# Social Media Marketing Podcast

A podcast by Michael Stelzner, Social Media Examiner. Publishing weekly since 2012, this show helps marketers navigate the ever changing marketing jungle with expert interviews from leading marketing pros. Join Social Media Examiner’s founder Michael Stelzner and co-host Jerry Potter as they interview experts to help you discover new strategies and actionable tips that will improve your marketing. Show notes at Socialmediaexaminer.com/podcast/

Feed: https://rss.art19.com/social-media-marketing-podcast

## Latest episodes

- [The Secrets of Human Behavior Applied to Social Ads](https://invisiblenetwork.ai/podcast/549899114/5f968a30baeb) (2026-10-22, 44 min): audio https://rss.art19.com/episodes/fd565921-b41a-4d39-b79d-fe458b44f06f.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Making Instagram Reels Easier, Faster & Scalable](https://invisiblenetwork.ai/podcast/549899114/9e924eaed726) (2026-10-15, 46 min): audio https://rss.art19.com/episodes/ae770795-496e-4a53-8b72-297da2489f93.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [YouTube Retention Strategy: How to Hook, Hold, and Convert Viewers](https://invisiblenetwork.ai/podcast/549899114/5ba017b61584) (2026-10-08, 44 min): audio https://rss.art19.com/episodes/17fe7c73-75f5-49fb-9ad3-f077cbc9144b.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [How to Use AI on LinkedIn While Sounding Human](https://invisiblenetwork.ai/podcast/549899114/e306b48da294) (2026-10-01, 43 min): audio https://rss.art19.com/episodes/c5bbec93-e745-4db3-aae7-91de3fb351cd.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Why Unpolished Reels Win: An Instagram Growth Strategy for Business](https://invisiblenetwork.ai/podcast/549899114/373d09654e1e) (2026-09-24, 47 min): audio https://rss.art19.com/episodes/65ed3682-be11-4642-a0b9-3fd3bbfb9d5e.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Meta Wants to Run More of Your Marketing — But Should They?](https://invisiblenetwork.ai/podcast/549899114/06eedf2eca83) (2026-09-17, 43 min): audio https://rss.art19.com/episodes/1a26a220-d916-4a81-9e27-63e57304f839.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [How YouTube's Algorithm Can Find Your Customers for Free](https://invisiblenetwork.ai/podcast/549899114/9fafc540228f) (2026-09-10, 50 min): audio https://rss.art19.com/episodes/c056e4d5-b473-4a47-9e87-beafa4f9c221.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Is AI Making It So Anyone Can Run Effective TikTok Ads?](https://invisiblenetwork.ai/podcast/549899114/ecf352892078) (2026-09-03, 42 min): audio https://rss.art19.com/episodes/3ecb82e7-f63d-47f3-8975-16e203b78bdc.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Creating a Video Series: Why Your Business Needs One](https://invisiblenetwork.ai/podcast/549899114/a460bb24e9c9) (2026-08-27, 46 min): audio https://rss.art19.com/episodes/46564194-29db-4721-8262-e7d1f5a7f5d3.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [New Ways to Expand Reach and Engagement on Instagram](https://invisiblenetwork.ai/podcast/549899114/07901976cd9f) (2026-08-20, 45 min): audio https://rss.art19.com/episodes/a264a1dd-c262-487d-bfd5-195e7d329bbe.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [A Proven Instagram Strategy for Business Growth](https://invisiblenetwork.ai/podcast/549899114/ad5fe4576054) (2026-08-13, 52 min): audio https://rss.art19.com/episodes/49fd3f2d-6001-4251-9c1f-5f7e7ac87ce3.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [The New LinkedIn Content Playbook: AI, Collaboration, Creator Marketplace, and Out-of-Network Reach](https://invisiblenetwork.ai/podcast/549899114/48ba984078da) (2026-08-06, 42 min): audio https://rss.art19.com/episodes/1196e786-b439-4e5b-ab10-91783eae3741.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [How to Grow on Instagram Without Reels](https://invisiblenetwork.ai/podcast/549899114/9505de4b14d7) (2026-07-30, 48 min): audio https://rss.art19.com/episodes/539f463e-e047-4af5-8a05-a3e2d63a687f.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [YouTube on TV: What Marketers Need to Know](https://invisiblenetwork.ai/podcast/549899114/ce8e7a72c13a) (2026-07-23, 44 min): audio https://rss.art19.com/episodes/431073a7-91f6-4ed6-9a56-ee7eac979772.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Writing Winning LinkedIn Content, Without AI](https://invisiblenetwork.ai/podcast/549899114/8cde7f5969b5) (2026-07-16, 47 min): audio https://rss.art19.com/episodes/f02abad0-af96-481b-a39e-b79d1bbbb9a2.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Instagram Plus Stories Features, User-Controlled Algorithms, and Episodic Reels: What Marketers Need to Know](https://invisiblenetwork.ai/podcast/549899114/4460089848b5) (2026-07-09, 43 min): audio https://rss.art19.com/episodes/f66aa684-0dfe-4372-a285-ed74c884869f.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [How to Grow and Monetize a YouTube Channel (Even If You're Starting Late)](https://invisiblenetwork.ai/podcast/549899114/2a7d253ea12b) (2026-07-02, 45 min): audio https://rss.art19.com/episodes/f3c4071f-ea3a-472e-9d1f-2b0584dc2e62.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Facebook Ads: New Tools for Better Tracking, More Creative, and Faster Sales](https://invisiblenetwork.ai/podcast/549899114/895f08d79e34) (2026-06-25, 44 min): audio https://rss.art19.com/episodes/a8526913-560c-4364-83bf-986216e6afef.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [How to Blow Up an eCommerce Business With Facebook Ads](https://invisiblenetwork.ai/podcast/549899114/6df9355c078b) (2026-06-18, 44 min): audio https://rss.art19.com/episodes/d7111451-e633-45f4-9973-408774b17dc1.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Applying AI to Marketing and Business: Lessons From the Trenches](https://invisiblenetwork.ai/podcast/549899114/ff2be53a6821) (2026-06-12, 43 min): audio https://rss.art19.com/episodes/d6e9355a-f9e6-47d5-8b6f-3f14b95933c1.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [From Content to Conversion: TikTok's New All-in-One Funnel Tools](https://invisiblenetwork.ai/podcast/549899114/abeef92a811c) (2026-06-11, 42 min): audio https://rss.art19.com/episodes/781313f7-8580-4988-885b-e8a17a407a0f.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [How to Create Content on LinkedIn to Attract Your Ideal Prospects](https://invisiblenetwork.ai/podcast/549899114/8484c8125a7c) (2026-06-04, 46 min): audio https://rss.art19.com/episodes/da07d074-bb46-4fe4-ba05-9e6f1f3165b5.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [How to Adjust Your Content for LinkedIn's New Feed Algorithm](https://invisiblenetwork.ai/podcast/549899114/630f38342afe) (2026-05-28, 46 min): audio https://rss.art19.com/episodes/23f78db6-af9e-41ff-a468-7e3fd168b22f.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [YouTube Shorts: Hooks and Curiosity Loops That Explode Your Views](https://invisiblenetwork.ai/podcast/549899114/10727d501ff0) (2026-05-21, 43 min): audio https://rss.art19.com/episodes/78fea5bd-094e-47ed-9cef-2529d18166a0.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [YouTube Tools That Scale Attention](https://invisiblenetwork.ai/podcast/549899114/605379dad831) (2026-05-14, 48 min): audio https://rss.art19.com/episodes/89f00103-77d4-4c54-a929-52a1654d405d.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [The Science of Attention: Creating Short-Form Videos People Won't Skip](https://invisiblenetwork.ai/podcast/549899114/fb98aa1682c2) (2026-05-07, 46 min): audio https://rss.art19.com/episodes/323c61c6-6fbd-41cf-b4f9-6cd10ce9ed59.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [New Instagram Tools to Drive Traffic, Optimize Your Content, and Establish Branding](https://invisiblenetwork.ai/podcast/549899114/24d348364454) (2026-04-30, 46 min): audio https://rss.art19.com/episodes/01f96fa4-c731-4579-ab96-cbfe3e78b9ca.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Increasing Conversions: Quick Wins That Work in 2026](https://invisiblenetwork.ai/podcast/549899114/a9f64a05a725) (2026-04-23, 46 min): audio https://rss.art19.com/episodes/2ec340a4-52f1-4bc9-bd78-07174c92eeae.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Facebook's 2026 Rules for Reach & Relevance](https://invisiblenetwork.ai/podcast/549899114/b848e8c5db9f) (2026-04-16, 43 min): audio https://rss.art19.com/episodes/01836b7f-52a0-4c88-a5bb-0d65c904c371.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Ads and AI: Leveraging AI Creative in 2026](https://invisiblenetwork.ai/podcast/549899114/67ba44da0add) (2026-04-09, 43 min): audio https://rss.art19.com/episodes/d07ad31d-0bee-4b10-95a9-93f641ceb210.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [LinkedIn Is Rewriting the Rules of Visibility](https://invisiblenetwork.ai/podcast/549899114/51dbd8d0e4bf) (2026-04-02, 43 min): audio https://rss.art19.com/episodes/d8f22462-2898-4720-a56a-a699f72135c8.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Ad Creative Strategy: The Easy Way to Improve Facebook and Instagram ROAS](https://invisiblenetwork.ai/podcast/549899114/24e29791134e) (2026-03-26, 48 min): audio https://rss.art19.com/episodes/2027a84f-470c-4147-a69f-709ba2a6f6b0.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [How to Use TikTok's Verified Business Account Features and Local Feed](https://invisiblenetwork.ai/podcast/549899114/d17ffa3f84de) (2026-03-19, 43 min): audio https://rss.art19.com/episodes/bef7dd42-bfd0-420e-9797-7aee2b39a6a8.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Improving Customer Experience: How to Increase Revenue and Profitability](https://invisiblenetwork.ai/podcast/549899114/a1293c7c14b0) (2026-03-12, 45 min): audio https://rss.art19.com/episodes/bc583ba8-d9ef-4844-ad20-e09cd96e409e.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [What Clickable Reels Links and Hashtag Limits Mean for Your 2026 Instagram Strategy](https://invisiblenetwork.ai/podcast/549899114/eb32972ffcb6) (2026-03-05, 47 min): audio https://rss.art19.com/episodes/eb5623f4-15cf-4add-9bbc-eb450e7e185a.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Will AI Take Your Marketing Job? Here's What Two AI Experts Are Seeing](https://invisiblenetwork.ai/podcast/549899114/4781bed9846b) (2026-02-26, 44 min): audio https://rss.art19.com/episodes/cff2e802-347e-459d-8d8b-465755f3deea.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Are YouTube's Latest Tools Ready for Businesses](https://invisiblenetwork.ai/podcast/549899114/16ce409accff) (2026-02-19, 43 min): audio https://rss.art19.com/episodes/eea223e3-b6b8-4ca2-b1f4-5a24cd1b9e41.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Building Email Communities: How to Grow a Raving Audience](https://invisiblenetwork.ai/podcast/549899114/966eec74d0e1) (2026-02-12, 43 min): audio https://rss.art19.com/episodes/51e72ec2-bf6c-4884-b950-696f3ae1f248.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [What Facebook's New Link Rules Mean for Your 2026 Strategy](https://invisiblenetwork.ai/podcast/549899114/47fb79a27da7) (2026-02-05, 43 min): audio https://rss.art19.com/episodes/71b4dc52-f802-4f0c-a317-8c0b87ea3c5a.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [How to Cultivate Content Creativity: A Framework for Marketers](https://invisiblenetwork.ai/podcast/549899114/812487955380) (2026-01-29, 45 min): audio https://rss.art19.com/episodes/c15da5f9-e5bc-4418-b7e7-f9b7d509c996.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Recommended or Rejected: Does AI Trust You](https://invisiblenetwork.ai/podcast/549899114/341cae98a700) (2026-01-22, 48 min): audio https://rss.art19.com/episodes/b160d463-e557-41d2-8eed-c1b802aa2dd6.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [When Customers Create More Customers: Creating Superfans](https://invisiblenetwork.ai/podcast/549899114/d6ceb2c0195b) (2026-01-15, 45 min): audio https://rss.art19.com/episodes/88c90657-25c9-4c04-837c-3e8c4a6d4ea7.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [What's Working With Short-Form Video Right Now](https://invisiblenetwork.ai/podcast/549899114/1e2572b0ea64) (2026-01-08, 49 min): audio https://rss.art19.com/episodes/d7b0485a-88c9-4d14-9bd4-847cc92aabd4.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [How to Position Yourself as a Video Influencer People Will Love](https://invisiblenetwork.ai/podcast/549899114/fd910ccb5582) (2026-01-01, 49 min): audio https://rss.art19.com/episodes/429d2b86-01ec-4655-8ff5-238e6d48f63c.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [The Death of Organic Reach: What Works Right Now](https://invisiblenetwork.ai/podcast/549899114/6789203860f0) (2025-12-25, 45 min): audio https://rss.art19.com/episodes/55a59215-1bbb-4507-a6d8-9a24ed52e6f4.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Facebook Ad Algorithm Changes for 2026: What Marketers Need to Know](https://invisiblenetwork.ai/podcast/549899114/e0ae1010493a) (2025-12-18, 46 min): audio https://rss.art19.com/episodes/5708fe3e-7595-4d99-a045-b61e311368ab.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [What’s Working With Instagram Marketing Right Now](https://invisiblenetwork.ai/podcast/549899114/b0346625d4c4) (2025-12-11, 41 min): audio https://rss.art19.com/episodes/a00a5c1c-c51b-4ec4-b27e-369ad0fe9882.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [Email Segmentation: Getting More Sales With Less Traffic](https://invisiblenetwork.ai/podcast/549899114/fd9cdd1d1455) (2025-12-04, 44 min): audio https://rss.art19.com/episodes/eecde835-d78c-4d5b-9de8-12fa0087fb3b.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [How to Create Short-Form Video Content That Stops the Scroll](https://invisiblenetwork.ai/podcast/549899114/c89206e4cfd7) (2025-11-27, 49 min): audio https://rss.art19.com/episodes/3ab6a04e-bd3f-4b82-844d-64986dff201b.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b
- [The Smartest Way to Grow on TikTok in 2025](https://invisiblenetwork.ai/podcast/549899114/1db5e397bb57) (2025-11-20, 44 min): audio https://rss.art19.com/episodes/70bad4cd-2f9c-4bee-92f8-1318ce3cf92f.mp3?rss_browser=BAhJIhVJbnZpc2libGVOZXR3b3JrBjoGRVQ%3D--0761ee75eb25694efc17849092f8583c07f6c68b

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