# Swing to Sports, The

Swing to Sports" (1946) explores the growing enthusiasm for outdoor sports in post-war America, highlighting the increase in recreational activities like fishing, hunting, and golf. The film emphasizes the importance of knowledgeable sporting goods salesmen who inspire confidence in customers and cater to their needs. It discusses the role of retail hardware stores in promoting sports equipment and the significance of well-stocked and attractively displayed merchandise. The film also touches on the impact of government initiatives to enhance outdoor recreation and the burgeoning interest in firearms and hunting. Made for hardware retailers, this promotional film talks about how selling firearms and ammunition is good for business. Narrator: Bill Stern (NBC sports announcer). Keywords outdoor sports, recreation, fishing, hunting, sporting goods, salesmen, retail, golf, post-war America, government initiatives

- Kind: Film
- Year: 1946
- By: Handy (Jam) Organization
- Genres: Sports, Industrial and advertising
- Archive: [Internet Archive](https://archive.org/details/1700TheSwingtoSports)
- Licence or status: none stated by the archive
- Who can watch: Teens profiles and older (the archive gives no rating; placed by Invisible Network from its collection and subjects)

[Watch now](https://invisiblenetwork.ai/watch/archive/ia/1700TheSwingtoSports?play=1)