Podcasts · The Game with Alex Hormozi

How to Build a Brand in the Age of AI | Ep 976

· 14 min · Episode 983 · Explicit

Episode How to Build a Brand in the Age of AI | Ep 976

0:00 13:52

Book Your Spot For The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas

AI won't disrupt all creators equally. It's coming for those who never had a real reason to be trusted in the first place. In this episode, Alex breaks down the creator risk continuum, explaining exactly where AI will disrupt first, and lays out the only strategy that will keep brands alive in this era. The answer isn't more content but proof, demonstrated in real time, at scale.

In this episode

00:00 The creator risk continuum

03:22 Why “B2 Prosumer” money advice needs credentials

05:22 B2B creator advantage: proof and credibility

07:42 How to provide proof at scale

11:43 Demonstrate and document delivery to build proof

More Value:

Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegas

Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtube

Get the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundle

Discover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormozi

Free Books and Video Courses: https://www.acquisition.com/training

Follow Alex Hormozi’s Socials:

LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition

DISCLOSURE Information shared here is for educational purposes only. Individuals and business owners should evaluate their own business strategies, and identify any potential risks. The information shared here is not a guarantee of success. Your results may vary. Copyright © 2026.

Transcript

    Shows are listed from Apple Podcasts' charts and directory, and Podcast Index where it is used. Every show and episode belongs to its publisher and plays from the publisher's own feed; this site hosts none of them. Explicit shows are for adult profiles only, and children’s profiles hear only children’s shows. More about this list.