# 在美国开不下去的山姆店怎么在中国这么火？

An episode of [潘吉Jenny告诉你|学英语聊美国|开言英语 · Podcast](https://invisiblenetwork.ai/podcast/520986449), 28 Nov 2024, 24 min.

Audio: https://p3.openlanguage.com/obj/ez-data/17327661658499a82f82a51.mp3

这些年，山姆店、Costco在国内门店越开越多，且火爆无比。但在家乡美国，山姆店近几年却有些竞争不过Costco。什么使它在中国华丽转身？今天，Jenny和Jason就要聊聊山姆店中国策略的成功之处。

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