# SN2; Episode 6: From Doing it For Free to Charging KSH.3,500 to KSH.600,000 | Coach John Paul Nyiha

An episode of [Founder Diaries Podcast](https://invisiblenetwork.ai/podcast/1877840448), 12 May 2026, 55 min.

Audio: https://anchor.fm/s/10d9577a8/podcast/play/119831758/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-4-11%2F47646fac-90fe-e169-43cb-dad90f62b364.m4a

What does it actually take to build a successful coaching business? In Episode 6, we sit down with John Paul Nyiha, an online fitness and dietary coach who has spent over 9 years building a coaching business tailored specifically for Kenyan women. This conversation goes beyond fitness, we unpack the business side of coaching: the inception, positioning, pricing, client acquisition, and the mindset behind building a sustainable coaching brand. Coach J.P shares how his journey started from a deeply personal place, wanting to change how he looked and eventually helping his mum and how this experience pushed him to develop a coaching philosophy that challenged conventional fitness culture and eventually shaped the business he runs today. In this episode, we explore: The inception behind becoming a fitness coach Why he chose to focus specifically on women The business side of coaching Starting with free coaching and scaling to premium programs Why simplicity became the core of his coaching model If you’ve ever struggled with fitness, weight loss, nutrition, or want to learn how you can price yourself as a coach, this episode is for you! 👉 Don’t forget to like, subscribe & turn on notifications 🔔 Partner Spotlight; We’re honored to have Sarova Hotels as our Season 2 partner on Founder Diaries. From creating beautiful spaces to curating unforgettable experiences, Sarova is the best fit for your staycation, business meeting or that special celebration. Visit their website to check out their facilities and services at www.sarovahotels.com When you think DigiTax think tax and e-TIMS simplified. Reach out to DigiTax to make your eTIMS compliance much easier: https://digitax.tech/ | +254795279403 DigiTax — your tax assistant in your pocket Sponsor highlight; This podcast is proudly sponsored by Beauty Square Ke and Sage Sknn. Visit and patronize at beautysquareke.co and use the code FOUNDER10 for some coins off. Follow Founder Diaries on socials: Instagram / founderdiar. . Tiktok / founder.diari.. Spotify https://open.spotify.com/show/1CBpdVj... Follow our host on socials: Instagram https://www.instagram.com/yvonnekanyi... TikTok https://www.tiktok.com/@entrepreneurm...

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