Be Credible
by Peter Bobkowski - Author / Karna Younger
The primary audience for this book starts with students in Journalism 302: Infomania, a course we teach at the University of Kansas. When they take this class, these students usually are in their second or third semesters in the William Allen White School of Journalism and Mass Communications. They have varied career aspirations. A few of them want to be “traditional” journalists, writing for online news sites, magazines, or newspapers. Some of them want to be broadcast journalists. Many of them want to work in strategic communications, which encompasses public relations, advertising, marketing, and related fields.
Description from Open Textbook Library.
- Publisher
- Peter Bobkowski and Karna Younger
- Year
- 2018
- Subjects
- Journalism, Media Studies & Communications
- Licence
- Attribution-NonCommercial, as Open Textbook Library states it. Non-commercial use only.
- Who can read
- Teens profiles and older, judged from its title and subjects