# Minisode 21: The Inventory Trap - Everyone in Retail Business Should Hear This

An episode of [Founder Diaries Podcast](https://invisiblenetwork.ai/podcast/1877840448), 23 Feb 2026, 12 min.

Audio: https://anchor.fm/s/10d9577a8/podcast/play/115731275/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-1-19%2F418405700-44100-2-b8209bb852764.m4a

You know… running a product business will teach you math you didn’t even know you needed. Not the cute math… the painful math. The “why is my cash gone yet my shelves are full?” math. Today we’re talking about inventory mistakes, the true cost of dead stock, and why inventory turnover and run rate are non-negotiable if you want a healthy business. Inventory is a beast to master and has to be mastered to really optimize your business - most importantly cash flow! Learn why dead stock is detrimental to your business and get specific and practical tips on how to better manage inventory. "Inventory doesn’t care how passionate you are. It doesn’t care how good your brand is. It doesn’t care how many followers you have. Inventory rewards: • Systems • Discipline • Cash flow awareness • Negotiation skills • And the willingness to say “no” to suppliers If you master your turnover, your run rate, and your inventory planning, you stop running your business like a kiosk…" Find our host on socials: Instagram TikTok Follow Founder Diaries on socials: Instagram\TikTok - @founderdariespodcast Reach out to DigiTax to make your eTIMS compliance much easier: https://digitax.tech/ | +254795279403 This podcast has been proudly sponsored by Beauty Square Ke, and Sage Sknn. Visit and patronize at beautysquareke.co, and use the code FOUNDER10 for some coins off.

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