BUS 26: Small Business Management

by Noureddine Lalami

Application of management principles to the selection, establishment, and operation of a small business. Emphasis on the problems encountered by a small business and possible solutions.

Description from LibreTexts.

Publisher
Chabot College
Subjects
Business
Licence
CC BY 4.0, as LibreTexts states it
Who can read
Tweens profiles and older, judged from its title and subjects

Contents

LibreTexts writes equations in TeX, and here they show as TeX; the PDF has them typeset.

  1. Front Matter
  2. Licensing
  3. TitlePage
  4. InfoPage
  5. Table of Contents
  6. Licensing
  7. 1: Entrepreneurship Risks and Rewards
  8. Chapter 1: Introduction to Entrepreneurship
  9. 1.1: The Entrepreneurial Perspective
  10. 1.1.1: Prelude to the Entrepreneurial Perspective
  11. 1.1.2: Entrepreneurship Today
  12. 1.1.3: Entrepreneurial Vision and Goals
  13. 1.1.4: The Entrepreneurial Mindset
  14. 1.1.5: Key Terms
  15. 1.1.6: Summary
  16. 1.1.7: Review Questions
  17. 1.1.8: Discussion Questions
  18. 1.1.9: Case Questions
  19. 1.1.10: Suggested Resources
  20. 1.2: Entrepeneurship - Starting and Managing Your Own Business
  21. 1.2.1: Introduction
  22. 1.2.2: Entrepreneurship Today
  23. 1.2.3: Characteristics of Successful Entrepreneurs
  24. 1.2.4: Small Business - Driving America's Growth
  25. 1.2.5: Ready, Set, Start Your Own Business
  26. 1.2.6: Managing a Small Business
  27. 1.2.7: Small Business, Large Impact
  28. 1.2.8: The Small Business Administration
  29. 1.2.9: Trends in Entrepreneurship and Small-Business Ownership
  30. Chapter 2: Ethics and Social Responsibility
  31. 2.1: The Ethical and Social Responsibilities of Entrepreneurs
  32. 2.1.1: Prelude to the Ethical and Social Responsibilities of Entrepreneurs
  33. 2.1.2: Ethical and Legal Issues in Entrepreneurship
  34. 2.1.3: Corporate Social Responsibility and Social Entrepreneurship
  35. 2.1.4: Developing a Workplace Culture of Ethical Excellence and Accountability
  36. 2.1.5: Key Terms
  37. 2.1.6: Summary
  38. 2.1.7: Review Questions
  39. 2.1.8: Discussion Questions
  40. 2.1.9: Case Questions
  41. 2.1.10: Suggested Resources
  42. 2.2: Ethics
  43. 2.3: Making Ethical Decisions and Managing a Socially Responsible Business
  44. 2.3.1: Introduction
  45. 2.3.2: Understanding Business Ethics
  46. 2.3.3: How Organizations Influence Ethical Conduct
  47. 2.3.4: Managing a Socially Responsible Business
  48. 2.3.5: Responsibilities to Stakeholders
  49. 2.3.6: Trends in Ethics and Corporate Social Responsibility
  50. 2: Options for Business Ownership
  51. Chapter 3: Starting a Small Business, Franchising and Buyouts
  52. 3.1: The Entrepreneurial Journey and Pathways
  53. 3.1.1: Introduction
  54. 3.1.2: Overview of the Enterpreneurial Journey
  55. 3.1.3: The Process of Becoming an Enterpreneur
  56. 3.1.4: Enterpreneurial Pathways
  57. 3.1.5: Frameworks to Inform Your Enterpreneurial Path
  58. 3.1.6: Key Terms
  59. 3.1.7: Summary
  60. 3.1.8: Review Questions
  61. 3.1.9: Case Questions
  62. 3.1.10: Suggested Resources
  63. 3.2: Identifying Entrepreneurial Opportunity
  64. 3.2.1: Introduction
  65. 3.2.2: Entrepreneurial Opportunity
  66. 3.2.3: Researching Potential Business Opportunities
  67. 3.2.4: Competitive Analysis
  68. 3.2.5: Key Terms
  69. 3.2.6: Summary
  70. 3.2.7: Review Questions
  71. 3.2.8: Discussion Quetions
  72. 3.2.9: Case Questions
  73. 3.2.10: Suggested Resources
  74. 3.3: Ready, Set, Start Your Own Business
  75. 3.4: Franchising - A Popular Trend
  76. Chapter 4: Family Business
  77. 4.1: Introduction
  78. 4.2: Family Business - An Overview
  79. 4.3: Family Business Issues
  80. 4.4: Conflict
  81. 4.5: The Three Threads
  82. 3: The Business Plan - Marketing, Organization, Location, Finances
  83. Chapter 5: The Business Plan
  84. 5.1: Business Model and Plan
  85. 5.1.1: Prelude to Business Model and Plan
  86. 5.1.2: Avoiding the "Field of Dreams" Approach
  87. 5.1.3: Designing the Business Model
  88. 5.1.4: Conducting a Feasibility Analysis
  89. 5.1.5: The Business Plan
  90. 5.1.6: Key Terms
  91. 5.1.7: Summary
  92. 5.1.8: Review Quetions
  93. 5.1.9: Discussion Questions
  94. 5.1.10: Case Questions
  95. 5.1.11: Suggested Resources
  96. 5.2: The Business Plan
  97. 5.2.1: The Business Plan
  98. 5.2.2: Developing Your Strategy
  99. 5.2.3: The Necessity for a Business Plan
  100. 5.2.4: Building a Plan
  101. 5.2.5: The Three Threads
  102. 5.3: Developing a Business Plan
  103. 5.4: Essential Initial Research
  104. 5.5: Business Models
  105. 5.6: Initial Business Plan Draft
  106. Chapter 6: Marketing Plan
  107. 6.1: Marketing Basics
  108. 6.1.1: Chapter Introduction
  109. 6.1.2: What Marketing Is All About
  110. 6.1.3: The Customer
  111. 6.1.4: Marketing Research
  112. 6.1.5: The Three Threads
  113. 6.2: Marketing Strategy
  114. 6.2.1: Chapter Introduction
  115. 6.2.2: The Importance of a Marketing Strategy
  116. 6.2.3: The Marketing Strategy Process
  117. 6.2.4: Segmentation and the Target Market
  118. 6.2.5: Differentiation and Positioning
  119. 6.2.6: Marketing Strategy and Product
  120. 6.2.7: Marketing Strategy and Price
  121. 6.2.8: Marketing Strategy and Place
  122. 6.2.9: Marketing Strategy and Promotion
  123. 6.2.10: The Three Threads
  124. 6.3: The Marketing Plan
  125. 6.3.1: Chapter Introduction
  126. 6.3.2: The Need for a Marketing Plan
  127. 6.3.3: The Marketing Plan
  128. 6.3.4: The Three Threads
  129. Chapter 7: Organization Plan
  130. 7.1: Business Structure Options - Legal, Tax, and Risk Issues
  131. 7.1.1: Introduction
  132. 7.1.2: Business Structures - Overview of Legal and Tax Considerations
  133. 7.1.3: Corporations
  134. 7.1.4: Partnerships and Joint Ventures
  135. 7.1.5: Limited Liability Companies
  136. 7.1.6: Sole Proprietorships
  137. 7.1.7: Additional Considerations - Capital Acquisition, Business Domicile, and Technology
  138. 7.1.8: Mitigating and Managing Risks
  139. 7.1.9: Key Terms
  140. 7.1.10: Summary
  141. 7.1.11: Review Questions
  142. 7.1.12: Discussion Questions
  143. 7.1.13: Case Questions
  144. 7.1.14: Suggested Resources
  145. 7.2: Forms of Business Ownership
  146. 7.2.1: Introduction
  147. 7.2.2: Going It Alone - Sole Proprietorships
  148. 7.2.3: Partnerships - Sharing the Load
  149. 7.2.4: Corporations - Limiting Your Liability
  150. 7.2.5: Specialized Forms of Business Organization
  151. 7.2.6: Franchising - A Popular Trend
  152. 7.2.7: Mergers and Acquisitions
  153. 7.2.8: Trends in Business Ownership
  154. Chapter 8: Financial Statements and Plan
  155. 8.1: Entrepreneurial Finance and Accounting
  156. 8.1.1: Introduction
  157. 8.1.2: Overview of Entrepreneurial Finance and Accounting Strategies
  158. 8.1.3: Special Funding Strategies
  159. 8.1.4: Accounting Basics for Entrepreneurs
  160. 8.1.5: Developing Startup Financial Statements and Projections
  161. 8.1.6: Key Terms
  162. 8.1.7: Summary
  163. 8.1.9: Discussion Questions
  164. 8.1.10: Case Questions
  165. 8.1.11: Suggested Resources
  166. 8.1.08: Review Questions
  167. 8.2: Accounting and Cash Flow
  168. 8.2.1: Chapter Introduction
  169. 8.2.2: Understanding the Need for Accounting Systems
  170. 8.2.3: Financial Accouting Statements
  171. 8.2.4: Financial Ratio Analysis
  172. 8.2.5: The Three Threads
  173. 8.3: Using Financial Information and Accounting
  174. 8.3.1: Introduction
  175. 8.3.2: Accounting - More than Numbers
  176. 8.3.3: The Accounting Profession
  177. 8.3.4: Basic Accounting Procedures
  178. 8.3.5: The Balance Sheet
  179. 8.3.6: The Income Statement
  180. 8.3.7: The Statement of Cash Flows
  181. 8.3.8: Analyzing Financial Statements
  182. 8.3.9: Trends in Accounting
  183. 4: Customer-Focused Marketing Strategies
  184. Chapter 9: Marketing to the Customer
  185. 9.1: Entrepreneurial Marketing and Sales
  186. 9.1.1: Introduction
  187. 9.1.2: Entrepreneurial Marketing and the Marketing Mix
  188. 9.1.3: Market Research, Market Opportunity Recognition, and Target Market
  189. 9.1.4: Marketing Techniques and Tools for Entrepreneurs
  190. 9.1.5: Entrepreneurial Branding
  191. 9.1.6: Marketing Strategy and the Marketing Plan
  192. 9.1.7: Sales and Customer Service
  193. 9.1.8: Key Terms
  194. 9.1.9: Summary
  195. 9.1.10: Review Questions
  196. 9.1.11: Discussion Questions
  197. 9.1.12: Case Questions
  198. 9.1.13: Suggested Resources
  199. 9.2: Marketing Strategy
  200. 9.2.1: Chapter Introduction
  201. 9.2.2: The Importance of a Marketing Strategy
  202. 9.2.3: The Marketing Strategy Process
  203. 9.2.4: Segmentation and the Target Market
  204. 9.2.5: Differentiation and Positioning
  205. 9.2.6: Marketing Strategy and Product
  206. 9.2.7: Marketing Strategy and Price
  207. 9.2.8: Marketing Strategy and Place
  208. 9.2.9: Marketing Strategy and Promotion
  209. 9.2.10: The Three Threads
  210. Chapter 10: Products and Pricing
  211. 10.1: Introduction
  212. 10.2: The Marketing Concept
  213. 10.3: Creating a Marketing Strategy
  214. 10.4: Developing a Marketing Mix
  215. 10.5: Buyer Behavior
  216. 10.6: Market Segmentation
  217. 10.7: What is a Product?
  218. 10.8: Creating Products That Deliver Value
  219. 10.9: The Product Life Cycle
  220. 10.10: Pricing Strategies and Future Trends
  221. 10.11: Trends in Developing Products and Pricing
  222. Chapter 11: Distribution and Promotion
  223. 11.1: Introduction
  224. 11.2: The Nature and Functions of Distribution (Place)
  225. 11.3: Wholesaling
  226. 11.4: The Competitive World of Retailing
  227. 11.5: Using Supply Chain Management to Increase Efficiency and Customer Satisfaction
  228. 11.6: Promotion Strategy
  229. 11.7: The Huge Impact of Advertising
  230. 11.8: The Importance of Personal Selling
  231. 11.9: Sales Promotion
  232. 11.10: Public Relations Helps Build Goodwill
  233. 11.11: Trends in Social Media
  234. 11.12: Trends in E-Commerce
  235. Chapter 12: Going Global
  236. 12.1: Competing in the Global Marketplace
  237. 12.1.1: Introduction
  238. 12.1.2: Global Trade in the United States
  239. 12.1.3: Why Nations Trade
  240. 12.1.4: Barriers to Trade
  241. 12.1.5: Fostering Global Trade
  242. 12.1.6: International Economic Communities
  243. 12.1.7: Participating in the Global Marketplace
  244. 12.1.8: Threats and Opportunities in the Global Marketplace
  245. 12.1.9: The Impact of Multinational Corporations
  246. 12.1.10: Trends in Global Competition
  247. 12.2: Going Global - Yes or No?
  248. 12.2.1: Introduction
  249. 12.2.2: US Small Business in the Global Environment
  250. 12.2.3: What You Should Know Before Going Global
  251. 12.2.4: Key Management Decisions and Considerations
  252. 12.2.5: The Three Threads
  253. 12.3: Strategies for Expanding Globally
  254. 12.4: The Necessity of Global Markets
  255. 5: Managing Small Business Growth
  256. Chapter 13: Small Business Management
  257. 13.1: Launch for Growth to Success
  258. 13.1.1: Introduction
  259. 13.1.2: Launching the Imperfect Business - Lean Startup
  260. 13.1.3: Why Early Failure Can Lead to Success Later
  261. 13.1.4: The Challenging Truth about Business Ownership
  262. 13.1.5: Managing, Following, and Adjusting the Initial Plan
  263. 13.1.6: Growth - Signs, Pains, and Cautions
  264. 13.1.7: Key Terms
  265. 13.1.8: Summary
  266. 13.1.9: Review Questions
  267. 13.1.10: Discussion Questions
  268. 13.1.11: Case Questions
  269. 13.1.12: Suggested Resources
  270. 13.2: Management and Leadership in Today's Organizations
  271. 13.2.1: Introduction
  272. 13.2.2: The Role of Management
  273. 13.2.3: Planning
  274. 13.2.4: Organizing
  275. 13.2.5: Leading, Guiding, and Motivating Others
  276. 13.2.6: Controlling
  277. 13.2.7: Managerial Roles
  278. 13.2.8: Managerial Skills
  279. 13.2.9: Trends in Management and Leadership
  280. 13.3: Managing a Small Business
  281. Chapter 14: Human Resource and Operations Management
  282. 14.1: Building Networks and Foundations
  283. 14.1.1: Introduction
  284. 14.1.2: Building and Connecting to Networks
  285. 14.1.3: Building the Entrepreneurial Dream Team
  286. 14.1.4: Designing a Startup Operational Plan
  287. 14.1.5: Key Terms
  288. 14.1.6: Summary
  289. 14.1.7: Review Questions
  290. 14.1.8: Discussion Questions
  291. 14.1.9: Case Questions
  292. 14.1.10: Suggested Resources
  293. 14.2: Managing Human Resources and Labor Relations
  294. 14.2.1: Introduction
  295. 14.2.2: Achieving High Performance Through Human Resources Management
  296. 14.2.3: Employee Recruitment
  297. 14.2.4: Employee Selection
  298. 14.2.5: Employee Training and Development
  299. 14.2.6: Performance Planning and Evaluation
  300. 14.2.7: Employee Compensation and Benefits
  301. 14.2.8: The Labor Relations Process
  302. 14.2.9: Managing Grievances and Conflicts
  303. 14.2.10: Legal Environment of Human Resources and Labor Relations
  304. 14.2.11: Trends in Human Resource Management and Labor Relations
  305. 14.3: Supply Chain Management - You Better Get It Right
  306. 14.3.1: Introduction
  307. 14.3.2: The Supply Chain and a Firm's Role in It
  308. 14.3.3: Firm's Role in the Supply Chain
  309. 14.3.4: The Benefits and the Risks of Participating in a Supply Chain
  310. 14.3.5: The Three Threads
  311. 14.4: People and Organization
  312. 14.4.1: Introduction
  313. 14.4.2: Principles of Management and Organization
  314. 14.4.3: Organizational Design
  315. 14.4.4: Legal Forms of Organization for the Small Business
  316. 14.4.5: People
  317. 14.4.6: The Three Threads
  318. Chapter 15: Financial and Risk Management
  319. 15.1: Financial Management
  320. 15.1.1: Introduction
  321. 15.1.2: The Importance of Financial Management in Small Business
  322. 15.1.3: Financial Control
  323. 15.1.4: Financial Decision Making
  324. 15.1.5: The Three Threads
  325. 15.2: Icebergs and Escapes
  326. 15.2.1: Introduction
  327. 15.2.2: Icebergs
  328. 15.2.3: Disaster Assistance
  329. 15.2.4: Getting Out of the Business
  330. 15.2.5: Exit Strategies
  331. 15.3: Understanding Financial Management and Securities Markets
  332. 15.3.1: Introduction
  333. 15.3.2: The Role of Finance and the Financial Manager
  334. 15.3.3: How Organizations Use Funds
  335. 15.3.4: Obtaining Short-Term Financing
  336. 15.3.5: Raising Long-Term Financing
  337. 15.3.6: Equity Financing
  338. 15.3.7: Securities Markets
  339. 15.3.8: Buying and Selling at Securities Exchanges
  340. 15.3.9: Trends in Financial Management and Securities Markets
  341. Back Matter
  342. Index
  343. Glossary
  344. Detailed Licensing