Does Video-Game Marketing Really Work? [Mailbag]
· 1 h 16 min · Episode 306
Episode Does Video-Game Marketing Really Work? [Mailbag]
Jason, Maddy, and Kirk open up the mailbag for some questions about video-game marketing, female protagonists, what's going on at Studio ZA/UM, and much more.
One More Thing:
Kirk: Mixtape
Maddy: Knotwords
Jason: Planet Money
LINKS:
Kirk’s essay about Mixtape, and the YouTube video version
https://www.mothership.blog/irene-kohs-angel-arcade-is-about-the-fighting-game-community-emphasis-on-community/
Garbage Day’s most recent article on modern marketing firms, social astroturfing, Geese, and that whole mess
Marketing
The Roottrees Are Dead
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Links in the notes 12
- https://www.kirksnotes.com/p/panic-at-the-mixtape
- https://youtu.be/H-7uoiRWyxs?si=4FGNepftfLQYQucK
- https://www.mothership.blog/irene-kohs-angel-arcade-is-about-the-fighting-game-community-emphasis-on-community/
- https://www.garbageday.email/p/everything-s-probably-fake-now
- https://howtomarketagame.com/2025/04/28/how-an-itch-io-game-became-a-million-dollar-hit-the-roottrees-are-dead
- https://maximumfun.org/jointripleclick
- https://maxfunstore.com/search?q=triple+click&options%5Bprefix%5D=last
- https://maximumfun.org/triple-click-ethics-policy/
- https://www.instagram.com/tripleclickpod/
- https://www.youtube.com/@tripleclickpod
- https://www.tiktok.com/@tripleclickpod
- https://www.twitch.tv/tripleclickpod
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