Podcasts · Oil and Gas Sales and Marketing Podcast

Using AI to Drive Long-Form Sales | Ep 75

· 11 min

Episode Using AI to Drive Long-Form Sales | Ep 75

0:00 11:12

Episode Description: In this episode of Oil and Gas Sales and Marketing Podcast by OGGN, host Matthew Bertram sits down with Ian Uarte of Timbergrove at the Sell Well Conference in Houston to unpack the craft of long-form selling in the oil and gas industry.

Ian shares how his team uses AI-powered production insights to help clients boost efficiency and reduce operational reactivity. He also breaks down the consultative sales process — from understanding stakeholder pain points to speaking the client’s language — and why trust, reliability, and reputation are the true currency of successful salespeople.

Episode Links:

Guest: https://www.linkedin.com/in/ianuriarte/

SellWell Conference: https://www.theghgn.com/sell-well-2025

Sponsor: https://www.ewrdigital.com/

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