# The Super Bowl's Branding Controversy: Taylor Swift, Trump, & the Future of Ads

An episode of [The Art of the Brand](https://invisiblenetwork.ai/podcast/1730097248), 10 Mar 2025, 1 h 33 min.

Audio: https://anchor.fm/s/df8a58ec/podcast/play/99651090/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-2-10%2F1f826bb6-059d-3bb0-71b8-a069bb8686ad.mp3

The Super Bowl wasn't just about football this year—it was a branding battleground. From Taylor Swift getting booed to Trump's historic attendance, we break down how politics, culture, and advertising collided on the biggest stage in America. Why was Taylor Swift really booed? Did Kendrick Lamar’s halftime show miss the mark? Super Bowl ads are shifting back to what works—here’s what you can learn. We also dive into the TikTok vs. Instagram battle—is TikTok dying, and should businesses double down on Meta instead? Plus, we analyze Michelob Ultra’s genius Super Bowl ad and why some brands are winning while others are failing. Subscribe for no-BS branding insights that cut through the noise.

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