Podcasts · The Game with Alex Hormozi
The Psychological Power That Wins Every Negotiation Before You Sit Down | Ep 981
· 11 min
Episode The Psychological Power That Wins Every Negotiation Before You Sit Down | Ep 981
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Negotiation feels like guesswork when parties walk into a deal without leverage, structure, or language. In this episode, Alex Hormozi breaks down field-tested tactics he’s used across employees, vendors, and multimillion-dollar deals to systematically shift outcomes in his favor. This isn’t theory. It’s how real deals get done.
In this episode
00:00 Introduction to negotiation tactics
01:10 Leveraging BATNA (best alternative to a negotiated agreement)
06:29 Anchoring: how the first number controls the deal
09:38 Negotiating with terms instead of price
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Transcript
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