About
One big ethical question looms over the excitement about the potential of big data: how do we maintain privacy while gleaning insight from all of this collected information? Marie Wallace offers some fresh thinking on the topic, such as radical transparency on how retailers use ads to target certain demographics.
The talk
Credits and licence
- Institution
- TED
- Department
- TED@IBM
- Speaker
- Marie Wallace
- Year
- 2014
- Level
- For everyone
- Language
- English
- Subjects
- Philosophy
- Source
- TED
- Licence
- CC BY-NC-ND 4.0, as TED states it. Non-commercial use only, and no changed versions. TED's terms
- Attribution
- TED Talks are licensed by TED under Creative Commons BY-NC-ND 4.0 International and are shown here in TED's own player, as TED's usage policy asks.
- Who can watch
- TED gives no rating. Invisible Network shows it to Teens profiles and older, judged from what the source says about it. How courses are placed
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