Podcasts · Your Podcast Launch Plan - The Strategy-First Guide to Starting a Podcast That Supports Your Business
Your Podcast Launch Strategy Starts Before Launch Day
· 18 min · Episode 7
Episode Your Podcast Launch Strategy Starts Before Launch Day
EPISODE 07
You've spent time planning your podcast, choosing your topics, and preparing your episodes. But have you thought about how people are actually going to hear about your show?
Your podcast launch strategy shouldn't begin the day your first episodes go live.
In this episode of Your Podcast Launch Plan, we're talking about how to build anticipation before launch day, get the right people excited about your podcast, and create a launch plan that gives your show an audience to welcome from day one.
A successful podcast launch takes more than publishing your first episodes and hoping people find them. The conversations and connections you create before launch day can make a difference in how your podcast gets started.
In this episode, we'll talk about:
• Why your podcast launch strategy needs to start before launch day • How to build anticipation and give people a reason to listen • Why your existing relationships can be an important part of your launch • How to create your own 100 Person Pod Party • Why you shouldn't rely on guests to promote your podcast for you
Your Next Move
Start creating your own 100 Person Pod Party.
Think about the people in your existing network who might be interested in your podcast or willing to help you spread the word.
Start a list of people you could personally invite to listen when your podcast launches.
You don't need to contact everyone today. For now, focus on identifying the people you want to include and how you'll invite them to be part of your launch.
Build Your Podcast Launch Plan
Every episode in Your Podcast Launch Plan ends with a practical next step.
Download the free companion workbook to work through each exercise and start turning your podcast idea into a launch plan built around your business.
https://lizchapmanco.com/workbook-sign-up
Connect with Liz
Website: https://lizchapmanco.com/
Workbook: https://lizchapmanco.com/workbook-sign-up
Instagram: https://www.instagram.com/liz_chapman_podcastmanager
YouTube: https://www.youtube.com/@LizChapmanco
Links in the notes 4
Transcript
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