Podcasts · The GaryVee Audio Experience
Why Social Media is NOT Optional for Small Businesses in 2026
· 34 min
Episode Why Social Media is NOT Optional for Small Businesses in 2026
In this episode of the GaryVee Audio Experience, I talk about the biggest opportunity you have in 2026: becoming a content media company. I encourage you to do your 20 hours of homework on how to get started with AI and new social platforms like TikTok Shop and YouTube Shorts. I also discuss how to be more efficient by cutting down meeting times and why there’s no such thing as "no time" for marketing.
You’ll learn about:
• How to adopt a media-first mindset for any industry • The 24-posts-a-day strategy for ultimate reach • How to use "Green Screen" commenting to provide daily value • Using AI (ChatGPT, Claude, Gemini) to fuel your content research • The transition from traditional SEO to AI-driven search results (AEO/GEO)
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