Podcasts · Office Talk UK, Marketing for Architecture
Mary Duggan
· 1 h 08 min
Episode Mary Duggan
Mary Duggan is a London-based architect known for her well-conceived and thoughtfully-detailed architecture for forward-thinking clients in the cultural and housing sectors.
In this episode, Mary and Dave discussed:
• How keeping the practice small allows her to focus on the work she wants to do, allows her to avoid some of the challenges and compromises required to sustain a larger practice. • Why she believes architects don’t have to be involved at every stage of the design and construction process, and how her front-end focused business model is rethinking the way architecture is delivered. • The impact other creatives such as ceramicists and composers have had on her practice, and why she believes architects should look outside architecture for inspiration. • How making inexpensive models in the concept stage, sometimes out of cardboard, ceramics or dried flowers, allows her to communicate ideas quickly without large financial and time investments. • Why she prefers her website and Instagram to focus on conceptual models and the ideas they represent, rather than photographs of built projects.
If you'd like to learn more about her studio, you can visit marydugganarchitects.com or follow her on Instagram at @marydugganarc.
Office Talk is hosted by Dave Sharp of Office D.SHARP, a strategic marketing and brand definition practice for architecture. We work collaboratively with clients across the globe. To learn more about our process and book a consultation, simply visit officedavesharp.com.
Today's episode of Office Talk was edited and engineered by Anthony Richardson of Simple Dwelling Studio.
Links in the notes 3
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