# " THE NUCLEAR LOOK " NUCLEAR INDUSTRY PROMO FILM SAFE & EFFICIENT POWER FROM THE ATOM 32232

Produced in the wake of the Three Mile Island accident by Westinghouse Nuclear Energy Systems, "The Nuclear Look" is a late 1970s color promotional film that promotes the nuclear power industry as a safe and efficient component of infrastructure with a bright place in America's future and posits Westinghouse as ready and able to tackle all needs for construction and production of new plants. Some of America's oldest nuclear power plants are shown in the film, including Connecticut Yankee and Shippingport, as proof that nuclear power can be viable. Film opens, perhaps 1973s Chevrolet Nova drives away from office building (0:06). Title page (0:14). Close-up light bulb in lab, headlines from newspapers during 50s/60s flash across screen exemplifying positive reception towards nuclear energy during that period (0:20). Shot of President Eisenhower (1954) inaugurating Shippingport Atomic Power Plant by waving radioactive wand in a Denver television studio (0:29). Change in public attitudes: Montage books, articles warning of dangers of nuclear power (0:38). Shippingport Atomic Power Station (0:53). Connecticut Yankee Nuclear Power Plant (1:03). San Onofre Nuclear Generating Station (1:16). R. E. Ginna Nuclear Power Plant and Brookwood Science Information Center (1:25). Sign for United States Atomic Energy Commission (AEC) (1:39). Public hearings on proposed new plant, space for locals to advocate for concerns (1:45). Red Brockway-761 dump truck transports gravel around…

- Kind: Film
- Genres: Industrial and advertising
- Archive: [Internet Archive](https://archive.org/details/32232THeNuclearLook)
- Licence or status: none stated by the archive
- Who can watch: Teens profiles and older (the archive gives no rating; placed by Invisible Network from its collection and subjects)

[Watch now](https://invisiblenetwork.ai/watch/archive/ia/32232THeNuclearLook?play=1)