves predicted a production of 3,000,- 000 motor cars and trucks in 1923, basing his estimate on January and February production and depending on the sup- plies of enclosed bodies and plate glass. Discussing the transportation needs of 105,000,000 people, Reeves declared that students of the industry believe the United States can profitably use 12,000,- 000 cars and 3,000,000 trucks, which would require a renewal demand in ex- cess of 2,400,000 vehicles. Speaking as an oracle for 1923, Reeves declared that standard motor in the ears and trucks will be demand. greatest

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32 General Motors Production Totals 456,763 for 1922 Company’s Report Shows Business Done by Various Units More Than Double That of 1921 NEW YORK, March 6—Official an- nouncement is made by the General Motors Corp. that the production of pas- MOTOR AGE senger cars and trucks by its various units for 1922 totaled 456,763 in com- parison with 214,799 the previous year. This is approximately 18 per cent of the country’s total production of 2,577,763 motor vehicles. The sales by quarters in 1922 were: First quarter, 71,039; second quarter, 135,751; third quarter, 112,055; fourth quarter, 137,918. The sales for the year ended Dec. 31, 1922, compared with the sales of the three preceding calendar years, follow: March 8, 192 New Orleans Garage Men in Campaign Against Thefts Service Association Distributes to All Members Bulletins of Stolen Cars NEW ORLEANS, March 3—Automobil« thieves who have been operating in and around this city face a more difficul( problem of disposing of stolen automo biles as a result of an arrangement PASSENGER CARS ~ worked out by the New Orleans Super- 1922 1921 1920 1919 Buick a 83,888 116,213 119,853 intendent of Police and the Automotive ican ‘ nosewereneeeevueeensenececennsenueaneenetans ae ane _ anaes Service Association. The latter organi BIG ccicciciicimictnaieniiparnttindniygltmtaasa, of 75,667 502 J : : ; EE, NEL FEES: 20,853 12,661 37,244 54,451 zation is a recent formation of garage, NO yo cinsnsistssgancis olccuscttseaneadvaeatada aaa 21,216 20,245 26,241 33,345 service station and battery men. a sie “ime sie Hitherto, automobile thieves have had Chases 2,932 1,489 4,938 2,682 % comparatively easy time selling stolen OE SS ae . ee ee See nee ee 5,277 2,760 5,137 7,730 +\1.\cars either direct to garage men or plac- TE LS “TIS. eR 1,218 466 8,383 7,782 ing cars in garages for resale. This TOTALS market now is closed permanently so far 1922 1921 1920 1919 N Orl : d d indi te eee Se 442,981 203,591 343,990 360,210 ®5 New Urieans 18 concerned, and indi- Commercial cars .............. RSS ARO Sk oS 9,427 4,715 18,458 18,194 cations are that few stolen cars, if any II weotocievcannipinncctapesbecbapiindinanmenianese 4,355 6,493 30,627 13,334 at all, will be sold through service sta- a er eee oo... 458,763 214,799 $93,075 391,738 tions in this city and surrounding coun- *Includes tractors and also cars and trucks not now manufactured. Van Cleef New President of Automotive Mnfrs’ Assn. CHICAGO, March 3—An enlarged pro- gram of merchandising co-operation is planned by the Automotive Manufactur- ers’ Association, following the election of new officers and directors. The election resulted as follows: President, Noah Van Cleef, Van Cleef Bros., Chicago; vice-president, Franklin Mayo, Mayo- Skinner Mfg. Co., Chicago; treasurer, James T. Greenlee, Imperial Brass Mfg. Co., Chicago; directors, Frank Parizek, Chicago; C. D. Pettingell, Chicago; James Nealyon, Chicago; G. F. Disher, Milwaukee; C. H. Hathaway, Milwaukee; H. S. Pardee, Chicago; W. G. Pancoast, Waukegan, Ill.; C. J. Buckwalter, Chi- cago; B. H. Lancaster, Chicago; H. E. Patterson, Chicago; L. W. Golder, Chi- cago; A. C. Johnson, Chicago. Exchange of information regarding domestic and foreign sales opportunities is one of the activities of the association and the plans of President Van Cleef contemplate extension of activities that will aid in developing the sales of the member concerns. Continued progress of the association is noted under the management of Sec- retary W. E. Green who is in charge of the office, following the resignation re- cently of George Fritz as manager. The office has been moved to 1005 Consumers Building, Chicago. SHOW AT SPRINGFIELD, MASS, SPRINGFIELD, Mass., March 6—The eighth annual show of the Springfield Automotive Dealers’ Association in the Municipal Auditorium Feb. 27 to March 3 outclassed any of the previous shows here in the beauty and variety of models on display. Attendance was heavy and the interest evinced and sales and pros- pects forthcoming confirmed the belief of the dealers that the coming spring and summer will constitute the most prosperous season in automobile history in this district. The exhibition ran very largely to enclosed cars, with interest directed especially to the new coach de- signs and the smart sport models. Mag- nificent cars of the limousine type were more admired than ever before. 12,000 ATTEND THIS SHOW SPRINGFIELD, O., March 1—About 12,000 persons attended the Springfield automobile show in Memorial hall the past week, according to an estimate made by W. F. Townsley, treasurer of the Springfield Auto Trades Association. He estimates that more than 75 cars were sold during the show. A large list of prospects will be followed up by the dealers. All say they are enthusiastic over the results which are in prospect. Sixteen dealers entered 21 different makes of cars, which included more than 100 models in the Springfield show. The first half of the week open cars were shown and the last half only enclosed cars were displayed. Fred W. Moyer was chairman of the committee in charge of the show. BIRMINGHAM, Ala., March 2—The S. B. Quigley Motor Co., of Mobile, Ala., was awarded a silver cup by the Stude- baker company for the largest number of sales of Studebakers of any city in the 50,000 to 100,000 class. The awarding of cups was started the first of the year and Mobile was the first city to win in their class. They deliv- ered 18 Studebakers during the month of January. cry. A bulletin system has been inaugurated by the police department, and every stolen automobile will be reported to garage and service stations. A complete record of cars thus will be kept, as the bulletin will be issued daily from reports received at police headqaurters. The list gives the make of the car and the model, motor number and other marks of identification. The bulletins are sent to headquarters of the association, and are distributed from that center to every leading garage in New Orleans. In addition to this service, a monthly bulletin showing the number of every stolen car will be published by “Service Station,” official organ of the association. This bulletin will indicate what cars have been recovered and those that still are missing. The association already has gone a step further in the fight to rid the coun- try of automobile thieves. Many cars stolen have been brought from Texas to New Orleans for disposition, and the association will combat this practice also. Automobiles listed by the stolen car bu- reau of Dallas, Tex., will be bulletined to New Orleans garages. The Dallas bureau, it is said, has a record of every automobile stolen in Texas. Reports will give service station and garage men in- formation on stolen cars’ throughout Louisiana and Mississippi as well. TO MAKE TRAILERS MEMPHIS, Tenn., March 2—A new concern has been organized and incor- porated with a capital stock of $1,000,000 to make trailer trucks here. The seven- acre site and plant of the Southern Motor Co. has been purchased for a site. Joseph Newberger, prominent cotton man of Memphis, and others are identi- fied with the enterprise. It is contem- plated to produce about 3,000 trailers an- nually.

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March 8, 192% Many Sales to Farmers as Annual Omaha Show Opens Better Conditions in Agricultural Sections Adds Interest to Ex- hibit in Nebraska City OMAHA, March 3—Omaha’s eighteenth nnual automotive advertising salon opened here Monday afternoon with an exhibit of 130 passenger cars and thirty trucks. The first booth on the inside of the entrance belongs to the safety depart- ment of the local Chamber of Commerce, and before viewing any cars the visitor is greeted with an exhibition of photo- graphs of at least 30 automobile acci- dents that have occurred in Omaha, with information as to how they might have been avoided. A huge canopy, in which green, orange, black and white predominate, houses the salon and furnishes an attractive back- ground for the passenger cars on the main floor. The survey of the market for 1923 1 automobiles brings a confident feeling ; to the dealers that business should carry ) a pleasing balance at the end of the year. D Improved conditions in the agricultural district have been the cause of many sales to farmers in this district. The dealers are optimistic about the business for the coming ten months of the year, 3 They look for a record breaker. The t low prices for good cars now prevailing is one cause for hastening many a pur- y chase. The dealers have convinced the public in their advertising that right , now is the time to buy. Raw material , is constantly going up. Every dealer in . this section says that business recovery is well under way in this territory. . A. B. Waugh, show maanger and com- missioner of the Omaha Auto Trade Association, predicted that this show would open the way for a big volume of sales in this territory. ! Sales Activity Marked at Davenport’s Automobile Show DAVENPORT, Ia., March 2—Daven- ) port automobile dealefs are going after the business this spring, it became ap- parent Tuesday night as one glanced down the long aisles of the Coliseum where the second annual Davenport Au- tomobile Dealers’ Exhibitors’ Association show opened. Personal canvass, demon- stration of their cars with confidence in the financial outlook of the middle west buyer-field, backed up by a large pub- licity campaign in local newspapers, is the program. Weather conditions in the last week have not been favorable to the automo- bile salesman, for there is no suggestion of the spring and summer motor trips in this section of the state, but despite this the attendance at the opening night of the show and the evidence of a strong buying public have sustained dealers who two months ago predicted that 1923 would see return of “normal” conditions a MOTOR AGE Child Helps Sell Car to His Papa BOSTON, March 2—“What do for you, laddie?” That question was asked a small boy by a salesman at Alvan T. Fuller’s salesrooms in Boston on Washington’s Birthday. “My daddy has a lot of pennies to buy an automobile; I gave him some of mine,” the child answered. “Where is he?” the salesman asked. And the lad took him by the hand and led him to a man and woman looking over a car. “Daddy, here’s the man that will sell you the car,” the child said. And everyone smiled. And in a few min- utes a car was sold to the lad’s papa, a clean sale without a trade. They had been in the store some time, and were on the point of going out when | the youngster intervened, aided by | the friendliness of the salesman. “Wish I had you as an assistant all day,” was the salesman’s parting com- ment. ean [| in the local trade. sales are unusually of February. Cars in the $1200-$1500 class are favorites and the enclosed model demand promises to swamp all previous records in this class. Moon Profits In 1922 Many ° Times Those of Year Before ST. LOUIS, March 1—Net earnings of $913,883 against $120,051 in 1921 are shown in the annual report of the Moon Motor Car Co. After allowing for taxes and payment of preferred dividends, net income was $773,341, equal to $5.01 a share on the 154,213 shares of no par value common stock outstanding. Net income was $77,575 or 50 cents a share on the stock outstanding at the end of 1921. Gross sales of passenger cars, ac- cessories and parts in 1922 were $5,877,- Agencies report that high for the close 159 against $3,505,880 in 1921. Operating and administrative expenses were $6,- 159,635. Net current assets of $1,805,616 against net current liabilities of $563,762 are shown on the balance sheet as of Dec. 31, at which time inventories were $794,- 610 against $435,024 at the close of 1921. The company’s schedule calls for the production of 15,000 cars this year as against 7000 in 1922. WHITE SALES $37,000,000 CLEVELAND, March 3—The White Motor Co. sales for 1922 aggregated $37,- 000,000 gross, while the net earnings after all charges except dividends, were 3,700,000, according to a statement made by the company. The uninterrupted dividend policy of the company was continued throughout the year, and after disbursements of $2,000,000, or 8 per cent, were made for this purpose, a balance of about $1,700,- 000 remains for 1922 to be carried to the surplus account. 33 Dealer Wins Prize With 1898 Car At Salt Lake City Show Annual Intermountain Exhibition Largely Attended and Many Sales Made SALT LAKE CITY, March 2—The In termountain Automotive Trades’ Assn. brought its annual exhibition at the Bonneville Park to a close after a week’s run. It was generally conceded to have been the most elaborate and beautiful display of automobiles and automobile accessories ever held in Utah and one of the best attended shows the associa- tion has held. Visitors came from al- most every section of the mountain country and the great exhibit pavilion was thronged each day. An admission fee of 50 cents was charged. The attitude of visitors from a sales standpoint was all that could be desired and was unquestionably better this year than for a long time. Many good deals were made by live representatives of the various firms who had cars on ex- hibition and numerous prospects were secured. No one branch of the business if we may divide it into big cars, little cars and accessories—seemed to have come out best. An interesting feature of the show was the giving of a prize to the owner of the oldest car driven to the pavilion during the exhibition. This prize was won by a Salt Lake City dealer. The car was originally owned by a man named Silver and was shipped to this city in April, 1898. It was the sixteenth annual show held in this territory and one of the most important departures this year was the decorative scheme, the pavilion be- ing dressed to give it a spring-like effect. Dealer Putting Bodies On Truck Chassis Is Taxed WASHINGTON, March 3—In Treasury Decision number 3443 issued by the Commissioner of Internal Revenue, no- tice is given that “a retail dealer in automobile trucks who purchased truck chassis from one maker and bodies from another, assembled the same, and sold the completed truck, is a manufacturer or producer within the meaning of Sec- tion 900 of the Revenue Act of 1918.” The decision holds that the party as a manufacturer or producer is liable to a tax of 3 per cent on the gross sales price of the completed truck, credit be- ing given for the sales tax paid by him to the manufacturers of the chassis and bodies.” The Commissioner points out that the decision is based upon the action of the United States Circuit Court of Appeals, Ninth District, affirming the judgment of the United States District Court for the Southern District of California, Southern Division, in the case of R. C. Klepper, doing business under the ficti- tious name of Bethlehem Motors Com- pany, v. John P. Carter, Collector.

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34 MOTOR AGE Used Car Price Report to Be Published Monthly by New York Dealers’ Association Actual Sales of Used Cars of Makes Other Than Those Sold New by the Dealers to Be Used as Basis of the Compilation NEW YORK, March 6—The _ inter- change of current used car price infor- mation is proposed in the report of the Special Used Car Committee of the Auto- mobile Merchants’ Association of this city. Up to the present time over 50 per cent of the membership, represent- ing about half of the new car distribu- tion in the city, has agreed to co-operate in the project. It is also stated that in many cases where dealers have not signed the agreement, it is because re- sponsible executives are out of the city. It is the aim of the association to secure the co-operation of dealers having 75 per cent of the distribution of new cars in the metropolitan area. The plan provides for the appointment by the president of the association of a permanent used car committee consisting of 10 representative dealers in the vari- ous price classes. This committee will meet weekly and will also call a monthly meeting of all members for the purpose of discussing used car operations. It will also provide the blanks required in the operation of the plan and will super- vise the operation of the Used Car Bu- reau which will be organized as a part of the association. This bureau will compile and distribute used car price information. To start off with, dealers entering into the plan will make a report of all used cars sold during the past six months, by months, on forms to be supplied by the bureau. Two different forms will be used for this purpose—one to report the sales of cars of the make that the dealer is now handling and the other to report sales of other makes of cars. This re- port will give the make and model of the car and the net price, that is the actual selling price less the cost of re- conditioning. After the initial report, similar reports will be made to the Bureau semi-monthly. These reports will be used to compile loose-leaf booklets of price information. The sheets in this booklet, which will be issued twice a month, will give the prices which the reports of the members show that the public has actually paid for various makes and models of cars. The price of this booklet service will be $15 a year for each subscriber and each dealer is expected to sign for as many booklets as he has new and used car salesmen because it is intended that each salesman will carry this price data. The revenue from this source is expected to cover the cost of operation. The appraisal forms used will have three colors. One will be used by the dealer reporting sales to the public of cars other than of the make he regularly handles. The basic price information in the loose-leaf booklet will be compiled oe = Chicago Daslers Give _ Up Weekly Used Car Bulletin CHICAGO, March 6—The weekly used cat bulletin issued by the Chi- cago Automobile Trade Association since early in 1922 for the purpose of showing the prévailing prices of used cars in Chicago through the listing by dealers of used cars on hand and | the prices asked for them, has been | discontinued by vote of the board of directors. Announcing the discontin- uance, the official publication of the association states: “An analysis of the material sent in showed that many firms were holding up the asking prices of their cars all the way from $100 to $300 in excéss of what they were actually taking for them. Therefore, the asking prices shown in our bulletin and the resale prices were inflated. An over-allow- ance was made on many a used car, hence the sales prices were in excess of their actual value. “It was also shown that figures shown in the bulletin were being used to the detriment of the members by their salesmen. Many salesmen, not content with the appraisals made by their companies, argued that the fig- ures in the bulletin, which were often higher, were correct. This caused a great deal of friction between sales- men who were anxious to make a long allowance and their used car departments.” from these reports. Another form will be used to report the selling prices of used cars of the make handled by the dealer reporting. The third form is for reports of sales to used car dealers. The reports on the last two forms will not be used in computing the prices pub- lished in the loose-leaf booklet. Numerous advantages are claimed for the plan. Every salesman will have in his pocket the prices which the public has paid for various makes and models of cars. The salesmen will be able to show prospects the market value of their used cars. Furthermore, the prospect will know that a dealer who offers him more than the market value is in fact cutting the price on the new car. The report of the committee is intro- duced by a rather frank discussion of the used car problem. It is stated here that the committee does not believe in charging the new car department with used car losses, and that the used car department should at least break even. If there are losses on used cars, the fact should stand out in red rather than being covered up by the black of new car profits. March 8, 1923 Earl Motors Manufacturing Co. Is Reorganized in Jackson $1,000,000 Is Given as the Fully Paid-in Capital of New Company CHICAGO, Mareh 1—Announcement is made here of the incorporation in Mich igan of the Earl Motors Manufacturing Co:, a ew Gorpordtion which will lease and operate the plant of Earl Motors, Inc., at Jackson, Mich., and manage the sale and distribution of Barl ears. Thé new corporation is capitalized for $1,000,000 fully paid in, according to George C. Scobie, president, who was conferring here today with bankers who are underwriting the new financing plan. All the stock of the new company is owned by the old company under an ar- rangement which relieves the new com- pany of all bank debts and obligations except current indebtedness for mate- rials and supplies. Thé bank debts of Earl Motors will be funded over a period of four years, ac- cording to an arrangement approved by the bankers creditors committee of which the chairman is Ralph Van Vechten, vice- president of the Continental and Com- mercial banks of Chicago. A detailed financial statement of this plan is not ready for publication, Scobie said. The purpose of this arrangement is to give the new operating company a free hand to develop and market the Earl product in which the financial interests behind Earl Motors have great confi- dence. The operating company will be relieved of all financial embarrassment and will have a ciear record for credit and contracting business. Scobie said that practically all of the Earl dealers have remained with the company through the _ reorganization process, although for some time produc- tion at the Earl factory has been prac- tically at a standstill. The factory al- ready is being operated by the new cor- poration, Scobie said, and efforts will be directed toward speedily bringing it to capacity production of sixty cars a day. At the same time steps will be taken to enlarge the dealer organization. OLD SOCIAL MOTOR CLUB PASSES MILWAUKEE, March 3—The Milwau- kee Automobile Club, founded Aug. 17, 1905, and one of the oldest local societies of owners in the United States, has been dissolved as a Wisconsin corporation, after being inactive for about five years. For many years it maintained a hand- some clubhouse, but with the growth of the number of owners, it was found that an organization having ownership of a car as the principal eligibility require- ments no longer attracted the more de- sirable elements. The club promoted the first Milwaukee show, held in 1908, and conducted 24-hour races in 1906 and 190T which still form interesting history. SB

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March 8, 1923 “Best Ever,”’ Say Dealers of This Year’s Frisco Show More Cars, More Accessories, Great- er Attendance, Lively Sales Mark Coast Event SAN FRANCISCO, Cal., March 1—The San Francisco (Pacific) Automobile Show, which opened in the Exposition \uditorium here on Feb. 17, and closed Feb. 24, presented more types of cars, more individual exhibitors of passenger trucks and tractors, more equip- ment dealers, and was rewarded with a larger attendance than any exhibition of automobiles ever held on the Pacific Coast before. The Pacific Automobile Show was unique in that it combined a mechanical exhibition, a merchandising show and a dealers’° convention, with representatives from virtually every city between the Canadian and the Mexican lines on this shore of the United States. Like the preceding shows at Los An- seles and Oakland, this was, first of all, a merchandising show. Prices at San Francisco were shown and talked, and every salesman from the 38 firms, which exhibited passenger cars on the main floor, could tell offhand the price of any one of his cars delivered at any point on the Pacific Coast. This, alone, differ- entiated the show to a marked degree from any previous show held here, and materially assisted in the closing of sales right at the moment, on the floor of the exhibit. Equipment men entered this show with a spirit never before shown in any show anywhere on this coast, 71 of them from San Francisco alone being numbered among the exhibitors on the second floor, the domain set apart for the majority of the equipment exhibitors. In the com- modious basement, the truck and tractor dealers, and some of the equipment men, had their exhibits, and there were 34 of these, making a total of 143 passenger car, truck, tractor and equipment dealers and distributors in the 1923 Pacific Au- tomobile Show. The exhibition opened the spring sell- ing season with a bang. With the best years since 1919 behind them, and with January, 1923, far exceeling in sales the cars, Ford in Canada Hints Price Increase Is Near DETROIT, March 3—Ford Motor Co. of Canada, Ltd., is advertising in Canadian papers that its salesmen have been instructed to call upon every family in the Dominion so that everyone who wishes to buy a car at the present low figures may have an opportunity to do so. The advertisements declare that the tendency is toward increased prices and urge that all prospective pur- chasers protect themselves by placing orders for cars at once. committee. MOTOR AGE same month of 1922, all the dealers were on their toes, and as close a count as could be obtained showed that 202 sales were made for the passenger car dealers alone, on the floor of the show, an aver- age of rather better than five cars to each of the 38 exhibitors. Enclosed cars predominated, both in the exhibits and in the attention given these exhibits by the crowds, and the fine, clear weather which persisted throughout the week of the exhibit ap- parently made no reduction in the in- terest in the enclosed cars. In this con- nection the makers of the so-called “Cal- ifornia tops” had seven field days in the week and another on the Saturday night of the opening. The vogue of the Cali- fornia top has spread all over the Pacific Coast. The New York and Chicago shows contributed a number of new models, not before shown on this coast. The dealers had their innings during the week, when 22 conferences of various dealers’ and distributors’ organizations up and down the coast were held in San Francisco. More than 2,000 out-of-town dealers attended the show, some coming from as far away as northern Washing- ton, and others from towns in Arizona and New Mexico. Many of these came to buy, but a large percentage came just to look, obtaining their stocks later from distributors in their own territory. For example, J. W. Leavitt & Co., which is one of the oldest automobile merchandis-~ ing firms in America, having been selling transportation for more than 30 years, called in its men from Los Angeles, Sac- ramento, Fresno, Reno, Stockton, Ba- kersfield, Pasadena, Riverside, San Diego and other towns, as well as San Fran- cisco, for a convention during the show. This firm distributes Oldsmobiles and Columbias, and its meeting covered three full days. Packard distributors from the whole Pacific slope held a two-day con- ference, with R. E. Chamberlain, general sales manager of the Packard Motor Car Co., presiding. These distributors came from as far north as Victoria, B. C.; as for south as Tucson, Ariz., and as far east as Reno. A score of other firms called in their men for similar confer- ences. A number of executives of eastern au- tomobile factories also attended the Pa- cific Automobile Show, among them Wil- liam N. Thompson, of the Stutz Motor Car Co. of America; J. F. Morrison, sec- retary of the Cole Motor Car Co.; John N. Willys, president of the Willys-Over- land Co.; F. E. Moskovics, vice-president and general manager of the Nordyke & Marmon Co.; E. V. Rickenbacker, of the Rickenbacker Motor Co., and many others. Back of Manager Wahlgreen in making this show the largest and most success- ful of any yet held on the Pacific Coast were Don Lee, E. S. Jones, Hart Weaver, N. J. Benson and W. F. Culberson, all leaders in the organization of dealers in San Francisco and members of the show =) Liberty Assets Ordered Sold At Auction April 3 Percy Owen and Edward Verlinden Reported to Head Groups Con- sidering Buying Property DETROIT, March 3—The plant and property of the Liberty Motor Car Co. will be sold at public auction April 3 by an order issued to the receiver this week in the United States District Court. The order specifies that the minimum acceptable bid is $1,175,000 and that the successful bidder must deposit a certi- fied check for $10,000 on acceptance. The financial statement of the pany lists assets at $1,673,535 and bilities $1,601,262, exclusive of stock. com- lia- From well informed sources there ap- pears at this time the possibility of two responsible bidders for the property, the one headed by Percy Owen, president of the present Liberty company, and the other by Edward Verlinden, president of the Olds Motor Works during the Durant regime in General Motors and later iden- tified with the Durant Michigan company as president. If Owen enters the field as a bidder he will be backed by New York capital, the sources of which he has been nego- tiating with over a period of several months. Verlinden will have the back- ing of a group of persons in the finan- cial and parts manufacturing field, who, it is declared, will be in a position to give the company all the backing neces- sary to place it strongly in the field. No matter which group takes over the property, it is cetrain that the product will undergo a complete change. The Verlinden plan is understood to provide for the manufacture of a light six car which would sell in: the $1,000 price class. This car has been fully developed by Verlinden and investigations of the market have led to the belief that 30,000 could be built and sold in the first year of operation. Owen’s plans also call for a new line, but they have not been dis- closed. Anderson Company Has Safety Bureau for Drivers ROCK HILL, S. C., March 3—Frank Glenn has been placed in charge of the safety bureau created by the | Anderson Motor Co., for the purpose | of assisting the present overcrowded | agencies now devoted to that work. The bureau will mail weekly stories to newspapers and will provide in- structions to all Anderson salesmen so they can instruct the new buyer of an Anderson car, not only in the mechanical requirements, but also in safety driving, regulations and ob- servances.

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36 Finance Companies Have a Distinct Economic Position Federal Reserve Board Compares Them to Cattle Loan Companies in Relation to Banks WASHINGTON, March 3—An extensive study of finance companies, especially those engaged in the wholesale and re- tail automobile field, is published in the January issue of the Federal Reserve Bulletin, issued by the Federal Reserve Board. Justification for the existence of these companies is contained in the con- cluding paragraph where it is stated that “they are enabled to supplement our commercial banking system and to make for themselves a distinct economic posi- tion in our financial organization.” The article deals with the two phases of the automotive financing business, (1) Advances made to assist the dealer in securing cars from the manufacturer, and (2) Accommodation enabling the dealer to sell on the installment plan without the necessity of keeping his own capital tied up and so limit his opera- tions. The writer of the article admits the lack of reliable statistics showing accu- rately the proportion of sales made on the installment plan, but he states that the estimates of authorities vary from 50 to 70 per cent of the total number of cars sold. It is stated that the charge of automobile finance companies as a general rule approximates 15 per cent on the funds outstanding. The per- centage of past due accounts, it is stated, ranges from a fraction of one per cent to 15 to 20 per cent, but that the per- centage of the total number of cars financed which it is necessary to re- possess is very low, in most cases being not more than 1 per cent. Discussing the economic position of finance companies, the articles says: “Their business has tended more and more to resemble the practices of com- mercial banks. The relation between the two closely resembles that between cattle loan companies and banks. “There are in the United States a vast number of companies and _ individuals whose resources, or apparent credit risk, do not measure up to the standard required by banks. It is largely these that the finance company is called upon to finance. It does not necessarily fol- low that such subjects are not good credit risks, but merely that insofar as the bank is able to investigate, they do not fulfill the usual requirements. In addition, payments of the loans made to this class may be spread over a longer period than that for which a commer- cial bank will advance funds. The pay- ments too, are probably in small lots, such as installments, which must be carefully watched and rigidly collected when due. “Collateral offered as security is in small lots, such as a group of small ac- counts receivable. As a result, commer- cial banks find this class of business MOTOR AGE unprofitable at the usual rates of inter- est. If they charged more it would lead to legal difficulties in some cases, and nearly always to dissension among those borrowers who have to pay the higher rate. Finance companies, however, by dealing only with this class of customers can charge more without causing dis- satisfaction among customers. This in- creased income enables it to carry the investigation further and to protect it- self in making a loan, and also to watch developments after the loan is made. In short, finance companies are an intensi- fied part of our commercial banking system.” U.S. Health Officials Combat Carbon Monoxide BALTIMORE, Md., March 3—Elab- orate tests are being made in Balti- more by the local health officials, rep- resentatives of the United States Pub- lic Health Service and the Bureau of Standards, in an effort to develop a code to be made Federal standard, dealing with the danger from carbon monoxide fumes, which have caused the death of many motorists and auto- mobile repair men. The officials re- cently made exhaustive tests in this city at a garage where two men were overocme by the gas. It is said that the practicability of the tannic-acid test was conclusively demonstrated. A mouse and guinea pig were used in making the test. The same automobile which was re- sponsible for the two workmen being overcome was used in the test. A. S, A, ANNUAL DINNER NEW YORK, March 3—The Automotive Service Assn. of New York held its an- nual dinner at the Automobile Club of America Tuesday night. About 150 mem- bers attended and after the dinner they listened to addresses from officers in the organization and others identified with the automobile industry. H. R. Cobleigh, service secretary of the N. A. C. C., spoke of the development of service throughout the country and the part the national organization is playing. President Rabi- doux acted as_ toastmaster. Other speakers were Al Bergmann of the C. G. Bumper Co., A. B. Cummer, service manager of the Autocar Co., Charles Michaels of Michaels & Mourre and J. Howard Pile, technical editor of Motor World. SEIBERLING SALES INCREASE AKRON, O., Mar. 1—The Seiberling Rubber Co., as compared to sales of $385,000 in December of last year, esti- mates its February business will exceed $500,000, while sales for the first week in February showed an increase of 22.75 per cent over the best previous week in the company’s history. The two Seiber- ling plants at New Castle, Pa., and Bar- berton, Ohio, are now producing at the rate of 1700 casings and 2000 tubes daily. March 8, 1923 Snappy Show at Des Moines; Farmers Let Go Purse Strings Gloom Relegated to Rear as At- tendance and Interest Exceed Any Previous Year DES MOINES, Ia., March 5—Des Moines’ fourteenth annual motor car show, held at the Coliseum Feb. 26 to March 3, brought out by long odds th: most enthusiastic expression of spirit that the trade has seen in this territor since the bottom dropped out of business in 1920. From every standpoint the show was the best ever held in the history of the Des Moines Dealers’ Association. These are not idle statements, for actual figures from the box office showed good gains for every day during the show, as com- pared with previous years. Not only wa the attendance from the public a record setter, but there was the largest number of dealers present from over the state that the Des Moines show has ever at- tracted. And the third factor which made thi show a success was the fact that actual sales started Monday and _ continued throughout the week in numbers far in excess of any other show held here. A spirit of enthusiasm and “comeback” pervaded show managers, distributors and salesmen. Gloom was relegated to the rear. Conditions in the Des Moines territory have shown a steady, consistent trend to ward the better during the past few months, and the Iowa farmer has re- turned to the market, not quite to the extent that he was during the boom days, but far more than has been possible du! ing late 1920 and 1921. The farm credit situation has improved materially for six to nine months and the farmer who a year ago would not buy has again ap peared on the market. The Des Moines show this year was 2 bright, snappy one. The decorations used were a color scheme of blue and white and two panoramic views of the Iowa highways ran the full length of the room on each side of the Coliseum. On account of the lack of room, no trucks were shown at the Coliseum, th¢ display being confined to cars and acces sories. Practically all truck dealers held special displays in their own sales rooms. The spirit of enthusiasm preva lent among the car dealers extended t« the truck men and the outlook amon: them is the best in two years. DURANT DEALERS’ CONVENTION MEMPHIS, Tenn., March 2—Expectin a great spring selling season in automo biles in the Memphis territory. A. B Clapp, sales manager, called a genera! convention of all Durant and Star deal ers in the Memphis section for Tuesday Feb. 27, in Memphis. About 50 dealer: from Arkansas, Mississippi and Tennes see were invited.

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r iyes McFarland has been appointed vice- lent and director of sales and advertising e Bassick Manufacturing Co. of Chic gO of Alemite lubrication systems Mc] promotion follows two years of succes xperience as retail sales and distribution man for Alemite products. In his new capacity ill be responsible for greatly enlarging the ite sales and advertising operations in keep vith the expansion resulting from the merget s company into the Bassick-Alemite Cor tion, S. Bottume, former secretary and sales iger of C. Cowles & Co., New Haven, Conn., become vice-president in charge of sales foseph N. Smith & Co., Detroit, builders itomotive hardware Henry F. Russell, formerly with the Lumen ing Co. and for the past five years sales ger of the iron foundry department of ir & Trefts, Inc., Buffalo, has been ap ted treasurer and general manager of the ilo Smelting Co., of Buffalo. J S Esser, two years ago with the Burgess- m Manufacturing Co., manufacturer of B-N n pins, and more recently with the Trindl of Chicago, has returned to the Burgess- ton company, joining its sales force He travel the central and western territory. H. C. Dunning, assistant general manager of Olds Motor Works of Lansing, Mich., has een named vice-president in charge of produc Dunning is a well-known figure in the ustry, being one of the group of executives first saw service with the old Durant-Dort iage Co. at Flint. He has been associated President A. B. C. Hardy on several under ngs before joining him at the Olds plant W. Q. Hall, formerly salesmanager of the bia Motor Truck Supply Co., Louisville, has been appointed district sales representa- for Frank C. Hip, Inc., of Chicago, III. Osmond L. Barringer, who has been in the mobile business in Charlotte, N. C., since , 1900, was made an honorary member of Charlotte Automotive Trades Association for at the weekly meeting of the association, at the same time was presented with a ndsome silver loving cup in testimony of the teem in which he is held by members of the ciation. Barringer holds the distinction of ng driven the first car from Charlotte to heville to travel over that highway, the trip ng been made in a Locomobile in 1901. Chas. W. Tway of Atlanta, Ga., has been ointed Haynes southern sales supervisor. He act in the general capacity of district sales nager for the southern states east of the issippi_ river, including Tennessee, North lina, South Carolina, Georgia, Florida, Ala- a, Mississippi and that part of Louisiana ng east of the river and the southern portion the state of Kentucky. He will close con- ts with distributors and dealers for the Haynes ory. H. K. Hayden, special representative of the motive equipment department of the West- yuse Electric and Manufacturing Co., Spring Mass., has sailed for Europe for a two nths’ survey on trade possibilities and service ls in connection with the company’s foreign ness. Aiter leaving London, Hayden will accompanied by E. D. Kilburn, vice-president the Westinghouse International Co., and other nbers of the Westinghouse International en eering and commercial staff. George W. Alger, for four and a half years higan branch manager of the Oakland Motor _Co., with headquarters at the plant at tiac, has resigned. He will leave Pontiac has not announced his future plans. Clare Borland, former branch manager at Des ines, Ia., has been appointed in his place Salesman ager C. J. Nephler. W. A. Sullivan, formerly with Oakland as stant advertising manager, who has recently 1 im the retail field at Jackson, has returned Oakland. Arthur E. Barker, vice-president of the Max- Motor Corp., announces the appointment of following district salesmen: R. C. Hockett, the Dallas district under Jos. C. deVarona, rict supervisor; B. C. Gertig, assigned to the v York territory under G. L. Redman, district ervisor for New York; P. C. Tevis in the as. territory; A. P. Clark in the Denver rict under E. M. Greene, district supervisor; C. Rogers in the Indianapolis territory under D. Chambers, district supervisor; twell in the Kansas City territory. Iskar Kylin has been elected vice-president of Foster Machine Co., Elkhart, Ind., manu n sgpoiaesd enelie ive Henderson has been Tiny ney ‘vo x. ¢C. eg formerly salesmanager of I , will represent the of highclass body _formerly sales manager ichigan, has be A veg! appointed dieector of rs Development Corp. i spe akers at the Ww ilson LP aurenson of the General medal presented > society’s journals. at the Research compound to be used in the who has been general salesman- * America, a Durant will be an assistant to the presi “Ww. N. Thompson, oe of the Stutz Motor ) has gone to California following the inmvedinction of the Moon, who has been manager for Company’s branch a f automobile manufacturer complied he magnitude of the automotive industry, facts about the industry. Yellow Cab Makes Change in Size of Wheels and Tires Claims That Smaller Wheel and Larger Tire Give Cheaper Mileage CHICAGO, March 2—The Yellow Cab Manufacturing Co. announces the adop- tion of the large oversize tire and the small diameter wheel as stock equipment of Yellow cabs. The size selected is a 20-in. rim, either Disteel or Budd typ of wheel, with either a 29x4% Firestone or Goodyear tire, or a 30x5-in. tire. Both Firestone and Goodyear are manufactur- ing these sizes. This revolutionary change in equip- ment is made only after thorough tryouts on the 1600 cabs the company operates in Chicago. The company claims that these tests have proven so satisfactory that the adoption of the new sizes means that the Yellow cabs can be operated less cost per mile than the average citi- zen can operate a touring car. Decreas- ing the wheel size and increasing the cross section diameter of the tire de- creases unsprung weight, it is claimed, and makes for improved riding qualities. Gasoline consumption on cabs using the oversize tires has been decreased and from three to five miles per gallon more mileage have been secured not only in tests with Yellow cabs but also with pas- senger cars, it is asserted. “With the new type,” says the com- pany in announcing the change, “there is less wear and tear on the tires, while the danger of skidding, even without chains, is practically nullified. An addi- tional advantage is the ease with which sand and mud can be negotiated. In the tire size as created the air pressure is less and the life is longer.” The company finds that on a 20-inch rim the following tire sizes will fit 29x44, 30x5, 32x6 and 34x7. At the same time the company an- nounces a new model, the 2-A Yellow cab, which will sell at $1950, is $300 less than the older model. It is 800 pounds lighter and changes have been made in the springing and braking. In merchan- dising this new model, the purchaser pays $300 down and has two years in which to complete his payments. It is said that the company has decided to cut out all agents from now on and sell direct, doing its own financing. A, R. KROH TO TALK PEORIA, Ill., March 2—The principal speaker at the annual convention of the Illinois Automotive Trade Association at Quincy on March 19 will be A. R. Kroh of the Goodyear Tire & Rubber Co., it was announced here by F. C. Zillman, manager of the association. The program will include a general discussion of activities of the state asso- ciation, aside from legislative service, and of methods of coordinating the activities of local associations with the state body.

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MOTOR AGE IN THE RETAIL FIELD Cloud, Minn., is a new Dedge Bros. representative. He has been four years with the Harvey E. Mack Co., Minneapolis, northwest distributor. He has a direct factory contract and will erect a building. The Northwestern Oldsmobile Co., Minneapolis, has adopted a plan that is growing of having district sales agencies in the city, reports Man- ager A. L. A. Spitler. The new associated deal- ers are L. A. Anderson Motor Co., 5009 Xerxes avenue S., in the extreme southwestern part of the city; Hesee Motor Service Co., 3412 Nicollet avenue, south central part; New Boston Motor Service Co., 942 20th avenue, N., extreme north- western section ; George xr. Detrich, 1226 Wash- ington avenue, N., mid-north district. The Twin City Motor Car Co. has begun erection of its new central station at Fifth and Exchange streets, St. Paul, to cost $80,000. It replaces a large church and therefore has a large ground floor space. A three-story rege is to be built at East Seventh street and Flandrau avenue, St. Paul; 82 ft. on Seventh street, and is the first improvement of the sort in the indus- trial suburb of Hazel Park. T. M. and W. J. Corcoran have taken over the agency for the Garford truck in Springfield, O. They have established salesrooms and a service station at 239 East Main street. The Franklin-Louisville Co., Louisville distrib- utor of the Franklin car, formerly located at 634 So. 3rd street, has moved to the large two- story garage building at 104 and 106 East Broad- way. Chas. S. Clark of Richmond, Va., has just formed Clark Motors, Inc., with a capital of $50,000 and has purchased the Chevrolet branch and agency in Virginia from the Chevrolet Motor Co., according to an announcement which has just been made. The Buffalo (New York) Dort Corp. has been formed, with capital stock at $50,000. It will take over the business of the Dort Distributing Co., 1237 Main street, Buffalo. The Chisca Garage, Memphis, Tenn., on S. Main near Pontotoc, which was badly damaged by fire entailing a loss of $250,000, will be restored. The fleets of several wholesale firms were destroyed in the fire. The Lyric Garage, Memphis, Tenn., has opened this month a new place on Madison avenue, east of Fourth street, at Nos. 265-267. The Southland Motor Co. is a new wholesale and retail automobile concern in Dallas. The new company, headed by W. T. Youngblood, has just been organized and will retail the Anderson and H. C. S. cars in Dallas and dis- tribute them in the Dallas territory. The Ander- son car is a newcomer in this territory. The Ashley Motor Car Co. has been formed to take over the Ashley Automobile business, handling Franklin cars. Joseph G. Mathey is the new member and the other incorporators are Enos Ashley and E. G. Ashley. The offices are at 1301 Nicollet avenue, Minneapolis. Forman-Hutcheson Corp., 78 Main street, Hempstead, N. Y., has been appointed Maxwell dealer by Maxwell-Chalmers Sales Co., Brook- lyn, N. Y. C. H. Geott, Jr., the Maxwell line. Grim & Schupbach have taken a Maxwell deal- ership in Elgin, La. The Graulich Auto Sales Co. of 406 So. 5th street, Evansville, Ind., has been appointed Maxwell- whalmers dealers. Pat Gatton & Son of 116 Park avenue, West, has been granted the Chalmers franchise for Mansfield, O. J. A. Seidel of 24 West Tuonig street, recently took .n the Maxwell line in San Angelo, Texas. The Deal Auto Co., Inc., of Bridgeton, N. J., has been appointed Maxwell-Chalmers dealer. The Mitchell Hall Motor Co. of 420 National road, has taken the Maxwell franchise at Elm Grove under the Capitol Car Co., Wheeling, W. Va Schncideratnd & Zehms, 1401 Indiana avenue, Sheboygan, Wis., will remodel their present garage building to give more display and office room, and build a 2-story addition, 40x50 ft., for service and storage. Charles Henneman & Sons, 28 West Willow street, Chippewa Falls, Wis., Paterson dealers, have been granted the Dort franchise for Chip- pewa Falls and vicinity. R. E. Newby, Buick dealer at Stevens Point, Wis., will build a 2-story fireproof garage and service station, 70x124 ft., at 201 Clark street, at an estimated cost of $28,000. E. W. Moseley, St. Brookville, Pa., has taken on The Zeisler Motors Co., LaCrosse, Wis., is a new organization formed by Leonard Zeisler and associates to represent the Durant and Star line as distributor in western Wisconsin and eastern Minnesota, and local dealer in LaCrosse county. L. W. Howe, formerly of Madison, Wis., has been engaged as general manager. M. H. Sinnen, proprietor of the Random Lake (Wis.) Garage, has sold the property and busi- ness to Alfred N. Depies. Sinnen has purchased the business of F. Wilk & Sons, Random Lake, dealers in tractors, implements and hardware. R. L. Clark, president Badger State Motor Cycle Co., 2218 Meinecke avenue, Milwaukee, will start work March 10 on the erection of a 2- story garage, salesroom and service building, 110x140 ft., on Twentieth street, between Fond du Lac and North avenues, to cost about $50,000. The Wausau Durant Motor Car Co., Wausau, Wis., plans to erect a headquarters building for its distributing and retailing business at a cost of $50,000. Max L. Tisch is manager. The Crawford Motor Car Co. of New Castle, Pa., with a capital of $15,000, has been incor- porated. The Watson Stabilator Co. of Pittsburgh, Pa., has been incorporated with a capital of $40,000 to deal in motor vehicles. The Pillow-Shafer Motor Co. of Butler, has been incorporated as automobile dealers. The Uniontown Auto Co. of Uniontown, Pa., has been incorporated with a capital of $75,000 to deal in motor vehicles. A new company has been organized in Union- town, Pa. to take over the agency for the Duesehberg Eight. The new company is com- oa of W. J. Walker, Isaac Jackson and J. N. all. Pa., _The Springfield (Mass.) Durant Co. has occu- pied an additional building, to be used as a delivery station for its new cars. L. K. Edwards, Escanaba, Mich., has been ap- pointed district distributor of the Oakland in an extensive territory in Upper Michigan, by the Wisconsin Oakland Co., Milwaukee, dis- tributor in Wisconsin and the Peninsula. The Modern Auto Parts Co., 2303 South Eighth street, Sheboygan, Wis., has completed a shop addition and installed more equipment for general repair and replacement service on gas engines. The concern specializes in regrinding cylinders and fitting new pistons, rings and pins. Willys-Overland, Inc., 469 Peachtree street, Atlanta, announce the appointment of two new retail dealers in Atlanta. Jesse B. Simmons, who started in the automobile business as a mechanic in Atlanta 18 years ago, has opened a new agency at Hapeville, Ga., an Atlanta suburb. N. H. Adams, formerly with the Ford Motor Co., has organized the Adams-Overland Co., and is constructing a service station and sales room at 201 Lee street, Atlanta. A new service station and display building is being constructed at Tifton, Ga., by the McCaskill Auto & Tractor Co., the building to be two stories and cost approximately $15,000 when finished. The White-Browne Motor Co. has been organ- ized and incorporated at Black Mountain, N. C., with $25,000 capital, and will establish an auto- mobile agency in that city. . E. White and A. and C. W. Browne, of Black Mountain, organized the new company. The Lewis Motor Co, has been organized and incorporated to establish a new automobile agency at Fayetteville, N. C., with a capital stock of $25,000. The incorporators are E. M. Lewis and associates, of Fayetteville. The Lifsey-Chambers Co., 236 Peachtree street, is the name of a new agency established in Atlanta recently, taking over distribution in the Atlanta territory of the Gardner car, formerly handled by the Brigman Motor Co. All of Georgia and East Tennessee is the territory in- cluded in the franchise. The Craven Motor Co. is the name of a new agency formed recently at New Bern, N. C., by D. D. Daniels of New Bern, and J. B. Attmore and J. Hadder, both of Stonewall, N. C. . S. Smalley and Alex McMillan, Jr., of Knoxville, Tenn., have organized and incorporated in that city the Smalley-Chevrolet: Co., with $50,000 capital, and established a Chevrolet agency and service station on Broadway, Knox- ville’s Auto Row. An investment of approximately $500,000 is planned by the Reo Motor Car Co. in the con- struction at Charlotte, N. C., this spring of a storage and shipping building, to occupy a site 577 by 365 ft. The capacity will be about 3000 cars. March 8, 1923 With B. H. Hill of Tampa, Fla., as president, and R. C. Eldredge as secretary and treasurer the Hillsboro Motor Co. has been formed w $15,000 capital, to establish an agency at Tam A new garage, service station and sales build. ing is being constructed on North Third street Wilmington, N. C., by MacMillan and Camer automotive dealers of that city. The build is to cost about $30,000. The Robertson-McKee Motor Co. has bee: recently organized and incorporated at Orlan Fla., with a capital stock of $100,000, for t establishment at Orlando of an automot agency. Carl H. Bunch, Inc., of 113 West Heror street was granted the Maxwell-Chalmers fra chise for Aberdeen, Wash., under the American Automobile Co., Inc., Tacoma. The Continental Service Co., 1011 W. Nort! avenue, and Painter and Byrd of 417 So. Hig land avenue, Baltimore, have been appoint: Maxwell dealers by the Fidelity Motors Co. oi Baltimore. The Busy Bee Garage has reecntly been granted the Maxwell franchise for Nashville, Ill, under Ward Motor Co., St. Louis. The E. E. Hawk Motor Co. of San Fernando, Calif., has been appointed to handle the Ma well line under Union Motors, Inc., Los Angeles MacDonald Motors, Inc., of 44 So epeend, Pasadena, Cal., has been appointed Maxwe! dealer by Union Motors, Inc., Los Angeles The Chambers Motor Co., authorized Ford dealer at Memphis, has moved into its home at the corner of Calhoun and Rayburn streets, just east of the Union depot. The United Motors Corp. at 1220 Broadway, Nashville, Tenn., put on an automobile show th entire week of Feb. 19 to 24. The entire build ing was given over to a display of the 1923 meddle of Star and Durant cars. The Ahlander Mfg. Co. of Provo, Utah, has been formed. The capital is $10,000 and aut mobiles, motorcycles and supplies of all kind will be handled. Velie Auto Sales Co., Inc., Newport News, Va., has been chartered for general automobile $35,008 ‘ae business. Maximum capital 2 ~eaell F, Bates, Buick dealer for the Green- ville, S. C., territory, has moved into a new building owned by himself and especially de signed for his business. T. J. Phillips and F. G. Harper will open a Ford agency at Hickory, N. C., under the name of Harper-Phillips Motor Co. Waynesboro Automobile Co. has been char- tered for general automobile and garage busi ness at Waynesboro, Va. The Loop Garage, Inc., is a new Minneapolis company capitalized at $25,000 to operate a downtown garage. H. R. Greening is head of the corporation. Walter M. O6ertlin has let the contract for a new garage and tire store on North Dearborn avenue, Kankakee, IIl., to be ready for occupancy June 15. Fortin Bros. will start work at Kankakee, III., immediately on an addition to their large Statio: street garage. Mang-Zeisler will build a new garage for their rapidly growing Studebaker agency on the west side of Schuyler avenue, in the block south o! Station street, Kankakee, IIl. G. W. Boyd has let the contract for a one Story garage and salesroom on the east side oi Schuyler avenue in the block between Statio: and Hickory streets, Kankakee, Ill. Robert E. Parker, vice-president and genera! manager of the Packard Motor Car Co. o Boston, and Alvan T. Fuller, also of the sam company, have bought the business of the Pack ard Motor Car Co. of Philadelphia and will rep resent the Packard in this territory. No decisior as to choice of name for the concern has beet announced as yet. Y. Anthony, formerl: general manager of the Philadelphia company will remain as treasurer and comptroller. The Stutz Sales Co., Inc., has been organized and incorporated in_ Atlanta, and has taken ove distribution of the Stutz in the state of Georgia Headquarters are at 239 Peachtree street, with John S. McClelland, president; Stewart Murray secretary and _ treasurer, and Austin Abbott identified with Stutz sales and service in Atlant: for many years, as general manger. Davis Motor Car Corp., Chicago branch, has moved into its new headquarters at 2526 S. Michigan avenue. Better facilities and large: = is provided in the new location for both e sales and service department of the com pany. The Edward Berkner Co., Fourth avenue S. and Sixth street, Minneapolis, is the new dis tributor for the Traffic truck. . C. Barous, formerly salesmanager of the Traffic Motor Truck Co., is manager.

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le itl has ger oth 7m dis pus, tor irch 8, 1923 MOTOR AGE BUSINESS NOTES | a _ - ay The Climax Auto Cap Co. has been incor- rated at Provo, Utah. The capital stock is ted at $200,000 in $1 shares It is organized make and market a patented, self-opening liator Cap. Towson Body Co. reports net sales for 1922, cember estimated, of $8,037,564 and net profits ore taxes and after depreciation and interest $757,197. Earnings are now running at the te of $210,000 monthly Cc. M. Hall Lamp Co. shows total assets of ,690,898.10 and surplus of $562,605.58 in its lance sheet as of Dec. 31 last. Current assets egregate $1,150, 548. 83 and current liabilities +,070.74. Dort Motor Car Co. reports increased business the first three months of its new fiscal year average 161 per cent. Production plans at e factory have been adjusted to meet require ents of the new business. The Wheeler Radiator & Mfg. Co. of Cleveland, iking truck radiators, has appointed c. J. Ea rds & Co. as general sales agents Sard lwards and H. M. Block, located at 135 High eet, Detroit, will cover the Detroit and Cleve nd territories, while B. S. Pheiffer, vice-pré nt of the sales company, will handle Chicago nd surrounding territory from 31 First Na nal Bank Bldg., Chicago Renewed production of the U. S. Quartermaster lass B Engine is annouced by Hinkley Motor ic., of Ecorse, Mich The company was one the largest producers of this engine during war, since which it has served the Govern ent as its source of Class B parts supply The Connecticut Telephone & Electric Co. of feriden, Conn., is preparing to erect a new actory building just as soon as weather condi ns permit. It will be built of iron and con- rete, and will add very materially to the com ny’s large plant. The new building will be voted to the general expansion of the busines ne company manutactures Connecticut ignition automobiles. Fred Campbell Auto Supply Co., 2806 Locust treet,.St. Louis, has been appointed distributor that city for D & B Silent timing gears, made Dalton & Balch of Chicago. W. E. Cohen, F, C. Durfey and wa E. Ander- n of St. Paul have organized as tl Ford Gas Gauge Co., capital $50,000 to make " this Ford r accessory. Old Timer Returns to Olds As Assistant Chief Engineer LANSING, Mich., March 3—J. T. Trum- le, who in 1899 aided in building the Olds stationary gasoline engine, has just returned to the Olds Motor Works as as- istant chief engi- leer. In the course f his long career in the automotive in- dustry Trumble has twice been an auto- nobile dealer and has served as fac- tory representative or various com- panies. His first undertak- the selling of the ng as a dealer wa nder curved-dash riginal single-cyl Midsmobile at Jackson, Mich. Later he ecame a traveling representative for the Buick Motor Co. and was then ad- vanced to the position of experimental ‘ngineer for the company. In 1909 he went to the Jackson Motor ‘ar Co., and the following year again became a dealer. In 1912 he became chief engineer for Chevrolet Motor Co., leaving there to become chief engineer f the Stephens Motor Works. During J. T. Trumble A syndicate headed by A. L. Wheeler, Charles Snyder and L. J. Schott of Akron and J. J. Kent of Youngstown, has purchased for $200,000 the plant of the Biltwell Tire Co. at Barberton and will re-open the factory within a few weeks. Biltwell has been in receivership for two years and the factory closed for that period. _ The India Tire = Rubber Co. of Akron reports rat a deficit of $274,487, existing on its books n Dec. 31, toa. was entirely wiped out by 1922 operations of the company and that $143 was carried to surplus aiter paying off the in debtedness. Net earnings of the company on ales of approximately $2.000,000 were $274,630. Walter T. Akers has been named receiver for the Falor Rubber Co. of -Akron, manufacturers f iner tubes. Upon application of Shelby F alor, president of the company and former Good- year official, the original receivership under which Charles F. Schnee was named receiver, was abated and Akers was placed in charge of the company. According to Falor, the company is lvent, and the receivership was created as a matter of protection for the time being. Manufacture of piston rings, pins and other gas engine specialties will be undertaken by the LaCrosse Motors Equipment Co., a new $50,000 rporation organized by J. Magio, W. J. Hick- isch and R. L. Chopiesky, who established a mall shop in LaCrosse, Wis, several months ago id are now greatly enlarging the scope of thei: activities, The Hardware Specialty Co. of Green Bay, Wis., has been incorporated under the laws of Wisconsin with an initial nominal capital of 500 common shares without par value, to manufac- ture and deal in automotive equipment, hardware and metal specialties of all descriptions. The French Battery & Carbon Co. of Madison, Wis., experienced a 50 per cent increase in production and sales in 1922, compared with the previous year, according to reports presented to the annual stockholders’ meeting. The Moore Drop Forging Co., makers of drop rgings for automobile parts, has begun the erection of a new building for its Chicopee w“lass.) plant, to be used for heat treating F. C. Boyles, M. M. Chambler and J. B. Leathers, all of Greensboro, N. C., have organ- ized and incorporated in that city a new com- pany for the manufacture of springs and acces- sories, under the name of the Thompson Spring Co The capital of the company is $50,000. the war he was chief engineer of the Samson Tractor Co., and since then has represented the Forsythe Wheel Co. and other equipment makers. The Oldsmobile chief engineer is R. K. Jack. TRAINLOAD OF TRUCKS PONTIAC, Mich., March 3—Shipment of a trainload of motor trucks, said to be a record in the industry, in a single order, was made of Feb. 22 by the General Motors Truck Co. of this city to the Boston branch. The retail vaiue of the 25 freight-car loads of vehicles was given by Vance H. Day, general sales manager, as $160,005 exclusive of special equip- ment and bodies. Sales of motor trucks are the most promising now that they have been in several years, according to W. L. Day, general manager. Orders received dur- ing the past month have greatly ex- ceeded the schedule of production set at the beginning of the year. An interest- ing fact is that the proportion of heavy duty machines being ordered is higher than in some years. WESTCOTT PRODUCTION UP SPRINGFIELD, 0O., March 2—Rail lines are easing up on their embargoes and as a result the Westcott Motor Car Co. is able to make shipments that have been delayed for some time. Production is being increased. Department of Commerce Calls Meeting of All Automobile Men Seek to Secure Greater Cooperative Efforts in Industry; Leading Men to Attend WASHINGTON, March 2—Representa- tives of automobile manufacturers, engi- neers, distributors and dealers, service men, car owners and business paper edi- tors have been invited to attend a meet- ing called for March 9 at 704 Commerce building, Washington, by the Division of Simplified Practice of the Department of Commerce, at which it is planned to ap- point a central committee representing these various interests to secure greater cooperative efforts along lines laid out by the department. Four major objectives have been mapped out for the committee’s consid- eration—better co-ordination of all cur- rent standardization activities, wider use and adoption of existing standards, broader application of the principle of simplification and greater support of the Hoover program of “government cooper- ation with industry.” The Department of Commerce has worked along similar lines with the lumber, marine and con- tainer industries, with excellent results and it is believed that the same idea can be worked out successfully with the au- tomotive industry. As outlined in the call for the meeting, this suggested central committee would be headed by H. M. Swetland, president of the Class Journal Co., with C. A. Mus- selman of the Chilton Co. of Philadelphia as vice-chairman. It is hoped the rest of the committee can be made up of rep- resentatives from the National Automo- bbile Chamber of Commerce, the Motor and Accessory Manufacturers’ Assn., the Society of Automotive Engineers, the Rubber Association of America, the Au- tomotive Electric Assn., Automotive Metal Wheel Assn., Automobile Body Builders’ Assn., Tire and Rim Assn., Motor Cycle and Allied Trades Assn., American Gear Manufacturers’ Assn., National Association of Motor Truck In- dustries, Trailer Manufacturers’ Associa- tion of America, National Bureau of Standards, American Society of Agricul- tural Engineers, American Automobile Assn., National Automobile Dealers’ Assn., Automobile Electric Service Assn., Automotive Service Assn., National As- sociation of Service Managers and other organizations identified with the indus- try. KELLY-SPRINGFIELD STEPS UP SPRINGFIELD, O., March 2—The plant of the Kelly-Springfield Motor Truck Co. is forging ahead. It is working three nights a week and prospects are that the night schedule will be continued. Pearl A. Lewis, receiver, says “Everything looks fine for the future.” Production of 15 motor trucks a day is being continued at the Springfield works of the Interna- tional Harvester Co., Supt. C. H. Smart reports.

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MOTOR AGE March 8, 192% OUSE Lit i] ' Ut HAI ill (Questions Answers on Dealers: Poblems Factors Governing Valve ° e Timing Q—Is the valve and ignition timing of an engine governed by the position of the piston in the cylinder, or the degrees of crank pin travel, or both? Is the valve and ignition timing of an engine affected by offsetting the crankshaft? Does the compression ratio, the speed of intake and exhaust gases and the valve and valve port and manifold construction af- fect valve timing? Is the connecting rod length considered in engine design, other than reduction of cylinder wall thrust? Have any racing engines been built with an offset crankshaft? Also are any stock passenger car engines built with a crank- shaft of this type? 1—The design of an engine, the work it is intended to do and the speed at which it is desired to operate have more to do with the valve and ignition timing of an engine than the position of the piston in the cylinder. Thus the valve timing marks on the flywheel are merely there for convenience in measuring the travel of the piston. Offsetting the crankshaft does affect the opening and closing of the valves. The valves should begin to open and close and a spark in an engine should occur when the piston is at a particular point of its stroke. Offsetting the crank- shaft or cylinders has some _ rather peculiar affects on the function of an engine. To begin with the piston is not at the end of its stroke when the crank- arm is in the vertical position. It reaches the end of the stroke a moment later when the crankarm and connecting rod are in line with each other. In addition the two dead center posi- tions are not 180 deg. apart as they are in a symmetrical engine. The connect- ing rod is parallel with the cylinder axis at some time after the top vertical position of the crank has been passed, and the same time before the bottom vertical position is reached. Since any particular point of the stroke corre- sponds to a different crank angle in an offset engine than in a symmetrical en- gine it is plain that these functions should occur at a different angular po- sition of the crank in an offset than in a symmetrical engine. Thus if a designer knows of a valve timing system which gives satisfaction in a symmetrical engine and wants to appiy the same system to an offset en- gine he must first determine the piston position corresponding to the different crank angles used in the timing system of a symmetrical engine. Valve timing in an engine is dependent upon a good many factors. For example, The Readers’ Clearing House HIS department is conducted to assist dealers and maintenance station executives in the solution of their problems. All questions are answered direct by letter, so the name and address should be given in full. This saves waiting for the answer to be published, which sometimes occurs several weeks late, depending upon the space available. Readers’ names will not be pub- lished with articles, if a request to this effect is received with the letter. Inquiries not of general interest will be answered by personal letter only. Emergency questions will be replied to by letter or telegram. Also state whether a permanent file of MOTOR AGE is kept, for many times inquiries of an identical nature have been made and these are answered by reference to previous issues. Addresses of business firms will not be published in this department but will be supplied by letter. Technical questions answered by B. M. Ikert, P. L. Dumas and A. H. Packer; Legal, by Wellington Gustin; Paint, by G. King Franklin; Archi- tectural, by Tom Wilder; Tires, by a Practical Tire Man; General Business questions, by MOTOR AGE organiza- tion in conference. if it is desired in an engine used for high speed work to hold the inlet valve open for a long period provision usu- ally must be made for a larger manifold and carbureter to take care of the in- creased time of opening and desire to take in a full charge. The reduction of cylinder wall thrust is probably one of the chief factors in governing the length of a connecting rod. The most obvious way of reducing the wall thrust of the piston on the cylinder wall is by increasing the length of the connecting rod. Old text books on the steam engines run at consid- erable length on the ideal engine with a connecting rod of infinite length in which, among other things, there is no side thrust on the cylinder wall. In practice however, the length of the rod is limited since the height of the engine must be considered and the weight in- creases rapidly with the length. It is very likely that some racing en- gines have been built with offset crank- shafts but we have no available material indicating this. Offsetting the crankshaft is not followed to any great extent in passenger car engines. The same results are accomplished by offsetting the piston pins, the Buick engine being a good ex- ample of this. 2—Is there any possibility of foreign entries, such as teams of Fiats, Ballots, Sunbeams, Rolland-Pilains, Bugattis 01 Delages at the Indianapolis race for 1923” —Chas. M. Saylor, Columbus, Ohio. 2—There is every likelihood that next year’s Indianapolis race will see a good many foreign entries. The manager of the speedway is now in Europe negoti- ating with the foreign manufacturers. GOVERNMENT OIL TESTS Q—We are under the impression that the Government Aviation Department conducted tests and experiments during the war on the value of different makes of lubricating oils for use in airplane motors. We are under the impression that the lubricating value of various oils was found to differ as much as from 19 to 90 per cent. We are handling two oils and would like to know where we can get record of such tests. The only avail- able information at present is what we can get from rival salesmen and’ this is not very convincing.—Michigan Sub- scriber. We would suggest writing a letter to the Bureau of Standards, Washington, D. C., asking them for record of tests such as you describe. They can doubt- less give you information of this nature. It is also possible to make a test of the lubricating quality of various oils by trying them out in a car. To do this the test should be repeated three or four times to make sure that the change of oil is responsible for any variations noticed in the operation of the car. The suggested method is to pick out a hill that the car can ascend with some dif- ficulty. Then drain the oil from _ the crankease and fill up with No. 1 oil. Have the same man drive the car each time, starting at a definite point at the bottom of the hill and have the car driven to the top of the hill, noting the elapsed time and the speed at which the car is traveling when the top of the hill is reached. Then take the car down hill, drain out the oil and repeat with the No. 2 oil, making the test as nearly as possible like the first test. After making this No. 2 test, again try out No. 1 oil and then follow it by making a test on No. 2. By alternating in this way and making three or four tests on each oil, it will be possible to tell whether the lubricating value is appre- ciably different.

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ch 8, 1923 Small Garage For Repair- ing Only Having been referred to you by the 4 rican Technical Company, I wish in- iation on the following subject: contemplate erecting a garage for state highways in the country. Have | ty of ground. Expect to erect a shop it 45x25 ft. or thereabouts, to hold six or eight cars. Also intend having a of tools and equipment, such as drill I s, arbor press, welding outfit and small lathe. Would also desire a small show window. \t present I am doing open air busi- ness and am so busy that build. I am therefore asking if you will furnish designs for a suitable shop publish them in your valuable maga- °—Thos. O’Connor, Barber, Va. You will hardly be able to take care of six or eight cars in a 45x25 garage. There would be room to get six cars in this space (see dotted diagram), and room to work on them, but no room for stock or equipment, and it would be difficult moving them into place without skid jacks. A building 35x60 ft. would be much better. It would handle six I am compelled \ hy Ny Nl MOTOR AGE | GARAGE. PLAN 454 ‘ - For THOMAS O'CONNOR) | ] | BARBER VA. | cars easily with good space for machine equipment and a suitable aisle to get the cars in and out. The accessories could be housed in a wing extending out in front, or the build- ing could be made 8 ft. deeper and the store taken into the main building, one Architectural Service N giving architectural advice. MOTOR AGE aims to assist its readers in their problems of planning, building and equipping, maintenance stations, garages, dealers’ establishments, shops, filling stations, and, in fact, any building neces- sary to automotive activity. When making request for assistance, please see that we have all the data necessary to an intelli- gent handling of the job. Among other things, we need such information as follows: Rough pencil sketch showing size and shape of plot and its relation to streets and alleys. What departments are to be operated and how large it is expected to be. Number of cars on the sales floor. Number of cars it is expected to garage. Number of men employed in repair shop. How much of an accessory department is anticipated, e car being transferred to the other side and the machine section reduced in size. If you have a six-car business in sight it will not pay to build barely large enough to hold the six cars because there is always other work to do that takes space and must be accommodated. THIS ENGINE OVERHEATS 1920 Ford coupe although I have related in the following far been unable to medy. The cylinder walls ind there is only .004 inches in the cylinder at the top. The s O. K. and the compression also is good. When the engine is first started it works ill right for about five minutes and then becomes sluggish and will often run after the ignition switch is turned off. We have overheats tried various para- find a smooth Q—My badly and stunts as raph have so very y are variation magneto put in two sets of Ford and Ford rings, fitting one set loose and the second set tight. Both of the old sets of pistons were badly boned up and the rings were stuck solid n a deposit of carbon. We have tried Rayfield carbureter and hot-spot manifold pistons, car- which helped this performance some but did not overcome the trouble due to heating. We have also put in oversize Fordson valves and timed the engine to tl regular Ford setting. We installed a water pump and later reduced the pulley n same one-half so as to get increased speed, kinds of oil, cork reduce friction, We have tried all insmission bands _ to lifferent type radiator, also boiled the ginal radiator and the cylinder block th different solutions, such as lye, bored water holes in block and cylinder id three sizes larger, examined oil pipe, vered oil splash pan by using old style n and adding three gaskets. In spite all these changes the engine still runs t and knocks inside of five minutes side from the conditions above enu- rated the engine is A-1l. It does 25 les on a gallon of gasoline and 400 les on a quart of oil. The gear ratio the rear axle is 3 to 1. Very ttle carbon accumulates and the plugs never fouled. The engine does not ss even when overheated. What do you ippose is wrong with this engine?—Wm. hnoor, care A. E. Wittman, Ford Agent, imboldt, Iowa. One possibility is that there is a pro- cting piece of cast iron in the com- istion chamber, possibly in the cylin- der head which becomes red hot or in- candescent and causes preignition of the gas mixture. Inspection of the cylinder head and combustion chamber will de- termine this of course if such a condi- tion is present. Another possibility is that the spark is either too far retarded or too much advanced. If it were too much advanced however, you would probably find that it would kick when starting and possibly break the Bendix spring on the starting motor Our personal preference in the matter of timing is to have the spark occur on dead center or with the piston about 1/64 in. down from dead center in the retard position. By this we mean with the spark lever all the way up. The upper position of the spark lever is then correct for starting and a point about 1% in. down on the quadrant is about right for running. The best way to check the timing is by having the switch | Pamphlet For several years MOTOR AGE | has supplied an individual architec- tural advisory service to all of those | Architectural Service | who requested the assistance of this | publication in building problems. | This service has grown to such an ex- tent that a special pamphlet, “Build- ing Suggestions for Automotive Dealers,” has been published by MOTOR AGE and is sent to automo- tive dealers on request. If you have building problems be- fore you we would suggest that you provide yourself with a copy of this pamphlet and see if it does not answer your questions. If, after read- ing this pamphlet, you still have ques- tions, ask them. turned to the battery position and the spark plugs removed. With the switch on, the engine can be turned over by hand until one of the coils just starts to vibrate. At this point it is possible to feel the piston position by inserting one’s finger or a screwdriver to see if the piston has just barely started down on the firing stroke. Another condition which will cause an engine to run very hot is operating with too lean a mixture and the fact that you are getting 25 miles to a gallon of gaso- line would point in this direction. We would accordingly suggest that you try the operation with a slightly richer mix- ture. We would also suggest that you try rolling the car to see if there is any bind in the rear axle or emergency brake band. This is unlikely however, as you would notice such a condition by reduction in mileage and overheating of the rear axle. We would suggest that you check the capacity of the cylinder block and radiator by carefully filling it and then dumping the water and collecting it in a bucket. Then take this same quantity of water and pour it very carefully into the cooling system of another similar car, which cooling system has been pre- viously emptied for this purpose. It oc- curs to us that possibly a defective core in the cylinder block has limited the cooling by stopping up some of the wa- ter passages down in the cylinder block where you cannot see them. By checking the amount of water that the system will contain you can tell whether such is the case or not. This sounds like a genuine mystery tale and we would ap- preciate hearing from any subscribers who have ideas on the cause of the trou- ble related above.

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42 Chevrolet Lubrication Q—Explain the meaning of a junk ring in sleeve valve engine. 1—The junk ring of a sleeve valve en- gine is located on the removable cylin- der head in much the same manner as the piston ring is installed on the con- ventional type of piston. The true name of the junk ring is a seal ring, as this ring’s function is to seal the combustion chamber which is formed by the inner sleeve and piston. The ring also acts as a guide for the upper end of the inner sleeve ang for this reason and the fact that it must maintain the compression, it is usually of considerably larger di- mensions than the conventional type of piston ring. The width of junk ring on the average sleeve type engine will vary from % in. to 1 in. 2—Explain of what use baffle plates are, what are they for and how con- structed and can they be put on any car? 2—Baffle plates are utilized in an in- ternal combustion automobile type en- gine for the control of lubricating oil. Briefly, they consist of sheet metal plates which are fastened either to the crank- case or cylinder block and which de- crease the cylinder area at the bottom, thus preventing any excess amount of oil being thrown from the connecting rods into the combustion chamber. They are so constructed that a slot of sufficient length and width to allow movement of the connetcing rod is provided, the re- mainder of the plates being oil tight. An illustration showing installation of oil baffle plates in the Chevrolet “FB” engine is reproduced herewith. 3—Does the piston of an engine wear down to quite an extent? My idea was that the cylinder walls wear considerably more, 3—The piston of an engine wears, due to the fact that the piston is connected to a connecting rod which in turn con- nects with the crankshaft. The recipro- cating motion thus imparted to the piston tends to slap or drive the piston against the sides of the cylinders and, although the piston rings tend to seal the piston and cylinder against leakage, it does not prevent the piston from making actual contact with the cylinder wall. There is also some liquid friction between piston and lubricating oil even when the piston is in a position parallel to the walls of the cylinder. 4—Explain the function of the Ford magneto generator located on end of crankshaft. 4—In the construction of the Ford magneto the north poles of two adjacent magnets are joined together, likewise the next pair of south poles. When the south poles are in front of the core of one coil the magnetic flux flows through the frame of the flywheel across and through into the next or adjacent coil to the south pole of the magneto. One- sixteenth of a revolution will bring a south pole in front of the same core and there will be a complete reversal of the magnetism. This reversal of magnetism MOTOR AGE Cylinder Block QU fl Baffle Piate 190909 Circuit of lubrication in Chevrolet with particular reference to location of the oil baffle plate induces a voltage in the series of coils. One end of this series of coils is brought out to a terminal while the other end is grounded. 5—Irt taking up the Ford main bearing I limbered up the crankshaft with heavy compound, got the bearings to a good fit and tightened the shaft on the main bear- ings one at time so that I could turn the crankshaft without the flywheel with one hand. Is this all right; if not, how tight should they be?—Wisconsin Reader. 5—Provided that the bearing at each journal on the crankshaft is perfect, the crankshaft may be fitted as loosely as desired. Generally speaking, however, the caps should be slightly tighter than you have fitted them. For further infor- mation regarding the fitting of bearings we refer you to an article entitled “How Should Engine Bearings Be Fitted?” which was printed in the November 2 and November 9, 1922, issues of Motor AGE. REBUILDING A CHEVROLET FOR RACING Q—We are building a race car out of a 490 Chevrolet. The work we are doing at present is on the engine. We are using a cylinder head from an Oldsmobile truck, with the valve ports cut out with a valve seat tool and Cadillac eight valves installed. We had off center rocker arms made so as to open the valves from 5/16 to 7/16 inches. We would like to know whether the standard camshaft should be used with these rocker arms or whether we should use a special one and also where it can be obtained. 1—A special camshaft will be best for racing. The standard camshaft has an inlet valve that closes at approximately 52 deg. after bottom dead center. On a racing camshaft the inlet valve should be open much longer, closing about 80 deg. after bottom dead center. The name of a concern that can supply special camshaft will be given by letter. 2—We are using a Bosch high tension magneto with this engine. At what stroke of the piston should the spark occur? 2—This is a matter of experiment. In the retard position of the magneto inter- March 8, 19°23 rupter you can probably have the inter- rupter points open when the piston coming up on the compression stroke and is within 1/32 in. of top dead cents This means that the magneto will be advanced a little bit in the retard pos'- tion and further movement of the int« rupter housing will give you more ad- vance. The only limit to the advance in the retard position is the point that you reach where the engine kicks so that you cannot get it started. Th running position for the interrupt: however you will have to find by, experiment. 3—We are figuring on using two sma!! Zenith carbureters, such as are used 0: the 490 Chevrolet. Would it be well t do this or would it be better to use on larger Zenith carbureter? 3—A test of both methods would prob- ably be necessary to determine abso- lutely which was the best. Conditions would be affected somewhat by the man ifold arrangement. Additional informa- tion will be given by letter. 4—We wish to use a drilled crankshaft in this engine. Where can one be se- cured?—L. L. Schenk, Keokuk, Iowa. 4—This information will be given by letter. BUILDING A SERVICE CAR Q—We have considerable use for a service car but find the expense of oper- ating a powerful car makes such a ca! out of the question. We have in mind taking a small car such as a Maxwell, Chevrolet or Dort and installing under it a 1914 two-speed Cadillac axle. We would also cut down the wheel size to about 31x4. It is our opinion that the high gea! could be used for running around ani the low gear for pulling. We would lik« to know what the gear ratio in the Cadillac axle was and what gear ratio we would get by cutting down the wheels. We would be satisfied with about 5% to 1 on low. 1—The two gear ratios in the Cadillac axle were 2.5 to 1 and 3.66 to 1. The axle would therefore be unsuitable, as the 3.66 ratio which gives you the great- est pulling power, is about the same as a standard Maxwell car would have. In other words, this axle would be all right if you were trying to build up a car for high speed, but it is just the wrong thing on a car that has to do heavy pulling. It is possible that you can get hold of some axle which has a _ transmission built in it and then use with it a unit power plant which also has a transmis- sion. This would give you two trans- missions in series with each other, so that you could get an enormous gear re- duction if you wanted it. The Cadillac proposition, however, would be unsuit- able for your purpose even with the wheels cut down. 2—Could you send us a sketch of the connections required for using a Ford coil as a test coil? We do not keep a file of Moror Ace although we keep certain diagrams. We believe that this was given in an article entitled “Old Timers Test Coil.”"—C. R. Thorsell, Westwood, N. J. 2—A copy of the article in question is being sent you by letter.

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arch 8, 1923 Poor Connections Cause Trouble With Charg- ing Outfit Q—We have a Tungar 10 battery charg- g outfit that is giving us some trouble. Vith this outfit it does not make any lifference whether we have on one or iore batteries, it is hard to get it started harging. It does not start charging un- 1 we turn up the rheostat from 6 to 8 points and then it starts and jumps up » 15 or 20 amperes, which must be hard n the bulbs. Could you tell if that is the way it is supposed to work and if not what may be wrong and what should be done. We have tightened and cleaned all connections and points but it seems to make no difference. After turning up the rheostat and having the current suddenly jump up to 15 or 20 imperes we can reduce the current to 2, { or 6 amperes by turning the rheostat back again. We are afraid however that this condition will result in short life in the bulbs. Teigen & Brantseg, Sisseton, S.. Ee Although you say you have cleaned up the connections, we believe that the most likely cause of the trouble is at this point. It is possible that you are using a type of clip which pinches on the post of the battery. If this is the case, you may have connected the wires to these terminal clips by the ordinary screw that is designed for this purpose. A better way is to securely solder the wire to the clip. We would, accordingly, suggest that you make an experiment by taking three or four of your battery connectors and soldering the wire securely to the clip at each end. Then boil these connectors in soda water. This is ordinary baking soda put in water. This will remove the

WIRING OF 1915 MAXWELL BAT Tea, <= me g- -- ---

4/6nT swiTcr

— RECUATOR CUTOUT |_| SERIES WihOIN@ 1 -_—__— CVTIOUT POINTS. SHUNT womewve 18} RESISTANCE, GENERATOR

SHUNT FIEL o__4

nr. at radon,

Q—Publish a wiring diagram of the Gray & Davis system used on a 1915 Maxwell.—A. J. Davis, Miami, Ariz. Diagram is published in accordance with your request.

MOTOR AGE acid corrosion from them and you then might file up the sharp jaws in each clip to make sure that they will dig into the battery post. Then take a file or pair of pliers or similar instrument and scrape the battery posts until they are clean, so that you know you will get a good connection. Then connect up three or four of these batteries on which the posts have been cleaned and use the connectors that have been _ soldered, boiled and scraped, and see what results you get. From the symptoms described, there is not much question but what the trou- ble is caused by a poor connection, al- though there is, of course, a faint pos- sibility that such a poor connection is actually inside of the rectifier itself. If your experiments as above sug- gested do not eliminate this condition we would suggest your referring to the diagram of the rectifier as illustrated herewith. This diagram is taken from another article published in the July 6th, 1922, issue of Motor Ace and shows the general principles by which the charging rate in a Tungar rectifier is varied. It may or may not be exactly correct for your outfit, but will show you the gen- eral scheme. You will notice that the battery charg- ing circuit includes the ammeter and a reactor which is merely a coil wound on a piece of iron, and also includes the connection at the top of the tungar bulb. It might be well if you would remove this connection and sandpaper the con- tact surfaces. Another possible location of trouble would be in the connections at the back of the rheostat handle. The nature of a poor connection is usually

AC LINE L AUTO TRANSFORMER

TUNGAR BULB REGULATOR

BATTERY -

FUSE —

* REACTOR AMMETER METHOD OF CONTROLLING CHARGE RATE IN TUNGAR RECTIFIER Method * wosee of Controliing Charge Rate in Tungar Rectifier. such that it may entirely prevent cur- rent being sent by a low voltage. However, when a higher voltage gets the current started it is then possible for the lower voltage to keep it going. This accounts for the results you ob- tain where you first turn the rheostat or regulator handle and get such a high voltage that you get 15 or 20 amperes charge. The current flowing through the poor connections can then be reduced and as long as the current continues to flow, the poor connection will operate to carry the current. We hope you will carefully check up the battery connec- tions as above outlined first, and only as a last resort look for trouble in the rectifier itself.

SOME SUGGESTIONS FROM A READER The following letter was received from one of our subscribers and as the con- tents may be of interest to some of our readers we are publishing it herewith. “T am going to offer some suggestions of my own experience on carbureters and starters. I have read a lot in your mag- azine of trouble that some are having with carbureters spitting, and are un- able to locate the trouble, outside of worn mechanical parts. I have had sev- eral kinds of carbureters to put in work- ing order, and some jobs that have been given up by others, and in about every case I have found either a little water that sometimes accumulates in the gas- oline, a quantity as small as three or four drops, or else I have found the high speed spray nozzle clogged. After these were removed the carbureter seemed to work O. K. As the high speed spray noz- zle has a very small hole, it is very easily clogged, and I have found this with good screens in the carbureters. “In two cases, both being new Cars, sometime after the cars were used, the starters refused to work properly, that is, they either would turn very slowly or else not at all. You know when any one has a new car and something like that goes wrong it causes an ill feeling, but in the two cases I had, the bad action of the starters took place all of a sudden, and there was not much the matter either. It was that the bearing on the commutator end of armature got gummed up and it was almost impossible to turn the armature by hand, but I thought it strange that such a thing took place all at once in both cases. A little kerosene to cut the gummed oil and a little lubri- cating put them in working order. I think there are a lot of car owners that are having similar trouble to that, as a lot of them never oil their starters, and the electrical troubles are sent in to be solved. A little oil will do a lot towards making things run. “I have also found in carbureter spit- ting, trouble in a vacuum tank, a job that was given up by another, and the trouble was that the inner cup where the float is fastened to had a hole rusted in it, and this caused the motor to spit in the carbureter, the motor would run but would not speed up. VALVE TIMING ON 1916 FRANKLIN Q—Give us the proper valve timing on a Franklin 1916 model.—H. M. Pollock & Son, Olds, Iowa. Intake opens 8 degs. before top dead center and closes 49 degs. after bottom dead center. Exhaust opens 51 degs. be- fore bottom dead center and closes 17 degs. after top dead center.

Page 46

MOTOR AGE Information on Dodge Clutch

FIELD FUSE 3®° BRUSH ADJUSTIN —— SCREW —__ MAIN TERMINAL 38° BRUSH LOCKING SCREW FIG 5 GENEATOR.

V-BLOCKS AND 3£°BRUSH ADJUSTMENT MODEL. G. NORTH EAST MOTOR. DO NOT LOOSEN THESE. NUTS EXCEPT TOREMOVE MAIN BRUSH HOLDERS 7 J & V BLOCKS To GET PROPER S/ ADJUSTMENT

Q—When a Dodge clutch slips, does it hurt to put in fullers earth after it is washed out with gasoline, to dry it, and does it affect the steel and will it wear out any bearing if it gets in there. 1—It is not advisable to apply fullers earth to a multiple disc clutch where there is liability of the fullers earth reaching the throwout bearing. Fullers earth has a very slight abrasive action and although it will not completely wear out a bearing, it does some harm and it is not advised to use this compound un- less absolutely necessary. After wash- ing out with gasoline, it-is advisable to block the clutch in the disengaged posi- tion and assist the drying of the gaso- line by use of compressed air. If com- pressed air is not available, the clutch will dry in about half an hour if the clutch discs are separated by means of depression of the clutch pedal. 2—In replacing the discs, that is, in the 1918 models and later, which is the best procedure, to take out the engine or the rear end, and how would you go about it? 2—The first step in removing a Dodge clutch is to disconnect the rear axle from the springs and disconnect the ball. cap cover at the end of the transmission. When this and the brake rod connec- tions have been disconnected it will en- able the rear axle to be moved back suf- ficiently to remove the clutch and trans- mission assembly. In order to permit the discs to be re- moved, it will be necessary to compress the clutch spring and remove the collar which holds it. This can be accom- plished by using a piece of pipe about 1% inches in diameter, cutting two slots in it which can be used engaging the split washer. Leverage can be gotten by the use of a 2 by 4. 3—How can the cranking of gears be stopped in a Dodge transmission? 3—As you have already stated that the clutch has been frequently washed out with gasoline, the first impression we receive is that the dragging of the clutch was not due to dirt between the discs. However, it is apparent from your letter that fullers earth has been applied to the discs and if this has been done it is undoubtedly the cause of the dragging of the clutch. If the clutch discs are fairly clean and are not frayed or raveled, it is advisable to loosen the ad- justment on the clutch to prevent the clashing of the transmission gears. Adjustment on the Dodge clutch is se- cured by compressing the clutch spring sufficiently to allow the split washer which fits into one of the three grooves to be moved. If the split washer is in the front groove, we would advise that you remove it to the center groove and then try the clutch, and if it still con- tinues to grab, would suggest moving it into the third or last groove. Care should be taken that the two halves of this split washer fit securely into the proper groove on the clutch shaft and that the clutch spring collar fits snugly around the split washer. 4—Send a diagram of the generator on a Dodge to put in new brushes and to set it to charge more with the engine run- ning at low speed.—Twente’s Repair Shop, Napoleon, Mo. 4—Illustration showing method of ad- justing the charging rate of the North- east motor generator is shown in Fig. 5. Each of the three brushes on the starter generator can be readily replaced by re- moving the two screws which secure them to the holder. These screws are rendered accessible by removing the in- spection cover band from the housing. In applying new brushes, the third and main brushes must never be transposed. Each is peculiarly suited to the duty re- quired of it and neither will give good service if used in the place of the other. The difference in color serves as_ the simplest means of distinguishing the two types of brushes from each other. The main brushes are yellowish white, the third brush is black. SELL CUSTOMERS ON SHOP EQUIPMENT In selling service, either in newspaper ads or whatever medium you choose, why not sell the customer on your equipment? March 8, 1923 Your tools and facilities represent a mors or less big investment to you, and telling the customer what each piece of equip ment does in making your service de partment pay should be a part of your merchandising plan. More owners than you have any idea are interested in what “this thing” is or what “that thing” does—change this un certainty of calling them “things” into knowing what they are and what they do. You know how well and how quickly each tool does its work, and advertising your place as a “completely equipped” shop and backing it up with pictures and educational matter is selling the industry as a whole and making the car owner and his car closer friends. A great number of car owners are un- der the impression that the service sta- tion is something of a torture chamber for their dearest possession—their car. Lift this veil of secrecy from your shop by advertising and explaining how your equipment enables you to do the work much cheaper, much better and much quicker than the poorly equipped shop. CONNECTIONS FOR A SPARK PLUG TESTER Q—We would like to have you send us a drawing of a spark plug tester made from four dry cells and a Ford coil. We have tried hard to make one but do not seem able to get a spark at the end of the plug and a buzz from the coil at the same time. We have seen one made up and put in a small box that worked very nicely and would like a drawing of this tester.—Ross J. Frederick, Meco, N. Y. We are showing an illustration that gives the connections you need. You can make the device on a flat board and

i | build a wood framework somewhat larger than the Ford coil. You can then use three pieces of spring brass bent as shown to make contact with the ter- minals on the Ford coil. You can also use binding posts as shown at the lower right-hand corner and a switch as indi- cated. You will find five dry cells a little better than four, or you can connect up a 6-volt battery. The test is not a con- clusive one, but is a little more severe on the plugs if a piece of mica is put between the points so as to force the spark to jump a greater distance.

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irch 8, 1923 ighting a House With Automobile Generators Q—Tell me if it is possible to light a all house with three automobile gen- itors taken from old cars and three tomobile batteries, running the genera- rs from a line shaft with a gas engine. i—This is a possibility, and we have ustrated the necessary circuits by eans of a diagram. We have shown ree generators and three cut-outs, also three ammeters which show the charg- ng current and a fourth ammeter which would show discharge current used by the lights. If any of the generators have cut-outs in them, the external cut-out will not be needed. Note that negative battery terminals are all connected to- gether and are also connected to the frame of the generator and the frame of the cut-out. We are assuming the generators are all of the grounded type. If not, one of the ground connections would go to one of the terminals instead. Assuming you have three 80 amp. hr. batteries, you could use 16-21 c.p. headlamps for five hours before they would run down. This would be drawing 48 amp. from the bat- tery set for five hours. The charging rate of your generators will be about 12 amp., so that with all of them being driven you can charge at the rate of about 36 amp. With the batteries en- tirely discharged to 1150, it will take ten or twelve hours to bring them back again. PECULIAR NOISE FROM STARTER Q—When using the starter in a Buick D-45, as soon as the engine fires and the foot is taken off the starting pedal there s a whiss which seems as though the starting motor or some of the gears were running at exceedingly high speed. We took off the starter gear cover but found all gears in good and also found that they slipped into and out of mesh very easily. The spring tension is also strong enough to pull the small gear ut of mesh with the flywheel teeth There is however a little up and down play in the rear bearing of the starter haft. Could this play bind the gears in way and cause them to fail to come out f mesh. It seems to us that when the ngine fires the small gear does not come out of mesh with the flywheel readily nough and the engine then drives the starting motor at an awful speed (the starting motor having a one-way clutch) which causes this whissing noise.—D. C Slick, Granite City, Ill. There are two clutches in the motor xenerator in question and you have ap- parently overlooked one of them. The clutch you have overlooked is in the large gear which acts as an intermediate sear between the pinion on the starter shaft and the flywheel itself. The over- running clutch in this gear is intended to prevent the action you experience. When the starting motor is driving the engine this clutch in the large gear holds and makes it possible to crank the engine. When however the engine begins to fire the clutch is supposed to slip. It is most likely that this clutch has not been oiled for a long time. It should be taken apart once a year and case shape any MOTOR AGE n GEN. GEN. GEN. be on ss oO —) ol \e) al CUTOUTS CUTOUTS AMMETERS AMMETERS + 0 +0 + # 10a919 | I | Charging batteries with three generators at once packed with a rather soft grease. It is can be enlarged % in. on the diameter possible that you can take this clutch _ safely. apart and correct the trouble by suitable 41—How much material can be taken off lubrication, on the other hand you may of the cylinder head in order to increase find a new gear is required. The trouble ‘"® isa acer is not as you suppose in difficulty get- is best to start by taking off ting the small gear out of mesh with the flywheel as it is humanly impossible for the operator of a car to take his foot off of the starting pedal in time for this to happen. When the engine starts it starts in a hurry and it only takes a short time for the engine to bring the starting mo- tor up to very high speed if no means is provided for preventing such occur- rence. You had better have this con- dition corrected or a new clutch gear installed at the earliest possible moment as high starter speed is likely to throw the wires right out of the slots and wreck the armature and field coils. INCREASING SPEED OF FALLS ENGINE Q—What is the r.p.m. of the Falls en- gine as used on a 1920 model Velie? 1—The maximum r.p.m. is 3000, but the greatest h.p. is attained at 2400 r.p.m. 2—-Will the cylinder head from a 1918 model Grant using the same engine fit the Velie model of the same make? 2—According to our records the 1918 model Grant used a Grant engine. It is of course possible that this was a Falls engine, made to Grant specifications. Un- der the circumstances however, we can- not say definitely as to whether the cylinder head from the Grant would fit on the Velie or not. 3—How be made much the valves and how Grant model? much oversize can in the Velie model much oversize in the 3—Cylinder blocks generally have enough spare material so that the valves 4—It 32 of an inch and if the compression is not too great an additional 1/32 can be removed. Give name of a company that is equipped to grind a camshaft to increase 9 0” 5 the valve lift and change the valve timing of the Velie model of the Falls engine. 5—This information will be given by letter. 6—How much can the speed of this en- gine be increased by using lighter weight pistons, increasing the compression, mak- ing the valves 1/16 inch oversize and in- creasing their lift % inch?—Artie Pyle, Benton, II. 6—We would estimate a 20 per cent increase in speed. To have the engine stand up however, at high speed it is essential to have the crankshaft and fly- wheel assembly carefully balanced both from a static and a dynamic standpoint. This usually requires the services of concern building crankshafts, where the necessary balancing equipment is avail- able. It is also necessary to balance the pistons, that is, have them all the same weight, and the connecting rods should also be balanced. Surplus material should be removed from the outside of the connecting rods either by filing or milling and they should weigh the same at corresponding ends. PISTONS NOT INTERCHANGEABLE Q—We would like to know if a piston for a model K-45 Buick will work in a model 1923-45 Buick.—A. E. Hudson, Prop., The Park Garage, White Hall, IIl. These pistons are not interchangeable.

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The first warm days of March—there are always a few at the beginning— brought out all of the old busses from last year and the new ones, too. The man who bought his car last year and didn’t buy a bumper or sometihng else because he didn’t have the money, is the man who is now a prospect for a complete line of extra equipment. The Essandee Glo-Lite is the product of the Essandee Corp., 330 West 16th street, Los Angeles Calif., and attaches to all models of moto-meters. The feat- ure of the device is that it makes the dial of the meter visible at night from the driver’s seat. It sells for $3.50. TE Essandee Glo-Lite The Exlo Steering Post Control may be installed on any Ford car with- out replacing or changing any of the Ford standard equipment. It enables the Ford driver to steer and handle his car with greater ease and does not elim- inate the flexibility of the Ford steering gear. It is said to absorb the road jars and keep the front wheels constantly in line, until they are turned by the driver. It sells for $7.50 and is made by Exlo Products Co., Indianapolis. Exlo steering post control MOTOR AGE OOSTING ACCESSORY C-H side button switch To their line of C-H Push Button Auto- mobile Switches, the Cutler-Hammer Mfg. Co. of Milwaukee has added a new Slide Button Switch which is_ best adapted to enclosed cars because the shallow construction eliminates’ the necessity of deep recesses in the pillars. The operation is by means of a slide button, which is moved up and down to close and open the circuit. This tapered slide button harmonizes with the interior car construction and does not protrude. The, cut shows the switch with and without plate. The current carrying parts are located in a heatproof C-H Thermoplax insulation body with the ter- minal screws at the back. Single pole types and three-way types for use on connection with door switches are made. Brinck tire rim tool Brinck Mfg. Co., Moline, Ill., has pro- duced a tire rim tool, the feature of which 1s the wide range, fitting all rims from 30x3% to 37x5. Gear and ratchet construction which effects greater torque and the double grip which elimina‘es possibility of rim contortion and slipping off. The retail price is $3.95. The Sav-Oil Ring Mfg. Co., 1037 S. Figueroa street, Los Angeles, Calif., has recently put on the market the Sav-Oil Piston ring which is so constructed that when the piston goes up on the com- pression stroke, the lost compression strikes the bevel edge of the ring. The ring collapses and skips a large portion of the oil on the cylinder walls. On the March 8, 1923 S downward stroke of the piston the ring expands and wipes the surplus oil back to the crankcase. To allow the ring to collapse freely, the piston groove is drilled with six eighth-inch holes, re- leasing the vacuum back of it. One Sav- Oil ring, as an oil regulator only, is used on each piston in installation. A RPP nD Moon single cylinder pump Moon’ Single Cylinder automobile pumps are made by the Moon Bros. Mfg. Co., St. Louis, Mo. and sell at $1.50 and $2, both pumps are featured with a self oiling washer and weigh 2% lbs. each. The model shown in the cut is the $1.50 pump. Clamp-on-Dash and Trouble Light for Fords combines a garage light, trouble lamp and dash lamp. The whole fixture is clamped onto the instrument panel in the center between the two instruments. When using the trouble light the shade is removed, bulb taken out and the at- tachment plug inserted. Made of steel with black enamel, fittings nickel plated brass. The dasb light is $1.50 and the trouble light $1.50. R. D. Boyd Corp., 2660 Washington Avenue, St. Louis, Mo. Clamp-on dash and trouble light

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ch 8, 1923 ing for a way to make a wad of money, and the man engaged in maintenance Wor kéf moter ears is no exception to this rule. qi HE average human being is look- The impression seems to prevail among a large class of mechanics in the va- rious dealer establishments throughout the country, that if they can invent and patent some device for a motor car, that from that time forward their only worry will be how to spend the proceeds. Few persons realize that the finest idea in thé world is not worth a cent enough money dard advertising is put behind it to prove to the world that it really is valuable. Then and only then Gan the idea develop and show a profit. It is régréttable that the man with real ideas is so handicapped, but it seems to be the case nevertheless. The editorial department of Moror \GE receives frequent letters in regard to all sorts of inventions, most of them merely foolish, One man claimed to have a clutch which had no plates or cones, and also acted like a transmission although having tio gears. He did not even have a sketch of the device, but wanted our suggestions as to collecting on it. Perhaps he figured the engine would use a pipe wrench for grabbing the propeller shaft. inless If You Have a Valuable Invention If you have a real, valuable’ inven- tion my best advise would be to get a ood patent lawyer to handle your appli- cation for patent, because it may be that the invention would not be properly set forth in the application and claims if you attempted to secure the patent your- self and you were not an expert in pre- baring the specifications and claims. After an invention has been patented, the patent is always subject to attacks upon ‘ts validity and then a court may declare \t invalid. Dealings with a patent are ‘'wayg§ nazardous unless passed upon by ‘he Supreme Court of the United States. [f you own a patent and say you are inufacturing a device or product under S patent. you may be infringing on other patent and liable for all your ofits at least to the owner of the valid tent. If you buy a patent that has ver been declared valid by the proper Court you may get nothing but a law- it with the loss of the profits you ght be able to make. A patent gives owner a legal monopoly, providing it MOTOR A G E Getting a Patent and Making It Pay ig a Valid patent. Hence they often are bitterly cétitested. These difficulties are often not well understood by the layman atid he is mis- led. Now it will be seen that a lawyer éan only aid in preserving the proper claims of an inventor. Failing to make either a proper disclosure and claim might prove disastrous to the patentee. These general statements are made for the benefit of any interested in a patent in any way. The patent office should send you upon request its rules for making application. It will not respond to inquiries as to whether an alleged invention is patent- able in advance of the filing of an appli- cation. A patent may be obtained by any per- son who has invented or discovered any new and useful art, machine, manufac- ture or composition of matter, or any new or useful improvement thereof, not knowt or used by others in this coun- try before his invention or discovery thereof, upon payment of the fees re- quired by law Apply to Commissioner of Patents Application for letters patent must be made to the Commissioner of Patents, and must be signed by the inventor if alive, accompanied by the first fee of $15, together with a petition for the patent, specificatiott of the discovery or inven- tion all undex oath, and drawings, model, or specimen, whex required. Each appli- cation will be given a Serial number, and it must be completed and prevared for examination within one year, after the filing of the petition. It ts desirable that all parts of the complete application should be deposited {nm the officé at the same time, and that all papers embraced in the application should be atiached together. A complete application com- prises a petition, the specification and the oath. The petition must be addressed to the Commissioner of Patents, and must state the name, residence and postoffice ad- dress of the petitioner requesting a grant of the patent, designate by title the in- vention sought to be patented, contain a reference to the specifications for a full disclosure of such invention, and must be signed by the applicant. The specification is a written descrip- tion of the invention or discovery and of the manner and process of making, constructing, compounding and using the same in full, clear and exact terms. It must set forth the precise invention and 47 es | The “Get-Rich-Quick” Illusion Corrected ce Necessary Legal Steps explain the principle thereof, and the best mode in which the applicant has contemplated applying that principle, in such manner as to distinguish it from other inventions. In case of a mere improvement, the specification must particularly point out the parts to which the improvements re- late and must, by explicit language, dis- tinguished between what is old and what is claimed as new. The description and the drawings as well as the claims should be confined to the specific im- provement and such parts as necessarily cooperate with it. The specification must conclude with a specific and distinct claim or claims of the part, improvement or combination which the applicant regards as his in- vention or discovery. 1—Preamble, stating the name and residence of the applicant and the title of the invention. 2—General statement of the object and nature of the invention. 3—Brief description of the several views of the drawing (if the invention admits of such an illustration). 4—Detailed description. 5—Claim or claims. 6—Signature of inventor. 7—Signatures of two witnesses. The specification must be signed by the inventor, or if he be dead by his executor or administrator, and the sig- nature must be attested to by two wit- nesses. The applicant must make oath that be believes himself to be the original and first inventor, that he does not know and does not believe that same was ever be- fore used or known. Owners Supply Prospect Names By making it worth while for Nash owners to turn in the “ames of pros- pects, the Nash-Buffalo Orporation, which distributes the Nash car in But- falo and the territory surrounding that city, gets in touch with many persons, whom it speedily converts into Nash owners. The company gives Nash owners $20 for the name of each prospect to whom a car is sold within 30 days after his name is submitted; $15 for the name of each prospect to whom a car is sold within 60 days after the receipt of his name, and $7.50 for the name of each prospect to whom a car is sold within 90 days after his name is turned in.

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48 MOTOR AGE March 8, 1 ————— —— _ _____ COMING MOTOR EVENTS AUTOMOBILE SHOWS Harrisburg, Pa. ..........Thirteenth Annual Autemobile Show.............Mar. 3-10 Ft. Worth, Tex........... Annual Spring Show.. --eeMar. 3-10 Anaconda, Mont.......... Annual Automobile Show.................................. Mar. 3-10 Indianapolis Indianapolis Trade Association..__......... Mar. 5-10 Bay City, Mich Mar. 5-10 Duluth, Minn —~.....Duluth Automotive Dealers’ Assn................... Mar. 5-10 Flushing, N. Y...........Third Annual Queens County Show.................Mar. 5-10 Amsterdam, N. Y....Annual Automobile Show Mar. 5-10 Cartisie, PPQceccncccs Chamber of Commerce Show.................. Mar. 5-10 Nashville, Tenn... Annual Automobile Show Mar. 5-11 San Antonio, Tex......Annual Automobile Show....................................Mar. 5-11 Galesburg, Ill._..Annual Show Mar. 6-10 Fairmont, W. a........... Annual Aut bile Show Mar. 6-10 Huntington, W. Va.....Automobile Show. Dewege, MeV cccscsescsces Annual Automobile Show...........................- Saginaw, Mich....Knnual Automobile Show Wisconsin Rapids, _, PPR reae Central Wisconsin Automobile Show.............Mar. 8-11 Elizabeth, N. J_......Fifth Annual Show Mar. 8-17 Richmond, Va—.._.™...Annual Automobile Show Mar. 10-17 Boston Annual Automobile Show Mar. 10-17 Newark, N. J........Annual Automobile Show Mar. 10-17 Washington, D. C...Spring Show, Convention Hall............ Mar. 11-17 Denver, Colo................ Annual Automobile Show.................................. Mar. 11-18 Uniontown, Pa...........Annual Automobile Show.................................. Mar. 12-17 Port Huron, Mich Mar. 12-17 Jacksonville, Ill. —....Jacksonville Automobile Dealers’ Assn......... Mar. 12-17 Great Falls, Mont.......Eighth Annual Show............................ .. ..Mar. 13-17 Greenwich, Conn........Annual Automobile Show.................. Mar. 13-17 Denver, Colo. ~....Denver Automobile Dealers’ Show.............. Mar. 14-17 Quincy, IIl.................-Annual Automobile Show............... - 14-17 Kingston, N. Y........Kingston Dealers’ Annual Show. al » 15-17 ....Annual Automobile Show.................................. - 19-24 Battle Creek, Mich 19-24 M th, Ill Monmouth Spring Festival Mar. 23-31 Greenville, 8. C_.....Annual Automobile Show Mar. 28-31 Bridgeton, N. J........... Eighth Annual Automobile Show............Mar. 31-Apr. 7 Auburn, N. Y............ Annual Automobile Show............................--0cc-eeses0-e- April Eau Claire, Wisc........ Annual Automobile Show ..................... setitiiagials April 4-7 Alpena, Mich Apr. 2-7 Red Bank, N. J......... Eighth Annual Show May 7-12 New York....................Spring Automobile Solon, Hotel Com- ES! = a) Green Bay, Wis.....Annual Automobile Show Aug. 27-30 Sacramento ....._.......Annual Automobile Show Sept. 3-8 Memphis .—...... ....Annual Automobile Show. Sept. 28-30 Fresno, Calif. Aut bile Show Sept. 28-Oct. 5 Little Rock, Ark...wAnnual Automobile Show Oct. 8-13 Waco, Texas__._..__™—Waco Automobile Dealers’ Assn... Oct. 20-Noy. 5 CONVENTIONS Quincy, Ill...... Annual Meeting Illinois Automotive Trade Association Mar. 19 Oakland, Calif...........Annual Convention, Northern Division, California Automotive Trades Assn................Mar. 19 Olympia, Wash........Convention Washington Automotive Trade Association July RACES Indianapolis ................ Annual 500 Mile International Sweepstakes.....May 30 Tours, France Gramd Prix GOO Bae Be eccccccctecccccsccccsesccscccnsecoseses July 2 SQUEEKS 8 KATTLES If You Know Any, Tell Them to Us Cutting Loose Did you ever watch a river, that’s been frozen stiff All winter, when the sun first starts to hit it in The Spring? Watch the way it starts to warble, then It slowly starts to ripple, then cuts loose and starts To thunder like a storm? Neither have we. But the poets Who have told us of the antics of the river, have told Us of the things you ought to do. After standing still All winter, it is time you beat it into things and cut Loose with lots of thunder in your stuff. Let the People know you're living and you're out to get their Money, try the river’s stunt of simply cutting loose. —J.V » dM. 2300 Years Ago This Week In The Stone Age A new sport mode] chariot was introduced by the Alexandria Chariot Works. The first one sold was to one of the Ceaser’s at the first annual Chariot Show in Rome. Some of the refinements offered were lighter wheels made of Nilestone, weighing 54 pounds each, a four-passenger platform in place of the two, a roomier drivers’ compartment and a six-horse shaft. Few new models were introduced at this show, which was featured by a race of some of the older chariots, in which one James Murphy finished first. Much agitation about the finding of a king in a tomb in Egypt. Wonder what someone will think when they find some of our kings in later years. Likely, they will say, “Poor fellows, wotta life they must've led.” The Worst Customer I Ever Dealt With Was a guy, who, after I had changed a tire for him, after he had had a blowout in front of my place, came back to me in half an hour, kicking because he had had another one on the tire I had changed. didn’t charge him anything for changing the tire and he blamed me for both blowouts.—Lew Brication. Who was the worst customer you ever did business with? Tell us about him. IF YOU HAVE NOT sent your contribution to Squeeks & Rattles this k, don’t do anything else until you do. Fable Once upon a time, there was a man who wanted to trade in an old car on a new one, who did not have an offer from some other dealer for twice that which you wanted to give him. Other Fables Once upon a time there was an autoist who, when pinched by a motorcycle cop, bragged that he was going faster than the officer claimed.—‘‘Aesop’s Film Fables.” Once upon a time there was a garage mechanic who had grease on his hands and failed to wipe them on somebody's automobile cushion.—Baltimore Sun. “Cut Loose” and send us a fable. Once upon a time we had minute men who rode on horse- back; now we have mile-a-minute men who ride in high powered automobiles.—‘‘Aesop’s Film Fables.” Once upon a time we asked an automobile bug what made him limp when he walked, and he did not reply that one of his cylinders wasn’t firing —Arkansaw Thomas Cat. Who'll Pay the Shipping Charges, Don? The advertisement which follows was clipped from a recent number of Motor Weekly, which is published in Blomfontein, Orange Free State, South Africa: HUPMOBILE HUPMOBILE, 1913-14 Model, five-seater, owner driven. The old Model has never been beaten. Cash £150. A bargain. In- spection invited.—E. Proctor, Kingwilliams- town. If a 10-year-old Hupp can be sold for $750 (£150), why not ship all our used cars to South Africa? Now that Squeeks & Rattles has been in the movies, we fee! like we have accomplished our main ambition. The only re- maining thing to do is to get mixed into some scandal and listen to the world acclaim us a star. Reports from the spring training camps where baseball players are going through the year’s preliminaries would make it seem like many a poor old grand- mother is going to die this summer. What sort of spring training is your team going through? To be sure, to be sure These individuals who always are being tossed into the adjacent township while trying to beat a locomotive to the grade crossing—aren’t they the same persons who have been heard to say, “Oh, I don’t read the newspapers; I just glance over the headlines?”"—Detroit Motor News.

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farch 8, 1923

MOTOR

AGE __ Spec cif ‘ations of Current Motor Truck Models 49

— _ > ° . A o r zy | = “3|\ ‘ae ee TIRES = NAME as| Se SS | TIRES = NAME a2] AND «| $a) 32 | 98 ~ AND $3} 32 | of | — -- AND 5 | MODEL - 3| o* 3 Front Rear MODEL - 3 5* g A” | Front Rear §& MODEL att - im || e snaheen —|| - i] | 1 ——— i] 1 Ace. .30/1}-14) $2400 [354x5 — |34x314 34x6 = W| |Corbitt..... .E-22) 1 $1480 /334x5 |34x31q 34x4 wl|Gary Meas J} 214 Ace 40) 2) | 2850 [444x514 |36x4 36x7 W||Corbitt......D-22) 144 | 2200 |3%4x5 34x31q 34x5 W) Gary . Kl 3% Ace 60/244-3| 3400 [414x514 |36x4 —- 36x8 Corbitt C-22) 2 2600 |4%¢x5'4 |36x3'q 36x7 W/||Gary Mj 5 Acme 20) 1 B34x5 35x5n 35x5n W//Corbitt B-22| 214 3000 4} @x5'4 |36x4 36x7 W| **Gotfredson. .20) 1 Acme .30} 14% B34x5 34x344 34x5 W|'Corbitt......R-22) 3 3200 |4)9x5'_ |36x4 36x8 W||**Gotfredson. . 31/1! 4-2) : Acme. .40) 2 334x5 [34x34 34x5 = W/|Corbitt......A-22/3!4-4) 3800 |419x5!q |36x5 36x10 W|)**Gotfredson...A| 2/4 Acme..... .. 60) 3 444x514 |36x4 9 -36x7 W)|\Corbitt.... .AA-22| 5 4500 |434x6 |36x6 40x6d W||**Gotfredson...B)3!>-4 Acme...... 60L) 3 4ox5\q |36x4 36x7k W \|**Gotfredson 100} 5-6 Acme 90 b 2 44ox5'q |36x5 40x10 Wi} |Graham Bros.. 1 Acme. 125 6 4 454x6 = |36x6 40x12 WI ||Graham Bros... 1% American .25) 24 3350 4 x6 36x4k 36x4dk W)||Day-Elder.....AS/ 1 1600 |334x5 35x5n 35x5n W/|'Gramm-Pion. 10) 1 7 American 40) 4 4275 49x66 [36x5k = 36x5dk W)||Day-Elder......B) 1'¢ | 2000 [334x5 |34x34q 34x5 W | |'Gramm-Pion. . 15/1!4-2 | American 50) 5 4500 |4! 9x6 |36x5 36x12 W||Day-Elder......D} 2 2400 446x514 |36x4 36x7 W| 'Gramm-Pion. . 65) 1'4-2 | Armleder .20) 1 334x514 |34x3'ok 34x6k WI Day-Elder..... C}] 244 | 2750 |4'4x5'4 |36x4 = 36x7 W| 'Gramm-Pion. .20/2-2!, Armleder..... .21} 114 334x514 |34x34ok 34x6k W)|Day-Elder F} 3'4 | 3150 [44x59 |[36x5 36x5d W)||'Gramm-Pion. 30) 3 Armleder... .40-B} 1! 4} 4x59 |34x3lok 34x6k W/||Day-Elder......E) 5 4250 |4)ox6 36x5k 40x6dk W)|'Gramm-Pion. 75P} 3h9 Armleder 40-C 1'4 4} gx5'4 |34x3¥ok 34x6k W!| Dearborn. . . E} 1 1600 |35¢x5'4 |35x5n 35x5n W)|'Gramm-Pion. 40) 4 Armleder. .HW-B 2 2 414x5'9 |36xtk 36x7k W||Dearbern FX! 1'4 2300 |334x514 |34x4 34x5 W| |'Gramm-Pion. .50) 5-6 ) Armleder. .HW-C; 2'9 41x5'4 |36x4k 36x7k W/|Dearborn. Fi 1'¢ | 2180 |334x5'¢ |34x4 34x5 W)) Armleder. .KW-B 3} 2 41ox6 36x5k 36x5dk W/)|Dearbern......48) 2 2590 |334x5'%@ |34x4)6n 34x7 W Armleder. .KW-C} 3) .., |4)9x5'9 |36x5k 36x5dk W)| Defiance .G} 1 1525 |334x5 |35x5n 35x5n_—— BB} *Atlas 22) 1 1495 /334x5'g |34x4)on 34x4)on W ||Defiance.......D) 1! 6} 1845 |334x5 |35x5n 36x6n C0 Sr 14] 1% *Adas..... 44) 114-2 1950 334x513 [36x6n 36x6n W || Defiance E| 2 2075 = |334x5 «= [35x5n «= 38x7n | Se 214] 246 Atterbury....20R) 1'¢ | 2475 |334x5_—[34x3¥g 34x5_ W|| Denby 31] 1% | 1485 [334x5 [35x5n 35x5n —BB | Halll 34] 3% Atterbury. . ..22C} 2'¢ 3375 |444x514 |36x4 36x4d W/|Denby.. 33} 1'9 2145 = 1334x5 35x5n 38x7n 1|'Hall..... oa} 5 Atterbury. . . .22C 2! 2 3475 416x5'4 [36x4 36x4d W/|Denby.. 35/2'9-3| 2795 |4¥gx5'¢ |36x4 36x7 1|| Hall 7 chain; 7 Atterbury... .22D) 3! 4275 |4)9x5' |36x5 140x5d W/||Denby.. 27] 4 3895 [4)ox5)_ [36x5 36x5d I||Harvey....W OA| 2 Atterbury....22D) 349 | 4375 | 4)9x5!9ff)36x5 40x5d W/||Denby.......210) 5 4295 |4lox514 |36x6 40x6d 1||Harvey.....WFA| 214 Atterbury. ....8E) 5 4975 |434x6 [365 40x6d W)||Dependable....Aj *4-1} 1650 |35¢x5'4 34x5n 36x6n W||Harvey WHA! 3', Atterbury. ....8E) 5 5125 |454x6 36x5 40x6 W|| Dependable... .C} 2 2350 |334x5'4 [34x34 34x5 W| Hawkeye. ..... eS Autocar.....21UF|1'9-2) 2200 [454x4loti34x4k 34x6 D|| Dependable Di 243 | 2650 |4 x5%q [34x5 36x6 W||Hawkeye...... K} 1'4 Autocar... ..21UG/1'9-2) 2300 |494x4)ot/34xdk 34x6 D|| Dependable E} 3 2950 |4'4x5'4 |36x4 36x7 WI Hawkeye ..M| 2 Autocar......27H)} 2 3 3100 {4 x5b9 [34x5 36x7 Dj| Diamond T...O-3}1-114} 1975 |334x5'4 |36x3!4n 36x4n W)|\ Hawkeye .-N} 3% Autoc 27K/ 2-3 | 3200 |4 x5'q |34x5 36x7k D||Diamond T.....T| 14 2250 |334x5'4 |36x3'q 36x5 W| Hendrickson. . .O} 1'5 Autocae. . 26Y| 4-6 | 4200 |4'4x5!9 |34x6 36x12. D/|Diamond T....U2} 244 | 2650 [4 x54 |36x4 36x8d. W/)||Hendrickson...N} 2'> Autoca 26-B| 4-6 | 4350 [4'4x5'9 |34x6 36x12 D||Diamond T.....K) 349 | 3750 |414x5'q |36x5 36x5d W||Hendrickson...M) 3» | hee. . Hig] 144] 2475 [4 x5 [36x344k 36x5k W)|Diamond T...EL) 5 4325 |4)9x5'q |36x6 40x6d W)|Hendrickson...K) 5 ...H2} 2) | 2775 [4 x5 = |36x3'¢k 36x6k W||Diamond T..... S| 5 4500 /434x6 36x6 40x6d W]}|Huffman...... Bi 1'4-2 ..H2%| 2%} 3160 [4 x5 36x4k 36x8k W)\Doane........ 24% | 4100b [414x534 |36x5 36x7 C}|Huffman.......C} 142-2 Available. . H3!5| 354 | 4175 414x514 |36x5 = 40x5d_ = W/|Doane........ 344 | 5100b |434x534 |36x5 = 36x5d_~=sC||Huffman....... D| 2-3 Available. . ... H5} 5 5375 |5 x6 = |36x6 40x12 W||Doane.... 6 6000b [5 x64 |36x6 40x6d C}|Hurlburt.....A-A} 1-1} *Avery........- 1 ... [8 X48 [34x5n 34x5n I||*Dodge Brothers.| 34 730 {376x414 |32x4n 32x4n BB} | Hurlburt... . .B-B}2-2'4) Dorris. ..... K-2 2490 |4 x5'¢ |33x5n 33x5n _B//Hurlburt.... .C-C/3-3! 2| Dorris....... K-4)2-2'4} 3400 [4'4x5'4 |36x4 36x7 W)|| Hurlburt. . ..D-D/4-4!4/ < ‘ sae K-7| 344 | 4400 [4'4x5'q [36x5 36x10 W)||Hurlburt.....E-E)6-6') Beck....... A Jr.) 1% 1285a |344x5 = [34x414n 34x414n I//*Dort........ 103} 14 685a |3'ox5 3 3ix4n 34x4n — BB} er B-30) 1'g | 1350 [394x5 [34x5 = 36x6 Double Drive... .B} 3 4000 /444x514 |36x6 36x6 W ] Beck .C-40} 2 1550 |3%4x5 | 36x6 36x6 }|Duplex........ Aj 2 2775 |4 x5\% | 135x5n 38x7n «~W SS are D-50} 2! 1950 |4'9x5'4 [38x7 40x8 || Duplex E} 344 3500 [4'4x5'9 |36x8 36x8 I||Indep’d’t(lowa) .B} 1 Bell. ...M (Iowa) 1 1495 |3%9x5'¢ |35x5 35x5n W//Duty .22) 2 1590 |34ox5 34x34 34x5 1\ | Indep’d’t(lowa).G| 114 ae - , | a 1 9 2100 rt art 4 | _ 4 Herd i Indep’d’t(la.)..HI} 2% | e ; owa)| 244 | 2550 ox5\q |34x4 34x6 *Indiana...... 10} 1 | Bessemer......G) 1 | 1450 |3)9x5 35x5n 35x5n I|| Indiana. ...... 12) 114-2 Bessemer....H-2|) 144 | 1990 |3%x5 [36x34 36x5 Dj\Eagle...... 101] 114 | 1875 |354x5% |34x5 - 4x5 I|\Indiana..,.... 20; 2 | Bessemer..... 5-2) 244 | 2895 [444x514 I36x4 36x4d DiiEagle...... 100-2} 2 2275 |334x5\%4 |34x4k 34x7k I\|Indiana....... 25/216 3| Bessemer. ...K-2) 4 3695 |4)9x5'q |36x5 36x10 I} | Indiana. ..... 35/3144] Bethlehem....KNj 1 1195 |359x5 |35x5n =. 35x5n BI Indiana... .. $1] 5-7 | Bethlehem....GN| 2 1795 |4 x5'4 |34x4 34x6k Dp} *International...S|} 1 | Bethlehem....GN| 3 2495 449x6 «(36x53 36x10 = WF. W. D......... B) 3 4200 [434x514 |36x6 36x6 B||International.. .21) 1 Brinton, ....... C} 2 2500 |3%4x5 [34x49 34x5 W || Fageol 144] 14% | 3000 |334x5'%4 |34x344k 34x6k W/|International...31) 114 Brinton........ D} 3 2075 |414x5! 4 |36x4 = 36x7 W || Fageol 249] 244 | 3900 [436x534 [34x49 36x7 W||International...41| 2 Brockway E| 1 x5 (|33x5n 33x5n B)|Fageol -34q] 349 | 5000 [419x6% |36x5k 40x5dk W]/International...52) 24 Brockway S-5} 14 4 x5 36x4 36x6 W/|\Fageol........ 5} 5 5700 |4'ox6\4 |36x6 40x6d W/||International...61| 3 Brockway.....SK) 1'9 416x5'4 |36x4 36x6 W|| Fargo .Ri 2 1700 |334x5 s6x4 36x6 I| International. ..62) 3 Brockway.....KRj 2 ¢ 4'9x5!9 |36x4 36x8 W||*Federal. .... 14 334x5 x5n -5n ||International.. 101) 5 Brockway. ...K-5) 2'4 44x54 |36x4 36x8 W | Federal SD} 14 1334x5 5x5n 36x6n #W)/International.. 102) 5 Brockway -RT| 3'4 434x6 = | 36x5 36x10 W|/Federal...... TE} 1% 416x514 |36x3'q 36x5 Wil Brockway... R-4) 3'¢ 44ox5'9 |36x5 36x5d Wii Federal . .UE}2-2'4) 141¢x5'4 |36x4 36x7 Wi Brockway T-4| 5 ... |4%4x6 [36x6 40x6d W||Federal.. .WE}3'4-4 |#}gx5! 6 |36x5 36x5d wii ~ ee i 4 945b |3%ex4%q [3lx4n 31x4n BI Federal....... X2) 5-6 ‘ 1434x6 |36x6 40x6d Wilk. Wicks owas M| 1% \|*Ford. . TT} 1 380 |334x4 = |30x314n 32x4)4n W]K-Z... ened |Frent Drive....C} 114 | 2800 [334x514 |36x6 36x6 ~W es secsecocees a 2] 114 5 | 214 ee a 2 ... |4¥4x58¢ [36x6 38x77 sd ° rte 344] 314 *Chevrolet..... Y% 510b |3}ix4 = |30x344n 30x3'4n H| * Seas 5| 5 ‘ *Chevrolet.....G} %4 650 |3t4x4 |34xin 34x414n B}|G.M.C.. K16; 1 12903 (314x514 |34x5n 34x5n _B/ Kalamazoo T\ 1 *Chevrolet.....T| 1 1095 |3#4x5'4 |33x4n_ 35x5n W//G.M.C.....K-41A} 2 2375 |4 x54 |36x4k 36x7k W/)|/Kalamazoo...G-1) 114 Chicago... ..C1'9| 114 ... | x5 |36x3¥4k 36x5k W)/G.M.C.....K-41B} 2) | 2375 |4 x5%% |36x4k 36x7k W|/Kalamazoo....LG) 2 Chicago... . .C2'9| 249 4 x5 (36x4k 36x7k W/)/G.M.AC.....K-41T| 5f 2450 [4 x5'4 |36x4 36x8 W/||Kalamazoo...NH/| 3 Chicago... ..C3'9| 3'4 416x514 |36x5 36x10 WIIG.MA.C.....K-71A| 344 | 3600 [414x6 ([36x5 = 40x5d Ww Kalamazoo. ..HD| 3 Chicago .. DS) 5 ... [e¥ex5 be [36x6 40x12 WI/G.M.C.....K-71B} 349 | 3700 |444x6 = /36x5 40x5d Kalamazoo....SK| 4 Clydesdale 10 1485 [3%4x5 34x5n 34x5n BI/G.M.C.....K-71T| 10f | 3700 |444x6 [36x5 40x12 Kalamazoo. . .OK| 5 Clydesdale. ..10A 1535 |394x5 }ixin §=34x5n B)/G.M.C...K-101A.| 5 2950 = /4)4ox6 36x5 40x6d W ae *Kelly-S. K-31} 144 Clydesdale. ....18).. 1890 |334x5 /34x5 34x55 WIiG.M.C....K-101T} 15¢ | 4050 [4'9x6 [36x5 40x14 ||*Kelly-S..... K-34) 114 Clydesdale .20).. 2385 [3%4x5 = | 34x5 34x5k W//G.M.C....K-101B) 5 4050 |44ox6 = [36x5 40x6d W/||*Kelly-S.....K-38) 214 | Clydesdale. 42 2475 =|354x5 36x34 36x6 W/iG.W.W... 114 1850 (334x514 |35x5 35x5 "i *Kelly-S.... .K-35) 214 Clydesdale. . .65X 3250 |4%4x5'4 |36x4 36x8 W/|*Garford. .....15) 1 1590 |35¢x5% |34x5n 34x5n W//2Kellly-S.....K-40| 314 Clydesdale. . 65EX 3450 = |4}ex5'e [36x4 36x8 W||Garford..... 25-B} 1144 | 2190 (334x5'% |36x344 36x5 z *Kelly-S.....K-41) 314 ' Clydesdale. .... 90 4100 |4)9x5‘q |36x5 36x10 W/)|Garford 70-H| 244 | 2750 |4%4x5'q |36x4 36x8 ||*Kelly-S..... K-42) 314 Clydesdale... .120).. 4500 |434x6 = |36x6 40x12 W/|/Garford..... 77-D| 4 3750 |41¢x6 «= (36x52 36x W ||*Kelly-S.....K-50) 5 Commerce......9}34-I}]| 1150 [354x5 32x416n 32x4\4n B)\Garford..... 68-D) 5 4500 iB x6'4 |36x6 40x5d W}}: *Kelly-S.... -K-60) fy Commerce... ..T/34-1}} 1450 [3%4x5 34x41on 34x44on Bi |Garford....150-A| 744 | 5200 x644 |36x6 40x7d A | *Kelly-S.....K-61) 5-7 Commerce... ..10)34-1}} .500 [3%4x5 [33x5n 33x5n BB) /Gary..... -Fii-1'4| 1775 38 px5 F 36x344 36x5 ||Kimball...... AB) 2 Commerce.....12) 1'4 | 1695 |354x5 [34x34 34x4 I||Gary..... 12 2450 |4 x54 |36x34_ 36x6 Ww Kimball. ..... AC) 214 Commerce..... 12) 1'¢ | 1800 |334x5 /35x5n = 35x5n [| if | Kimball... ... AK} 3 Commerce... ..16| 2 1995 |334x5 | 34x4 34x6 I|| | ||Kimball, . . .. AE) 4 Commerce.....16) 2 21.9 B34x5 _ (35x5n = 36x6n I} 7 , Kimball. ... . AF! 5 Commerce.....18) 244 | 215 414x514 |36x4 36x7 Ii} FINAL DRIVE:—B—Bevel, C—Chain, D—Double Reduc- ||*Kissel...Express| 1 Commerce.....18) 2'4 249: 41¢x5'4 |36x6n 40x8n 1|| tion, I—Internal Gear, W—Worm. Kissel. . Utility; 14% Commerce.....25) 2'¢ 2425 [4'4x5'4 | 36x4 36x7 W!| r—S8cyl. s—6 cyl. t—2 cyl.—all others are 4 cyl. d—dual tires. || Kissel.. Freighter} 214 = open oo. 29) 2% 2770 |44@x5%4 |36x6 40x8n W)| k—pneumatic tires optional at extra cost. n—pneumatic tires. ||Kissel. . .. H.D.| 4 cae 51| 2'¢ | 3600 |4 x5%% |36x6n 40x8n W)| a—price includes several items of equipment. b- Price includes ||Kleiber.......AA| 1 Corbitt. 4-1 1250 (344x5 (33x5n 33x5n body. *—express truck or delivery wagon. **—Canadian ||Kleiber........ A\ 1% Make. trac.—tractor. tCapacity with semi-trailer. i| |

Price 1665 2040 2940 1250 1550 1650 2100 3500 2400 2600 3600 3800 3100 1750 2075 2550 3350 3850 1295 2100 2645 3350 3350 4000 4500 2700 3900 4400 4600 4800 3675 3975 4500 5500 1585 1975 2875 3675 2200 3100

ry | Be z a ay «i é nv Front Rear @ | iz | wt ial | | | $14x5'9 |36x4 36x8 WwW 415x6 = |36x5 40x5d W 15 x6'% |36x6 40x6d W j334x5'@ |34x5 34x5 Ww \4 x5'4 |36x6 38x7n OW 4 x5'4 |36x4 36x7 W 4!6x5'4 |36x5 36x10 W 15 x6'9 |36x6 40x14 W 1374x4'4 |33x4!on 34x5n =iBB 1374x4'9 |33x4!on 36x6n B 319x5 33x5n 33x5n 8B 334x5 36x3'ok 36x5k ] 1334x5 [36x34 ok 36x5 W t1ex5'4 |36x4k 36x7k W 414x5' |36x5k 36x5dk W $19x5'4 |36x6n 42x92 W t1ox5'6 |36x5 36x5dk W 4x6 = [36x6 40x6dk W 334¢x5 ; 34x5n 38x7n W t1ex5'4 |36x4 36x6 W tlox5'¢ 36x5 36x5d W $lox5!'o |36x5 40x6d W 44ox5'o [36x5 40x6d C 414x5'_ [34x4 34x7 W $'4x5'q |36x4 36x7 Ww 4! 2x6 36x5 36x5d W 35¢x5'¢ |34x5n 34x5n \3 4x5'q |34x3!4k 34x5k ] j4¥4x5 36x4k 36x6k ] 1416x634 |36x5k 36xl0k I 35@x5'¢ [36x4n 36x5n W 434x534 |36x4k 36x7k W )444x5—s |36x5k = SixSdk «= W 5 x6'4 |36x6 40x6 W \334x5 |34x344 34x6 W | 334x514 136x314 36x6 l 14'4x5'9 |36x4 36x7 334x5 ([34x5n 34x5n W |4'4x5'¢ |36x4 36x4d W |414x5'4 |36x5 36x5d SW }44ox6 = [36x5 36x6d W 1434x614 |36x6 40x6d W 1319x5 | 34x34 34x4 I 1334x514 [34x34 34x5 I 44x54 |86x4 36x71] I 334x5'4 |34x5n 34x5n B 334x5'4 |34x3'4k 34x5k W is x51 |36x4k 36x7k = W 4\¢x5\q )36x4k 36x8k W |43gx5'9 |36x5k 36xddk W 4 x6'4 |36x5k 40x6dk W 6x5 32x4lon 32x414n | 131 ox5!4 |36x3!9k 36x3'g I 34ox5\ |36x3'¢k 36x5k I 34ox5'4 |36x3)¢k 36x6k I 414x5 36x6n 36x6dn I 414x5 36x4k = 36x7k I 444x5 = |36x4 36x7 I 4\4x5 36x5 40x12k I 444x5 (36x53 6x12 I 14 x54 |36x314 36x7 W 3x5 (384x344 34x5 WwW 344x5 |36x4 36x6 W 46x54 |36x4 36x8 W 41ox5l6 |36x5 40x10 W 446x546 |36x6 40x6d W 14 x5 |34x5 34x5n B 334x5 34x4 34x5 WwW 4 x5 36x4 36x7 WwW 4 x6 8 /36x5 36x10 W 414x690 |36x5 36x10 W {4x6 = |36x5 36x12 W 44ox6 = (3 6x6 40x6d W 334x544 |36x314 36x6 } 334x544 |36x34q 36x6 W 334x544 |36x4 36x4d W 334x5\4 |36x4 36x4d C 41ox6'4 |36x5 40x5d Cc 419x614 |36x5 36x10 I 4ox6'q |36x5 40x5d W 419x646 |36x6 40x6d C 4} 9x6! 2 36x6 40x7d C 44ox6! 3 36x6 36x7d I x6 [36x4 36x7 W \4 4x6 = |3 6x4 36x8 W |? 9x6 86 |36x4 36x10 W 1434x6 /36x5 40x12 W 15 x6 |36x6 40x7d W 374x514 |34x5n 34x5n =W 379@x5'q |36x34q 36x6 Ww 4'4x5lq |36x4 36x8 W |444x5)@ |36x5 36x12 W 1414x514 \34x344k 34x5k W 444x5\4 |36x3)4¢k 36x6k W

1—Gramm

Pioneer. 2— Kelly-Springfield.

Page 52

Specifi cations of Current Motor MOTOR AGE

March 8, 1! Truck Models —Continued

= —— NAME 2] 2 z F P| E| 1AM 23] 3: | #3 TIRES = NAME 2f| Be | Es TIRES || NAME e=| Ze | Es | TIRES MODEL /F5| E* | $4 |Front Rear 3 move. |#s| g& | $8 | a wt [ea] ge | 85 | s| 6 sa | Front Rear i MODEL |F5) o* | sa | Front Rear aS AS mate AS on ae ss eal al ~ Fe ee ~ | = } Kleiber....... BB 2 | $3600 [44x54 |36 ox7k OW 5 ce ie seabicie pF = nb ary enti 36x7k ¥ Ogden. AZ} 1 | .... |3'x5/3tx5n 3 4x5n = W| /Selden 7013'4-5| $3750 }414x519 [36x45 36x10 xhae cl 302 1600 ag ; 2 |36x 36x8 || Ogden Di 1% weve [O5Qx5 36x3'4 36x5 W||Selden 90] 5-7 4950 143(x6 s6x6 40 Kletber...... D 5 r 5300 15 2x59 |36x5 36x5d W//Ogden E| 244 ~... [334x5 36x3'\ok 36x4k W/|*Service 12 ry : Sigel 32x41 oot Koehler........ D| 5 | $300 |S, x6> |36x6 40x12 W||Old Reliable....A) 15 | $2350 |, x5 |34x4 30x6 W|/*Service sis BS] 1M 8x51 [3axin Sanda Keckler... Dj 15 | 2150 [Bs4x5. |Stx314 34x5— W|/Old Reliable... -B) 2:4 | 3500 [4réx6 [atx Béx4d—W| Service wee fl sigasig [atasls Bhs Kochler..... Ml 2:2 | 3175 |4 x514 [36x 36x7_ W||Old Reliable... -C| 35 | 4250 |A2gx6 |36x5B6xbd~—W/|Service 32] 2 *x5\¢ [aox3's 30x7 Koehler... F 314 4471 J x5¥g [36x4 36x7 W}|Old Reliable....D) 5 5000 |434x6 /36x6 40x6d W)|Service 37| 2 4 ait, ~ we gl oe pore say ke : 2 — " ax5°9 _ —— . co ae gr me 7 6000 /434x614 |36x6 40x7d ~=s-— C| | Service 52 3 nv arts — 38x7n 3275 |4 x5% [36x4 36x smobile Econ| 1 | 1095 |3}4x5'4 |35x5n 35 i x51g [30x5 30x8 — asl x i300 4 | 2400 [4 2514 [36x34 36x5 an ~~ Cele Master........ fst] oe ae a) SS. See... 2 | Be 34x54 [36x4 36x4d_— ‘I Traffic... te i ot ~ Master........¥/ 4 | 4490 iar} wf 40x5d _D||Republic 75| 34 | 1305b [3'gx5 — |32x44n 32x434n 1||*Transport.....15] 1 1208 [3x5 sons coitée B Master Y} 4 | 4400 H4gx6 [36x5 —40x6dD||Republic. 10] 1” | 1305 |334x5 |34x3Baxd 1] Transport 23] tug | 1498 [asfesrg aeaice Bees I Mase’. FS | S000 (édtensd Boece ama Republic...10 Exp| 1 1695 135¢x5 [34x50 34x5n —‘d|| Tramsport......35] 2 | 1885 sass” loassihe Seek MasterTraccDDT| 6 | 3300 laseesia (sane gor’ D||Republic.....11X] 14g | 1705 |a%qx5 [sted S46 Ill Tranaport.---- 55] 3 | 2385) [11¢c514 |ScHke Soak *Maxwell 144} 1% 932 3504 $i 30% 36x7 Dj|Republic......19) 244 | 2195 |4¥4x5'4 [36x4 —36x7 1||Transport..... 60] 31 2585 (10354 sx aus *Maxwol.....1)s] 1'4 | 992 [B9¢x4)¢ [82x30 S2xin W|\Republie. 20] 315 | 3005 |tigu5g [Box5 30x10 I Transport. 19} 82 | ats [tsn6 2 fone Sock | Menominee... .HT|1-11%4| 2000 |3%4x5 [34x31 34xin W||Rowe....... CW] 154 | 3000 |3%4x5 [36x6n 36x6n W||Traylor. ...... BI 114 | 2300 [314x514 [34x34 35 W Menemines...HIT|1"13<| 2000 [38éx8 3x3} 3x5 Wi\Rewe.....C-D.W) 2° | 3300 4 x5 [Btxd 36x344d Wii Traylor. ....... Chast paso |i ssid seca” Seer W + eee weg Disatd ame la 5 B6x3)4 36x5 W||Rowe G.S.W.| 3 4150 |4 x6 = |34x5 36x5d Wi\Traylor........ D 4 3300 A 54 a 36x7 2 ee a = 9 oo 4 x6 6x4 36x8 WwW Rowe G.P.W.| 3 5250 |3\4x5r |38x7n 42x9n Wi\Trayler....... 4) . v2 4700 iy 2 | x4 36x8k W ne “uo 3" yan ox6 36x5 36x10 Ww + geese HW| 4 4500 |414x6 365 36x6d W Te "Se A 5-6 pA 4 9x6 36x6 40x6d W eae tA 454x6 36x6 40x12. W|/Rowe F.W.| 5 4850 |44x6 |36x6 © 40x6d = W ae . R J oon 3435 34x4lgn 34x4¥gn | $Moreland. .R. R.| 1 * | 1595 ; ae 34x5n 36x6n ~—1| Ruggles 15} 34 3lox5 (32x414n B2x4lgn B Triangle “¢}2-214 2985 Beant, sak em Moreland... BX] 134 | 1980 [4 x5 — — 2 Ruggles 20) 1 105 |32%x5 [34x5n- 34x5n~ Bi|Triangle. ..._Bl214-3 2585. |t nt otk 36x7k ow “ 5 a 24- 258 xt 36) d0x/ ae Pa 2 2800 [446x514 [36x4 36x7k |W ggies 2 1795 |4 x5 |34x5n 34x? Dj|Twin City. . .B.W. 2 2400 [4 x5lg [36x6 40x8 l Moreland.....AX) 3 | 3500 [4igx5'q 30x5 36x10k W Twin City...A.W] 314 | 3500 [41426 [6x5 40x5dW oreland.....RX|4!4-5| 4600 |434x6 [36x6 40x6. = W <a ~ aoe F gal Bs a ~~ Sanford... .W-15]114-2| 2150b |334x5 _|36x314k 36x5k iccotee sig eo agen Santord ...25/24-34] .... [446x544 [36x436x4d SW Nash........ 2orsli-134} 1505 [ss¢x514 [ted 34x || Sanford... 50157 | 7) laste? goss dosed WHO se aee 3018)2-2'4| 215 3 . o-7 . 4x 36x 40x 6 Wh) Ulti +e 2 315 4 ; ; Nash......-(3018]2-2)3] 2150 [B¥4x514 Aadk B47 Ill Schacht... 2-Ten] 2 | 3200 didssis [sort Stet. WilUltimate’ <<. AST 2 | 3300 [arca5ig [a6uat4 30x6 i Meee seis, Lwel2-252| 000 (38a5s? (aene 36x5k —_I||Schacht...3-Ton} 3 | 3800 |414x514 |36x5 36x5d_~—W/|Ultimate... AJL] 2 | 325 89 ees? secs W Nash. Quad. LWB}2-2's| 2800 |41¢x5\¢ +e a 4-Ton| 4 | 4400 |414x6 |36x5 40x5d «= W)|Ulltimate...... .B] 3 3700 l4tgabid [3eaa’* 36nd ¥ an 4x09 |36x x t....5-Ton| ! ox 6 r y ‘ 3 380 3514 [36x 36n4c Nash....... 5018 2'4 | 2250 [3%(x5i4 |34xdk 34x7k _1||Sehacht 7-Ten ; 5050 Kf: x6 6x6 toc W Ultimate. mls seoy (5 “6d (3ee8 act? W ‘Nelson aye Gz 184 on si gxb'4 361334 36x6 w!||Schwerts gon ans NaH satin a, -f —:: Di 5 5500 5 x69 36x6 40x12 W ‘Neleen “G3 213 bet 36x4 See? en naga kl 3 5 A eee — gn e —: Peds a 1 895 31gx5 32xthon 32x41on B (Nelson Gsi 5 4ioxb¥4 |36x5 — 36x5d_W||Schwarts.... Ll 3 | 3000 lenses (sea? gee8 WilUened. 2. 36] 192 | 1908 [x5 fatadn Sax0 R tNelson...... G5] 5 | -.- |49¢x0, [30x8 406d W)|Schwarts......M 5 | 4000 ee ee | ie es pet bes DR Neteo.-..-.. DK) 2, | 3100 |Ab@xbh¢ [Boxtk 6x7 W)/Selden...-° Solt}-24| 2280 [ashes [ansug gus” Wiluened: el aig | gure fagasig fies Soa Netes HL 254 | 3500 Hignbg |B6rdk B6x8k — W) {Selden -° 31|15-24| 3350 |414x514 [S4x5n 38x70 W||*United States. U Ti] 800 lasted fatxén Stab Noble. -A21 1% 1750 Bexdie —_ = v bere ya 3250 yaxd'4 |36x4 36x7 W]||UnitedStates. NW 114-2 2375 3x5 ; Sor soe w ong ; = 1g 2 2395 334x514 36x4 36x7 W . 24 38 4350 |4)ox5'4 |36x6n 40x8n W United States...N 1 6-2 2175 384x5 36x314k 36x5k Noble.......DS12i4-3| 2705 |4}4xbig [86x 36x8—W/ | United States. .R) 3° | 3300 |4 x514 [36x4 S6xdd W Noble........E71/3i4-5] 3495 [414x6, [30x5, 36x10 W United States...S| 4 _ | 4075 |4}4x5)q [36x5 -S6x5d Noble..... ..B30) 134 | .... [384x544 |36x334 36:5 W|| FINAL DRIVE:—B—Bevel, C—Chain, D—Double Red ae ee ee Noble........C40} 2. 4 x5ig [3x4 36x7 W|| tion, I—Internal Gear, W—Worm pes eer Neble eee w ETO Ht, oN $13x6 5 s6a5 36210 wi esol os hee. ~ athens ore 4 cpt. teed sree ass Sas os +ar¥ 363 y — ional at extra cost. n—pneumatic t Veli 5 K } i Snstineahain. ws gig 3500 Kath: shat seas ¥ A cgay weeny oe items of equipment. brprice includes Velie 3 Ht, jo rae enek ‘ — | ~ | Mabe ae or delivery wagon. **—Canadian \Veteran M* 1'% 2699 334x514 ss bares 35x5n W Mercian’ Road Runner. 4—Nelson Le Moon. 5—Twin City Four Wheel Drive, bee My ie Te. a 5

Page 53

rch 8, 1923

Specificat

NAME AND MODEL Veteran p**! 2 Veteran R**| 3 Veteran S**| 4 "yim 50) 1 z -34

Final Drive

$3699 4200 5395 2500 3000 3850 4850 1465a 4250 2450

3250

44ox6 4 x5 334x5

414x5\ 44x51 |36x4 414x514 414x534 41 9x64 35 gx5!} . 114x514 \4} x5! 4 2450 |334x5 414x514 2450 |44x6 4000 |414x6 2400 |334x51%4 |34x5n > . NAME a3| ‘a AND 2 : MODEL = 6 White . 20) 2 White . 40) 3 White 45| 5 Wichita K} 1 Wichita M| 2 Wichita. .....RX/ 3 Wichita oan e MOTOR AGE ions of Current Motor Truck Mocuels—Continued

FINAL DRIVE:—B—Bevel, C—Chain, || tion, [—Internal Gear, W—Worm. r—8 cyl. s—6 cyl. t— k—pneumatic tires optional at extra cost. a—price includes several items of equipment. body. “*—express truck or delivery wagon. tractor. Make. trac 9 2 cyl.—all others are _ TIRES 5 NAME “= —~$-»» -—_—_" aa AND § = Front Rear MODEL = in |} ; 36x4k = 36x7k Wilcox.......AA} 1 36x5 40x5d Wilcox. .. BB 1}4 | 36x6 40x6d Wilcox. D} 244 | 36x344 36x4k Wilcox E} 3% | 36x3lek 36x6k | Wilcox... PS 36x4k 36x8k Wilson.... F) 1% 36x5k 36x5k Wilson. . EA| 2% Wilson. . . G| 3% || Wilson (one *Wisconsin... : 1 = » Reduce || Wisconsin... .. 144 | D—Double Reduce Wisconsin Cl 2i4 | Wisconsin D} 344 | 4 cyl. d—dual tires. || Wisconsin E} 5 n—pneumatic tires. {| Wisconsin Fi 7 b—price includes || Witt-Will N} 144 | **—Canadian || Witt-Will. . . P| 244 |

Walker-JohnsonA; 2 Walker-JohnsonB) 3 Walter. ... M| 2 Walter shee Watson.......C} 1 Watson. . Ni 3! Western....W144) 1'9 Western..... Li‘ Western W214) 2! Western.... .L244| 2! Western....W3'9) 3} *White 15 be TRADE 5 | Allis-Chal.G.P.| 6-12 Allis-Chalm. 15-25 Allis-Chalm. 20-35 Allwork 14-28 Allwork 14-28 *ARO.1921-22|} 3-6 Aultman-T, 15-30 Aultman-T, 22-45 Aultman-T, 30-60 Avery,SR.Cul 5-10 Avery Cult-C Avery SAvery Avery 12-25 Avery i+-28 Avery 8 6 Avery 25-50 Avery.. 45-65 Bates All-StID| 15-25 Bates Mule. H| 15-25 Bates Mule. .F| 18-25 tBatesMule .G| 25-35 Bear 25-35 "Beeman Jr... |54-1'9 “Beeman 2-4 Best 18-30 Best 35-55 “Bolens. . . a “Bryan 15-30 Case 12-30 Case 15-27 Case 22-40 Case 40-72 Caterpillar T11} 25 Caterpillar T16| 40 Centaur 5-214 Cletrac.. . 9-16 Cletrac 12-20 Do-It-All 3-6 Do-It-All, Jack} 6 Do-It-All 12 agle ..F} 12-22 agle.......H| 16-30) . .AA| 12-20) -B ..Q| 12-20 -B. ..-| 16-32 ageol 9-18) ordson -18) rick... 12-20 Frick. | 15-28

Price Wheels _or Crawlers } | } > oe ee ee ee ee ee DO *. es moo ne * + * ** we & DO bo DO bo bo bo oe * * to bo bo te te * * to. ~~ > 4 |\Own

Engine

& =] Midw Own Own Own Own Clim. Own Own Own Own Own Own Own Own Own Own Own Own Midw Midw Midw Ste. B&S Own Own Own B&S Own Own Own Own Own Own Own N Way Own Own Own Own Own Own Own Own Own

Lye. Own Erd. 4 |Beav. | Bore, Stroke Fuel Cylinders:

| 18-10 2|G,K,D} 8-9 GorK G,K,D| 4 Plow Capacity Specifications of Current Farm Tractor Models hassis Price | Cc 2825 |414x5! 3685 |419x514 |36x5

—_— | Front Bore and | Stroke TIRES Final Drive

$1900 [334x514 |36x4k 2550 |414x5 36x4 3000 |4! 4x5 36x4k 3950 |4)ox6 36x5k 4350 /434x6%4 |36x5 2270 |334x5 ~ 136x314 36x4 - 4520 434x6 = |36x6 1750 FR (x5 = |34x5n 2100 |334x5 35x5 2700 | 4 x53¢ [36x6n 3000 | 434x534 |36x6n 3500 |4%ox6'4 |36x6 4000 |5 x6% |36x6 2450 |334x5 2900 i4)6x5)4 |36x4k |

TRADE NAME Gray Hart-Parr. .20 Hart-Parr. . 30) tHart-Parr } Heider D} Heider. Cc} Heider. . Cult} ||Huber Light. 4)

Huber Super 4 International. . | Internatl.Titan || International. "Kinkade La Crosse La Crosse Lauson 5 Lauson 21 Leader B Leader N| Lincoln tLeader...GU | 3) |Little Giant. .B} Little Giant... A| Lombard. 1922) MerryGar1922) Minne... All-P Minne... Gen.P Minne. Med.D MinneHeavyD Moline Univ D Moline Orch. tMonarch. ...

NB 1 Nichols-Shep.. | Nichols-Shep .| Nicheols-Shep OiPull OilPull OiPull. OztA 10-20 15-30 Nobo 20 = o 12-18 16-32 18-35 15-30 16-22 26-35 7 109 12-25 17-30 22-44 35-70 9-18 9-18 20-30 3-6 20-42 25-50 | 35-70 12-20 16-30 20-40 GI bo GIbo s tome o> 30

190

| | | 1295 1675 | 1600} 210

3000 3650 Wheels or Crawlers ee ee ee ee * * ~ 7

who th > S SS DO >. eee | | Engine | |Wauk.| Own Own Own Wauk Wauk LeR. Wauk Midw Own Own Own Own Own Own Midw Beav. Own Clim. Clim. Buda Own Own Wise. Evin j}Own Own Own Own Own Own Beav. | Own \Own Own Own Own Own Own

2-6 x8 3.7 -7

al a) sa 7 3 es | & ~ 3 4-43,x63,/Gas. . om oles 2-5'4x6'4/ K,D 2-644x7_ | K,D 6)ox7_—«|K,D. 4-44x534/G,K 4-419x634/G,K 4-3 1¢x41o/Gas. 4-414x534|GorK | 4-41¢x6 Gas. 4-414x5 |G,K,D) 2-619x8 |G,K,D t-5'4x8 |G,K,D 1-3 x3 |Gas. 2-4 x6 i,K 2-6 x7 |G,K 4416x514) Gas. 4-434x6 iorK 2-6 x6'4/G,K,D 4-5 x6 |G,K. +5 x6 |G,K 4-419x6 1,K 4-4'ox5 |K 4-5'ox6 | K 6-53 4x7 ras 1-25§x2'9/Gas. _ 4-41 9x7 GorkK 4-434x7 |Gork | me

x69|/GorK | Wwww

K—Kerosene. Distillate. Plow capacity varies in relation to operating condi- tions. Figures are based on 14 in. plows. —Beaver. B & S—Briggs & Stratton. Clim Engine Make: Climax. Midw.— Midwest Nway

Page 54

5?

MOTOR Specific ations of Current Passenger

AGE Car Models March 8,

|

| | tGear Ratios i}

a= tao PRICES ¢ " \s 3 x z e 3 7 aes t. 8 ¢ gi] 5 es ‘ay 2; . e y 04 Se et . : © be be es oo c wc gle} a|-la2l5/3|. |as| dis fees] meanomon | § | PP] gd | 42 | EO] Bos | fi: S| {2 | 2] 8] 3] 2 | & [a8] 8a jace 5 | 32 | & | 3 | gd | 38 | G8 ‘ o aa = os re) De ees —_— | —___—_—_. -_—. SSS eee —_ ——. —— | | ay ee ee gy Re EE eS ey ae ag $1995¢ $1785 $1850. $1835¢| $2485 127 33x46 H-S... 6 314x5 29.40] American...... D-66 Sirom \e-p \-K isp B&B... ./B & “e m m Hartford. F § eesene 1650 sleseees 127 33x4 Own..| 2 = . American......Steamer | None ee None .|None a ( ieee 1105 -|{ 38 a 114 |32x4 |Cont 6 34x4\4| 23.44] Anderson...... 41 Zenith Ni est....../West..... -|P B&B... .|Durston.|f Universal. VF § x 1495 | 1495 | 1595 = 31995¢| “1995d 120 |33x4 |Cont..| 6-334x414| 27.34] Anderson......Series 50 | Rayfield.) Remy ... tee PMy..... lsp B&B....|Durston.)f Universal . 3.°S oad (19loc 2 davon 1535 |. . | sesss[os-s-2] L14 [32x41g)......] 6-3)4xdlg 23.44] Apperson.............6 [Strom. Peat ....|Remy. | ences ere lee eee seabed 2800 | 2900 3625 ed 130 |34x449)Own 8-344x5 33.80] Apperson. .......8-21-S [Johnson. |Bijur......|Remy m-d Own... .|Own m Sterling...|49F ( STi ..--| 1275 | 1345 posse 1965t| 2245 | 121 |32x4 |Cont..| 6-33¢x4)4| 27.34] Auburn............ 6-51 [Strom...|Remy.....|/Remy...../s-p B&B..../G-L..... m Universal../F § (19950 rns Sax 1095 1025a| 1465 | 114 {31x4 |Cont..| 6-344x44 23 44) Auburn........ 6-43 |Strom...|/Remy Remy.. s-p B&B. Warner. |m!........../14F ( oho dses Gre oo 122 |32x414 . 6-314x5 25.35 — 6-63 |Strom...|Remy temy. sp B&B Warner ocean ¢ veese} 1395 ~...| 1495d =.-| 1850d) 113 [32x4 [Cont .| 6 3hex44 23.44] Barley........ Strom.. .|Delco Delvo..... |p B&B Fulier...|f M&.....| MF ¢ 865 | 885 725g 1175 = 109 |31x4 |Own..| 4-33@x434] 18.23 Buick. 1923-34-5-6-7-38 | Marvel... |Delco. Delco. ....|m-d Own..../Own..../m Own..... ./3gF O {1325 1175 | 1195 975e ....| 1935 1985 | 118 |33x414 Own. .| 6-33¢x44} 27.34] Buick, ...1923-41-4-5-47 | Marvel. Deleo.....|Deleo.....|m-d Own. Own. m Own....../F Ow 1435 oor 1895 | 2195 | 124 133x414|Own..| 6-33gx414| 27.34] Buick. 1923 48-9-50-4-55 |Marvel../Delco.....|Deleo.....|in-d Own... ./Own..../m Own......)F Ov cel . _ {Uefoe) | 2885 | 2885 | 2885 re pond 132 |33x5 |Own..| 8-3)4x5!4| 31.25] Cadillac... ..61 JOwn....|Deleo.....|Deico.....}m-d Own Own....|m Spicer....)/F Ti 3750] | 4300 | 1750b} 1790 2230d 2480) "575 122 {32x44 Cont. 6 33 gx4} 9 27 8 SE CTer Pros X |Rayfield.|Deleo. .|Deleo m-d Own Own..../f Snead LoF ( .-|-s.-.-] 1990 | 1950¢ 2485¢} 2975b) 129 |3tx4}9\Cont..| 6 356x5'4| 31 54 Case i W jRayfield.| Delco. Delco m-d Own Own f Arvac. 84k Cc 1185 | 1185 |... : 1595 | 1585d] 117 |32x4 |Own 6-3'4x4)9 25 35 Chalmers...... 1923 [Strom...|A-L. Remy m-d Own. Own..../m Hardy 116k A Pe ee 1345 nase aly vas 122 32x4 [Own 6-344x4)4| 25.35] Chalmers... ... 1923 }Strom...|A-L.......| Remy m-d Own Own. m Hardy....|!¢F A 1595¢ ae 1545 1695d o_ 123 [33x4 |Own 6-3144x5_ | 29.40] Chandler... .. Six [Rayfield.|Bosch.....|Bosch sp B&B. Own f Own......]F Ow 99¢ 2299 510 | 525 | 4252 Bie $60 | 103 |30x314/Own..| 4-3}4x4 | 21.76] Chevrolet. . Superior poe \ pe. \|Remy.. c Own. Own m Own..... M6F Owr = a olley .j|A-L......J 710 | 725 | 625g | Gone 1060 | 103 |30x314/Own 4-314x314] 19.60] Chevrolet............ M jCarter. .|/Remy.....|Remy. jm-d Own... .|Own m Mech. 16F Ow 1085b 995°]......] 1260d)......] 1485d) 112%¢/31x4 |Own 6-3 Agx414| 22.50) Cleveland............42 [Strom Bosch... . .| Boseh +p B&B. jOwn, m Mech.. L6P Ow: 1885 1885 | 1885¢ (2085 2685f| 127'4|33x5 |Nort..| 8-34ox4)4| 39.20] Cole. 890 |Johnsou.|Delco.....|Deleo. in-d North...}Own....|m Spicer. . . aa Ci 205% oor 1475 ..| 1995¢ 1995d 115 |32x4 |Cont..| 6-33¢x414 27.34] Columbia. ...... Big Six }Strom.. .|A-L.... \-K.. sp B&B. Durston .|m Spicer... .|4eF Ti 995 {,008 1395d| 1235a] 1395d| 115 [31x4 |Cont..| 6-3'x44| 23.44] Columbia......Light Six [Strom. A-L..... \-L.. sp B&B. Durston |im Spicer. LoF Ti 1195 | 1235 He fr: 2055d| 116 |32x4 |Falls. | 6-344x4%4| 23.44] Courier........ Strom... |West \-K.. sp B&B....|Muncie..|f Flexite ...|34F C 565e}\ 1875} 3000 |......]..+... 4500 | 138 |33x414/Cont..| 6-35¢x514| 31.54] Crawford. 23-6-60 |Zenith...|West......|Bosch m-d B-L.. B-L m Spicer... .|}4F Tir 3500¢ 4250c} 138 33x5 5 |Cont..| 6 356x514 31.54 Crawford-Dagmar. 6-70 }Zenith..|West......|Besch. m-d B-L.. B-L. ....}m Spicer... lok Tin tees elie, 7 7 oss 7 142 33x5 |}Own 8-334x5 | 45 OK Cunningham. .. : V [Strom Delco Delco m-d Own Own f Snead.....jF Tim 43 Ib 135060 4350 | 435 ¢| 5350c} 6000 | 132 )33x5 Own 8-3 4x54 39 20] Daniels....... . €3-38 [Strom. Delco. ... .| Delco. jin-d Own Own m Spicer....)F = Tit 1 15b 195 1495¢ 1795¢ 1795d 115 3ix4 Cont. 6 Bud lg 23 44 Ser 71 Strom. Deleo. Delco. ls-p B&B. Warner.. |m Peters... |14F Tit 1595 } 1595 ]...... 1695 | 2095 |.... 120 32x4 Cont. : 3% x4lo| 27.34 Davis. 63-65 |Strom.. .|Delco.....|Delco sp B&B Warner..|m Peters ...|34I Tir 850 880 980b bytes 114 |32x4 |Own 4-37gx414) 24.03] Dodge Brothers. Stewart..|N.E......)N.E... m-d Own Own m Own......|44F Ow {t Oth) | ++25.+| 30500) 3060 | 4150¢ 1985¢ 5750f/ 132 /33x5 (Own 6-4 x5 | 38.40 Derris 6-80 |Strom.. West......|Bosch.....}m-d Own Warner..|m Spicer... .|44F Tir 865 | 865 bee 10208 fei 108 |81x4 |D-Ly.| 4-3'4x5 19.60] Dort......... 19-14 |Carter.. .|Bosch. Conn, ....|m-d Detlaff..|Own. m Mech.... .|34F Fi | 1015: 70k ef eee CE ae f - 115 |31x4 |Falls..| 6-344x4!4] 23.44] Dort............. 25-20 |Carter . .|Bosch.. Bosch.....|)m-d Detlaff..}Own....}m Meeh.....|/34F Fii Oe o 5750 5500 5900 5750 7250¢ 7500d) 134 |33x5 |Own 8-27 9x5 26.45] Duesenberg.. Straight 8 [Strom...|Delco.....|Deleo.....|s-p Own..../Own, f Climax....|/4F Ow 830 | 890 1095¢ re # 1365 | 109 |31x4 |Cont..| 4-37x414| 24.03] Durant... A-22 |Till See |S eee s-p Own....|Warner..|im Spicer... |34F Adar ; : oe 1600 1650 2250 2100 123! > 32x4) g\Anst..| 6 3)4x414 25.35] Durant.......... B-22 |Rayfield.|A-L.......}A-L..... s-p Ansted..|Warner..|m,f Spicer. ..|4F Tin 1435 | lo 5 : 1795e 1795d 112 32x4 [Own 4 37x54 3 f * ae 40 [Scoe. . ee Conn... ..|s*p B&B... .}Own f Own......)44F Own == | 965 1165d .. 1425 5d] 112 3ix4 Lyc. 4 hoax 19 60 Elear.......... 4-40 Strom. Delco Deleo sp B&B. Muncie. |m Peters... .|341° Sal 1395 | 1395 1975 2065 118 3x4 j\Cont..| 6 34xdt 4] 25.35 Diss cacbsvvkvan’ 6-60 Strom... | Delco Deleo m-d Warner .|Warner..|m Spicer... . |34F Sali the 1145 12 15k} 108 >| 32x Own 4-3? @x5 18 23 Essex 6 plied Own Bosch Bosch m-d Own Own m Spicer... .{49F Ow 3a. 195¢ 1895c} 1985d) 120 |32x4)9|Cont..| 6 3 gx5 27 Sepa _. [Stromb A-L A-L s-p Warner..|m Spicer... . |34F Ada 269r) 298s 35g 530 595 100 |30x3!9/Own 4-35 4x4 Fg errs re crer fr fOwn..../Own. Own m-d Own. Own ta Own.. LoF Own 725 3900 2975 4900 | 4900d} 132 |32x44¢ Own. .| 6-334x5 | 27.34 RE eee ee 7F jZenith...|West... Scintilla.. .}m-d B-L. B-L. ...|m Spicer... .|44F Tim 1 100 1950 |...... 2750c] 2850d| 115 |32x4 |Own 6-3'4x4 25.35] Franklin....... ....- 10 Own N.B......JA-K....../ep B&B. Own m Spicer... .|}6F Owr 965 | 965 1065e] 1115k) 1365d) 112 |32x4 Lye 4-3 }4x5 21.76] Gardner....... T-R & G |Carter...|West......|West......jep B&B. Mech m Mech... . .|34F Flint 490 | 490 685b a 100 |30x3'4/Own. .| 4-3°@x4 21.03] Gray Seoe West.. West....../m-d Own. Own....|n Mech... ..|}4F Tim |\ 835d) 2250 22500 ae ee 2600 — 120 32x46 Weid. 4-394 x5} 9 22 50} H.C.S. ap: Series 4 Strom Delco. . Deleo.....}m-d B-L.... .|B-L.....|m Spicer. . L6F Owr ....-| 2650 -s < 126 |32x449|Midw.| 6-3)9x5 | 29.40 H.C.S Series 6 [Stromb. |Delco.. Delco... ..|med B-L. B-L.....}m Spicer... ./34F Ow 1350 2150 1350 a aad 9 Pole : yerth4 - : —— . - DOR. «POU Me k's wolle.s ccnwdes ? Mech Mech m Tin ete -.-.-| 215 ‘ : ees 25 x idw 33 gx 27. andley o ‘ . eee Serer med. ‘ .../m , 6F Tin 1595 | 1595 .-| 1695¢} 2175c] 2585d 121 32x4 Cont. .| 6-33¢x4!9) 27.34 Hanson 66 }Marvel..|Delco Delco.....je-p B&B..../G-L.... i Universal..| F Tim 1345 | 1345c]......} 1950 | 1950 115 |32 4 |H-S...| 4-3!gx5 | 19.60 Hatfield........... A-42 |Zenith. .|Dynety...|Conn -js-p B&B... ./G-L.....}m Spicer... .|84F Co vos 1775 1795 | 1975d| 2175 | 2275 | 121 |32x4 |H-S. 6-3'4x5 ES eae, 55 |Stromb.. | Bosch. Bosch.....\sp B&B... .|B-L. itn Spicer F Col 2395 | p2550« © 4 [3006 3395 132 13355 |Own..| 6-35¢x5,8,| 31.54] Haynes.............. 75 [Strom...|L-N......| Kingston. .|m-d Warner .|Own in Universal. |34F Own TR 55t \e 259p f1545 |/1595 |......]...... 2395p} (2595 | 121. |32x4}g/Own..| 6-3}ax5 | 29.40 PAPERS sc 6 nes accccis 55 |Rayfield.|L-N.......|Kingston. .}m-d Warner .|Own m Universal..)44F Own {1 eet \1850) \2695; 2500¢ 2500 3300c| 36001) 126 |34x444\Own 6-314x414| 29.40] Holmes........ Series 4 [Strom...|Dyneto... .|isemann..|m-d B-L. Ip m Peters... .|!4F Tim 1425c) 1475 |...... 2570el( 15 ~y 126 |34x4!9/Own..| 6-3)9x5 29.40] Hudson. ..... Super 6 [Own....|Bosch.....|Busch.. m-d Own lOwn ‘ Spicer. . . 16K Own (2005 | 1115 | 1115 (Pies from 1675d| 112 |32x4 |Own 4-314x514| 16.9 | Hupmobile Series R |Strom...|West......|A-K.. m-d Own... .|Own m Universal..|34F Own ol 959C 995b] 995 | ..... 1095d] 1445c] 1465d) 112 |31x4 Own. .| 6-344x5 | 25.:.5] Jewett............. Six |Strom...|/Remy.....jA-K..... m-d Long... .| Warner. ln Mech. . L4F Tim 1805 | 1795 |...... we 2485c| 2485d| 120 |32x4 |Own 6-3,%x434| 26.34] Jordan .MX ][Strom.. .|Delco.....|Deleo me-d Detroit..|Detroit..|m Spicer. . ... | 4aF Tim cant: F's ante 2150c}...... + 124! |32x¢! 6|Own 6 Bifex434 26 34] Jordan........... ..H ]Strom.. .|Deleo. . Delco m-d Detroit..| Detroit. Im Theimer.., |}4F Tim eae aM 0 =: oth ee 1450 111 [s2x¢ ae. 4-3 6x5 19 60} Kelsey...........-. 4 [Scoe Bosch... . .|Bosch +p B&B... .| Detroit. .|m Spicer oF Eato a 1595 1595¢ 1895¢ 2200} 1995 120 32x44 wn..| 8-3 x5 28 80] King. . -LL [Ball&B .|West......]A-K.. sp Detroit..}Own \f Universal../F Col 1795 | 1795 17 Se] 1995] 2500 — - 32x4 2|Own. .| 8-3 x5 28 80 King.............+00. L Ball&B. West......j/A-K.. s-p Detroit... |Own if Universal...|F Col Al 1485 a... +| 1685d aan 285d + 32x : 6-31'6x5) g 26 34] Kissel..... 55 Strom. Remy.. Remy jm-d | m Spicer. 4F Tim aos°| 1885 2385 2385¢) 2 7E ~ 3075 | 124 32x414|Own. .| 6 3 fex5 2] 26.38 Kissel...... 45 [Strom...| Remy Remy |m-d Warner .|Waruer..{m Spicer... .}F © Own 3985 } 4090¢| 4090 | 5500e| 5500f) 132 |33x5 |Own. 18 3 4x54) 33 80 LaFayette. =“ x Johnson Delco Delco m-d Own. .../Own 4 Own....../F Own 1795 {1795 is 2045d) (24 te) [2248 —* 123 |32x414/Anst..| 6-3'4x4)4| 25.35] Lexington........... 23 [Rayfield.|G-D......|Conn m-d Own....| Warner. Snead... . .|84F Salis 2095 |\2195 |/2145d/ \2745t) | 2645 1795 | 1575 | 1395 Ps 1575 ” Via 4 | 2245 | 117 \32x4 Own 6-314x5 23.44] Liberty............10-D [Strom...|/Wagner. . .| Wagner sp B&B... .| Detroit.. i" n Spicer... .|14T Tim. B95k | | 3800 3800c} 3800 | 4400d {oot 136 133x5 wn 8-33 6x5 eB! ore ree . [Strom.. |Deleo ¢ Deleo. . lm-d Own... ./Own.. — a Spicer..../F Tim. 7 | | 8690 9500c) 9600 || 10500e i 2900f| 142 |35x5 |Own..| 6-414x5!4| 48.60] Locomobile.....Series 8 [Ball&B..|West......|Delco m-d Own... .,Own m Own......j/F Own 22 "“\111750e!11600f a MISCELLANEOUS ENGINE CARBURETOR STAR'TING, LIGHTING UNIVERSAL a—2 Dassenger, d—5 Passenger, Anst—Ansted Rall & B—Ball & Ball IGNITION t—fabric b—3 Passenger, e—6G Passenger. Cont—Continenta! Till Pillotsen A- L Auto Lite m— metal c—4 Passenger, f—7 Passenger, D.-Ly—Dort Lycoming Strom—Stromberg G-D—Gray & Davis M &E—Merchant & Evans ; _¢ bassis Price, H-8—Herschell-Spiliman Y & T—Yale & Towne ow oreee pee Mech— Mechanics i—All Metal Type, Lyc—Lycoming Mat. liens “ts eS ye—Ly West— kite Biko dane Nort—Northway CLUTCH Se RAR AXLE cai is 2x44, Walk’r—Walker c—Cone fF “Seg p— Sport. Weid—Weidely m-d—Multiple di : oF ee r—Price without starter and demount- 7 si l y lat ve GEARSET oF Semi-Fioating able rims. Price, complete, $364, RAB m “ * B-I-—Brown-Lipe % F—Three-Quarter Float! s—Price without starter and demount- R-I ea ee G-L—Grant-Lees Col—Colambia able rime. Price, complete, 6806. - Pat tt Mech— Mechanics Salis—Salisbury *Standard Phaetons. North—Northway North—Northway Tim—Timken t—Brougham (Continued on page 54)

Page 55

March 8, 1923 MOTOR AGE & ; |} rif ‘i } 1% Q A Res } ~t Ay\ | .* » £ . a ‘ iil ys 4 | | iH) : wl SPECIFICATIONS > Coachbilt Anderson Aluminu?s 1.75 ly; Six Cylinder, Red Seal Con tinental Motor; Westinghouse Start ) } ing, Lighting and Ignition; Borg iI) ind Beck Clutch; Cord Tires; Al mite Lubrication; Motometer; Snut bers; Wind Shield Cleaner; pat ented Foot Dimmer for Headlights; Wheelbase 115 inches. Average 19 . Miles per gallon s—and | ’ with factory ntract at » ’ nm dt " 14 Anderson Motor Company / Rock Hill, South Carolina () iy \ | 19 ill | ; t nit i | HA 8 i}| | | || { }} 4/ \ Af : g YS GO “iy AZ ———" 4.45 14 4 75 44 only : ll 95 85 f. o. b. Rock Hill, S. C.

Page 56

able rims. able rims. tStandard Phaetons. t—Brougham t—Price without starter and demount- Price, complete, $414. se—Price without starter and demount- Price, complete, $443. G-D—Gray & Davis L-N—Leece Neville N. B—North East West— Westinghouse Wag. Remy—Wagner Remy. It-I.—Brown-Lipe G-L—Grant-Lees Mech— Mechanics | | | ' | } | tGear Raties|| 4 4) a 63 OS ia 66 15 5 19 54 MOTOR AGE March 8, 19 s ifi e ~ pecifications of Current Passenger Car Models _PRICES 2 i g .. . 3 g. | | F 7 ed : G 3 | § & a Od g/g] ¢ | 7 e.| 33. Fyc : we oe : i re 2 a! 3/3] 8) e]8 |] 1B] « | 2s) BSS fess] NAMEAND MODEL 5 £ 2 a2 | € | Bes tT *)/f& lei] e|3/3)/2] £ | Bs! S88 less FP sm = Eb s | #83 | 58: 3 nt ~ n 3) ”n S - we Ona |eaZz 3 aa = Oa io) ye aes ee Sack HER Deer ah fmm a — oe oe oe ae : a (rire (stase $3185 |$3385a/$3985 (fshe 136 /32x41¢)Own 6-334x5'4) 33.75] Marmon..... .34 [Strom...|Delco Delco. . m-d Own... ./Own m Spicer... .|34)' Ow 3435¢/\3185¢} 385¢ jv Jee @. 3 $-~ f+ 109 |31x4 |Own..} 4-354x414| 21.03] Maxwell..... Stewart. |Remy. Remy.....J¢ Own....J/Own..../f Own..... |MeF Ow e a i) DIO} 5400 | 4550g¢) 5700 | 5600c ‘000 fans 140 [33x5 |Own..| 6-4'%4x6 | 48.60] McFarlan..... 1923 |Rayfield.| West West.....,/m-d M&E...|B-L.....}m Peters....j/F Tim 000f |\ 6810 3950b 3950¢ 3950e a2: 4850 5250¢e 132 |32x414/Own 4-334x634/ 22 50] Mercer......... Series 5 [Ball&B..| West Kisemann..|m-d Own... .|Own m Spicer..../F Ow 3750c| 3750e . 3750c| 4700T (5000. 132 |32x4)4)Own..| 6-334x5 | 33.75] Mercer ; Strom...|.... Eisemann..|m-d Own... .j}Own m Spicer... .|34)" Ow 5 fe 1895 | 1895 ba .-...J......] 119 ]32x4 |Cont..| 6-3)4x414] 25.35] Merit......... Strom. ..| Delco Delco sp B&B....|Muncie../f Snead...../P Col 1490b} 1590 |... 1850¢} 2050c}) 2275d] 120 |32x4 |Own..| 6-34gx5 | 29.40] Mitchell....... F-50 [Strom...|/Remy.....|/Remy sp B&B... .jOwn....}m Own... F Ow: sastbn ise 1600 j......]..... 127 |32x4'4/Own. .| 6-344x5 | 29.40] Mitchell...........F-50 |Strom...|Remy Remy.....j/*p B&B... .;Own m Own....../F = Ow sutebe 1295 |......] 1445d] 1585¢ oe 115 |3ix4 |Cont..| 6-344x414] 23.44] Moon.............6-40 [Strom...|Delco Delco ....}p B&B... .|Warner..|m Spicer... .|)4F Tin } 895) ~~ 1785 | 1995 | 2585c tet! 128 |33x4!4/Cont..| 6-33¢x414| 27.34] Meon. .6-58 [Strom.. .|Delco Delco sp B&B....|B-L.....|m Spicer... .|'¢F Tim 685 1210 | 1240 1645¢].... 2040d) 121 [33x4 |Own..] 6-3'44x5 | 25.35] Nash 691-3-6-7 | Marvel. .|Delco Delco sp B&B....j/Own....jm Own....../}4F Own mers --+..| 1390 1890c} 2190f} 127 |34x444)Own..| 6-34%4x5 | 25.35] Nash 692-4-5 |Marvel..|Delco Delco sp B&B....j/Own....}m Own..... YF Own 915 | 935 | cael bh, 112 |/33x4 |Own..| 4-33¢x5 | 18.23] Nash 41-4 |Schebler.| Delco Deico sp B&B... .|Own m Own..... YeF Own \1195k}\1275k 2475b] 2475¢ — 2485d aoe 3285f| 130 |32x414)/Own. .| 6-314x5\4| 29.40] National 6-71 [Rayfield.|West...... Delco sp B&B....|B-L.....)m Universal.|F Col old id/ Zoe oubs 1485 1785d| 1885d) 121 |32x4 |Cont..| 6-33¢x414] 27.34] National...........6-51 |Stromb../A-L......./Own sp B&B... ./Covert. .}m Universal..|*4F Salis aia St RE -+ ese} 1095d] 112 .....JOwn..] 6 ...... National 4 RR AR TO see ee tae FTE ane 2500 | 2500c} 2600c]......]...... 3500d) 128 |32x414|Cont. .| 6-334x414] 27.33] Nema............... 4C }Zenith. .|Delco..... Delco sp B&B... ./Detroit..|m Spicer... .|/el Tin {tas 995 | 795g) 1165¢ [tease 1545 | 115 |32x4 |Own. 6-2}4x43, 18.99] Oakland........... 6-44 |Marvel..|Remy.....}/Remy e Own....|/Muncie..jm Mech Fo Own p \ a 955 | 975 | 1350d| 1075 a 1595 | 115 |32x4 [Own 4-3}4x514| 21.86] Oldsmobile........ 43 A [Zenith...|Delco.....]Remy sp B&B....)/Muncie .jm Own....../34F Ow (11952 ceeeka 18500 1735 |......]......] 2635f] 122 [33x414]Own. .| 8-274x434] 26.45] Oldsmobile..........46 |Ball&B..|Delco.....|Delco. e Own....|/Muncie .|m Spicer....{F = Own 1625 | 1375 |......} 1675e] 1875b] 2025d) 115 |32x4 |Own. .| 8-27@x414| 26.45] Oldsmobile.......... 47 |Johnson.|Deleo.....|Delco. +p B&B....|/Muncie .{m Own..... 34F Own 525 | 525 a 425 795 860d] 100 |30x3'4|/Own. .| 4-33¢x4 18.23] Overland... 91 JTill.....JA-L Conn...../*p B&B....J/Own..../m Own......]4F Own 2485 | 2485 | 22502! 2650¢ {33504 fhe. 126 |33x4)4/Own. .| 6-33¢x5 | 27.34] Packard....... 126 JOwn....JA-K..... Delco m-d Own..../Own....}m Spicer... .|'9F Own ee Og re: 135251 133 |33x414|Own. .| 6-33¢x5 | 27.34] Packard............133 JOwn....JA-K..... Delco. m-d Own....J}Own....]/m Spicer... .|44F Own 3575f 3850 | 3850} 3850 5240c 5 sone 136 |35x5 |Own..|/12-3x 5 | 43.20] Packard.......... .335 JOwn....|Bijur Delco m-d Own Own....}m Spicer... .|44F Own 3 ae, , : te 2695b) 2450) 2450 . | $3135 toy 131 |33x4'4/Cont..| 6-334x5 | 33.75] Paige............. 6-70 |Rayfield.| Remy A-K......]m-d Long... .]Warner..]m Mech.....|)4F Tim. 1550 | 1390 | 1425 | 2395 |°2395 | 120 32x41 9|Cont..| 6-334x414] 27.34] Paterson........22-6-52 [Strom...|Delco Delco sp B&B... .|Durston.}m Hartford. .|'4F Eato 3300 | 2990c} 2990 |...... (35500 ({00 128 [33x5 |Own 8-3\4xd | 33.80] Peerless............. 23 [Ball&B. .|Delco Delco. ....}mn-d Own... .JOwn....]m Spicer. .../44F Tim 3550c} | 409 5250 | 5250c| 5250 |...... 6800 wot 138 |33x5 |Own..| 6-4 x514| 38.40] Pierce-Arrow.......... JOwn....|Delco Delco m-d Own... .JOwn..../m Spicer... .[!2F Own 7000 a 1695 | 1745 | 1745 2445 | 2495 126 32xt1¢ H-S 6-3'4x5 25.35] Pilet........... 6-50 JTill.... .|Bijur Conn.....]s-p B&B....]Muncie..j}m Hartford... |34F Col 575 595 ty. 895 995 102 |32x3! ; 4-3x414 14.40] Premier........ Strattan [Zenith . .|A-L .|A-L .. .]Covert .|Covert..].... a rrr 3150 | 3100c} 3250 4300 | 5100 | 126%4/32x414|Own. .| 6-33¢x514) 27.34] Premier. 6-D jJohnson.|Delco. ... .|Delco. . s-p B-B..... Own....{m Spicer... ./4F. 1095 | 1095 ]..... 1750 | 1825 | 117 |32x4_ |Falls..) 6-34x44] 23.44] Premocar 6-40-A [Strom...|Wagner...|Wagner...|s-p B&B....|Mech.../m Spicer... .|34F ... 2485b| 2585p} 2485 3350 3550f 128 [32x44 |Anst..| 6-33 gx5\4) 27.34] Princeton... Rayfield.|A-L..... A-L.......}m-d Durant. .....}m Spicer... .]4F Dur. égaeah te, eRe vetee]ee.e..] 8675 f] 132 [32x45 |Anst..| 6-35¢x514] 27.34] Princeton ... PRayfield.|A-L.......JA-L......./m-d Durant..|........}m Spicer... .|4¢F Dur ‘acanee 1665 |...... 2385e] 2475d] 116 |32x4 Own. .| 4-334x5 | 22.50] R & V Knight... . R [Strom...|Wagner...|Wagner...|s-p B&B... .|B-L m Spicer... .|/ Salis aoa 2850 | 2900 : beer, 124 |32x4)9/Own. .| 6-3'9x4'4| 29.40] R & V Knight.... H [Strom...|Wagner...|Wagner...|s-p B&B... .|B-L m Spicer... .|!¢F Tim 3706 a 1645 | 1485 | 1745 ter 1885d} 120 |32x4 |Own 6-3y4x5 | 24.34] Reo...... .T6 |Rayfield.|N.E......]N.E......]m-d Own... .J/Own m,f Own... ..|'¢F Own 2185} asinine 1485 |.... nas 1885¢ 1985d} 117 |32x4 Own. .| 6-314x434] 23.44] Rickenbacker... . A [Strom...|Simms A-K.......]s-p Own....|/Warner..}m Universal. ./%4F Col 2685 | 2485c| 2685 | 2750c] 3585 | 3585d) 128 |32x414/Cont..| 6-349x5\4| 29.40] Roamer. 6-51-E jStrom...|West....../Splitdorf..|s-p B&B....jG-L.....]f Snead.....]44F Tim fms 34850] 3800 | 3650¢ 4650c] 128 |32x4o/Roch..| 4-444x6 | 28.90] Roamer. . 4-75-E |Strom.. .|West .|Splitdorf ..j}m-d B-L. .../B-L..... f Snead.....|'¢F Tim + 300 {10900 {10950 }...... feces 14346/35x5 [Own 6-414x434| 48.60] Rolls-Royce.......40-50 [Own... .|/Bijur . {Bosch ec Own....J/Own m Own..... F- Own 2900 er ee Sey : faeee (5a50" 118 |32x4 |Own..| 4-234x514] 12.10] Rubay.. Stromb..|Bosch. Bosch... ../s-p Own Own....}m Universal..} F Own \5250¢ 525( } 1645 | 1645 2645 | 2645 | 118 33x4 Cont..| 6 334x419) 27.34 Sayers Six..........DP [Strom...|Delco.....|Delco sp B&B. G-L.....Jin Arvae.....]4aF Eaton 4 RS Re Re Seber Ses -| 108 = |30x314}Lye...| 4-34ox5 19.60] Seneca.......L-2 & 0-2 [Zenith.. .JA-L.......JA-L....... sp B&B..../G-L....|m Universal..{f Peru 985 | 985 ].... ‘ assy eles 112 31x4 |Lyc...| 4-3'9x5 | 19.60] Seneca.........50& 51 [Zenith...JA-L.......JA-L...... ]ep B&B....]G-L.....]m Universal .|F — Peru 2150 |.... 2395 2395 2750 | 3200 127 34x414/Own 8-3'4x5 | 33.80] Standard. . .. 98 [Zenith...|West...... Splitdorf . sp B&B. G-L.....jm Arvae.....J4F Tim 2750 | 2750 | 2750 | 2425g) 3950¢ or 130 |32x4\4j/Own..| 2-4 x5 ; Stanley... .740 |None. . .|Bijur......]None.....|None .|None...|/None....... '6F Own \ 319r} 348s} 285g 580 | 645 | 102 |30x3)4/Cont..| 4-3¥4x414| 15.63] Star... .... veseees PTL... JAL.... .[A-L....../p Own... ./Warner Spicer... ./4F Tim.. 2250 | 2250 | 2450 | 2275c] 3150e] 3450f] 125 [34x4!o/Own..| 4-334x55¢] 22.50] Stearns-Knight....SKL4 }Rayfield.|West......]A-K......]m-d Own....JOwn....]€ Climax... .]!aF Own 2700 | 2700 | 2850 | 2700c} 3500e 145008 130 |34x4!o/Own. .| 6-33 x5 27.34] Stearns-Knight........6 |Rayfield.|West......}A-K......]m-d Own..../Own..../f Climax... .]!2I° Own 00 1345 | 1295 }...... 1985¢ bee 117 |32x4 |Own..| 6-3'4x414] 25.35] Stephens ..10 [Stromb..|Delco. Delco ....]*p B&B....|Mech...}m Mech.....|/4F Tim.. .|/ 11595« ee, SSE 1685 | 2085¢]......| 2385f 124 33x44 Own. .| 6-314x414| 25.35] Stephens............20 |Stromb..|Delco. Delco.....}#p B&B....|/Mech...}m Mech.....|44F Tim.. 975b] 975 | 785g)......] 1225b] 1550d] 112 [31x |Own. .| 6-3'gx449] 23.44] Studebaker Light Six [Strom...|Wag.Remy|Wag.Remy|s-p Own....J/Own..../f Thermoid.|4F Own 1250 | 1275 , 1000g} 1875 | 2050 19 |32x4 jOwn..| 6-3'4x5 | 29.40] Studebaker. . Special Six [Strom...]|Wag.Remy|Wag.Remy|s-p Own....|Own..../m Spicer....]!eF Own 1450g| 1835 | 1750 {35500 2750 | 2750f| 126 |33x4!9]Own. .| 6-374x5 | 36.01] Studebaker ‘Big Six [Ball&B..|Wag.Remy|Wag.Remy|s-p Own... .|Own....|in Spicer... .]!2F Own 25 1995 | 1995 |......].... | 2550 | 120 |32x4 |Own 6-334x5 27.34] Stutz. . ‘ 6 |Stromb..|/Remy.....]Remy.....Jep ........J2....... ea pra e se ah. 2450 ao tr 2670a| 3490 | 4450d) 130 |32x414)Own. .| 4-43 ¢x6 | 30.63] Stutz. KLDH [Strom.../Remy.. Delco. m-d Warner ./Own....}m Hartford. .|%4F Own 3165¢} |: oT, Oe eee dens 117 33x4 |H-S...) 4-3'4x5 19.60 Tulsa eis E-1-2-3 |Zenith.. .| Dyneto. Conn...../s-p B&B....|Muncie..jm ..........]F Salis 1275 | 1275 |p1565c} 1305 | 1795d) 1795d 115 32x4 |Own. .| 6-3'4.4!4) 23.44] Velie 58 [Strom...| West JA-K.. sp Dooley..|Durston.|m Thiemer...|44F Own ene 1990 .. ++} 2005d] 125 [32x414/Cont..| 6-3!4x5'4| 29.40] Westcott. .D-48 }Rayfield.|Deico.... .|Delco =p B&B....|B-L.....}m Peters. ...|44F Tim...|4 Sumner 1690 1890d| {2490 (tod 120 |32x444/Cont..| 6-33¢x4'4| 27.34] Westcott C-44 [Rayfield.|Deleo.... .|Delco. sp B&B....|Warner..}m Peters. ...|/44F Col.. \1795 || 2490 257 2475 | | : 3275¢ (3850! 121 (32x414/Own 8-314x4 33.80] Wills Sainte Claire..A-68 |Holley...|Delco.. Delco m-d Own..../Own..../m Mech..... 34F Own. 380) | oan | 2875c) 2790 |......]......]-..+..] 127 |82x4$ |Own. .| 8-314x4 | 32.80] Wills Sainte Claire .A-68 |Holley ..|Delco.....|Delco.....}m-d Own....|Own....}m Own......|!4F Eaton.|4.45 1235 | 1235 Re {iS980 1795d| 118 |32x4 |Own..| 4-35¢x414| 21.03] Willys-Knight 20 jTil A-L,.... A-L......./m-d Own..../Own..../f Own...... 34F Eaton,|4 44 c | eee ocooe) S438 wee[eesese| 1905f) 124 32x4! 9|Own..| 4-354x414| 21.03] Willys-Knight 27 JTill.....JA-L.......JAeL......./m-d Own..../Own..../f Own....../34E Own. 3400 | 3600 | 3100 .| 4000 (Poor 132 |33x5 |Own 6-334x514| 33.75 BR, voc ceie .40 |Rayfield.| Delco Delco. /m-d Warner ieienena ¢ Sas... 07 Tim... |4 68 | é ! | MISCELLANEOUS _ ENGINE CARBURETOR CLUTCH UNIVERSAL a—2 Passenger, d—5 Passenger Anst—Ansted Ball & B—Ball & Ball e—Cone f—fabrie b—3 Passenger, e—6 Passenger, Bea—Beaver Till—Tillotson m-d—Multiple dise m—metal c—4 Passenger, f—7 Passenger Cont—Continental Strom—Stromberg s-p—Single plate M&E—Merchant & Evans ¢—Chassis Price, Dues—Duesenberg Rh & B—Borg & Beck Mech— Mechanics h—All Metal Type, H-8- Herschell-Spill I-L—Brown-Lipe k—Soft ‘Top ‘Type, ‘S—Herschell-Spillman STARTING, LIGHTING REAR AXLE n—Tire Size 32x4%, Lyc—Lycoming IGNITION F—Floating p—Sport. A-L—Auto Lite GEARSRET % Floating—Seni-Floating % F—Three-Quarter Floating Col—Columbia Salis— Salisbury Tim—Timken

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rch 8, 1923 MOTOR AGE 55

Liss Raties|| ; ny XO rN meee ones x By eee —< a, =: | tGear

Why should a Dealer handle anything that doesn’t net him a good profit?

The answer is: , “He shouldn't!” : HE onlyreasonwemention ordinary cores of unknown the lighter weight, increased makes. ; efficiency, and more econom-____ There’s real money in the Radi- ical performance of the New’ ator Replacement Business. FEDDERS Shallow Cores, is to Small investment, good turn- emphasize the factthat theycost over, new friends. More income the dealer no more and build without increasing overhead. him a better business than Have you tried it? Full particulars by return mail. : FEDDERS MANUFACTURING COMPANY, Inc. Factory and General Offices—Buffalo, N. Y. CLEVELAND BALTIMORE Fedders Mfg. Co., Inc. Branches and Distributing Agencies: Enterprise Auto Radiator Wks. 3610 Superior Ave., N. E. , 1908-1912 Frederick Avenue INDIANAPOLIS NEW YORK _ DETROIT SAN FRANCISCO, CALIF. Seth Klein Radiator Service Co. Henry Jellinek Co., Inc. Olympian Radiator Repair Co. Feldmans Auto Metal Works 820 North Meridian St. 364-366 W. 50th St. 218 W. Adams Ave. 76 Eighth St.

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56 ‘ me ——— i avian aT aTidHANATITUATOT EU ARETATINUAUIUT MTN MT HAALULIUIOAEAI ASTANA UMNLLAOOAAALUUHAT ait JANI NAT WT Wil TT IO TVOROULUALNNAT HH | a A we X oo — a a4 il ANAT MOTOR AGE The Secret of Quiet Gears “Gears do not require adjustment to com- pensate for wear, so a correct position once attained should never be altered,” says a leading authority on gears. Therefore, a type of bearing which must be adjusted for wear naturally disturbs the original setting of the mating gears every time the bearing is “taken up”. As a result, the gear must “wear in” ina new position and noise develops. New Departure ball bearings do not wear —are, therefore, made non-adjustable, and are ideal for supporting and locating all types of gears. Interesting Literature on request THE NEW DEPARTURE MANUFACTURING COMPANY Detroit Bristol, Conn. Chicago HH i! AH [}>0c ‘WY > wiMl HLS Laue NULL NT MMT MMT March 8, 192: Mar‘ UA A TNS

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March 8, 1923 MOTOR AGE New Ruggles Model Breaks Price Records OU’VE heard rumors of the new Ruggles ‘“‘Go- Getter.”’ Here is the truck itself. A three-quarter- ton truck—genuine Ruggles quality throughout, selling at $795 chassis price, f. o. b. factory. Special 32-H. P. motor with automatic carburetor and battery ignition. Pressed channel steel frame, long springs, ball and roller bearing rear axle with bevel gear drive. Wide roomy seat with ample leg and arm room. A real job all the way through. The Go-Getter is selling fast to grocers, butchers, florists, department stores, laundries, etc. It completes the Ruggles line of economical transportation units up to 5,000 pounds capacity. Write for new folder on the quick-selling ‘‘Go-Getter’’ and details of the Ruggles franchise offer. RUGGLES MOTOR TRUCK COMPANY Saginaw, Michigan Canadian Factory: Ruggles Motor Truck Company, Ltd., London, Ontario RUGGLES The World’s Greatest Truck Value The Ruggles Go- Getter Chassis is so designed that standard body equipment for any light truck can be mounted on it without alteration

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MOTOR AGE = ww The New H.C.S. Six The Name o For twenty-four years, each year has brought more power to the reputation of Harry C. Stutz as a de- signer and builder of the finest motor cars. Wherever there are people who know and acquire the better things of life, the H. C. S. car is known and acquired. This substantial background offers a sales probability that is plus! H. U. S. DESIGNED AND BUILT BY HARRY C. STUTZ H. C. S. Motor Car Co., Indianapolis SERIES IV . SIX TOURING, $2650 , FOUR TOURING, $2250 SN PP Ps CR oo eu —s, * * 7

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rch 8, 1923 MOTOR AGE 59 Front and Rear View of New H.C. S. Six Motor Harry C. Stutz The H.C. S. Four already has won its place in buyer favor. Now comes a Six with the same splendid attributes. These are the best cars Harry C. Stutz ever built. The reputation of this man and the excellence of his product furnish the atmosphere you want back of the car you sell. Liberal discounts, ample terri- tory and a moderate investment characterize the H. C. S. franchise. H.C. S. DESIGNED AND BUILT BY HARRY C. STUTZ H. C. S. Motor Car Co., Indianapolis FOUR ROADSTER, $2250 + FOUR BROUGHAM, $2850 + FOUR COUPE, $2600 8 Ss PS PP a os - > = 1 2S ~ =3 Ese: eo

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MOTOR March 8, 192 NY AGE Show Your Prospects How to Double or Triple the Truck’s “Pay Load” With a line of Troy Trailers you can show truck owners and your prospects how they can double or triple the ‘‘pay load”’ of any material they handle, and yet add practically nothing to the tire and fuel expense. Hingis Publishing & Printing Co. The big feature of the Troy Contract is the fact that (Publisher Herald & Examiner) . 5 i Chicago, Til. there isa TROY TRAILER for every line of business. TROY TRAILERS are now being used successfully in over 200 different lines of business with 86 makes of motor trucks, in the most congested cities as well as in overland transportation. ee? ag TROY TRAILERS are the oldest as well as one of _— the best trailers on the market today, not only from the standpoint of material and workmanship, but their adaptability to any class of work. There is still some excellent territory open, and if you are interested it will pay you to investigate imme- Blont Lumber Company, i Lacina, N. Y. diately. The Troy Trailer & Wagon Company Builders of hauling equipment for over thirty-five years TROY, OHIO Sanger Brothers, Dallas, Texas. THE TROY CONTRACT IS A MONEY MAKER Be sure and send for our plan which shows how transportation can be sold. You can become a transportation engineer. No obli- gation as the plan is furnished free. Write or wire today.

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March 8, 1923 Many of the leading car manufacturers specify these caps as stand- ard on their tire equip- ment. Look for Instant-ons on the valve stems of your tires. MOTOR Dist-and-Vaive Cap y On waren 5 Seconds — \ = _—m —S—a This Valve Cap goes oninan Instant NSTANT-ON combines in one unit the here- tofore separate valve cap and dust cap. But it does more—its ingenuous construction enables the car owner to put it on or take it off in half the time required by either the ordinary dust or valve cap alone. Give Instant-on a turn or two, then slide it the rest of the way, acouple more turns and it’son. Order from your jobber. Ifhe cannot supply you write us. Retails at one dollar for a box of five THE DILL MANUFACTURING CO., Cleveland, O. Also Manufacturers of Dill Standard Tire Valves and Dill Valve Insides IDE. TireValves and ValveParts

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MOTOR AGE March 8, 1923 Do You Know that Diamond Tires are standard tires and quality throughout,—no better tires made? Do You Know that the Diamond Rubber Company makes only one grade of tire,—the best that can be produced? Do You Know that Diamond Tires have established and maintained this reputation for thirty years? Do You Know that Diamond Tires showed one of the largest gains in sales over preceding years of any of the leading brands, due to these facts? Do You Know there are over 2,000,000 Diamond Tires in use, riding out the facts of Longer Service—Lower Cost. THE DIAMOND RUBBER COMPANY, Inc., Akron, Ohio Diamond Gires FOR PASSENGER AND COMMERCIAL CARS

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March 8, 1923 MOTOR AGE A few drops and— The Rustiest Nut Is Loosened No matter where it is, or how fast it’s stuck, TASGON will quickly dissolve the rust, lubricate—and free the part. Rusty Springs Squeak No More No jack or wedge is needed. TASGON penetrates the corroded surfaces between spring leaves like magic dissolves the rust—lubricates—and brings back the same smooth spring action that influenced the sale of the car when it was bought. The Engine Is Rid of Carbon An ounce of TASGON, applied to your motor every 500 miles, will rid it of carbon forever. Inject through pet cock or spark plug opening—preferably at night—when the motor is warm. TASGON also cleans spark plugs. Primes the motor. Squeaks Disappear from Body Parts A little TASGON on a cloth removes rust and grease from nickeled parts. TASGON dissolves the rust on hinges and door locks lubricates them so they work easily. And it has hundreds of uses on the car and in the garage TASGON dealers are furnished with a sales-bringing assortment of live counter display material. Our trade proposition will interest you. So will the discounts. Write for the details—NOW. POLYGON PRODUCTS CO. 141 MILK ST., BOSTON, MASS racy on rRopvcis = inn ne OE ss Pint, lere’s the lred times its cost patience. Half Pint, Nozzle Top. Nozzle Top. Also sold in Quarts and Gallons can that will Sav ea hun -in time, labor and . Se ..$1.00 TAs »¢ GON The Magic Fluid That Dissolves Rust

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MOTOR AGE An Outstandingly BETTER FAN BELT Gilmer Radiator Lacing in individual cartons is going across big. If you haven’t got it, you are missing a lot of sales. In a novel package and with a real idea back of it se ae Mp quality of the new Gilmer Super-Service Fan Belt is not guessed at. It is proved. Count- less tests in the shops and on the road have shown beyond the shadow of a doubt that the new belt is superior. The new metallic finish makes of the new belt a most attractive piece of merchandise. This finish, how- ever, was not put on for looks. It is the result of the new process of manufacture. It gives the belt a remarkable resistance to the rav- ages of heat, oil and water. There are more miles of life in the new belt. It is more flexible, lighter in construction and the toughest belt that ever drove a fan. You can sell two of these belts where. you sold but one before. They come in pairs—held together by narrow blue paper bands. The first goes on the car. The second is the spare—it is sealed in a glass- ine envelope to keep it clean until used. The new belt costs more. It is intended for those motorists who are willing to pay for an ultra-fine belt—and their name is legion. If you haven’t already stocked the new belt, write your jobber at once for complete information. L. H. GILMER COMPANY, Philadelphia List Prices: For Ford Cars, 60c; For All Other Cars, 90c il Super-Service FAN BELT March 8, 99 )

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Page 68

here are the “Gold Miner in the Automotive Busfe Gold mining and selling automobiles have a great many things in common. Some miners, like some automobile dealers, spend the best part of their lives seeking the pot of gold at the end of the rainbow—and never find it. While others (like a still smaller number of auto- mobile dealers) are making money hand over fist, and have given up prospecting as an undesirable and unprofitable end of their business. The secret of their success, if you can call it that, lies in first discovering the vein of gold, and then mining it as rapidly as possible with the most modern and productive equipment. Like every other business man, you have one out- standing reason for being in business—tomake money. You know by now how much money you made or lost last year. You expect to show an increase this year But how? Will your search for the elusive dollar find you pan- ning gold from some lucrative and profitable stream or will you still be in quest of the far-away rainbow? Do you know where to look for sales in large volume that will make profits a certainty? Are you backed by the right? merchandising co-operation? Are you fortified against the keen competition. you are sure to meet during the balance of the year? Are the cars you are selling of a popular type at a popular price? And finally, do you face another season confi- dently and with assurance of larger profits? If you cannot answer these questions to your own satisfac- tion, it is time that you consider seriously the following facts. of course. Actual figures compiled by one of the leading mer- cantile agencies of the country show that 17% of all automobile dealers are making real money, while the other 83% are barely making a living. How do you classify—in the 17% or 83% group? There are three factors that enter into this unusual condition. The first is the car; the second is the market, and the third is the co-operation you receive from the factory organization. The story of the introduction of the Columbia Spe- cialized Six is now pretty well known throughout the industry. Few lines of cars have gained more rapidly in popularity or in desirability from the dealer’s standpoint during the past year. The car is built right and serves right. Never before has a six cylinder motor car built throughout from standard specialized units such as Timken Axles, Con- tinental Motors, Borg & Beck clutches, and Auto-Lite electrical equipment, been available at so low a price. No wonder it is an easy car to sell—and keep sold. Columbia value is so pronounced and its depend- ability so thoroughly established, that buyers every- where are selecting it as the ideal car for the average American family. Columbia Motor Cars are deliberately planned to give the greatest number of buyers the kind of a car they want at the price they can afford to pay. And by the same token, the Columbia dealer franchise is deliberately planned to provide a progressive busi- ness man with a merchandising proposition with which he can make more money, more easily. By detailed analysis we find 8.9% of your gross pop- ulation to possess means with which to buy a Columbia Six. You can reach 85% of your entire market with one of the splendid Columbia Sixes. You cannot know unless you have tried it, how help- ful are the merchandising plans we provide for use in every dealer’s territory —a practical method for locating possible buyers without wasted sales effort, direct-mail merchandising, localized advertising, retail sales contests, and many other practical busi- ness-building aids. A large national advertising cam- paign is increasing Columbia’s nation-wide prestige. These are all a part of the Columbia opportunity— results of our purpose of seeing to it that Columbia dealers move the cars and make money — for the men we want are men who expect and get a better than average return on theirinvestment. Columbia Motors is cleared for action—prepared to furnish its dealers with all the cars they want, when they want them. Our dealers are taken care of on production.

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Here, then, are some of the more important Co-operation of a number nation-wide p To ge k to the statement we made service organizations ) yo € uUsiness to make mone definite advantages available to the dealers who handle the Columbia line: Selling helps I ) ney in this business veness 1 A line of easily sold cars—-Sixe the pr f peration By selling the largest possible number Fours and closed ars A strong. well-est lished manufacturer, plus with the least amount of sales resistance : greatest possible net profit. t »del 1 . th m aes va 1¢s a . ; t a duzen nationally known prominent organiza the basis of st: d. snecializ ‘ he basis of standar ain oe sas . tions behind the car you sell } t “o>! f known worth. This is the opportunity Columbia offers. It 9 A pedigreed chass built of such units as Red open opportunity in a number of highly I A better than average margin of profit or Seal Continental Motor, Timken Axles, Borg territories, to capable, well-financed dealers. I each car sold & Beck Clutch, Spicer Universal Joints, Gemmer an opportunity that may be open to YOU steering gear, Auto-Light starting and lighting 1 - a ucce r 3 and in he ve that f and other quality units of nationally recog Your success in 19 and in the years tha lepends largely on what you do NOW nnection you make and on the possibil 4 A greatly simplified trade-in t r 10 A share in the future development of the i bef J ¢ A minimum investm . tt ‘ sane quent turn-over of inv nized merit : I re j ylumbia principle of specialized production Low service cost and much smaller 5 stoch a future well indicated by the progress of the Columbia stands ready to investment, ‘ year. a Columbia connection Now is the time to join the Columbia Sales Organization

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Write for this Book We will gladly send any interested dealer a copy of this book that shows you how to make more money in the automobile business. The Columbia Six for 1923 Offers Unlimited Money- Making Possibilities After a close check-up among all automobiles offered in the thousand dollar class; following detailed analysis of mechanical construction; giving due consideration to the worth-while facts; and placing a proper appraisal upon their value; one is ferced to the conclusion, that, never before has anyone built a six cylinder car of specialized unit construction which equals the new offering of Columbia. If you were to take a pad of paper and a pencil and mark down all the service-assuring features in every automobile priced at near $1000 and make a careful digest of the facts, you would arrive at an appreciation of the fact that Columbia is building the kind ofa car that 85% of the people want—at a price they can afford to pay. For this is the first time a six cylinder car, built throughout from standard specialized units has been offered at so low.a price. This fine Columbia Six has been made possible only because of a new type of co-operation existing between Columbia and the world’s largest builders of specialized units of established merit. After you analyze the Columbia six cylinder chas- sis, from its 50 horse power Red Seal Continental Motor to its Timken Axles, from its Borg @® Beck Clutch toitsSpicer Universal Joints, you find the basic reason why Columbia dealers are making money; and why it would be advisable for you to get in touch with us immediately. COLUMBIA MOTORS Co.. DETROIT. U: S. A. Columbia Specialized Six ~and specialization brings perfection

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March 8, 1923 MOTOR AGE d I Will Make Some EASY MONEY I’ve worked out the simplest and handiest little device ever invented for auto drivers and I want your help to put it over. Youan [ am willing to split with you on profits. If you will write me, we will fix up some territory that you can have exclusively. It will be your territory and you can collect more money every year than you probably ever made out of anything before. The beauty of it is your income will increase from month to month. No sensible driver is going to monkey with an old style jack when he can get the Jiffy Jack cheaper than he can buy a good screw jack. Why should any driver grease up his sleeves or get his clothes all dirty crawling around under the car digging holes or why should he spend his time hunting boards to set the jack on when he can use the Jiffy He doesn’t even have to stoop over with the Jiffy and he spends no time screwing it up and down. The car doesn’t slip off the Jiffy and smash dow: just when you get the tire off either—it can’t \ny woman or any kid can use the Jiffy just as well as a man. No Arguments Against the Jiffy Can you think of a single argument why anyone with good sense should or would buy an old style jack when he sees the Jiffy? It doesn’t matter much what you are doing now, | S7 re’s ussle. How de : ; dag * does can make you a better proposition. You have been “Well, I’ll be gol-darned—Why didn’t waiting for something to turn up so you could make I think of that?” some easy money. Well, here it is. I’m ready—are your Thousands of people have already heard of the Jiffy Jack—good news travels fast. The price hasn't even been published but we are getting hundreds of letters that read something like this: “Send me one of those Jiffy Jacks. I don't know what the price is or I would send you a check. Send it along and send me a bill or send it C. O. D. [I’m sick of those old dirty screw jacks.” \ lot of fellows are writing in for the agency but I want to pick out a bunch of good ones so that we can get together next New Year’s and congratulate each other on our foresight and success. When we get the right bunch together and put her over big we will enjoy each other’s company. esaes ; eee — If you are a dead one don’t write, but if you are a The Jiffy Jack is extremely simple. It live one come on—I’ll let you in on some easy cash. has no moving parts and nothing to , ‘ wear out. It’s easy to operate; requires oe ) an oo the . esoht , no strength (your car d s the work), \ 4 Boy I a see you pick up the pe n right now which means everything to the woman ’ 2 Iriver. No bending over , getting ¢, F. Aldrich, under your car; no getting 4 r clothes 1 lirty—and—the Cost Is Low Sales Manager JIFFY-JACK COMPANY, Inc. Dept. 302, 1401 Hennepin Avenue, MINNEAPOLIS, MINNESOTA

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MOTOR AGE March 8, 19: Cis: is the Day SPECIALIST “AR owners are realizing that ( the specialized product out- lasts and outserves the ordinary kind. The fan belt scientifically designed and constructed to meet every special requirement and backed by over thirty years of belt- ing experience gives most satisfac- tory service. STRAIGHTLINE ENDLESS FAN BELTS Service woven into every strand. Impregnated to resist heat, water and oil. Every motorist can now demand the fan belt especially made for his particular car. INCE 1902, “CAMEL HAIR” Belting has been used extensively in the oil fields, where it has come to be acknowl- edged— “The Peer of Oil Field Belts”

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March 8, 1923 MOTOR AGE Individually Packaged Fan Belt This Guarantee Sells * TRAIGHTLINE Fan _ Belts. — esbitesnsnmiabieadiaieni S the first to be sold as a pack- aged product, come packed in in- | PERMANITE dividual silicated boxes. Ten of ; é : | TRANSMISSION LINING these boxes are furnished in an | FOR FORD CARS attractive display carton. This | a a a handy package has a direct buy- | sion Lining, properly 5 applied, does not give the service you think it should, return it to your dealer, who will exchange it for a new package without charge.” ing appeal for every car owner. Permanite never loses its firm, velvety grip. Complete set packed in in- dividual carton—three strips of lining with brass rivets. A fast-turnover article. Order through your jobber.

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ie AK MOTOR | How the Jem Company Jumped Their Alemite Sales 175% N the four months we have had the Alemite Display Cabinet on our counter our Alemite sales have increased 175% over those of the previous four months,’’ writes J. Jones of the Jem Tire Company of Cleveland. ‘“‘This attractive Cabinet tells its own story. Our trade knows we sell Alemite. And the handy Equip- ment Manual enables us to show a customer just what he gets for his money, or if he has lost an Alemite fitting from some part of his car, it quickly tells us what to sell him.’’ What the Jem Company is doing is being done also by thousands ot dealers who are taking advantage of the quick turnover and big profits as- sured by the new Alemite Co-operative Selling Plan. In addition to the Alemite System, this plan includes two other nation- ally advertised money-makers, Alemite Lubricant and Alemite Lubricating Spring Covers. Write today for complete details of our proposition. A Product of THE BASSICK MANUFACTURING COMPANY 2662 North Crawford Avenue, Chicago, Illinois Alemite Products Co. of Canada, Ltd., Belleville, Ontario March 8, 19

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March 8, 1923 MOTOR AGE A New Spotlight —Operates from INSIDE the Windshield Makes protruding, rat- tling spotlights out-of- date—Fits all cars ITS snugly against inside of the wind- kK shield—can be pointed up, down, right, ~ Jeft, like any spotlight. Out of the weather, out of the dust—only spotlight for closed cars or open cars when curtains are in use. Absolutely no back-glare. Doesn’t interfere with opening of windshield to any position. Fits any car. Fastened to top, side or bottom of windshield. Unattached in four seconds for use as a trouble lamp. Guaranteed not to rattle. The Sheet brass, heavily nickeled; double para- bolic reflector. Appropriate for finest cars. Sells on sight. Nothing radical about In- shield or its mounting. Utility quickly rec- ognized by all motorists. Dealer ask your jobber—Jobber ask us. Spotlight Inside the Windshield This Light Profitably Merchandised by the Jobber The Thal and Bitter Machine Co. Toledo, Ohio

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74 MOTOR AGE March 8, 1

This illustration appeared in a strong double-spread in the February 24th Saturday Evening Post, announcing the new Willys-Knight 7-passenger Sedan ACKED by powerful advertis- ing, Willys-Overland dealers are making 1923 the greatest money- making year in experience. Sales are amazing. Chicago sold 519 in one week. Toledo sold 336 in five days. Minneapolis sold 105 in four days! Profits are big everywhere. 2? R wy al ; ee Lea ne =: ar ee ee <* Pg de SN ay Gal bs Pana 4 ; at ge (ac isaidiiaine ani eae SS Me RTA SG eee

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MOTOR AGE OVERLAND A. MASSEY, of Yanceyville « Motor Company, Yanceyville, N.C., writes: “Little more than one year ago we commenced to sell Over- lands and Willys-Knights on small capital. For the last year we have done about $60,000.00 business and there are now twice as many Over- lands in our territory as all other kinds combined, except one.” John Schock, Willys-Overland dealer in Woodhaven, L. I., writes: “Seven years ago my capital was enough to buy one car. Today I own the property and building where my salesroom stands. I[’l] tell any man he can’t do better than tie to Willys-Overland.” If you believe in yourself, and have ambition, write us today for fran- chise details. Wittys-OvERLAND, Inc., TOLEDO, Ou10 Willys-Overland Ltd., Toronto, Ont.

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MOTOR AGE A Hyatt bearing with part of outer race re- moved to show the spiral rollers, HE Mitchell car is one of the veterans of the auto- motive industry. Since the early days of the motor car, it has consistently maintained a reputation for satis- factory performance whatever the season, road or driving conditions. It is worthy of comment that for seventeen consecutive years Mitchell engineers have relied upon Hyatt Roller Bearings to aid them in building into their cars the strength and endurance so necessary to owner satisfaction. Hyatt Roller Bearings contribute in no small measure to the strength and quiet operation of the Mitchell trans- mission—to the rugged trust-worthiness of the Mitchell rear axle and to the simplified design and efficient per- formance of the Mitchell pump and fan unit. Hyatt Roller Bearing Company Newark Detroit Chicago San Francisco Worcester Milwaukee Huntington, (W. Va.) Minneapolis Philadelphia Cleveland Pittsburgh Buffalo Indianapolis March 8, 1! HYATT QUIET BEARINGS

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arch 8, 1923 “NEW ERA Bumpers Saved Me Much Damage” oan ere “Your bumpers have just saved me a lot of damage. “1 was wedged in between two heavy cars, with a string of cars on either sido, aK \jammed together My car took the worst of the blow. The two bumpers were squeezed together hke a concertina. How ever, they straightened. out nicely Only damage was one bent arm on the front bumper, which a blacksmith straightened oi in a few minutes. Easily Installed “About July 1%h I purchased front and rear NEW ERA BUMPERS and am cer- tainly pleased with them. I mado the in- stallations mee moti . filiing ea actly —s are bei cme New Era Bumpers sx |Save Car After Six-Foot Plunge Your bumpers raved me from a ¥ smastep. A ferm wagon was hoge road, and it was cither hit it or chance on a sia-foot embankment Texas Hassler MOTOR NEW ERA EVERYWHERE AGE 77 The New Sport Duplex. 1%” size, Black Japan $14.50; 214” size, full Nickel only, $24. The New Duo- Convex. Black or Nickel. Price, $12 to $22, according to size and finish. Down 12-Foot Embankment Hits Tree—Safe! “In regard te the DUPLEX bump which I sent you to be repaired, I wish to state that this bumper was installed’ on the front of a 1922 Model 45 Buick Car The car went over a 12-foot embankment striking a tree Were it not for the bumper I can safely say the radiator and fenders would have been demolished and t with both car “I?m $200.00 farina J. SEAGERT Richer Because of | New Era Bumpers” “Thank you for forwarding the Esces arms se promptly. The pair that were broken in the wreck I had some time age saved me a repair bil] of about $200. My v rey ete., were absolutely pro id have been demolished had went, and the bumper tore dow Dealer Praises NEW ERA BUMPERS fence posts, but saved us from turns and ruining the car 1 am strong for New Era B FIRST, LAST and ALWAYS. Thi third time they have saved me wrecked car. JOH Los Angeles, Nov. 20, NEW ERA BUMPERS for Ford cars They are the last word in bumper con struction—particularly when used in con HASSLER TEXAS CO, car Dallas, Texas, May 22, 1922. There isa NEW ERA BUMPERS SAVE N 4. ywituia I cannot ray too much in faver of CAR and DRIVER “| want te say © few unsolicited words “The writer has had quite an accident. Kad it not been for this first-class nection with Hassler Shock Absorbers.” | OU™PEr of yours there would, undoubtedly, H in Sunday, July 23, caused witnewes to have been far more serious damage to the Engine might have been Knocked en- Horry Merrithew, Presi¢cnt] ti-ely off its support. Rediator and shell radiator, etc. —would have bees cleaned off would certainly have been damaged. And i personal injury might have occured. As it was, the only damage, outside of the bumper, was te the fender and frame of «ar was slightly dislocated.” WRIGHT ag HARDWARE CO ag 4 Sec’y and Treas H. Vicksburg, Tien 9, 1922. ERA BUMPER on my car Ford Engineer RA BUMPER Praises NEW ERA| © “etites-o. BUMPERS for NEW “ERA BUMPERS. They've given me fine service on three Sedans. The thock they received in an accident I was remark that without them everything on the front end of my car—lights, fenders, They did everything and more than a bumper is expected or is built te do. Owe it to you to tell you there facts.” GEO. W. INGHAM, Chief Operating Engineer, Ford Moter Co., Detroit. Message for You in These Car Owner’s Letters— it is a message of satisfied customers. Satisfied cus- tomers mean permanent trade. NEW ERA Bumpers re not only first class themselves, but they put the stamp of QUALITY on the dealer who sells them. Chere can be only one BEST, in anything. In BUMP- RS it is the NEW ERA line. Twenty styles—a wide ‘nough range in model, finish and prices to satisfy the most discriminating buyer. No need to lose a cus- tomer if you have a complete stock of NEW ERAS. No dead stock, either. They fit ALL cars by means ff interchangeable attachment arms. These we ex- change without charge. lhe two new styles, the Sport Duplex and the Duo- Convex, are the last word in efficiency and beauty. They put a crowning finish upon a line that already has been popular for five years. Write for Catalog and Dealer’s Offer. a c Guaranteed —_ sabes without re- 7 serve. If dam- Duplex Bumper. For medium cars, black, front and rear, $14.50. Nickel, $2 extra. For cars of aged, replaced the Ford class, $12 and $13.50. aE er been the cause Standard Spring Bumper. For small cars, black, i $10; nickel, $11.50. Larger cars, black, $14.50; of accident. nickel, $2 extra. Lower in Price Than Others of Comparable Quality We always invite comparison of NEW ERA Bumpers with others in quality and price. NEW ERAS are made of the best spring steel. We KNOW their material and workman- ship. That is why we guarantee them unconditionally. We could not do this were they not built to withstand tremen- dous shocks. Few are damaged. These we replace free NEW ERA SPRING & SPECIALTY CO. SMALLEY DANIELS, President Grand Rapids, Michigan Export Dept. 130 West 42nd St., New York City a free, no matter what may have

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78 MOTOR AGE March 8, 1923

Your 1923 ) gis Make ‘Your

Boys, it’s your BIG chance for 1923! —a chance for big sales, real profits, more prestige — Think of it—a genuine Bosch I[gni- tion System, suitable for all Ford models—at only $12.75. Price is the only thing that has kept thousands from buying in the past. Now every Ford owner should buy—the price is low, and the new Bosch System is a world beater! It makes a wonderful improvement in the Ford—adds power, smoothness, speed, easy starting.

<a _—. Waterproof | A utomatic Evenly Timed P ower. Tos 7 IGNITION

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March 8, 1923 MOTOR AGE Opportunity Store Ford Headquarters What it does @ Type 600 is a cinch to sell! Get the Ford own- : ] —Makes Easy | , . Starting ers to try it, and they'll sell each other— ear Plugs Clean Rain and cold weather are causing Ford own- + i —Prevents ers lots of trouble right now—that’s your op- pS fl ~ bucking be portunity—they’ll buy quick at this season— —Gives More q * 4 i. i Power | make your store a regular Ford headquarters. P : a —Saves Gas and |@ 5 Repair Bills ie Wire your order for a sample fitting, C.O.D., _stops Timer [im and start your sales drive immediately. Full pax Troubles particulars on request. a a —Pays for Itself 9 —Prevents ° ae Short Circuits American Bosch Magneto Corp. = ‘ é, a _ D Main Office and Works: Springfield, Mass. lag ia: New York Chicago Detroit San Francisco e ] 1 =— . Spark Lever a; I a £0 ie i. rs : “oi = : eS ‘i hin eee / ae 8 4 Le - a 2 ; NS sis Qe ae SYSTEM FOR R D §

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Page 83

MOTOR AGE its place!” writes one car owner. Outstanding Features Demonstrated in Actual Service on America’s Leading Cars 1. Efficient at all altitudes —and in all weathers winter and summer 2. Extraordinary efficiency at low speeds. 3. An instantaneous response to the throttle at all speeds. 4. Only full-vaporized gaso line enters the mixing chamber, no matter how weak the engine’s suction 5. Marked fuel economy - definitely and immediately apparent. 6. Quick and easy cleaning —only 4 nuts to loosen and the whole bottom por tion is removable 1 . Utter simplicity of design. Positive mechanical action No springs, tensions, or | automatic devices. No counterweights in float chamber. } 8. Only one adjustment—on the idling unit. Bios EE ant THE JENNINGS CORPORATION 404 Richland Avenue, Homewood Station It makes a difference on a car. ‘A much quicker accelera tion, a quicker start, an in- stant response at all times to the slightest foot pressure,” writes another owner. \nd it makes a difference to the Dealer. When he sells an OMAC he is sure of the consequence. He knows that he will have no expensive service to give, no kicks, no comebacks. Like a great many other defi nite improvements in me chanical designs and _ con- at) i tes OS. OO ae “IT would not take the OMAC off my Pierce-Arrow for $500 if I thought I could not get another OMAC to take struction — the OMAC is simple. It is hardy, compact not easily hurt. It has no springs, tensions, automatic devices. Its ac tion is positive. Its _per- formance is the nearest to perfection as yet attained. If you're looking for one more good, dependable, prof- itable business - building trouble-free product to add to your line for 1923, write for full information TO- DAY! We promise you a quick reply and the kind of proposition a high-grade go getter will appreciate. m constant-unit Pittsburgh, Pa. carburetor

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¥ MOTOR AGE Indestructible cable: — in- destructible lock. Can’t be cut or smashed * off. Keyhole cannot clog—has automatic closing device. Lasts a life-time. Rust-proof — dust-proof— theft-proof. Can’t rattle. Superiority Fits all kinds of tire car- riers. Lowers insurance prem- iums. Backed by Johnson reputa- tion for quality. Nationally advertised. Approved by the Underwriters’ Laboratories, Inc. Johnso SPARE TIRE LOCK March 8, 19

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March 8, 1923 Dealers! MOTOR AGE You can sell it with certainty that your customers will be permanently satisfied tect spare tires with ordinary padlocks. A good blow from a small sledge hammer will smash them off, while wires, chains, cables or steel strips can all be easily severed. Paying a little more for a Johnson Spare Tire Lock—and getting a life-time of real protec- tion—is a much wiser investment for the car- owner. Dealers sell it with the certainty that their customers will be permanently satisfied. | is now false economy to attempt to pro- The Johnson Spare Tire Lock is built of heavy aircraft cable which cannot be cut because it is entirely covered, or armored, with hardened steel sleeves or rings. As they are interlocked, and because they revolve freely, they turn from under every blow. Smashing or cutting anything as eel-like as these beads is a prac- tical impossibility. The lock itself is a specially hardened steel block with rounded corners. It hasn’t the pad- lock’s shackle to be pried or smashed off-—no high spots or projections of any kind to be attacked. Its keyhole cannot clog with the dust and dirt that sometimes make an ordinary lock impossible for ANYONE to open, be- cause it is protected by an automatic keyhole closing device. A Johnson Lock is rust-proof —dust-proof—and thief-proof. It’s an indestructible cable—a burglar-proof lock—and a reduction in insurance all in one unit that will last a life-time. Approved by all the insurance companies, and saving 5% on theft insurance premiums in practically all localities, the Johnson Spare Tire Lock is carried by leading jobbers to fit every make of car. It is manufactured by the makers of the famous Johnson Transmission Lock, more than 300,000 of which are now in use. Ask your jobber for prices and discounts on Johnson Spare Tire Locks—or write us direct. When you think of the number of car- owners using makeshifts to protect their spare tires, you will realize the big market there is for a real spare tire lock. WRITE US TO- DAY, Dept. B. JOHNSON AUTOMOBILE LOCK CO. ST. LOUIS, U.S. A. Also makers of the famous Johnson Transmission Lock THE Ss. arr al E AVEMING URDa: y by, “ Posr | Sto op ——= “Ale Nationally Advertised The Johnson Lock advertising for 1923, ap- pearing in page and half page space in The Saturday Evening Post, reaches millions of car owners who will see the wisdom of protecting their Spare Tire equipment with the RELIABLE Johnson Tire Lock. Deal- ers who can supply this demand will reap profits. Order from your jobber today. Spare Tire Thefts Ye = amen SPARE TIRE LOCK SPARE TIRE LOCK 83 “7

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84 MOTOR AGE March 8, 19 In the Spot Light of DEMAND! Drivers who are proud of their automobile can't help buying this new ‘Full Doubleface Halladay Bumper.” Those who have no bumpers now, as well as those who have old style bumpers, are discarding their present equipment to buy this new “Halladay.” Every ‘Halladay’ Bumper is spring-steel, heat treated, hardened in oil and drawn to the proper temper in our scientifically heat controlled furnaces. “Halladay Full Doubleface’”” adds a snappy appearance to any car and makes an exceptionally smart bumper for people who desire the very best. Leading jobbers stock them. Write direct to us for catalog describing: “Full Doubleface,” ‘‘Doubleface,” “‘Singleface,” “Light Car Special,” Halladay Bumpers. HAL-ADAY “The GOOD OLD NAME Means Better Bumpers and Shock Absorbers.” L.P HALLADAY COMPANY, DECATUR, ILLINOIS, U.S.A.

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irch 8, 1923 ou MOTOR AGE 85 can easily reach any axle with this Model B TTA a vite (i (m0 Mi ), Com ent lI 5 - =\ tj — y/ Se A1ihay) AAA ante EAVER’ New-Way Jack vy tigtnt mm) miin? han a New features you’ll be interested in TELESCOPING STANDARD can be dropped to minimum height of 8 inches, sufficiently low to be inserted under any car axle, and raised to a mazi- mum height of 17% inches, high enough to reach unusually high axles. STANDARD SLEEVE _ sup- ports standard rigidly when drawn up to its maximum height and prevents binding under heavy loads. ROLLER BEARINGS are lo- cated within aale housing, in- stead of within wheel hubs, preventing undue friction and wear under side thrust. REAR CASTER is clamped to jack by heavy bolt and can easily be replaced if damaged. Two sets of ball bearings reduce friction and prevent binding. UNUSUALLY HEAVY. DUR- ABLE WHEELS that will stand up under the hardest service. Can be had with heavy rubber tires at a slight additional cost T’S an easy matter to get a car out of a tight place in your garage or repair shop in a hurry if you have a Model B Weaver New-Way Jack. If you haven’t room to operate from the front or rear of the car, you can insert the Jack from the side of the car as illustrated above. The long body of the Jack enables you to reach the axle with ease and the fact that the wheels of the Jack pivot and are controlled by the handle makes it easy to guide the Jack into just the right position under the car the first crack out of the box. The wheels of the Jack can then be cut in line with the car axle and the car drawn directly sideways without having to raise it high enough to permit the rear end of the Jack frame to pass directly under the car. This is only one of a number of exclusive features of this new Model B that will enable you to give quicker, better service and thus increase your profits. We have prepared a special folder describing this Jack in detail. Your copy is waiting to be mailed. Won't you write for it today? WEAVER MFG. CO. Springfield, Illinois, U. S.A. WEAVER CANADIAN COMPANY, LTD. Chatham, Ontario «sll

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MOTOR AGE March 8, 1923 RNR RIERA So Oe Tire dealers find success with the General line because the men at the head of General’s organization were once tire dealers themselves. The picture which you have in your mind of the ideal factory is probably just the same as theirs. A striking illustration of this is the fact that General never took any part in the cut-price hysteria. General dealers never have had anything to apologize for. In times of business prosperity, or depression, their sales have kept right on going up, because they. were always selling an absolutely honest value for no. more, or less, than it was worth. The men in the General’s organization look at the tire business with a dealer’s eyes, which are unclouded by many years of prosperity. Success has not made them unduly proud, because they know that a whole lot of the credit has been due to the class of dealers who have been attracted to the General’s dis- tributing system. An agency for The General Tire makes you one of a family of men who know the tire business from all angles. Playing fair with one another has given them a wonderful success, which you can share in, if your territory is not already taken. Write for the 1923 proposition. for Class ‘‘A’’ dealers. THE GENERAL CORD TIRE —goes a long way to make friends THE GENERAL TIRE AND RUBBER COMPANY AKRON, OHIO

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arch 8, 1923 W/ | Fig. 1.—Using 45° reamer for first cut. MOTOR AGE Fig. 2.—Using 15° reamer for second cut. ROK How to Reface Valve Seats for More Accurate F itting N reaming valve seats mechanics often find difficulty in centering the reamer over an uneven guide hole. When this happens it is necessary to recut the valve seat to get it into alignment with the hole. Then, after reaming a second time, it is usually found that the seat has been reamed so far that it is too wide for a good tight seating of the valve and often with a bearing surface wider on one side than on the other. This difficulty is avoided, and a quicker and more accurate job obtained, by proceeding as follows: Make the first cut at 45° in the ordinary way with the Sioux Valve Seat Reamer. (See Fig. 1 Then take a 15° Sioux Reamer and bevel off the top of the valve seat as shown in Fig 2. Work down until the lower line of the 15° cut measures a little below the outside diameter of the valve face. Now take your 75° Sioux Reamer and reface the lowest part of the valve seat as shown in Fig. 3. Cut down until the upper line is a little above the inside diameter of the valve face Your valve seat will now appear as shown in Fig. 4, and in absolute alignment with the guide hole. It is now per- fectly centered and the proper width for most lasting re- sults. The 15° and 75° reamers can be used with the same results on the 30° or 60° valve seats. All possibility of chattering of valve seat is prevented simply by inserting a piece of 50 lb. wrapping paper, large enough to cover valve seat, on the stem against cutting points of reamer. Write for free sample. When ordering 15° and 75° valve seat reamers the 15 should be the same size as the valve head, and 75° in most cases should be approximately 1/8 inch smaller. Any size 15° and 75° Sioux Reamer may be obtained at the same prices as corresponding sizes of 45° reamers. Write for catalog and valve seat reamer specifications. ALBERTSON & CO., SIOUX CITY, IOWA Your Jobber Sells Them seat finished with proper width or valve.

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March 8, 1523 MCTOR AGE wn meen oo —~- a ————— EEE CT nem em TL Li ~ LYyjyP WwW The Piston Ring With Positive Mileage Guarantee We positively guarantee SAV-OIL Piston Rings to give you 1000 Miles to the Gallon of Oil or your money refunded, providing your cylinders are not scored or out of round. Only one SAV-OIL ring required for each piston. Eliminate 90 per cent of motor trouble and expense by in- stalling a set of these rings. Write or wire us for literature and details of our attractive dealer proposition. THE SAV-OIL RING MFG. CO. 1037 So. Figueroa St., Los Angeles, Cal. SAV-OIL PISTON RING CO., 2056 Jackson Boulevard, Chicago, Llinois. SAV-OIL RING MFG. CO., 550 Golden Gate Ave., San Francisco, Cal. H, W, BLEVINS, 1532 Grand Ave., Kansas City, Mo. Cc. H. MOUNTJOY & CO., | 211 Third Street, San Antonio, Texas. | = oe

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for Economical Transportation MOTOR AGE The Awakening Important changes in public sentiment are usually slow in growth, but sudden in expression. Success in any business depends on ability to sense a change and adapt one’s action to meet it. For several years the sentiment of automobile buyers has been shifting towards economical trans- portation. The Chevrolet Motor Company has been fortu- natein correctly interpret- ing this sentiment and in supplying a line of cars in harmony with it. Witness then, the sudden rise of Chevrolet from seventh to second place in sales. How does this change affect you? Are you with the tide of trade or against it? Chevrolet Motor Company Division of General Motors Corporation Detroit, Michigan 5-Passenger Sedan $860 f.o. b. Flint, Michigan Dealers and service stations everywhere. Applications will be considered from high grade dealers only, for territory not adequately covered. All Prices f. o. b. Flint, Mich. Two Passenger Roadster « « $510 Five Passenger Touring . . . 525 Two Passenger UtilityCoupe . 680 Four Passenger Sedanette . . 850 Five Passenger Sedan . . . 860 Light Delivery . . . . . 510

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MOTOR AGE Thumbworn in Service [ts unusual to find a NEW copy of The Tire Rate Book. No other reference book gets so much actual handling by men in the tire business. It fills the every-day needs of the tire deal- er, distributor, and manufacturer. It gives important data that these men must have and which is available in no other form quite so handy or comprehensive. It is a ready source of information on tire and tube sizes, prices and supply sources, rim data, comparative price schedules, standard tel- egraph code, legal data, etc. A special press sheet service makes available to subscribers the very latest price changes. No one in the tire business should be without The Tire Rate Book. Subscription $1 per year issued January, April, July and October. MANUFACTURERS: This ts a wasteless medium for reaching more than 10000 select dealers and distributors—a market for tires, tubes, manufacturing and service equipment, pumps, tire accessories, etc. Rates on request. THE TIRE RATE BOOK A Class Journal Publication 239 W. 39th St., New York City March 8, 19 POST Ce pr PRES for the April issue close March 10. Reserve space NOW.

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arch 8, 1923 MOTOR AGE 91 A det } beleeesinetiteatienienettinestiditieenn teria enact et ee ee 9 Out of every 10 of your customers need a new Jack Prove It Yourself You know how many cars come equipped with from the make of his car whether he needs a poorly constructed, cheap jacks. You have sold good dependable jack.” ‘jacks to the owners of hundreds of such cars. But Show him your stock of Reliables. The No. 9 what about the other hundreds who have these same for light cars—the No. 46 for heavier cars—or the makes of cars and the poor jacks which came new No. 5-A with its 34-inch detachable folding with them? Have you asked ’em to buy? handle. He is bound to like one of the Relia- It’s easy to sell them new jacks. Here’s the ble line. And it will be an easy job for you to way one wide-awake dealer recommends: sell him one. “Jot down the makes of cars which come Over 5,000,000 Reliable Jacks have already been equipped with poor jacks. (Look in a few of the sold. Are you getting your share of the profits of tool boxes in the cars in your shop, if you aren’t the 6th million? Write for our catalog and price list sure.) Then when a customer comes in for gas of the complete Reliable line. or repairs you can make a pretty good guess ASK ’EM TO BUY Elite Manufacturing Company, Dept. MA3 Ashland, Ohio. Northwest Branch—G. A. Ashton Co., St. Paul, Minn. REPRESENTATIVES: (Complete stock carried in Ashton Building.) Motor Products Co., 149 Church Street, New York. Southwest Branch—Carroll Co., Dallas, Texas. L. E. Spencer Co., 704 Stahlman Building, Nashville, Tenn. (Complete stock carried in Carroll Warehouse.) A. E. Mohrig, 1454 Pine Street, San Francisco, Cal, iz "RELIABLE JACKS No. 46

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92 MOTOR AGE March 8, 1923

HOYT CELL TESTER will help eliminate the costly time waste that is part of almost every battery trouble hunting job that reaches your shop. | For, Hoyt equipped, your mechanic doesn’t have to take the battery apart—OR EVEN OUT OF THE CAR—to find the misbehaving cell. He simply places two sharp steel prods, one on the positive, the other on the negative terminal | of the cells—AND READS DIRECT. The high | grade voltmeter tells the battery’s condition at a glance. A Hoyt Cell Tester in your shop gives the kind of accurate, speedy service that will please both you and your patrons. Each Burton-Rogers advertisement this year will reveal one of a series of the important tests possible with our line of instruments. Save the advertisements—or write for the full story which has been put into book form: “Hunting Down Electrical Troubles”—which also gives some pertinent service hints to mechanics and repair shop owners. Ten cents—to cover postage—will bring you a copy. THE BURTON-ROGERS COMPANY Sales Department-—Hoyt Electrical Instruments 755 Boylston Street, Boston, Mass. Branch Offices and Distributors in All Principal Cities Hoyt Instruments May Be Purchased From Your Jobber 7m > aie eh WA

| “The Best-Equipped Shop , Gets the Business”

Finds the weak cell without taking battery out of the car— Tue jobber is your business partner. By carrying many prod- ucts just as cheaply as he can one, he divides the distributing costs on all—and this is reflected in the lower prices a manufacturer can afford to give you, When the jobber’s salesman calls next time, treat him as your friend. He’s all of that—and a lot more.

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Page 95

\ ‘ch 8, 1923 MOTOR i AGE The Greatest Opportunity for Truck Dealers Since 1920 ANT Will | AUT CA FLA 1 HW TAU JL AAT I 4 sili WN HA UT LIK if] Wt NA | | Mi | | Model “SPECIAL DELIVERY” A speed truck of 1923 design at a 1923 price 1500 pounds to 2500 pounds payload capacity. Con tinental Red Seal Motor, Salisbury Spiral Rear Axle, Michelin Steel Dis 3 spe and Machine Co. rest of the facts. Model Bevel Gear Wheels, Detroit Gear ansmit ed truck trap sso? Get the 11% Tons Capacity Standard of the Average Trucking Need The perfect truck for general hauling, « urban trucking, lumber haulage, de artage, partment stor livery, bus work, farm hauling, etc Continental J Aluminum Transmission, a Worm Drive Re« Radius Rods. Model 21% Tons Capacity The most handsome and efficient brute on the market A Removable Cylinder Head Motor, Shell Radiator, Brown-Lipe Main-Frame nd Multiple Disc Clutch Timken uw Axles, Heavy Pressed-St Fran * ” & e 25 Our determination build the finest 2'4 ton chassis on the market has met with a success in Model 25 claimed by the en- tire truck world. to — ~AC- E “om ) t) UT of a fire test, raging at fierce heat for iwi years, truck industry has emerged. The ‘dross’ has been removed. the motor The “pure gold” in the industry has been refined. Now we are on the threshold of a year more prom- ising than even those war-inflated years—a year that assures sane and great prosperity for the wise dealers who will prepare for it by acquiring the right line. A name stands out — refined to pure gold — Commerce! Will you heed it? Can you see the advantage of dealing with a company that has no old inventory handicapping their efforts, and yet with thirteen HALL years of consistent truck-building experience ? clean, strong company with a square deal waiting for you? — a line of only three chasses — (no A “excess baggage’) — just three real sellers and real satisfaction producers in every trucking need? Then act. why this is the line of real profit for you next year — next month — now. The time for holding back has passed. The time for making money is Write for the Commerce facts. Learn here. The Commerce franchise and 1923 combined, offer you the greatest opportunity since 1920! Manufactured by COMMERCE MOTOR TRUCK CO. 7424 Mackie St. Detroit, Mich. Export Dept., 132 Nassau St., New York City

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94 _——— Products ™ For Handling Gasoline and Oils Wherever Sold or Used Filling Station Pumps and Tanks for Gas- oline. Portable Tanks for Oil and Gasoline. Storage and Measuring Outfits for Paint Oils, Kerosene and Lubri- cating Oils. Carload Oil Storage Tanks. Power Pumps. Dry Cleaners’ Under- ground NapthaClari- fying Systems. Richardson-Phenix Oil Circulating and Fil- tering Systems and Force Feed Lubri- cators. Write for Booklets f MOTOR AGE March 8, 19 Get Ready for June Serve tourists gasoline the Bowser way, and they'll buy oil, tires, spark plugs, and other accessories. | Satisfy them going out, and you'll get them coming back, for Bowser dry-and-clean gaso- line service always brings repeat business. Install Bowser pumps and Lube-sters now to be sure of the tourist trade. Write for booklet A-14 and our other sales-helping folders. S. F. BOWSER & COMPANY, Inc. Pump and Tank Headquarters Home Plant: Fort Wayne, Indiana Canadian Plant: Toronto, Ontario Factories and Warehouses: Albany, Dallas, Milwaukee, San Francisco, Sydney Branch Offices, with Service opens, in ig ant Cities in This Country and Abroad Representatives Everywhere LN cACCURATE MEASURING PUMPS Mal seanergantins it enter eS ee

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Mareh 8, 1923 MOTOR AGE me 50! Complete in all sizes and oversizes To fit Fords ~ ~ 50° American To fit Chevrolets ~ Piston Rings To supply dealers, garagemen, and car in all sizes and oversizes, is handled by owners with permanently leakless Amer- leading jobbers in all parts of the country. ican Hammered Piston Rings, one of the A quality ring at a low list price, a com- largest quantity productions in the re- plete line, and national distribution—these placement parts industry, has been made features explain why thousands of dealers necessary. today are handling American Hammered The American Hammered line, complete Piston Rings. Ask your jobber. AMERICAN HAMMERED PISTON RING COMPANY, Baltimore, Maryland—Export Department, 461 Eighth Avenue, New York, U.S.A.

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96 MOTOR AGE March 8, 1 A - (co, i HON Retails for $1.50 The Outfit Includes the Vulcanizer, 12 Patch-&- Heat Units (6 round for punc- tures and 6 oblong for cuts) —ready to use—with complete instructions. STs Your Customers Help you sell ’em Notice how the fellow, who has a Shaler Vulcanizer in his tool-box, likes to stop and “show” the out-of-luck motorist how much better it is than “stuck-on” patches. Right away there is another convert to the idea of 5-Minute Vulcanizing, and the first dealer who has his stock of Shaler Vulcan- izers out in sight grabs off an easy sale — and another booster is ready to show off for the benefit of the next puncture-victim he finds on the road. And so it goes. There’s something about the 5-Minute Vulcanizer that makes every- body want to show other people how it works. Get More Helpers The more vulcanizers you sell, the more helpers you will have and the more repeat business you will get on patches to use with the vulcanizers. Write us for the window and counter display material that we furnish to help you say, ‘‘Here it is.’’ C. A. SHALER COMPANY 209 Fourth Street Waupun, Wisconsin a Vi ||

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March 8, 1923 MOTOR AGE BRUNNER AIR COMPRESSORS Good for Twenty Years at Hard Labor lf (fy ri IY — SJ Silent! Model 95 Belted Power Plant You can converse, or telephone, or dictate while your Brunner is running at full speed, without knowing \ powerful and rugged as- (from any noise it might make) that a compressor is sembly, incorporating heavy near at hand. duty No. 105 Brunner Com- pressor, 1% H.P. motor, Che reasons for this silence are: sctaiiasic daleades « contuel- Ground surfaces that glide silently through their ler, unique Brunner adjust- cvcles. . able belt-tightener. Cap. 5.9 a cubic feet of air per minute. A Balanced load eliminating all strain. Designed for heavy service and for high pressure, this model will find ready favor with air users who haven't A solid locked assembly—rigid, unswaying, self-con floor room for a complete : ; unit with tank. (Full de- A belt tightener of special design that holds the ten- sion even. tained. | palate scription in our new catalog High speed, light weight, non-sniffling valves. “Air Profits,” a copy of ° : which will be sent on re- In short, a machine embodying real mechanical ex quest.) cellence—free from vibration and rattle—with power beyond its immediate requirements, and a consequent ease of operation. Your Jobber Carries Brunners. Ask HIM About Them BRUNNER MFG. CO., Utica, N. Y. Cincinnati Kansas City San Francisco Ist Nat. Bk. Bldg. 1805 Grand Ave. 607 Santa Fe Bldg.

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MOTOR March 8, 1923 American War Ambulances equipped with Gabriel Snubbers. FTER exhaustive tests of various shock-preventing devices, the United States Government selected Gabriel Snub- bers as standard-equipment on its General Motors and Ford war ambulances. Gabriel Snubbers are standard of the world. In America alone, 37 makes of cars are stand- ard equipped—manufacturers of 34 others put holes in frame for them. Sold by legitimate dealers GABRIEL MANUFACTURING COMPANY 1415 East 40th Street Cleveland, Ohio GABRIEL ONUBBER THERE IS NO SER Keep You On The Seat—Save Your Car

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March 8, 1923 | Buyt This Pedestal ——_______ ri This Counter Display Use These Tested Sales-Makers This pedestal puts a Monogram Cap right in a man’s hands. He opens and examines it, giving you the finest chance to start your talk. always a six-dollar sale results—sometimes one for twenty dollars. The display board shows the shields as well as Monogram Cap. No one can help stopping to admire the brilliantly enameled shields it holds up to the eye. So there’s another sale started. Hand every customer a circular along with his change. Though he can read it in four minutes, he’ll remember it four years. Generally he buys a Monogram Cap within four days, for nothing else offers him as much value for the money. Your Monogram Distributor will tell you how to Circular get these sales-makers. Ask him now. ONOSRAM ORIGINAL Self Locking Radiator Cap GENERALAUTOMOTIVE CORPORATION 625 West Jackson Boulevard Chicago. Illinois

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MOTOR AGE March 8, 152 Sealed and Guaranteed Here’s an opportunity for every automobile dealer The new R&V Knight Six has created interest all over the country. In every community a few high class car buyers will want this car. This means sales without excessive effort. The guarantee means sales, free from engine servicing expense. Get this clean profit With your overhead expense otherwise met there stock the car. You may even get along without a is no reason why you can’t profit from these extra demonstrator. Fill out and send the coupon to find sales. If you don’t take them some one else will. out how you can make this profit. Onr selling plan is unique. You do not have to R & V MOTOR COMPANY, East Moline, Ill. ReV Knight Six “EVERLASTING PERFORMANCE”’ Request for Information «s«+«+ssss0000 R & V MOTOR COMPANY, Name East Moline, II. ee eee ee ee ee 2 ee eee eee ee ee ee Without obligation send me more information about the R&V Knight Six. I am interested in care-free economical motoring.

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ex yrs. aioe Pe ies r . Cross-section of or linary bre tke linin ] a ] ’ ('ross-section ‘of The rmoid Hyd raulie ( ym pre / Brake Linin ] Dots show actual thickness of Thermoid’s 40° extra material before com pre yion A 2000 Ib. squeeze! How we put 40° more material into Thermoid Brake Lining The giant hydraulic press shown above drums, with you paying for the needed compresses Into every square inch of | adjustments! Thermoid Brake I ining i) re mate ocrne ‘ s« a ae ; 7 “ ‘ . } ‘ The squeeze Is taken out ofl Ther rial than ws put into any other brake lining on the M arl-et to la 2 moid before it lea es the factory , “And 40 ore aterial is put in its Your customers not onliv get longer , ae place wear out of Thermoid *‘Thermoid wears down instead of . Phey gel a bral © | ning that needs mashing down and it doesn’t ‘orab’ or fewer adjustments. A dense, compact lin- lj ‘ ‘ . edict slip. You'll get constant gripping power ing that wears down evenl that is al- . . ; with Thermoid till your lining is worn wavs there. . a : , wafer-thin. Tell your customers this These facts are building brake lining ” ; business for thousands of dealers and “Thermoid Brake Lining is compressed ; garage-men today. And Thermoid ad- in the factory, instead of o r brake vertising will help them this vear by tell ing this story to the millions of motorists a Will your car do this ? from coast to coast. 10 mil , si \re vou getting vour share of the re- } (Smiles : . ‘ ” ier ; 20miles lining business that is being done with The new Ther — 8 Thermoid? Write today for prices and motd Brake Relin- WOniles ; “ay . : , = full information about sales helps fur- ing Machine. MO miles “ nished to all Thermoid dealers. Cuts time 60 / SOmiles : — doe Soa better }00 C than old hand Dames Tlsseatd Gaantnn That THERMOID RUBBER COMPANY , mand methods. e} Phaser # 2? Py . er Factory and Main Offices, Trenton, N. J. Price $15. Write I New Yor Ch go Los Angeles Dx > 4] ] j for speci » He te B) ! l ] Cleve | kK 2 ( Seattle \ aie tloffer to thes sfandards. Bos Lond P 3 Turin The rmoid dealer hermoid Brake Lining Hydraulic Compressed Makers of “Thermoid-Hardy Universal Joints’ and“‘Thermoid Crolide Compound Tires”

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“Black as ink-—and only ran 100 miles” How a new Ford transmission lining puts an end to this fouling of oil Oil as black as ink—thick with sticky bits of tar and other foreign matter—fouled up long before its time That’s the troubie millions of Ford owners have had to contend with due to transmission lining. There are two kinds of transmission linings for Ford cars. The untreated lining—contain- ing nothing but cotton—fails to grip and wears down quickly. The ordinary treated lining soon dissolves its compound in the oil, fouls it up and lessens its lubricating value. The entire power plant suffers. For years Ford owners have needed a lining which would grip without partially dissolving its compounds in the oil. a ‘ > iy a athe —— mae op, {fhe r 18 hours in oil, four ” alee s of lining, E. B,C and D, had discolored the oil, giving off The only lin l was E—Rexoid tar and othe r harm ful ~nore die nits, ing that did not foul up the oi This startling test proves new Rexoid lining insoluble in oil And ONLY in Rexoid do you find this treating compound. It is pressed—practically vulean- ized—into every fibre of a high-grade woven fabric. This hydraulic compression gives Rex- oid uniform gripping power until the lining is worn wafer-thin. It also gives Rexoid 1. More material to the square inch 2. A smoother, more even surface and a longer life. Above all: Rexoid does not foul up the oil that goes into your motor! Tell your customers about Rexoid. It fills a definite need in every Ford car. This means continuous profits to you. Leading jobbers carry Rexoid. If your job- ber cannot supply you, write us, giving his hame. THERMOID RUBBER COMPANY Factory and Main Offices, Trenton, N. J. New York Los Angeles Cleveland Seattle Boston, Paris Detroit’ Atlanta lurin Chicago OID Transmission Lining for Ford Cars

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VOTOR AGE In no mechanism is quietness more indicative of mechanical refinement than in automotive trans- missions. In attaining this quietness the use of Timken Tapered Roller Bearings is an important factor, as is indicated by the increasing use of Timkens in this service. There are now 103 makes of cars and trucks with Timken-equipped transmissions. Silence depends upon gears kept in perfect mesh by shafts properly mounted and held in correct alignment—despite the strain of radial loads and thrust loads and resultant loads under high speed For Silence in Transmissions conditions. that— Timkens in transmissions do just Initially, because they carry all combinations of loads, with greater capacity per unit of space than any other type of bearing—resulting in smaller, more compact housings—less resonance —greater silence— And finally, because silence is maintained in Timken-equipped transmissions, by the adjust- ability for eventual wear—which keeps shafts in permanent alignment, and which keeps gears in perfect mesh. The Timken Roller Bearing Co CANTON, OHIO © 1923, T R B Co, Canton, Ohio TIMKEN Tapered ROLLER BEARINGS

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104 MOTOR AGE March 8, 1! A Manley Five Ton Crane Can Handle any Job! Get the Big Heavy Jobs the The Manley 5 Ton Crane has the tilting bzam, ! ’ the double truss rods, the four leverages, and other fellow can’t handle in fact every feature of the Manley 2 Ton You can tackle any job quickly, easily, and Crane. These features have demonstrated with perfect assurance that your 5 Ton Crane themselves to be absolutely necessary for a will have more capacity than you need. Wrecking Crane to be successful and practi- For this abnormal heavy duty service the two cal. They are patented and exclusive to the independently operated chain hoists are an Manley Cranes. absolute necessity (see lower cut). You can Send for the Manley Catalog of Wrecking make two hitches to a wreck—pull in on one Cranes. Start now reaping the big profits this chain fasten—then the other—hold with one Crane will make for you. 2 and 5 Ton capac- chain while another hitch is being made, etc. ities. 5000 Cranes in the hands of 5000 users You can therefore twist a wreck to suit condi- for five years means that you take no chance tions as well as tow more advantageously. when you buy a Manley Crane. The necessity for the two chains will be seen at once. THE MANLEY MFG. CO.. York, Pa. See how the two chains support the car at two points holding it Look at this wreck—see how it was picked up, one chain sup rigidly when towing and making it always possible to get a hitch porting the front, the other chain hoisting the rear end. The two _ independently operating chain hoists of the Manley 5 Ton Crane “The Best-Equipped Shop are plainly shown. The tremendous leverage is ob- Gets the Business” tained by using quadruple chains to lift the load. As WITH these four chains hold the load there is a big safety margin. Provision is also made to use the Crane with a single chain in the middle for the lighter Garage Equipment jobs. MADE IN YORK PA.

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It’s All In the Valve Three million owners have found that the Rose cuts the work of tire pumping in half. The valve does it. Lost mo- tion is eliminated. You get 100 per cent results for every ounce of en- ergy expended. ~ Hi MOTOR ,. Lhe Customer A G E ~ \ C three Men We Must Please Jobbers and Dealers everywhere favor the Rose because it is the fastest selling pump on the mar- ket and because each sale allows a liberal margin of profit. In less than eight years jobbers and dealers have made a gross profit of four million five hundred thou- sand dollars on Rose Tire Pump sales. The Jobber / ASS y) The Dealer ee = ¥ Mee. ia The customer likes the Rose because it means easy tire pumping for him. That is the big reason. Besides, he knows he has a pump that will never go back on him. The Rose outlives its five-year guarantee con- stantly. Satisfaction stands be- hind the wonderful sales record of the Rose. We have succeeded in pleasing everyone concerned. FRANK ROSE MFG. CO. HASTINGS, NEBR. TIRE PUMP

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106 MOTOR AGE March 8, 1 SPECIAL MACHINE DEVELOPED BY S K F RESEARCH LABORATORIES FOR CONDUCTING FATIGUE INVESTIGATIONS High Fatigue Limit of Atlas Balls Insures Long Life in Service CCURACY in ball size, sphericity strains and stresses —to which most and finish alone does not deter- ball failures can be traced. miné the life of a steel ball. Neither Atlas Steel Balls are noted for hav- is mere crushing strength—the ability ing a resistance to fatigue that is not to withstand the constant application of a stationary load—any indication of the ability of a ball to withstand the stresses to which it is subjected. Unless these stresses which vary not only in magnitude and direction but in point of application as well, are withstood by the ball material, frac- ture and failure occur. It is to fatigue —the inability to withstand varying surpassed and seldom approached by any other commercial ball. This high resistance to fatigue is the result of elaborate investigations that are constantly being conducted by us on special machines developed for the purpose. It is such investigations and elaborate tests which insure to the ball user the utmost in quality, uniformity and service from Atlas Steel Balls. ATLAS BALL COMPANY Glenwood Ave. at Fourth St. . ° . Philadelphia STEEL BALLS ALSO BRASS, BRONZE, \ MONEL AND SPECIAL METALS ) \ Made Under ok F Supervision

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IMPLY fill in the name of your oil or accessory jobber on this blank, and enclose your check or money order for $12.75 Address Prompt shipment will be made. Your money refunded if you are Citv dissatisfied for any reason in 30 MOTOR SPECIAL OFFER Money-back Guarantee Zs cundy WRDE Manx My, a The Always-Busy OIL SALESMAN Make a real business of selling oil and alcohol. You can build up a surprisingly large volume of selling with up-to-date equipment. Other dealers are doing it. If we stated figures you wouldn't believe them. The best way is to experi- ment, and prove to yourself that we make no over- statement. You can do so without a cent of loss— on the contrary, with much extra profit. HANDY BEN fits any oil drum. Just set him in and tighten the nuts. No extra equipment to buy. He makes any oil drum a quick-acting silent sales- man. Well-made; he'll last your business lifetime. Try him out for thirty days, and see how much of his cost he has repaid in extra sales. Clip the coupon now, and start him working for you immediately. Bennett Injector Co. Muskegon Mich. Ship to.. State... AGE Mar Sz Special Trial Offer Coupon ONLY $12.75 If you take advantage of this special offer Jobber’s Name Address

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MOTOR AGE March 8, 19 WESTON “Fault Finder’ Locates Electrical Disorders Quickly No Garage or Battery Service Station that has once used this exceptionally useful and handy instrument would want to get along without it. Differentiated | s from ordinary instruments because it is WESTON— E he Meanest Job” and embodies the Weston characteristics renowned throughout the World. Tests everything but starting | Chas. A. Beal, proprietor of the Dahl current. Has separate voltmeter and . ammeter. Garage, is right when he says—here Legible scales. Durable cables. Clip terminals to | it is—read it yourself: quickly connect to circuits. Replaceable fuse to pro- “i Gand Meideas ok & tallages, ead a0 tect ammeter and prevent burn-outs. Dependable— | doubt, you will know that it is the accurate—rugged—in other words, practically fool- | meanest job that you can get hold of, al and I have the work done better and I : quicker than with the old-style acid and solder. The acid cores inside of W, t C l t the wire solder sure saves labor, time e Ss Oo n Oo m p Cc e and money, and I will use nothing but your solder from now on in my shop.”’ Tes ting Equipmen t We all agree with him, a radiator is : a a mean job and he’s found how to No. 441 “Fault Finder” — Zl simplify soldering it—Kester does for utility use and general testing the work No. 443 Battery Voltmeter— P for taking E. M. F. of individual cells No. 453 Battery Tester— | "Sold by live dealers everywhere in one pound coils, in for heavy discharge battery testing a cartons, and on one, five and ten pound spools No. 280 Testing Set— for every known electrical test | Manufacturers If you haven't Weston testing instruments, you cannot render CHICAG 0 SOLDER COMPANY the highest standard of service to car owners. Complete infor 4203 Wrightwood Avenue, Chicago mation gladly sent upon request. Any instrument shipped wm Direct Factory Representatives: mediately from stock THE FAUCETTE HUSTON CO. Chattanooga, Tenn. Weston Electrical Instrument Co. LOUIS J. ZIESEL CO. RICHARD F. ELY 216 Market “Ke 66 W. Broadway 10 Weston Avenue Newark, New Jersey San Francisco, Cal New York City MEST KE STER \\\\\ATHE/SUN NEV on X lier “STANDARD The World Over An Indicatin [ELECTRICAL | surent - ; Every Individual a NSTRUMENTS Need and Industrial | a a : Purpose

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reh 8, 1923 MOTOR a jpeg ~— AGE 4) Doras ~ 2 rf ‘Eg Patented 1,072,876, Sept. 9, 1913 1,224,713, May 1, 19:7 1,272,882, July 16, 1918 1,355,939, Oct. 19, 1920 Thousands of Prospects for this Accurate Gauge! Every Ford owner wants this scientific, convenient method of checking his gasoline supply. Fits on the instrument board of any Ford — always in sight of driver. It tells him when to refill the tank and exactly how much gasoline to buy. Model A for Fords made in four styles — for touring car or road- ster, for 2-door sedan, for coupe, for 4-door sedan. Dealers — Spring is close and the time is here for fast selling. Every Ford owner will need a Cole Visible Gasoline Gauge. Be ready to sell him and make the profit. Write for descriptive literature. THE STEMCO ENGINEERING COMPANY Light Car Division 205-215 Webb Street Dayton, Ohio ‘*Read as You Ride’’ Address___ ~ “3 ss ARE ‘ ay ky by . ni e@e ALAA « 33 i 5 “ ™ B A af £he, * 109 y = | Every Ford Owner a Live Prospect fe ea : The Cole Visible Gasoline Gauge is the world’s fastest selling Ford accessory. A money-maker for you. The Cole Visible Gasoline Gauge Tells: 1— How much gasoline is in the tank. The red indi- cator is always visible. 2 — How much gasoline to order at the filling station. 3 —How much you get when you ag uy. 4 — How many miles to the gallon. The Stemco Engineering Company 205-215 Webb Street Send me your circular describing the Cole Visible Gasoline Gauge and tell me about your liberal dealer offer. COLE VISIBLE = Dastn Ob GASOLINE GAUGE: = Made Especially for Ford Cars SSSSSSSSS ESE SEB eS Toes eee SPSS SSSSSSSBeReeeeeesseeeeeeee TT

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CINE Accessories designed to sell at good profit, and repeat, bringing more profits. Three numbers of our extensive line are shown below. They are quick movers, priced attractively, and discounted to pay well for the little effort needed to sell them. Ask for complete descriptions and discount sheets. GREEN MANUFACTURING CO. 506 Second St., Milwaukee, Wis. Leatherette Sun Visor T he GREEN Sun Visor can be attac hed to any make or model of car, with brackets furnished with each visor. Fastens securely to the windshield frame or corner post of closed cars—is well braced, will not shake loose or blow back over the top. The frame is made of wood, completely covered with galvanized iron, making it -light, yet very strong. The covering is of the best imitation leather, over satin cloth Will stand up under all weather Waterproof; will not shrink or wrinkle. green, making it restful to the eye. No. 654 Black Enamel Fittings, list $4.00 No. 655 Nickel Fittings, list 5.00 Side Wings Fit any windshield, assume conditions. Underside any position and stay put until deliberately moved. Heaviest, clearest grade of dy plate glass. All parts brass, is heavily nickeled and bur- nished. Fastenings in glass cannot work loose. A sure early season seller. French bevel, _ list, $20.00 | | = per set rm CLOSED CAR TVPE OPEN CAR TYPE | Rearview Mirror “The Third Eye of the Driver’”’ REARVIEW Mirror enables the driver to view the traffic behind without looking around or taking his eyes from the road ahead. The clear lens increases the field of vision without distortion. It is securely held in non-rattling bracket; it can be instantly adjusted to any angle without altering its fixed position on the car. The mirror is of beveled Belgian plate glass. Sized 254x7’’, 3x8’’ and 3x10’’, black or nickel fittings; brackets for both open and closed cars furnished with 8’’ and 10’ mirrors. © Price $1.60 to $2.50 list. WOTOR AGE March 8, 1 Sell a Better Lock Washer 1S It is er to sell an ‘improved’ article and in the case of lock washers the new principle of Shakeproof Lock Wash- ers can almost be taken in at a glance. Since the founding of the Shakeproof organization but a short time ago, the sales of Shakeproof Lock Washers have rapidly increased as their superior work- ing qualities became known. (3 views showing Here are a few of Shakeproof points of advantage: They TIGHTEN under vibration. instead of loosen They are rust proof. They can be used with shorter bolts. They give points. equal pressure at all They are lighter and stronger than ordinary washers. Our Quick Turnover Display Stand Wonderfully convenient, this little stand. Set it on the counter or hang it up. Con- tains 200 packages of Shakeproof Lock Washers that retail at 10c, sorted in ten sizes, plainly marked SHAKEPROOF Lock Washers on compartments. A Pan ENTIRELY NEW PRINCIOLE) 10% i) «} salesman in itself. Price complete— 200 packages, $12.00 Price complete— 100 packages, $6.50 Refills a gross, $8.64 Refills a half gross, $4.45 Shakeproof Screw & Nut Lock Co. Wrigley Building, Chicag >

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MOTOR AGE The American Magazine Buick Continues to Create Car Values Buick’s continued adherence to its fundamental policy of providing excep- tional luxury, refinement and complete- Fours ness in all Buick models has produced Span foormg ans these desirable qualities in Buick cars to vend a degree exceeded only by the costliest, "Sedan ss" 1338 custom-built automobiles. Sixes The new Buick 4 cylinder Sport Roadster, na ating which was introduced at the National ‘te! ress Automobile Shows, isa typical example, as ofms' ties -. sais wellas the most recent Buick achievement. mot Rondster 162 Always, with each succeeding Buick SREY model, ~ naw standard is created by Pus tur ies; gevesn the eva nal valine that it nravides Buick Dealers Are Leaders in Car Values Because Buick is continually providing new motor car values by its unfailing anticipation of public tastes, Buick dealers always are marked in their localities as the headquarters for the newest motor car refinements and improvements. Why not have your name on file? BUICK MOTOR COMPANY, FLINT, MICHIGAN Division of General Motors Corporation Pioneer Builders of [VALVE-IN- HEAD Branches in All Valve-in-Head Motor Cars Principal Cities MOTOR CARS

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MOTOR AG E March 8, 1 {ll Toledo Standardized Valves are slushed in a high grade rust individually wrapped in strong kraft. preventive and They are packed 12 to a box in a strong and attractively printed carton, properly numbered in plain figures. Toledo Standardized Valves are made in exact accordance with the tolerances of the respective car and motor manufacturers. More valves of this type are used in original production than all other types combined. Obviously they are the logical valves for re- placement in all passenger cars, trucks, tractors, marine and stationary motors. It is poor economy to reface a worn valve. There is more profit and satisfaction for both repairman and owner in the installation of new Toledo Standardized Valves. Ask your jobber. He has an attractive service station proposition to offer you. Automotive Jobbers Toledo Standardized Valves offer you a splendid sales opportunity. Detailed information furnished on _ re- quest. The Toledo Steel Products Company Toledo, Ohio We Are Equipped to Manufacture Your Product A large, established plant in Chicago seeks additional product’. of merit to manufacture. We have very modern facilities (including belt line switch-track tapping allimportant trunk lines) for the manufacture of machinery and railway appliances with struc- tural, boiler and tank,elec- tric and oxy-acetylene welding, galvanizing and tinning, and wood-work- ing departments. Arrangements may be made— For manufacture and sales on royalty —to manufacture for established sales organ- izations—to manufacture on contract. Efficient production — un- equalled service. Let us help you. Mechanical Manufacturing Co. 39th and Loomis Streets, Chicago

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March 8, 1928 MOTOR You Can Purchase a Curtis with the Confidence It Is Right Confidence because it is a product of experience, a reliable, tried and proven afticle—because CURTIS Engineers first recognize, then study and solve basic problems. The cor- rectness of CURTIS’ design has been proven repeatedly by the later adoption of these self-same CURTIS features by others. CURTIS Compressors are built to render steady service with a minimum operating expense. A few reasons why— 1 Controlled Splash Oiling System, originated by Curtis. This patented feature prevents an excess of oil getting into discharge line. At the same time perfect lubrication is assured. Curtis will run many times longer on the same amount of oil than ordinary splash oiling compressors. 2 Hand Unloader (or Curtis centrifugal unloader on automatic starting outfits), originated by CURTIS, permits starting against full tank pressure. Prevents burning out motors, blowing fuses or jumping belt. 2 Safety Cage, originated by Curtis, prevents broken valves dropping into cylinder and wrecking machine. 4 Fan Fly Wheel, originated by Curtis, helps cool the cylinder ; (and the intercooler on two-stage machines). Increases capac- ity. 3 First and only Two-Stage Compressor with a Copper Inter- cooler, originated by Curtis, assuring fullest advantage of Two- Stage Compression. 6 Back of every Curtis outfit is 69 years’ successful experience, 26 years of which have been devoted to the design and manu- facture of air compressors. We manufacture a complete line of both single and two-stage air compressors. A style, size and arrangement to meet your partic- ular need. Write at once for full details and prices. Curtis Pneumatic Machinery Co. 1527 Kienlen Avenue St. Louis, Mo., U. S. A. Branch Office: 530-H, Hudson Terminal, New York City Canadian Representative: Joseph St. Mars, Winnipeg and Toronto, Canada. ‘An Original Design”’ Style “S” Style “X” Single- Single Stage Stage Outfit Outfit Belted only. Five sizes, % to 3 H.P. Motor. Portable, Belt- ed or Geared. Five sizes. A.C. or D.C. Style “V” Two-Stage Outfit Curtis Two-Stage In a TWO-STAGE machine the air, which has been heated in compression, is cooled while passing through the intercooler from the low to the high-pressure cylinder, thus permitting the high-pressure cylinder to han- dle a larger volume of the cooler and denser air. The efficiency of a Two-Stage Compres- sor depends directly on the degree of inter- cooling effected. The degree of heat thrown off by an inter- cooler depends upon the kind and thickness of the metal and the design of the inter- cooler tube and radiating flanges. Copper throws off heat faster than any other commercial metal. 135% faster than cast iron, 112% better than steel and 27% better than aluminum. Curtis intercoolers are made of copper. Curtis intercoolers are approximately 50% longer and have about 100% more heat radiating fins than others. They are exposed their entire length to the cool blast of the fan fly wheel. Established 1854 ¢ ¢ Style “Z” yf Single-Stage , Outfit of Belted only. % to 3 ; HP. A.C. -or D.C. Send motor. Five sizes. Pd Coupon ? Curtis mo Pneumatic Machinery Co. 1527 Kienlen Avenue St. Louis, Mo, CURT ) lyvo Stage Air Compressors Gentlemen: Please send me full details on Curtis Air Compressors, your proposition and prices. Single and ee eereereest ees eee tse aeeeeeeeees ON CE cr ree, eee IE? EFT CE ORI oe

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UOTOR AGE March 8, 1

Not Just ONE Profit But When you sell a 2-R-3 TIRE CARRIER you not only collect one nice profit but pave the way for 2-R*3 more Simply by showing the 2-R-3 Tire Carrier many car owners may become immediate prospects for a tire, a tube, a rim, and a tire lock; things that they need but did not know how to carry them. Trouble on the road has convinced most motorists of the necessity of 2-R-3 spares: The motorist who only carries one is skating on the thin ice of the river of trouble, grief, annoyance and delay. Our attractive and convincing display stand calls the motorist’s attention to his need. The simplicity of attaching 2-R-3 Tire Carriers holds an appeal that makes easy sales. 2-R-3 Tire Carriers simply hook on the preceding tire. No tools required to attach. No bolts or nuts to bother with. Made in two models, S & Y, for all sizes of tires. Prices range from $2.50 to $7.00. If your jobber cannot supply you, write us direct.

International Stamping Company 406 N. Leavitt Street

Chicago, Illinois

Model ¥ Model 8

Can’t Blow Out—Serve Longer —insure permanent customer satisfaction @ *, e @ Never - Leak S And the cor- y Never - Leak banishes all < ners are. skil- i Gaskets wil] Don’t take the chance of los- ing a good cus- tomer through a poor gasket. It doesn’t pay. chance of blow- outs by binding the bottom lay- er of copper over the top layer. fully scalloped to prevent buckling—mak- ing them abso- lutely heat, oil, gas and water- proof. help you build a reputation for good repairs. No comebacks —for they can’t leak. A sample gasket for any car, truck or tractor sent on request, either direct or through your jobber. Never-Leak gaskets are listed, pictured and priced in our catalog—copy sent on request. THE FITZGERALD MFG. CO. TORRINGTON, CONN. N EVER*LEAK Cylinder Head Gaskets

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8, 1925 MOTOR AGE

Send Coupon Attractive Motor Car wv Free Bee. Salesroom Fitted with Book of se a. Kawneer Display Design _ is ay . Window a | Se: ~ Well Displayed Motor eee ee Cars Are Half Sold! good with such con \ppearance is a strong factor in wWASY a4 =| vincing evidence that automobile selling. e I \ ~~ many years; in the face of beauty of line and finish to a high inany attempts at imitation, degree. Hundreds of progressive |\-4])/ and the widespread introduc 2 2, cur dealers are now using Kawneer tion of numerous inferior ma- l‘ronts to increase their sales, re chines, designed to appeal porting highly satisfactory results. |>1> primarily from the standpoint \ttach the coupon below to your of price. letterhead and mail today for your free copy of the Kawneer Book of Designs. This book shows styles of Kawneer Fronts which will I Shiai HIS Ii41- et ? . A Usaco compressor affords the greatest possible value per dollar of investment of any te _— Sle: Ls Cr>5 — _— build up business for you. rawnee | WA SOLID COPPER ay Select your compressor from : = >> STORE FRONTS 2S machine available a fact WSlale

made possible by our enor mous, specialized production Cow a Casey 38 units, two-stage and single stage, air and water cooled, | also get literature on the new | Mail Coupon Today! improved Perfect Balance \ir c= = = Se ee eee eee eee ee ee ee ee eee ee ee ee and Water Tower - The Kawneer Company, 1219 Front Street, Niles, Michigan.

‘T he United States t Gentlemen :—Without obligation to me, please send me a copy Air Compressor Co. = |W _& your latest Book of Designs 5304 Harvard Ave. 1 Cleveland, O. l Name —E — _ — : \ddress Compressors are made in a wide range of Sizes and Types Two Stage and Single Stage ~Air and Water Cooled. A unit for Every condition A

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MOTOR AGE March 8, J THE HATFIELD TIRE CARRIER AND TRUNK EQUIPMENT BRADLEY HI-SPEED PISTON PINS are made to factory and S. A. E specifications of very best quality of steel. Ground to .0002 variation. Heat treated—thermostatically reg ulated rounded ends, easy to insert. All pins are sand blasted and free Each Hi-Speed Pin guaranteed. Any froin burrings. is absolutely found defective, replaced without cost Send for complete list and prices for Hudson and Essex Cars The tire comes off with one operation— Simply pull a lever. No fussing with straps—no nuts to remove—no prying to remove rims. Just a downward pull on a lever with one hand and the tire and rim come off—easily, quickly, neatly. The Hatfield Tire Carrier is constructed on the eccentric lever expansion principle. When it is locked the rim cannot be re- moved or stolen. And it holds the rim and tire in a vise like grip. Nc chains or other devices are necessary to prevent theft. The Hatfield Tire Carrier is thief-proof. is securely attached to the rear of the car— and the trunk is detachable. To remove—s:mply unlock a clasp at one end. No straps. The detachable feature is extremely handy— when washing car—when touring—take the trunk right off easily and quickly. The tourist can take the trunk up to room without unpacking. The Hatfield Trunk is strong, durable, water and dust-proof. State model, year and type of car when ordering. Send for full particulars and prices. Hudson ‘and Essex Dealers are cashing in THE HATFIELD TRUNK EQUIPMENT on these two Big Features. Built Expressly for Hudson and Essex Cars The Bradley Motor Products Co. Fostoria, Ohio We also manufacture Ford Sedan Running Board Trunks ALL, SEMI-STEEL fad REPLACEMENT PISTONS ACCURATELY AL Nothing Is Tight To This ©, “Crowfoot” Model & Latest design in a family of wheel pullers. A two-arm or three-arm model as you re- quire—a UNIVERSAL Wheel Puller. Arms drop forged from high carbon steel, screw case hardened with inserted hard- ened tool-steel point. Guaranteed against defects. For replacement work after a rebore or re-grind job insures your customer as good if not a better job than the original assembly. Dall Pistons are simply GOOD Pistons, made to manufactuter’s specifications, sometimes more refined in design and lighter in we'ght, but always as carefully made and inspected as though they had to pass the most rigid inspection of a Motor Manufacturer. Dall Pistons are regularly furnished in standard and various x»de ‘ +7 ~ ’ ar " P Made in 4 sizes. Other models, too. oversizes, also semi-finished 1/16 oversize. Equipped with LOCKING Arms. Our 24-page folder tells all there is to know about pulling tools. CRANE PULLER CO. ARLINGTON, MASS. Write today for price list and delivery schedule on all items. Dis- tributors at various points will take care of your requirements. THE DALL MOTOR PARTS COMPANY Post Office Station D, Cleveland, Ohio Southwestern Branch THE CARROLL CO. 2218 S. Harwood St., Dallas, Texas

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MOTOR AGE SG AVE at least ONE-THIRD of your overhauling time. A ten-year old boy can raise the heaviest car in two minutes with this Model L MARTIN AUTO HOIST. Greatest time-saver yet, for meeting flat rates. Several models. Special models for filling stations—“‘oil and grease your car while you wait.” Big money-making proposition. Time payment plan. Write us. The T. A. Martin Equipment Co., Inc. Bridgeport, Conn. AUTO-HOISTS r —J Save Your Fly Wheels When a tooth breaks in your starter gear why buy a new fly wheel. Simply turn off the gear teeth and fit on a Meachem Steel Ring Gear. It is much cheaper and will outlast the car. Ten thousand in stock. THE MEACHEM GEAR CORP’N. Syracuse, N. Y. Big sales and big profits! Reid Air Springs meet conditions as they are. Their instalkation involves no cutting or drilling of the frame or defacing of the car.—They can be put on easily and quick- ly by the dealer who sells them. Once on—the velvet riding quality they give to the car, regardless of road bumps and hollows, is a revelation. And they keep the car as stable as it was before.—There is no tendency to upset at sharp turns. A device that gives an air of class and quality to the car—it goes big,—and be- cause of liberal discounts its sale is rich in profht possibilities. Distributors and Dealers—write today for details. Reid Air Spring Company NEW HAVEN, CONN. REID Al FLOAT THE Model A for cars up to 3500 Ibs. $150 set of four. Other models for heavy cars, light trucks and heavy trucks. PRINGS CAR ON AIR Model A

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MOTOR Bought readily by even the most = N economical FORD-OWNER be- cause CLAMP-ON offers so many advantages. They have long wanted Lamp a trouble lamp; most want a dash 2 - Purpose . lamp too. Here are both in one No Holes to Bore ‘ **” No holes to bore or bolts to fit. Just clamp it on the instrument panel in ten minutes, and the buyer drives away, leav-ng a good = CLAMP-ON oY As a Dash Light Sold Separate, $1.50 Lights whole front compart- ment but nickeled brass shade prevents blinding driver. Switch on socket makes it independent of all other lights. All parts standard; makes lamps interchangeable. CLAMP-ON As a Trouble Lamp Sold Separate, $1.50 Ten feet of cord reaches any part of car. With headlight bulb can also be used to light garage. Just remove shade, insert socket and set lamp in handle. No more fumbling on dark nights. Write For Our Proposition-—It’s a Good One THE BOYD CORPORATION, DEPT. C 2660 Washington Ave., St. Louis, Mo. DISTRIBUTORS J. V. Kane & Co., Forshay Bros., 3137 No. Broad St., 234 West 55th St., Philadelphia, Pa. New York, N. Y. T. F. Dolan, Holliday-Fitzgerald Sales Co. 3050 Kensington Rd., Cleveland, U 2822 Locust St., St. Louis. Mo L. G. Ferrier, 648 Howe St., Vancouver, B. C Tom M. Lamberth, 2802 Williams St., Dallas, Texas The Good Workman Is Known By His Tools The good workman is known by his tools. The good shop is gauged by its equip- ment. Owners of Smith Welding and Acetylene Equipment find it easy to establish a reputation for good work and quick service. Smith Equipped Repair Shops are usually the most profitable because their operating costs are lower. SMITH’S INVENTIONS INCORPORATED Minneapolis, Minn. Post yourself on all the latest ideas in acety lene generation and welding processes. Send today for the Smith cat aps March 8, ] Any car has a hard enough road to travel when runnin; properly. A spark plug that fails to fire not only lesse: the power of the motor, but it’s like a sledgehamm«e blow to the pistons, bearings, crankshaft and the whol: mechanism. Usually, it’s the fault of the insula tion. And that fault is easily remedied by the use of spark plug with “775” insulators. “775” stands the gaff under tke worst conditions Maybe, that’s why most of the better spark plug makers use it as regular equipment. Frenchtown Porcelain Co. Trenton, New Jersey “Established 1910— Busy ever since” DELUXE | : Products Turnover and profit are old pals of this guaranteed pump Only $3.50 Retail ORDER DIRECT SPECIFYING OBBGER Also ARVIN HEATERS INDIANAPOLIS Pump & Tube CO. DELUXE VENTILATORS INDIANAPOLIS

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irch 8, 1925 A Buy That Can’t Be Beat! This “Silent Salesman” BENZER rms sie Secon WINDEFLECTORS in your. store This stand sent Free with $ 0 0 your order for 2 sets Write your jobber to -‘ptapanes day, he has them. a set Benzer W ndeflectors will Satisfaction for the buyer, and big \t this amazingly low price, sell quickly and often profits for you. Backed by our guarantee, they must make good—and they do. Constructed of finest glass, % inch thick, with a half- inch bevel. Scientifically designed to deflect all dust, rain, snow and wind. Metal supporting arms and clamps art made of highest grade solid brass, heavily nickelled. Don’t pass this by! Order them today! Jobbers Everywhere Sell Benzer Products. THE BENZER CORPORATION Myrtle, Cooper and Webster Aves. Brooklyn New York BENZER AUTOMOTIVE GLASSWARE MOTOR AGI 119 “ch Over 6000 sold in one city alone first tine months on The fast- st selling acces- market. sory ever made. Big profits and quick sales make this the most desirable accessory you ever han dled. Only three sales a day make you @ gross profit of over $4000 a year. Every motorist wants one the minute he sees it. Operates THRU the windshield. Easily installed. Self advertising. Thoroughly guaranteed. Adds greatly to the attra tiveness of any Car. For full particulars dealers should write for Folder D. THE FLOYD CLYMER MFG. CO. Deaver, Colorado GrINDSHIELD SPOTLIGHT Ifa Shock Absorber will do this it Spells Profit for the Dealer One demonstration in a community is all that is necessary to prove this “steam roller’ statement. It will then sell itself and the one lucky dealer will be the one gainer. It re quires no extensive servicing to eat up sales profit—it means clear, easy profit. What’s your name? Ad dress? = _ THEY SMOOTH OUT THE ROUGHEST ROALC i] Manufacturing Co. = Middletown “The Mark Of Quality Work” TRADE ENAX MARK “The Original Blue Sheet” COMPRESSED ASBESTOS SHEET PACKING For twenty years, practical engineers and men in mechanical work have been buying and boosting Tenax. Famed for its splendid per- formance and long life. The old reliable sheet packing that never varies and that men know to be good. The ‘‘quality’’ packing—the mark of “‘quality’’ work. Over 400 leading jobbers handle Tenax. Small samples on request. ‘The Original Blue sheet.” In size 50x50 in. From 1/32 to % in. thick. Also, in black graphited sheets 1/64 in. thick. Advance Packing & Supply Co. 66 E. Lake Street, Chicago

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MOTOR AGE not burst it! The brass honeycomb core of the Atlas Radiator is flexible— it expands as the water freezes, which eliminates the danger of bursting. Furthermore, the Atlas is bet- ter protected against over-heat- ing in summer. Its flattened tube construction gives it three times the water capacity of the tubular type and these tubes have four times the cooling surface. Even freezing will A more efficient Radiator—it is also a stronger one. In its patented construction a heavy steel bar runs across the rear face and this bar is formed integral with the bracket sup- ports and radiator sides, Whatever happens the Atlas keeps its true shape. Made for all Fords and beauti- fully finished—the Atlas offers a big dealer opportunity. The discounts are right. Write today. Steidle Mfg. Co. Cincinnati Ohio ATLAS Radiators for FORDS “‘The Radiator witha Backbone’’ March 8, 19 The Standard Vulcanizer Equipment for Repair Shop Use ne, covering every require- A complete li A ment of the trade. —Vulcanizers, Netreaders, Tube Pilates, Steam Boilers, Tools, etc. y for descriptive literature. Write toda RUBBER MOLD & THE AKFONCHINE CO. Akron, Ohio 919 Sweitzer Ave., U TIRE REPAIR EQUIPMENT ERMOLD Let Crooks Worry The owner needn’t. His steer ing wheel is held straight ahead The car can be moved by fire men, but a crook couldn’t tak: it around the next corner. That's complete protection. Attached to steering post in five minutes SAFE-T-LOCK For Steering Wheels (Price $10.00) All parts made of case hardened steel which cannot be sawed filed or chiseled. No keys. Com bination works by touch in dark Simple, unforgettable, undu plicated. In handiest position for driver. Good profits in sell ing all Safe-T-Locks. yet the full line. Write for complete literature. Chas. R. Morse Mfg. Co. 24 N. Ada St., Chicago, Il. Sales Representatives Davis-Palmer Co. 4750 Sheridan Rd., Chicago | ITSELF ON SIGHT Cleans BOTH Sides of Glass Rain—fog—snow or mist has no terrors for the Jiffy owner; he always has a clean windshield. BOTH sides of the glas: are cleaned and dried in one sweep across. Jiffy is made of alumi- num and rubber—with tempered steel spring. No screws or brackets. No rattle, easily in- stalled Quick sales and rapid turnover are assured. The details will interest you So will the dis count The La Vietes Mfg. Co., Inc. New Haven Conn. HEN ALL advertisers demand their money’s worth, all publications will provide circulation reports verified by the Audit Bureau of Circulations. It is one of the mysteries of the advertising .world that while all manufacturers demand verification of weight and quality in the material purchased, some of them still buy advertising space without knowing what they are paying for. Such advertisers, however, are now exceptional. Most of them demand verified A. B. C. circulation state- ments before placing contracts. In the case of Motor Acer, the demand is imme- diately met. It is a member of the Audit Bureau of Circulations. Profits to You The Stormizing process first pro- duces a new ‘‘cannon-bore’’ true. perfectly aligned cylinder, and then gives a perfect ‘‘gun-barrel’’ finish. Stormizing Machines are auto matic and self-centering. They renew and refinish all makes of cylinders. Made in three sizes: Portable (as illustrated); Semi- Portable, and Heavy Duty. Write for prices and for your copy of our new book on modern cylinder finishing. STORM MFG. CO. °** | 406 6th Ave., S., Minneapolis, Minn. ~ spear ncmede ties Rencrane Means More Cylinder “MODIFIED VAPOR” The Ford owner wants a smoother and more fr economical motor with C PLENTY of POWER, and no over-heating in summer. His problem is to find the right kind of a vaporizer. THE CYCLO “DYNAMIC” HOT-SPOT For Fords at last provides the true solution of this problem with its remarkably simple and effective method of heat control by vacuum. 25 to 30 miles per gallon is the rule rather than the exception among CYCLO users. Absolute satisfaction is guaranteed. Ask about our “Rapid Transit” selling plan. Cyclo Manifold Company, High & Chestnut, Akron, Ohio M

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| March 8, 1923 MOTOR HARRIS Rn RES US PAT OPE, OILS GREASES In a class by themselves Lubrication is without question one of the most vital factors in automobile maintenance. One sure way to gain the good will and confidence of your customers is to advise them to use Harris Oils. After they have used Harris Oils a short while, they will wonder why you didn’t tell them sooner. For when it comes to a ques- tion of perfect lubrication, Harris Oils are in a class by themselves. “America’s Leading Lubricants” Copyright AWHOCO 192! A. W. Harris Oil Co. Previdence, R. I. Chicago, Til. Dealers—Wriie for sales plan. The Ultimate Way WET INTERNAL GRINDING Wet grinding, as made possible by the Micro Internal Grinder, is as far in advance of ordinary dry grinding as the present day automobile is over the old ox team. The Micro is a highly developed type of internal grinder adaptable for either wet or dry grinding, at the option of the operator, permitting highest quality of results. Its automatic action, both as to cut, feed and table travel provides the most accurate work humanly possible in excep- tionally quick time. If you're going to get a grinder, get the kind that will pay you biggest returns. Our bulletin gives full information—send for it. MICRO MACHINE COMPANY, Bettendorf, Iowa Successor to B. L. Schmidt Co. — AGE 1 fo Perfect Ventilation Reduces discomforts of hot weather driving The Phillips “Keep Kool” Ventilator is new something to make the driver more comfortable and keep him in a happy mood. Ford owners will be glad to know about it. Show it to them 7 REAL ADVANTAGES 1. Gives more ventilation Ford windshield frame. than a tilted windshield 5. Adiusted in an instant or any other ventilator —no screws to make on the market tight or loose. Directs cool air on the 6. Can be locked in any feet of the driver. position and does not 3. Absolutely rain tight rattle. when closed protects . Adds to appearance of the coil box. the car and very easily 4. Made to fit standard installed. Jobbers and Dealers. This is a thoroughly tested article guaranteed. Sells readily and at a good profit “ Distributors Wanted! Write for your territory now! F. C. PHILLIPS CO., Stoughton, Mass. Manufacturers Serew Machine Products. Not a Specialty A Necessity SUUEUUEGU EUR GHAGEAUCEACCUUEOGEORECUEOUEROCUEOCEUCEECEECEOCCEEUEEOUEOCEEOEROUEEOEEOCEUGEOOGEOOEEOREOOROOEOOOESOREOEE Analyzed Steel Controlled Heat Treatment Careful Fitting AND EVERY SPRING THOROUGHLY TESTED FrenchRoad Detroit , Mich. AMERICAN Springs ANY MODEL ANY CAR DISTRIBUTORS EVERYWHERE — WRITE FOR CATALOG ANY YEAR bo LE PERRRERRREEEERQER ERE ESEEEEEOEEEGEEEEEEOEE PTT UE

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MOTOR AGE March 8, 1 The Bearings Company of America Your present Thrust Bearings sizes duplicated. Thrust Ball Bearings made to your B/P’s. Quotations made promptly on all inquiries. THE BEARINGS COMPANY OF AMERICA, Lancaster, Pa. Western Sales Office, 1012 Ford Bldg., Detroit, Mich. Get This ‘‘Pioneer’’ Garage Special Electric Drill and Valve Grinder Greatest time and money saver, as well as money maker, for your shop— “It Will Do The Work” Louisville Electric Mfg. Co. Incorporated Louisville, Ky., U. S. A Cc. E. Willey, Pres. J. B. MeFerran, Secy.-Treas TURNE R(T) QUALIT'Y™ GUARANTEED Axle Shafts Spring Shackle Bolts Propeller Shafts Piston Pins Pinion Shafts Fan Bolts Pump Shafts Spindle Bolts Buick Valve Lift Assembly with Guide for Passenger Cars and Trucks Sold Thru. The Jobbers The Turner Machine & Mfg. Co., Kansas City, Mo. How to Eliminate Piston Slap Piston Slap is a common and vexatious cause of engine trouble which in the past has bothered most car owners. But ft can now be eliminated With the E. C. L. Aluminum Alloy Non-Expand ing Piston. FE. C. L. Pistons may be fitted with a closer degree of clearance than cast iron pis- tons. They reduce the consumption of gas and oil — increase power and speed and eliminate spark knocks. Let us tell you more about this remarkable piston. Write for the details today. E. C. LONG Main Office and Factory 4834 Beaubein Street Detroit, Mich. The Shop’s Greatest Need SHNSGN Combination Bench Furnace FOR SOLDERING FOR HEAT-TREATING FOR METAL MELTING and For many other odd jobs. Requires No Forced Air Blast or Blower. Just connect to city gas pressure. Write for descriptive literature of Gas Appliances. “SAUTEX”’ EXTENSION REEL For Electric Lights. Fully approved by the National Board of Underwriters. Patented: Oct. 1915, Jan. 1917 and Dec. 1920. The “AUTEX” is also being extensively used by many of our largest industrial plants for portable drill and other electrical unit extensions. Made in two sizes—for 25 ft. and 50 ft. reinforced cord. Automatically winds and locks at any de- sired point. Its swivel-joint feature enables the light to be taken in any direction from the reel. Write for particulars. The Cincinnati Specialty Mfg. Co., Inc. Powers St, Cincinnati, Ohio Yeu will find that many of the world’s leading trucks and tractorsare equipped with Waukesha High Torque Mo- tors. Actual, every-day, ever-ready performance under any and all condi- tions have made the name y LA the synonym of stability, satis- faction and uninterrupted ser- vice. A size to suit every requirement. ‘rite. Waukesha lene) gi Oxo! Waukesha, Wis. MORE-POWER GREATER MILEAGE Do You Understand Two-Plug Ignition— the system that ignites the gas at two opposed points at once? This burns the mixture completely and almost instantly; imereases power and gasoline mileage; saves fuel and lessens carbon accumulation and spark manipu- lation, SU-DIG Series Spark Plugs added to the plugs now in your engine give Two Plug Ignition. A Wonderful Improvement in the running of your car. No change in present equipment required. Write for free > booklet, ‘‘“How to get More Power.’’ Please mention car. - Superior Motor Power Co.,75A Spring St.,New York

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ireh 8, 1925 MOTOR LG] l hN ee ) Make your own radiator cores and save 20% to 50% of their cost, give your customers quick service and a better core for less money. No need to carry large stocks of cores, and no damage in shipping. Increase your vol- ume of business. Send for illus- trated booklet describing our radiator core equipment. We supply small shops with formed core stock and the small fixtures to build cores complete. Write for information to Radiator Engineering Co. 626 Nesslewood Ave. Toledo, Ohio AGENTS GEE-BEE TUBE VULCANIZER Steam Pres- sure, Elec- trically Heat- ed, Automat- ic Control, Fire Proof, Efficient and Economical Big profits for garages, repair shops and tire men with the Gee-Bee Tire and Tube Vulcanizer. Best and most reliable on the market. Few parts—nothing to get out of order. Patented automatic heat control. Cost less to operate than gas or gasoline. Made in all standard sizes. Low in price. Write for full particulars. CHASE MFG. CO., 3220 Morgan St., St. Louis, Mo. Sue essors to Gwynn-Bacon Vulcanizer Co. EXPANSION HAND REAMER BLADES CUT AT ) DIFFERENT ANGLES Each successive blade cuts AT A DIFFER- ENT ANGLE from the one before it. No CHATTER, no DIGGING IN even in keyed holes TWICE the expansion of others. All sizes. Money-back guarantee Ask about the GAMMONS TAPER PIN REAMER—Wonderful Time-saver. THE GAMMONS-HOLMAN CO. Cc. Manchester, Conn. PARANITE CABLE Best for Automotive Work We carry at all times a complete stock of every kind of cable used for automotive work. Many years of spe- cialization have brought PARANITE Cables to the high- est state of perfection. The finest grades of rubber compound, cotton and flexible enamel varnish are used. FOR 33 YEARS THE STANDARD IF IT’S PARANITE 17's RIGHT Quality jobbers handle quality cable that’s PARANITE. Indiana Rubber & Insulated Wire Co. 210 S. Desplaines St., Chicago Factory and General Offices—Jonesboro, Ind. E. Z. 2 Sell—2! An improved Magneto Plug for the Ford. Makes’ cleaning easier and quicker. The flange screws permanently on to transmission, using old screw holes. The Plug screws into flange like a spark plug. No oil leaks. Guaranteed. A great dealer proposition. Sells fast and the discounts are big. Get busy. Distributors and Dealers, write for details. List Price, $1.00 The Hazle Specialty Co. Hazleton Penna, E-Z-2-KLEEN FORD MAGNETO PLUG | Air Compressor Units Suitable for Giant Pneumatic Truck Tires, Air Tools, and General Gar- age Purposes. Write for Complete Information ALLIS-CHALMERS MANUFACTURING CO. MILWAUKEE, WIS., U. 8. A. Air-Tight Steel Tank Co. PITTSBURGH, PA. TANKS Tanks—High Pressure and Storage—Regular and Spe- cial to Order—TDrazed or Welded— Gasoline Storage Tanks and Pumps—Structural and Machine Work. Send us your inquiries or specifications. WILL CUT DOWN YOUR BALL BEARING BILLS. TRY US AND SE CONVINCED. SATISFACTION GUARANTEED LBERG BEARING COMPANY 319-387 EAST £0™OT CHICAGO, ILLINOIS.

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MOTOR AG I: March 8, Kokomo Long Life tires and tubes make money for deal- ers who handle them. Kokomo Twin-Grip Fabrics Kokomo Two-Grip Cords Kokomo Everlaster Red Tubes TIRESAOTU Kokomo Standard Gray Tubes KOKOMO TUBI CO., Kokomo, Indiana 131 South Main St. PATENTS — TRADEMARKS A strictly professional service for inventors and manufacturers. Validity ar infringement investigations and opinions. Preliminary advice without charg Correspondence Solicited. MILO B. STEVENS & CO., Patent Attorneys 338A Monadnock Block, Chicago, Iii. 600 Barrister Bidg., Washington, D. C. ESTABLISHED 1864 FOLBERT H utomatic WIADSHIELD CLEANER “It Cleans A good profit for you in this While wonderful, fast-selling necessity. You Drive Ask your jobber or _ write. THE FOLBERTH AUTO SPECIALTY co., CLEVELAND EXPOSED VIEW NOTE DOUBLE SPRING CONSTRUCTION OHNSON ee SHOCK ABSORBER Small spring absorbs light shocks and prevents sharp re- coil from heavy shocks. Large spring absorbs heavy shocks. Remarkable flexibility and smoothness of action is result. This shock absorber has been a big success for many years. Your jobber can supply you for any car. The Johnson Shock Absorber Co., 4143-45-47 W. Kinzie St., Chicago STEP ON THE GAS with a = Williams Accelerator for FORD CARS WILLIAMS BROS. AIRCRAFT CORP. San Francisco F-40 For Fords and Chevrolets. A thrust bearing for the differential. Makes ‘em push easier, climb better, dodge axle trouble. 3antam Ball Bearing Co., Bantam, Conn, DOUBLE YOUR OIL SALES Install one or more units of the Correct Measure Motor Oil Display Pump on your curb. ake him think of oil.”’ This pump is : some in design, sturdy, holds 12 gallons. Empty weight 65 lbs. Low center of gravity. Can be rolled to curb in morning and back indoors at night. Delivers % gal. im 12 seconds. Price’ $45 per unit. Write for details. ORRECT Correct Measure Ce., Inc. DISPLAY P Pp Rochester, Pa. > COURIER™ Nine body types, from $1,195 to $2,165 THE COURIER MOTORS COMPANY SANDUSKY, OHIO GRINDING MACHINES Cylinder — Internal — Surface Grinders — Magnetic Chucks THE HEALD MACHINE COMPANY 61 New Bond St., Worcester, Mass. Branches in Various Cities THE HYDRAULIC CONTROL More than a Shock Absorber because it fluid-cushions all move ments between the body and the chassis—gives a new experience in riding comfort. Good distribution territory is still t be allotted. For information write t AUTO SPRING CONTROL - Jamestown, INLAND COMPLETE PISTON SERVICE A ring for every purpose—Spiral Cut, Oiless and StepSet—and a complete line of semi-steel Replacement Pistons and high-grade Piston Pins. Write for details. INLAND PRODUCTS CO., INC. Main Office and Factory St. Louls, U. S. A. Specify “R. S. P. ae Special Alloy or Chrome Nickel Standard and Oversize—Forged in one piece RICH STEEL PRODUCTS CO. R P Send for list Los Angeles, Cal. Batfle Creek, Mich. Wandshield WIPER SPEEDOMETER Challenge wir RBRIVEN LIK Distinctive in Appearance. Most powerful in action. Most durable in operation. Sells on sight. Berill & Co., Buffalo, N. Y. 29 SEE PAGE 5 Beacon Visible Gasoline System Double check. Pay only for the gas you get. Makes satisfied customers. Write for catalogue. BEACON VISIBLE PUMP CO. Incorporated Louisville, Kentucky P STEVENS TOOLS game A Onan (PE ip

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farch 8, MOTOR AGE 125 KEYSTONE “SIX” ADJUSTABLE PILOT PISTON PIN REAMER In twelve sizes, to cover all the sizes of piston pins in the cars, trucks and tractors being manufactured. Write for Catalog SIX A. KEYSTONE REAMER & TOOL CO. Western Sales. Div., 180 N. Market, Chicago Eastern Sales Div 30 Warren St New York VELIE There Is some excellent open territory and a most attractive dealer proposition. VELIE MOTORS CORPORATION, Moline, Illinois Every Time We Sell a Car We Make a Friend 'COMPLETE INFORMATION On Automotive Cables, Description— Sizes—Diameters, Classified as to Serv- ice—Fully Illustrated Will Be Found in the Current Issue of Automotive Equipment Association Catalogue. The Automobile Trade Directory. Chilton Automobile Directory. i | Cleduic Company WARREN, OHIO NO-LEAK-O PISTON RINGS Won’t Leak Because They’re Sealed With Oil "NO-LEAIO@ No-Leak-O Piston Rings are making money for dealers everywhere Their ‘‘oillISEALing’’ groove found only in No-Leak-O—packs an oil film in between piston and cylinder walls like ‘‘packing’’ in a pump. Oil and gas stay where they belong National advertising is helping the dealer sell No- Leak-O by teaching the motorist the lesson of more mileage on less oil and is It will pay you to stock No-Leak-O at once. Price 50c and up. STOPS GUESSING Indicates definitely direction driver intends to turn Signals at both front and rear of open or closed cars. Meets re quirements of all State laws. Attractive — Dur able — Effective Dealers - Jobbers, write for details and territory. The Motor Products Co. Norwalk, Ohio SIGNALS RIGHT, LEFT. GO OR STOP +208 “Ae @Eo NO-LEAK-O PISTON RING CO., Dept. T-57, Baltimore, Md. ——————— INTERNATIONAL MOTOR TRUCKS Jfor low-cost hauling Models range from the 2,000-Ib. Speed Truck to the 10,000-Ib. truck. Some territory is still open for dealers. International Harvester Company ef America (Incorporated) Chicago, U. S More Power Less Fuel Zenith Carburetor Company, Detroit, Mich. BURETORS TRAGE MARK o~ PROTECTS THE DRIVER FROM GLARE Makes headlight glare, sun glare, road glare and snow | gxiare harmless. Driver looks through it—vision not ob- . structed. Made of sapphire-blue Belgian optical glass. Two models for open and closed cars. Price, $3.50. Order through your jobber. Distributors wanted. DETRO SALES SERVICE COMPANY, 1647 Penobscot Bidg., Detroit Opteatiiekas “Bull Dog” Foot Accelerators for Fords A live article—in demand because it always makes good. RUBBER COVERED PEDAL MAT BINDER. NON- SLIP FOOT REST The W. H. Thomas Mfg. Co. Dept. A Spencer, lowa Sales Representatives The Fulton Co., Milwaukee, Wis SOCKETS WILL NOT BREAK This new socket wrench is something every mechanic has long wanted Made from selected stock, specially heat-treated and hardened No other sockets are quite so strong, no other ratchet quite so well made, no other universal quite the same Care and quality is evident in every unit Exceptional facilities allows marketing at an attractive price. Write for guarantee. THE EASTERN MACHINE SCREW CORPORATION 10-20 Barclay St., New Haven, Conn, The Aristocrats of KISSEL as 7 Models-Open and Closed Built Car _ pistributors in principal cities Upen territory now heing closed. Kissel Motor Car Co. : Hartford, Wis. The ‘Simplicity’ is a uni versal tool and will bore ca * a7 and grind cylinders rang ing from 2% in. to 5 1/Il¢ in in diameter This ae paneer range takes in all pleasur cars, trucks and tractors Send for illustrated folder Po ble Re-borer Engine & Miz Co. and Grinder 10 Lake. St. Port Washington, Wis. Wedge-Rite piston rings are 3-piece rings following the best engineering practice. The patented wedge takes up the wear, keeping the groove and cylinder wall tight against oil and compression leakage. WedgeRite Piston Rings are made from the best individual] castings. WedeePits a Plattsburgh, N. Y. A LITTLE SELF CONTAINED MACHINE SHOP THE FRANKLIN Universal Valve and Cutter Grinder The biggest little tool you can install in your shop. Requires no counter- shafting cr pulleys. Grinds valves, reamers and cutter tools. Is equipped with a flexible shaft for reaching out-of-the-way places with a grinding wheel or wire brush, and can be hooked up for drilling Don’t spend a lot of money for expensive equipment until you have investi- gated this handy, efficient and reasonably priced tool. Your jobber will tell you, or write us direct. FRANKLIN MACHINE & TOOL CO. Springfield, Mass. AFER Self-Aligning ROLLER BEARING offers a complete line of roller bearing replacements for cup and cone ball bear- ings. Details of sizes upon request. THE SHAFER BEARING CORPORATION 6501 W. Grand Avenue, Chicago

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WOTOR 1G Ek March 8, 19 HOSE CLAMP UNIVERSA Adjustable. Two sizes will clamp any hose of any diameter. Made from cold rolled steel out of wire. No rough edges to cut hose. Put on in less than a minute. Everlastingly leak-proof. Order Universal Hose Clamps. Trademark on every clamp and carton. Get them from your jobber—or write us. UNIVERSAL INDUSTRIAL CORP. Hackensack, N. J. The Replacement Spring JENKINS VULCAN SPRING CO. Factory: RICHMOND, INDIANA BRANCHES: Boston, Mass., 819 Boylston St.; Dallas, Tex., 2216-18 Com- merce St.; St. Louis, Mo., Main and Cedar Sts.; San Francisco, Cal., 1035 Polk St. DIAL GAUGES When you find Ames dial gauges in the finest automotive shops, on close limit work —_ there’s a reason. Let us tell you why. Write TODAY. B. C. AMES COMPANY Waltham, Mass. SSS Piston Pins and Valves AINDL Oversizes Standards Prompt shipment, highest grade materials, precision accuracy to closest dimensions and unexcelled workmanship. Send for specifi cation and price lists—they make pin and valve buying simple. THE TRINDL CO., 2917 Wabash Avenue, Chicago, Ill. Specials ] ] i} | THE VALUE of TODAY EARL MOTORS, INC. MOTOR CAR Jackson, Michigan Big profits made possible in your own shop You can grind cylinders with the AUTO-HONE without dismantling the motor or removing cylinder block. Send today for full particulars. THE AUTO-HONE CoO., 1587 Main St., Buffalo, N. Y. GRINDING MACHINES BORING MACHINES LANDIS LANDIS TOOL COMPANY WAYNESBORO, PA. NEW YORK OFFICB: 51 Chambers St. Send Us Your Armature Repair Work MOST ANY AnuaTians TWO UNIT REWOUND GENERATOR ARMATURE $2.00 ph ALL WORK GUARANTEED—WRITE FOR PRICE LIST U, 8S. AUTO SUPPLY CO., 3845-49 S. WABASH AVE., CHICAGO BURNLEY Quicker—Safer—More Profitable THE BURNLEY BATTERY & MANUFACTURING CO. Northeast, Pa. Let us send you our FREE Catalogue on uetter's Fly-Wheel GearBands Huetter Machine & Tool Co. 545 Kentucky Ave. Indianapolis, Ind. SAY “W. & C.” and Your Jobber Will Give You the ost Successful W. & C. Shock Absorbers Sell P. H. WEBBER COMPANY Hoopeston Illinois EXHAUST LINENDOLL szarer Warms any car, open or closed. No odor, smoke, dust or noise, Easily installed, operated and cleaned, Sells quickly. Write for our attractive trade proposition. THE NORWALK AUTO PARTS COMPANY Norwalk, Ohio AIRCO IGNITION GAUGE The Original Ignition Gauge Utilizing Neon Instantly locates spark plug and other ignition troubles Place it alongside the oil can for convenience. Test the spark plugs every time you oil the car. The motor will purr its appreciation. $1.00 with Clip and Screws AIR REDUCTION SALES a 342 peony mie Ave., New York, Pionecr in comme -¥cializ ing the ele ments of ine air. GUAY CLUTCH DISC & PLATE For Dodge Bros. Cars Models for other cars will be announced shortly. Ex traordinary flexibility and durability are gained by pass- ing every thread of asbestos over and under the steel fingers at a given length of % inch. Thus all strings are under the same measured spring tension. Steel and asbestos only materials used. No wires or a to cause uneven wear. Price of complete set, $12. dis- counts to trade. Write for complete dotaiie JOHN C. HOOF & COMPANY Mfg. Division 159 W. Illinois St., Chicago WRITE US ABOUT HAYES WIRE WHEEL CO- JACKSON : MICHIGAN IMMEDIATE EXTRA PROFIT PLAN

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VOT l G I: WEIDENHOFF PRODUCTS Electrical Testing Equipment Universal Test Benches, Growlers, Magnetizers, ete. Write today for Bulletin M-18. Roosevelt Rd., Chicago, Hl., U.S 4358 W. Let your customers hear the Sparton speak! Special display beard given free with initial order for six. Write for complete particulars. The Sparks-Withington Co., Jackson, Michigan THE VALVE Ten Days’ GRINDER Free Trial EVERY SHOP NEEDS General Tool & Equipment Co. Distributors 70 W. Monroe St. Chicago, Ill. WARNER GEAR COMPANY MUNCIE,INDIANA Ys CLUTCHES, TRANSMISSIONS, CONTROLS, DIFFERENTIALS THE GRAND PRIX CAR DUESENBERG Original Straight Eight Duesenberg Automobile & Motors Co., Inc., Indianapolis Automobile and Radio batteries charged for a nickel. Ten million car owners and five million radio fans are prospects for THE HDMCHARGER BIG PROFITS. WRITE NOW. The Automatic Electrical Devices Co. 122 West 3rd St. Cincinnati, Ohio U. S. ASBESTOS Also Durabestos & Motobestos BRAKE LINING Unequalled in its Performance Write us United States Asbestos Co. Manheim, Pa. JACOBS CHUCKS ARE . STANDARD EQUIPMENT ON THE BEST PORTA- BLE DRILLS. Write for circular, “A Jacobs Chuck for Every Purpose.” The Jacobs Manufacturing Co. Hartford Conn. CARTER OIL GAUGES For Ford, Chevrolet and Dodge—Only $3.75 Buick, Oakland and Chandler—$5,.00 ACCURATE—EASY TO INSTALL—GUARANTEED Screw gauge to dash or instrument board; connect copper tube with elbow in place of lower petcock > oil passes thru tube or gauge No moving parts, floats or plungers Easy to sell; easy to install Big money-makers Order from your jobber or write for discounts Carter Motor Accessories, Inc., 388 Pearl St.. Buffalo, N. Y. einen bay Sports and rebuilt with new ———— bolts and nuts, lami- nated shims, new pin Information and prices on request. bushings. ALL-STATES REBABBITTING SERVICE } East 4th Street. Waterloo. lowa WATKINS MFG. COMPANY 203 W yornung Street, Syracuse, New York WATKINS MFG. COMPANY 203 North Waco Street, Wichita, Kansas INDIANA WATKINS MFG. CO. 2) West South Street, Indianapols. Indiana DAYTON AIR peers RS Automatic Control. Automat Rele Start against no load Style E-2: 2% cu. ft. per m‘nute 140 lb. pressure. Tank 16x36, 32 gallon. 25 ft. hose with air chuck. % H. P. Motor. The Lucas Pump & Tool Co. 430 Valley St. Dayton, O. TEST YOUR BATTERIES by the Chart Method. Something New. Send for free booklet, today. Electric Controlling Apparatus 281 Greenfield Ave.. Milwaukee, Wis. | GENERAL ASBESTOS & RUBBER COMPANY GARCO ASBESTOS PRODUCTS Branches New York Chicago Pittsburgh Main Office and Factories: Charteston, S. C. Less Oil -and Gas—-from o OIL WEL-EVER equipped units. Its oil control CONTROL feature is guaranteed to stop oil pumping, pre PISTON ye NGS vent spark plug fouling and reduce carbon for- mation. Write for interesting circular on oil pumping and details about this fast selling piston ring. THE WELEVER PISTON RING CO. 1713-15 Canton St. Toledo, Ohio Vee i mpire DISTRIBUTION PLAN enables dealers to make extra profits on these well known super-standard casings Tires and Tubes The genuine, original Bosch Ignition—the world’s Prive mat lara standard since 1887. Send for latest catalogs— “Bosch Facta’’ and “Bosch Victories’’. “Wear Longest” Kmpire fire & Rubber (orp ROBERT BOSCH MAGNETO CO., INC, TRENTON NEW JERSEY OTTO HEINS, Pres., 123 W. 64th St., New York

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MOTOR March 8, Be the local Logan stall Logan Ring Man — Let us show Gears. you how easy and how xauman Metal Products Co. profitable it is to in- Bellefontaine, Ohio FLY LOGAN win RING GEARS easy installation. Welco Products Are Quick Sellers All-Size Step Plate fits all running boards by simply moving toe plat: forward. Welco Ford Accelerator works independently of hand throttle; ver Welco Blanket Holder keeps blanket securely on radiat against strongest wind. Write for trade proposition. WELKER MANUFACTURING CO., Middletown, Conn. LCO Products = oe il lj {l GET ACQUAINTED WITH GASKO CEMENT It’s Better Than Shellac for Motor Gaskets Send 25c in stamps for Trial Tube—Today. VAN SICKLE MFG. CO., Lincoln, Nebr. Branches: Detroit, THE RAYBESTOS COMPANY Factories Bridgeport, Conn. Peterborough, Ont., Canada. 2631 Woodward Ave.; Chicago, 1603 South Michigan Av San Francisco, 835 Post St.; Washington, D. C., 404-5 Edmonds Building } nt-Sko PISTONS WEIGH LIGHTEST - FIT TIGHTEST Regrinders, Repair Men, Dealers Write for literature. price list and liberal proposition Prompt service and delivery on all standard and special oversizes up to .065. Over 600 models. THE KANT-SKORE PISTON CO., Cincinnati, Ohio, and Kansas City Corrects end-play the motor from the car. WHY PULL THE MOTOR? The C. A. ADJUSTABLE CENTER BEARING CAP in FORD crankshaft and sets magneto to give full efficiency, Installed in a few mir utes and GUARANTEED TO WEAR FOR ONE without YEAR. Retail price, $3.75. If your jobber or dealer cannot supply you, write us. Address Dept. M. ADJUSTABLE BEARING COMPANY BRAZIL, IND. removir ALVORD QUALITY TOOLS Taps, Dies, Cutters, Drills, Reamers Send for Catalog ALVORD REAMER & TOOL COMPANY Millersburg, Pa, 51-6/10 MILES ON A GALLON OF GAS it is the official world’s record-breaking test with Ford Touring car. The new 1922 Stromberg Carburetor and Hot Spot did it— made this marvelous mileage possible. Tens of thousands of Ford owners are now obtaining more miles on a gallon—quicker getaway—easier starting—increased power and speed—all because of having their cars so equipped. Live dealers are requested to write for facts pertaining to territory. Stromberg Motor Devices Co. 64 E. Twenty-Fifth St. Dept. 27 Chicago, Ill. K-D Parallel Jaw Valve Spring Lifters Does Your Jobber Carry K-D Specialties? K-D No. 100 Cut-Out Pedal JEUURRDERURUEREEROGEEUUEEE Dealers Write NOW Sending Jobber’s Name K-D MANUFACTURING CO., Lancaster, Penna. Monogram Light Distributors Standard Equipment on 30 of America’s Foremost Cars Write for Prices. MONOGRAM LENS CORP., 1834 Broadway, New York COLEMAN Quick-Fill Tire Pump “More Air with less Strokes” Write for Prices The Coleman Lamp Co., Wichita, Kans. | | THE AUTOQUIP MF6. CO., Inc., JUBBERS Do not overlook these live selling and profit- able items. The metal is brass, heavy nickel and will not rust. Four styles—one for A No, 503 with the Hump Base. No. 504 with Ell Base. No. 505 Plain Lock-Type. No. 506 Swivel Lock-Type. Packed fifty to carton; five display cards of ten each. The company that took the rattle out of Anti-Rattlers 495 St. Paul St., Rochester, N. Y. See the Beveled Edge and Oil Groove of the Universal One-Piece Piston Ring Forced Lubrication Prevents Foul Plugs. The beveled top edge and central groove keeps oil from the com- bustion chamber—reduces carbon. Dealers—Write for the details UNIVERSAL MACHINE COMPANY Baltimore, Maryland 1412 S. Michigan Ave., Chicago, Ill. H. G. Paro, Tools to $3.25 to dealers, cheap price. RED GIANT RIM TOOL As we have reduced the price on Red Giant Rim you cannot afford to let this opportunity pass to get a real rim tool at a || Sold in every state in the Union, Canada, Mexico, Holland, Belgium, Denmark and the Hawaiian Islands. If your jobber cannot supply you, do not take something ‘‘just as good,’ but order direct RED GIANT TOOL CORP. Lynchburg, Va. ST “In Stock - SC : Not Overa Day Away” MILWAUKEE Ge" BEARINGS PERFECTION GEAR COMPANY 1475 CHICAGO Michigan Ave. DURABLE || DEPENDABLE)! Silent Timing WORLD'S STANDARD REPLACE-

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rch 8, 1925 VOTOR AGE 1 2¢ TIMER DEALERS Bingo Timers, coming to you at manufacturers cost on your initial order will FIRES EVERY TIME make you 100% profit on Write for proposition in detail ©0St. THE WM. DEDDENS MFG. CO., 35 East Front St., Cincinnati, O. A complete line of socket wrenches including all standard models and many special designs. Write for latest catalog and price list 7 AMERICAN GRINDER MFG. CO., MILWAUKEE, WISCONSIN Cc. N. & F. W. Jonas, Exciusive Sales Representatives, Transportation Bidg., Chicago ?~ “—. Auxiliary firing-chamber { gives it the explosive , a fi power of a howitzer. Y J Carburetor must be ad ‘4-2 justed LEANER imme diately. Overcomes oil, SPARK PLUG self-cleaning. Retails $1. Distributors wanted. With the Explosive Spark | | € ~ THE T. N. T. SPARK PLUG CO. Cleveland, Ohlo A & B PLATFORM SPRINGS FOR DODGE CARS Luxurious Riding Comforts Saves Tires and Springs. A Full Bumper Protection A & B SPRING MFG. CO. Oklahoma City, Okla. PATENT APPLIED FOR COLLAPSIBLE RIM m J Ln Gey d SOW, Wa. On and Off the Tire in Thirty Seconds NATIONAL COLLAPSIBLE RIM CORPORATION 250 West 57th Street New York City a TESTING EQUIPMENT Send FOR ita ELECTRICAL SERVICE STATIONS P. J. DURHAM CO. 244 W. 49th St. New York City = Catalog OO ——— Cut-Outs Match-Ash Holders Accelerators Excel in merit. You profit by knowing them. Ask us!!! a ee SPRINGFIELD, OHIO IL { She Borg AReck Clutch . T Over 1,500,000 in Use Write for instructions for adjusting Borg & Beck Clutches. The Borg & Beck Co., 920 S. Michigan Ave., Chicago | | | WRITE FOR OUR BOOKLET “The Testing and Repairing of Automobile Electrica] Equip- ment as a Profitable Business,’’ which explains the complete Elmco line and how to start and continue the ever increasing business of giving up-to-the-minute electrical service. The profit-making possibilities of this business are also gone into at length. The Electric Machine Company 337 W. Ohio St., Indianapolis, Ind. N. F. Andruss, 404 Goldengate Ave., San Francisco Like a Pocket in a Shirt Has many uses. Drain crankcases, test tubes, scrub parts, carry tools. keep parts, throw scrap in it. One piece of heavy gauge galvanized steel. Won’t tip over. List 4 price $2.50. West of Rockies HAN DI-PAN &« Sales Dept. Mfg. by Standard Motor Parts Co., Robertson Bros. Mfg. Co. 1420 S. Michigan Ave., 5401 S. Western Ave.. Chicago, I. Chicago, Illinois © Lycoming o yooming | Fours exclusively—highly developed LYCOMING MOTORS CORP., WILLIAMSPORT, PA. EE WICACO Twin Cut Piston Ring— With the Wandering % Oil Groove pronounced ] Xe WICK-A-CO WICACO a SCREW & MACHINE WORKS, INC., 4801 Stenton Ave., Phila., Pa. There is a Harvey Steel Disc Wheel in the various styles which we make for h si f . ieee ae Re &. Wheed Go. fen interesting prices. 25 E. Jewett Ave Buffalo, N. Y. POMEROY GASAFIERS AT COST in unoccupied territory MR. DEALER: We want YOU to profit the same as 1000 other dealers have in selling the POMEROY ‘izcrkic GASAFIER SUMMER VALUE ALSO.—Just ask on your letterhead for our ‘“‘Get Acquainted” offer—ONE UNIT AT COST FOR YOUR PERSONAL USE. References: Any Roches- ter, N. Y., jobber. Cars in your territory will appreciate the service value of PRIME WITH HEAT. POMEROY ELECTRIC CO., Inc., Mirs., 44 E. Main Street, Rochester, New York ALCL TH AME INiPCIES King Quality —highest in everything but price Automotive Division KING SEWING MACHINE Co. BUFFALO.N Y Kt an electric lrive wet grinde: for pistons. pins valves, bushings S475 Valvo, an electri drive bench grind r for valves, valve-seat reamers $175 See page ads this paper Van Norman Machine Tool Co. | \lass ingflei« Sr —_— me

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MOT

OR AGE March 8,

profite with

ried by your big

HO on monthly profits. trial on money-back guarantee. Bros.Com Box AR8, Troy, 0. Battery Charging. $300 Profit Batters ’charging No experience needed to make big HB 8-Hour Small cash payment brings outfit. Months to Pay steady easy terms more than Car- Long

wRiTe ODAY

en 7<¢ ne, IE BA ON AS °

MANUFACTURE AND SELL AUTO POLISH 1000% Profit! Easy seller; wonderful repeater. Cleanses and polishes at same time—no washing necessary—requires no hard rubbing—leaves no oily surface. Can be made easily during spare time. Splendid for furniture, also. Costs only 40 cents gallon to make. Sells $4 gallon. Write for wonderful formula and complete instructions. Prepaid only $1. M. WAPLE, 633 Penna. Ave.., Washington, D. C.

OV2UI916 Seals both the cylinder our PA SEALS wall and the piston groove —the double sealing fea ture that ring famous. Write for dealer SBALS THE WALL THE Groove, ‘t's a mighty good ons. DOUBLE SEAL RING COMPANY has made this Droposition-

Stops—once and for all—the leaky water pump. A semi-metallic composition you mold with your fingers to fit a stuffing box of any size. It becomes a Replacement smooth, metal bearing Adjustable and practically frictionless Parts At your Jobber. Today. Get it and try it. Manufacturers

The Conneaut Packing Company Conneaut, Ohio

General Sales Office: 2335 S, Michigan Avenue, CHICAGO 66 ” . ome CONNEAUT AXLE SHAFTS—SPRINGS Plastic Metallic Packing an A voto age Patented models of cars—large stock. June 18, 1918 BUTLER AUTOMOTIVE STEEL COMPANY 101 D Street Easton, Pa.

It's all os tt ed Ford is € wi ush Adjustable Emergency Brake Shoes Rush & Co., Mfrs., 112 N. Daly St., Los Angeles, oo |

w. Ss. S. MoCieitend Co., Eastern Distributor, 1926 Broadway, N. Y. Cit Rush Timers—Rush Transmission Band Oiler & Cases

Air Compressors; tems; Systems, Heavy Metal Stora Furnaces and Gasoline and Oil Storage Sys- orges; Systems; Water Softening Systems e Tanks; Oil eras ‘Oil Filtration WAYNE TANK & PUMP COMPANY, 706 Canal Street,

Fort Wayne, Ind.

TRADE MARK Reg. U. S Pat. Off OILING SYSTEM FOR FORDS JOBBERS are offered an opportunity to cash in on a strong advertising and sales campaign on a neces sity Ford owners are glad to buy Ask for particulars ROLAND & KOCH 41t So. Main St. Los Angeles, Calif. 2715 N. Broad St., Philadelphia, Pa.

LOsIER PISTONS FOR ALMOST ANY CAR TRUCK OR TRACTOR Foster- Johnnen Reamer Co., 1060 Beardsley Ave., Elkhart, Ind.

|

OF THE MOTOR INDUST CARS.

Parts and Repairs Parts and Repairs TITITITTIIIIIITITITITIITITITIT TT iliiii iii iiiiiiiiiliiiiiiiiiii ii PILL Save 50 — 90% Late model Duntley Timers for AUTO xXw Models PARTS: ON RRS BO SRR ee ae .75 NEW AND USED GEARS, AXLES, BEARINGS, Lee Motor Meter Lock, dozen........ 7.50 SPRINGS, MAGNETOS, GENERATORS, ETC. JOB- eg 4 BERS IN BANKRUPT AUTO SUPPLIES. Lee Oil Gauge for Ford................... 25 BRIGHTMAN AUTO EXCHANGE 321 Windsor Ave. HARTFORD, CONN. CCCCEEREREEREEEOCERTEUEEORORECEROROORORO RDO REEUERERRSOOEUGCOCEORGRDEROOREOHORRREEEES E. A. BOWMAN, INC. 41 Harper Avenue Detroit, Mich. PITTI PATO GOTURORCAR TECH eeeeRHeeEeceeeeeee PUI

THE CLEARING HOUSE RY

FOR PARTS, ACCESSORIES, TIRES, MACHINERY REBUILDING, REPAIRING, WELDING AND USED ALSO HELP AND SITUATIONS WANTED AND MISCELLANEOUS CLASSIFIED ADVERTISING

Parts and Repairs New for PARTS & Used Cars Save 25 to 75% Okla., U.

MILI AUTO SALVAGE & PARTS CO. Oklahoma City, CEUREREREEEOEEEERERUHEREEEROEECORER COREE OEEOOROREROECEEREOUORSROEROROHROEROEROREOEES S. A.

Nearly 3,000,000 Auto Parts. Why buy new parts, when we can SAVE YOU 50% to 75% off list? Parts for all models, Maxwell, Overland, Stude- baker, from 1910 to 1920, and others. EUREKA AUTO PARTS & TIRE COMPANY 334 N. Capitol Ave. and 503 N. Illinois St. Indianapolis Indiana

MOTOR AGE

REACHING YOUR MARKET If you have stocks of parts, accessories, or supplies for immediate disposal, the logical : place to get in touch with your buyers is this Classified Advertising Section. Classified Advertising Department Chicago, Illinois

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Ajien, Anderson, GEARS & SHAFTS : 1714 S. Michigan Ave., : Engines; : Wheels; Rims; Tires; Radiators; Gears; Axle > Shafts; Bearings; Magnetos; Starters; Gen- : erators; Coils; Batteries; etc., etc. : Ours is the largest stock of its kind in the world : You will save time TTT TITTIIITTI Parts and Xefats PTT GENUINE NEW DAMS FOR Auburn, Climer, Harroun, : . Elcar, Norwalk, Monitor, Pan, Piedmont, omy-Vogue, Seneca and Sun. HARRY P. ANDERSON CO. 5950 2nd Bivd., Detroit Exclusive Authorized Service of the Adams Axle Co. Send for Parts Book Tr seeee PITTI TT es seeeet PITTI New for TRANSMISSION AND AXLE SILENT TIMING GEARS FLY-WHEEL STARTER GEARS : All Shipments Made Same Day GUARANTEED GEAR SERVICE COMPANY 208 Wells St. Chicago, Ill. Milwaukee, Wis. STTTTTTTITITITITITTT TLL LLL CEUEEUROEOROERECEEEECEEOEOOOCEROECUEREEOOGEOTODRR ERROR ROROR OOO TRT OR ORERERES “WE'VE GOT EVERYTHING the line of New and Used Auto Parts, Accessories and Supplies, for all makes and lels of cars. ‘Transmissions; Clutches; Axles; TIT and money by getting in = ? touch with us first whenever you are in need of: = 'WARSHAWSKY & COMPANY | : World’s Largest Car Wreckers and Replacement Parts : 1915-31 So. State St., : No Branches Ph. Calumet 7315 No Branches TIUIIITI PARTS _FOR NEARLY ANY MAKE OF CAR 1 WOLF AUTO PARTS & TIRE CO. a, ) N. Tilinois St. aT thing in this line. House Chicago, Ill. TO TITTIES NEW AND USED for all makes of cars QUICK SERVICE AND RIGHT PRICES WRITE—WIRE—OR COME TO FRANKLIN SALES COMPANY 200-202-204 North First Street, East CEDAR RAPIDS, IOWA CAUOOEEUPOUEETCUEEOEOERREERCOREEEEDEORRGOORREEROROR CCRT OROR DORE ROOSRORSEROER ES PARTS TTT

At 25 to 75% Off List Price Satisfaction guaranteed or money refunded “A Million Parts”

Indianapolis, Ind.

NEW PARTS FOR ALL CARS \xle Shafts, Bearings, Gears, Universal Joints, ting Motors. Lighting Generators, Coils, Magnetos, eels, Rims, Springs, etc. Dealers Write for Special Bulletin PURITAN MACHINE CO. DETROIT, MICH. MTTTTTITITITITIT LT LLL

ST MIT MOTOR AGI ij; Pp

a a opie Twes Help Wanted Rebuilding and Repairing Situation Wanted CUVERERRPEREOUURDERRERORODOOODOGEEED ROR SEDOO ONE OROEREHHEE TENE = ANY PART for ANY CAR NEW Send for Catalogue Cincinnati Auto Parts & Wrecking Co. 712-714 Walnut St. ’ MIU SIMMS NEW 8 CYL. MAGNETOS FOR AEROPLANES, RIGHTS AND LEFTS Can be used on Any 4 or 8 cyl. Motor or CINCINNATI, OHLO ENTIRE GOVW’T SURPLUS USED Sesce om wide} RECENTLY PURCHASED BY US ssthiaatianatt al Coneteaaeaeietnaned aaa Guaranteed New and in Original Packages PRICES F.0.B. NEW HAVEN TIT oncncccccccocessscccagocsssoscoososessooosconssceqonascsnseens Single $16.50 each Two Dozen $12.00 each WICHITA AUTO WRECKING CO. : : 3% —— > a ES - “The Old Reliable” Dozen 13.50 ** Four Dozen 9.00 * CGiee you quid cervien; quality. peste ent: hetiate : Terms 25 Per Cent With Order. Balance C. 0. D. satisfaction,.—and our prices are a little lower les Inspection privilege before acceptance. are al i reliable house and all that implies. Our = Do Not Hesitate—Send Your Orders Now! stock of parts is one of the largest in the country : from a 1907 one cyl. Reo to a 1921 Overland Four : atone — oon NEW HAVEN TRADING & MFG. CO. 144 Winchester Ave. New Haven, Conn WEREUECUDEOCEDEOEDEOEUSOROOESESUCESEOOOSOCTSOSCSURTOPORORORCRDSRGESESSSSOROROROROEEEET Wichita GIVE US YOUR NEXT ORDER Kansas s anbinasiienanenenenentiiiecseneianneensetetiedeatnebeiennaeiinmnenamineatil TITTLE Teesuceeeeeanaeanagee MPTTTITITITITITITITTTTTT LLL ie atteeee a cgeamemune ~<a tec staan ceaane apeaner nyt ieeateaacaaamiamcmamaaaiaatne ouee RTOTEPEUEEOEREREOEODOOROREERESERESEREODUEOREROEEOTS OS US SSeS EOENORODORERENODOR OVER OE OED = Attorney-at-Law and Solicitor of Patents : C. L. PARKER : ormerly Member Examining Corps., : States Patent Office American and foreign Patents secured. DEALERS AND SALESMEN : Get our rock bottom prices and our exclusive territorial rights on TIRES AND TUBES THE ARMSTRONG TIRE CO. 1300 Ss, Wabash Avenue, Chicago, Ill. CEO EREOOROROREROOERRURDOEOOSEOHOEDEOOUEOREEORREEESEOEOGERGRHR GREER ERE HERRROEERBERS

United Searches made to determine patentability and validity Patent suits conducted Pamphlet of instruction sent upon request. McGill Building, WASHINGTON, D. C. PIPPI iii iii iii iii iii iii ii iii ity WITTE LUPEEEEEOROUDOECEESHREENEEOUDOOEDOEEOOEEOOUETOOOOODESEREETOCOORO DOORS EER TRNOREDR ORES ALUMINITE PISTONS and Connecting rods for all make cars FORD SPEED SPECIAL TIES Special ALUMINITE racing pistons for Ford motor (12 oz.) HIGH SPEED CAMSHAFTS POWER-PLUS cylinder head for Ford cars IRON REPLACEMENT PISTONS Green Engineering Co. DAYTON, OHIO MTTITII TT CEPECOECEOOEEOEAEEOCEOUREDOGOEEUREACEUREOOROUSEOCEOOROUOOROEDSEEREERROENEENORRGREEES TENTS HIGHEST REFER PROMPTNESS ASSURED BEST RESULTS. : Send drawing or model for examination and report as to patentability WATSON E. COLEMAN, Patent wo 624 F Street N. W., Washington, D. Riihihdiedcten techeatincnnaiette eee eased teat BOOKLET FREE TITEL oetteraneneeee’ CLOCCCOGUSERORDGReeReReeeeeeeaaetets seeeeeeeecceuegr SPEECEEEEOLOOUE EEUU ET EEE EEUU ENE HUEEUEUEU NEN EEEEO NNER TE ENEUNEEEEE NEEDS :Patents Procured and Trade- Marks Registered Advice and Terms Upon Reque sai tennee ee ROBB & HILL Cleveland, Ohio” ag = mga A sa COUCURCUCUCORCURROSOROROREDERSRSSESSURCORERREOECEOOROROOREHREROHSOROROCEOERRORORECEES

PIPPPPPT STITT

YOUR SHOP’S GROWING LARGER Soon, maybe right now, you could turn a nice profit if you had grinding equipment. Here’s your chance, at = bargain rates. Will sell Fox lathe attachment, less than year old; ground only 80 blocks. In A-1 shape. Did so : well we had to install speedier equipment to keep up with business it brought Could do same for you, Complete with assorted grinding wheels only $350.00. Snap this up now. First check buys. J. E. Hollarbush Machine Co., 3rd St. & Lawn Ridge Ave., Huron, S. D PYTITITITITITT sneeeee <PONUUUEenenneeneeUenneneseusesonennecuneceneuscnseususausnesneuseensesseesneserereny Are You Interested Regrinding Cylinders?

WANTED Salesmen in all parts of the country, calling hardware, garages, sories stores, on the service stations and motor acces to carry as a side line a high class radiator liquid. which is as good as any on the market and a good seller om account of its discount to the trade Liberal commissions to the right men. State experience and territory covered. Address, the TURNER CHEMICAL PRODUCTS, MALDEN, MASS

The Heald Machine Company build a machine expressly for this work. Simple, self-contained, large capacity, and sold at a moderate price

PCCURCRECEROSOTOROECCRRORECRETOGOSEOSEROCREORSOSEREDRCOC ORES OST RDESOEOOEDEGOET TRGB. $100.00 to $200.00 A WEEK To Live Wire Agents and Salesmen. Only men of this calibre need apply. The biggest selling necessity for Fords on the market today Terri- tories closing out fast THE H. J. BORGMANN CO, Main Offices, Stamford, Conn. sencsnvcncssevcuvcenegvecnssssssosssognscossecsonscsuocuds small machine : shops and welding : Regrinding is ideal for shops, auto repair concerns SeeCeeReeCeeeeeeeeeeneneet Let us send you a survey of what ct 3 rg are doing in this business. Th ITIL COCERUCEOEROEEEEREOERODORESOEOREREOREOROORECEOEEOCEUSREROTEERORCROSROCORRORR ERE R EEE

Situation Wanted SERVICE MANAGER desires position with responsible firm Can manage Machine and Welding Shop Expert automo bile man. 26 years’ experience. Employed at present. Can The Heald Machine Company 61 New Bond St. =: Worcester, Mass. TTTTI TT

EXPERT CYLINDER AND CRANKSHAFT RE-GRINDING furnish A-1 references. Address Box E-6049, Care MOTOR PATTI AGE, 5 S. Wabash Ave., Chicago, Ill. Sr" LAMMERT & MANN CO. asa. wooo w West 4918 ESTABLISHED 1894 CHICAGO

SPECIAL LIGHT WEIGHT CAST IRON PISTONS PISTONS—RINGS—WRIST PINS SCORED CYLINDERS REPAIRED

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NOTOR AGE March 8, |

(iL ——— 4 ndex to the],

The Advertisers’ Index is published as a convenienc« and not as a part of the advertising contract. Ever) care will be taken to index correctly. No allow- k-D ance will be made for errors or failure to insert Kant- Kaaff: Kawn A. & B. Spring Mfg. Co 129 Dall Motor Parts Co 116 Keyst Adjustable Bearing Co 128 Deddens, Wm., Mfg. Co 129 King Advance Auto Acc. Corp 1 Detro Sales Service Co 125 Kissel Advance Pack. Supply Co 119 Diamond Rubber Co., Ine 6 Kokor Ahlberg Bearing Co 123 Dill Mfg. Co 61 Air Reduction Sales Co 126 Double Seal Ring Co 130 Air-Tight Steel Tank Co 123 Duesenberg Auto & Motors (o 12% s, 00 Akron Rubber Mold & Mach. Durham, P. J., Co 12 Landi e eke ee —_ laVie 8:00 Albertson & Co..... 87 Lexin, Allen-Bradley Co 127 Karl Motors, Inc 126 Loma: Allis-Chalmers Mfg. Co ..123 Eastern Mach. Screw Corp — 125 Long, , Alvord Reamer & Tool Co 128 ~=©Electric Machine Co., The 129 Louis’ American Autoparts Co 121 Elite Mfg. Co 91 Lneas American Grinder Mfg. Co....129 Empire Tire & Rubber Co 127 Lyeon American Hammered Piston LOCKS THE INTAKE Ring C0. os When the Sure-Lock shutter is closed, no mixture can pe edb - Br: , o~ Weasers Tay. Ca <s enter the combustion chamber and the car cannot run. ee — - ~ Pagers ity. Co we Manle The thief is balked. No two keys alike. No master keys. Atlas Ball Co a 106 Folberth Auto Spec. Co ea Marti Also has automotive valve gas saver. Made in three Auto Hone Co........ -- 126 Foster-Johnson Keamer Co 130 Meacl sizes Ford—1 inch 1% inch. Write today. Fine dis- Auto Spring Control Co --.124 Franklin Mach. Tool Co 125 Mechs count. Retails for $8.00. Big field and profits. Automatic Elec, Devices Co...127 Frenchtown Porcelain Co 118 Micro THE SURE-LOCK MFG. CO. Autoquip Mfg. Co 128 Milws 107 St. John St, New Haven, Conn. a Mono, Gabriel Mfg. Co., The 9 tae Bantam Ball Bearing Co 124 Gammons-Holman Co., The 123 Motor Bassick Mfg. Co ae General Asbestos & Rubber (o 12) Beacon Visible Pump Co 124 General Automotive Corp 99 Bearings Co. of America 122 General Tire & Rubber Co 86 ad fi rst Bennett Injector Co 107 General Tool & Equip. Co. 12% 7 : Benzer Corp 119 Gill Mfg. Co BkCov Natic in the Berill & Company 124 Gilmer, L. H., Co 64 New Black & Decker Mfg. Co. 2dCov. Goodrich, B. F., Rubber Co 3 . field’’ Borg & Beck Co 129 ©=6Green Mfg. Co 110 + Bosch Magneto Corp., Ameri- ; con Saale 78 & 79 Nord Bosch, Robert, Magneto Co...127 H. C. S. Motor Car Co..58 & 59 Norm Bowser, 8. F., & Co., Inc 94 Halladay, L, P., Co ry Norw Boyd Corp., The 118 Harris, A. W., Oil Co 121 Bradley Motor Prod. Co 116 Harvey Rim & Wheel Co 129 Brown-Lipe-Chapin Co 126 Hayes Wire Wheel Co 126 Olds Brown-Lipe Gear Co 126 Hazle Specialty Co...) «m 123 Brunner Mfg. Co 7 Heald Machine Co 134 Buick Motor Co 111 Hobart Bros, Co... 130 Burnley Battery & Mfg. Co 126 Hoof, John C.,, & Co 126 Pack Burton-Rogers Co 92 Huetter Mach. & Tool Co 126 ~~ Butler Automotive Steel Co..130 Hyatt Roller Bearing Co 76 Perf Phill Canedy-Otto Mfg. Co so. indians Piston Ring Co ‘oe j Carter Motor Accessories, Inc.127 "diana Rubber & Insulated = SORTS Chase Mfg. Co 123 Were. Oo. = GRINDER Chevrelet Motor Co _ g9 ‘Indiana Watkins Mfg. Co. 127 Chicago Solder Co 108 Indianapolis Pump & Tube Co 118 Cincinnati Spee. Mfg, Co...122 Tmland eee Ce, Ene... 12 _ . . ’ 1 we as International Harvester Co 12 wii is ready, anywhere there is an Oh er re Wee. Cee, International Stamping Co... 11! [MRayi electric socket, to do grinding, buffing, ae nm oars ; _~ Red polishing—but that is not all. There are pt pe ee a y Reid at least six attachments that enable this Cyaan Aap. Se 128 Jacobs Mfg. Co as Reo tool to do a wide variety of work. Se ee — Jenkins Vulean Spring Co 1% Rich The motor is ‘‘universal,’’ working on pa cag — —— 95 Jennings Corp _ Robe ° rs ™ Conneaut Packing Co., The 130 69 either direct or alternating current. : og 60 ity Sack Co., Inc...... Rola Correct Measure Co., Inc ..124 Johnson Automobile Lock Co Rowe Write for complete details of the many uses Courier Motors Co..... . ee TER Lit g 6D : - to which this Grinder is adapted. Crane Puller Co....... — Johnson Gas Appliance Co 122 ny Curtis Pneumatic Mach Co......113 Johnson Shock Absorber Co 124 JAS. CLARK, Jr. ELECTRIC Co. Cyclo Manifold Co 120 Jordan Motor Car Co............ FtCov. INCORPORATED Factory and Gen’! Offices Louisville, Ky.

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Advertisements at k-D Mfg. Co 128 Ruby Mfg. Co 129 Kant-Skore Piston Co .... 128 Ruggles Motor Truck Co 57 Kauffman Metal Prod. Co 128 Rush, W. 8., & Co 130 kawneer Co., The 115 keystone Reamer & Tool Co....12£ King Sewing Machine Co 129 Sav-Oil Ring Mfg. Co 88 ne Macey oye ~---25 Shafer Roller Bearing Corp...125 Kchomo Rubber Co is4 Shakeproof Screw & Nut Co....110 Shaler, C, A., Co 96 Simplicity Engine & Mfg. Co....125 Smiths Inventions, Inc 118 landis Tool Co 126 = Sparks-Withington Co 127 laVietes Mfg. Co 120 Steidle Mfg. Co., The 120 Lexington Motor Car Co... 3rdCov. Stemco Engineering Co 109 lomar Mfg, Co 119 Stephens Motor Car Co 134 , long, E. C 122 Stevens & Co...... 124 louisville Elee. Mfg. Co 122 Stevens, Milo B., & Co 124 : Iacas Pump & Tool Co 127 Storm Mfg. Co 120 Lycoming Motors Corp 129 Stromberg Motor Devices Co....128 Superior Motor Power Co 122 | Sure-Lock Mfg. Co 132 | Manley Mfg. Co 14 } Martin, T. A., Equip. Co 117 ) Meachem Gear Corp 117. 7: N- T. Spark Plug Co., The..129 J Mechanical Mfg. Co. 1 Thal & Bitter Machine Co., The 73 ; Micro Machine Co 121 Thermoid Rubber Co.....101 & 102 Milwaukee Die Casting Co 128 Thomas, W. H., Mfg. Co 125 ; Monogram Lens Corp 128 Timken Roller Bearing Co......103 BB Morse, Chas. R., Mfg. Co agg SO Ente Som - : Motor Products Co., The 125 Toledo Steel Prod, Co A12 ‘ Trindl Co., The 126 4 Troy Trailer & Wagon Co 60 6 Turner Mach. & Mfg. Co 122 : Nash Motors Co > , National Collapsible Rim Corp..129 ' New Departure Mfg. Co 56 United States Air Compressor : New Era Spring & Spec. Co... 77 Co. 115 No-Leak-O Piston Ring Co 125 U. S. Asbestos Co. 127 Nordyke & Marmon Co 7 U.S. Auto Supply Co. 126 9 Norma Co. of America 133 Universal Industrial Corp 126 i Norwalk Auto Parts Co., The_.126 Universal Mach. Co 128 l q “ Oids Motor Works 1 Van Norman Mach. Tool Co..129 rf Van Sickle Mfg. Co 128 . Velie Motors Corp 25 6 6 Packard Elee, Co 125 6 Peck Spring Co., The 133 Perfection Gear Co 128 Waple, M. 130 Phillips, F. C., Co 121 Warner Gear Co 127 9 Polygon Products Co 63 Waukesha Motor Co 122 Pomeroy Elec. Co...... 129 Wayne Tank & Pump Co 130 - ' Weaver Mfg, Co 85 " Webber, P. H., Co 126 4 Wedge Rite 125 4 8 & V. Meter Ce _ Weidenhoff, Joseph 127 5 Redintor Hag. Co pe Welever Piston Ring Co 127 4 Raybesten Co. ‘90 Welker Mfg. Co., Inc., The 128 Red Giant Teol Ce san Weston Electrical Instrument P Reid Air Spring Co. The.....117 snd age , . Reo Meter Oar Ce . Wieneco Screw Machine w orks 129 26 Bich Stecll Srediuete Ce oP Williams Bros. Aircraft Corp.124 1 Debortaies’ Siena nfe om pi Willys-Overland, Ince 74 & 75 9 hint 129 Wright Mfg. Co 130 id & Koch.. 130 23 Rose Frank, Mfg. Co 105 9 Rossendale - Reddaway Belting 4 & Hose Co 70 & 71 Zenith Carbureter Co 12! h 8, 1423 MOTOR AGE CISIUN BALL BEARINGS Internationally recognized as the standard bearings for ignition apparatus and lighting generators THE NYRMA CVMPANY VF AMERICA Anable Avenue Long Island City New York BALL, ROLLER AND THRUST BEARINGS Springs For All Purposes Peck’s Assortment of coil make—no waiting — just reach springs contains about every- into the box and pick out what thing needed in the busy you want. Garage, Service Station and Re- Peck’s Assortment of Coil pair Shop in the shape of Springs comes to you in a well springs. built wooden box, partitioned It is also a ready seller over off into convenient spaces. the Accessory counter. The Handy, efficient, good. Order car owner finds it to be just your box today. what he wants and needs. Jobbers—write us for prices and Always ready—no stopping to discounts. THE PECK SPRING CO. PLAINVILLE CONN. SS

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MOTOR

AGE March

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STEPHENS SEDAN, Substantial and roomy comfort, bal- anced weight and unfaltering power make the Stephens 5-passenger Sedan a remarkable car of all work, for all roads and all seasons at $1895. Finished in star-light blue. Uphol- stery all-wool broadcloth in two tones of beaver brown. Fittingsin mattsilver. Walnut dash and window moldings. Crank type lifts on door windows. Supreme among power plants, its Stephens-built motor, with intake mant- fold inside the cylinder head, is both brilliant and economical in perform-

FIVE PASSENGERS, $1895

Dignity, luxury and thrifty power in a new Stephens Sedan, $1895 ance. Delco ignition, Timken axles, Gemmer steering, Mather chrome vanadium springs, Fedders radiator, Stromberg carburetor, round out the sensational Stephens chassis. Equipment includes everything your customers want. Cowl ventilator, sun and rain visor, dome light, stop light, Perfection heater, robe rail, windshield wiper, silk curtains, rear-view mirror, Stewart speedometer, Kellogg power tire pump, transmission lock, Fisk cords. Seven great cars you can sell. Write for catalogue and contract terms today. STEPHENS MOTOR CAR COMPANY, Ine., Moline and Freeport, il. TOURING CAR, 5-PASS., $I 295 $1345 PORT “FOURSOME,” 4- ROADSTER, 2 3-PASS., »ASS.. $1985 TOURING SEDAN, 5-PASS., $1595 TOURING CAR, SEDAN, 5-PASS., $1895 7-PASS., $1685 SEDAN, 7-PASS., $2385 ALL PRICES F. O. B. FREEPORT, ILL. STEPHENS CMotor 84 Cars

Write Moline today for actual-color catalocue, spect.caitons and your share of the profits. TVVYELitte ee ee ae ee

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; Ta Tn it TOPAUOVOCUUONOOROOKOORQOKOOROOKOQNOONONNONNUT TOT EEE nn Hid ——- LULU UEC OPA T OCTET CCE EPC CE CECE EEC EEETECE EEEEE EOS etek cae eee tEe UOUNCUNUOUUOUUORUUUTUOACGHAOQROUTOSKOUKOONAONAONAOONQUIIOOQOQKIONTOCNTONIQOMON cl) | = i DEALERS INVESTIGATE! & =| li Waure mare six = ; = | = 5 | A wonderful line of motor cars, including ten body | { types, with an attractive price range. All models = | equipped with the Ansted Engine which is generally =! : recognized as a motor of superlative merit; =| | A factory organization, to back up the Dealer’s =| | efforts, with unique manufacturing facilities, capable = personnel, liberal policies, extensive plants, and un- = | usually close relationship with parts-makers; =| | A sound system of assistance for Dealers in the way =| j . of financial aid—the Minute Man Finance Plan. = ; This plan is the most liberal proposition ever offered = : by a manufacturer in good commercial practice. =| : | | — | - =} Be —j ; WSF =| | S | = i LEXINGTON MOTOR COMPANY & yi CONNERSVILLE [ Svbsidiary United States Automotive Corporaion }] INDIANA USA = i [ 2 MERE AS See ete a ne NNR SA iat ES EIN RE

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The everlasting job of piston rings is to hold tension and resist wear —to keep compression in, and oil out. These vital qualities, which made the huge demand for Gill Interlocking-Joint rings are shared also by Special Oil-Wiper and Servus Step-Cut rings. Individual casting from special grey iron gives all three rings their permanent toughness and elasticity. Lathe turning provides a quick and perfect seat. Large stocks at leading jobbers. Larger reserves at 36 factory branches. 11,000 sizes and oversizes. A complete line backed by a complete service. GILL MANUFACTURING COMPANY 8300 South Chicago Avenue, Chicago Canadian Factory— 415 King St. W. (Brown Engineering Co.), Toronto Sole Canadian Distributor — Canadian General Electri¢,Conipany, Limited Uxport— American Steel Export Co., Woolworth Building, New York City