Hanson, Stefanovic and the outrage algorithm
· 15 min
Episode Hanson, Stefanovic and the outrage algorithm
One Nation has had a seismic surge in support since the start of the year, so how is it managing to attract attention and potentially voters?
Part of it is One Nation and Pauline Hanson’s prolific use of social media.
At the same time, we’ve seen former Nine journalist Karl Stefanovic embrace podcasting that platforms right-wing figures.
Today, marketing expert Toby Ralph on why outrage goes so well online.
Featured:
Toby Ralph, marketing strategist who specialising in persuasion
Shows are listed from Apple Podcasts' charts and directory, and Podcast Index where it is used. Every show and episode belongs to its publisher and plays from the publisher's own feed; this site hosts none of them. Explicit shows are for adult profiles only, and children’s profiles hear only children’s shows. More about this list.