6.5: Summary

This chapter on transforming social attitudes, norms, and behaviors has asserted four main claims. First, tackling climate change requires integral solutions that combine innovations in technology, finance, and policy with transforming social attitudes and behavior. Second, we’re likelier to produce changes in social attitudes and behavior by localizing and personalizing the impacts of climate change and providing concrete opportunities for participatory climate action. Third, many cities have developed compelling models of participatory green urbanization that tackle both climate change and social inequality. We explored several Latin American urban “living laboratories.” Finally, universities and communities can be meaningful partners in changing attitudes, norms, and behaviors around climate change. We enjoin you, as climate champions, to think about how organizations you are involved in—whether it’s your university or college, city, town, or community group—can do this too.

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