About
In life and work, we have a hard time changing course. When we wind up in a miserable job, a failing project, or a floundering romantic relationship, we rationalize, make excuses, and stick with our bad decisions—even when the writing's on the wall. Why? Usually we assume the driving force is sunk costs: we don't want to admit we've wasted that time or money. But in fact, the root of our stubbornness is a psychological trap called "escalation of commitment." Once we understand that, we can start taking steps to protect ourselves from... well, ourselves. (Audio only)
The talk
Credits and licence
- Institution
- TED
- Department
- WorkLife with Adam Grant
- Speaker
- WorkLife with Adam Grant
- Year
- 2021
- Level
- For everyone
- Language
- English
- Source
- TED
- Licence
- CC BY-NC-ND 4.0, as TED states it. Non-commercial use only, and no changed versions. TED's terms
- Attribution
- TED Talks are licensed by TED under Creative Commons BY-NC-ND 4.0 International and are shown here in TED's own player, as TED's usage policy asks.
- Who can watch
- TED gives no rating. Invisible Network shows it to Teens profiles and older, judged from what the source says about it. How courses are placed