Business of Sport: The Price of Gold
· 27 min
Episode Business of Sport: The Price of Gold
0:00
26:30
It's a year until the Tokyo Olympics will be getting underway. The British Olympics Association has told us it could be one of the most expensive yet.
A number of sports will be making their debut at the games - one of them is competitive climbing. But who sponsors a brand new sport, and how do they get funding?
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