# 출근길 마케팅 트렌드

A podcast by 곽팀장. 월요일 오전 8시, 가장 빠른 트렌드가 찾아갑니다. 유튜브 '곽팀장' 채널에서도 라이브로 함께합니다.

Feed: https://anchor.fm/s/f177e0d8/podcast/rss

## Latest episodes

- [탐색형 소비로 전환되는 쇼핑 흐름](https://invisiblenetwork.ai/podcast/1728058354/f03c409661e8) (2026-10-26, 47 min): audio https://anchor.fm/s/f177e0d8/podcast/play/128076185/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-26%2F434978480-44100-2-7177a011aa7ce.mp3
- [좋은 답 내놓는 AI, 사람 성장은 돕지 않았다](https://invisiblenetwork.ai/podcast/1728058354/673129cae1b8) (2026-10-18, 39 min): audio https://anchor.fm/s/f177e0d8/podcast/play/127692498/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-18%2F434461235-44100-2-e0841d144d87a.mp3
- [나이키도 스타벅스도 안 팔린다](https://invisiblenetwork.ai/podcast/1728058354/61831d100d80) (2026-10-12, 44 min): audio https://anchor.fm/s/f177e0d8/podcast/play/127312974/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-12%2F433951032-44100-2-53aacccefbd9c.mp3
- [다시 섹시해지기로 한 패션 산업](https://invisiblenetwork.ai/podcast/1728058354/255570258e27) (2026-09-28, 41 min): audio https://anchor.fm/s/f177e0d8/podcast/play/126394201/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-8-28%2F432782775-44100-2-e92387424f16.mp3
- [AGI = 인간보다 싸지만 강하고, 빠르지만 똑똑하다](https://invisiblenetwork.ai/podcast/1728058354/35cf846cd626) (2026-09-21, 59 min): audio https://anchor.fm/s/f177e0d8/podcast/play/126057904/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-8-21%2F432326631-44100-2-779753d854d13.mp3
- [술병 내려놓고 웰니스로 달려가는 2030](https://invisiblenetwork.ai/podcast/1728058354/07f727f2b109) (2026-09-14, 41 min): audio https://anchor.fm/s/f177e0d8/podcast/play/125691506/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-8-14%2F431830282-44100-2-7255fe58cb77f.mp3
- [쇼핑이라는 경험이 사라진다](https://invisiblenetwork.ai/podcast/1728058354/1ff9e9001cd5) (2026-08-31, 44 min): audio https://anchor.fm/s/f177e0d8/podcast/play/124956141/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-7-31%2F430847528-44100-2-5ba705bcdf232.mp3
- [고객을 얻으려면 사람 대신 AI를 설득해라](https://invisiblenetwork.ai/podcast/1728058354/69b5d368fe71) (2026-08-24, 39 min): audio https://anchor.fm/s/f177e0d8/podcast/play/124634764/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-7-24%2F430402194-44100-2-f72a86893a5ae.mp3
- [편의점도 배달시키는 무더위 집콕소비](https://invisiblenetwork.ai/podcast/1728058354/8fc9b5c27739) (2026-08-10, 34 min): audio https://anchor.fm/s/f177e0d8/podcast/play/123997662/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-7-10%2F429532840-44100-2-9231e757a7924.mp3
- [쓸데 없지만 기분 좋은 소비](https://invisiblenetwork.ai/podcast/1728058354/4cf75dc76af8) (2026-08-03, 34 min): audio https://anchor.fm/s/f177e0d8/podcast/play/123671602/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-7-3%2F429090247-44100-2-41d40c793eeb1.mp3
- [OTT를 향한 영화관의 역습이 시작됐다](https://invisiblenetwork.ai/podcast/1728058354/c4e466145908) (2026-07-27, 38 min): audio https://anchor.fm/s/f177e0d8/podcast/play/123361418/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-27%2F428670250-44100-2-30ff169cb6e7e.mp3
- [원조보다 잘 나가는 유사품](https://invisiblenetwork.ai/podcast/1728058354/5ebdc5bd8a93) (2026-07-20, 35 min): audio https://anchor.fm/s/f177e0d8/podcast/play/123050388/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-20%2F428249736-44100-2-0cbbc952dc65a.mp3
- [′불완전함′이라는 경쟁력](https://invisiblenetwork.ai/podcast/1728058354/e759ed099248) (2026-07-15, 38 min): audio https://anchor.fm/s/f177e0d8/podcast/play/122756867/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-13%2F427852353-44100-2-be00be30c54c3.mp3
- [세일 그 이상, 오프프라이스](https://invisiblenetwork.ai/podcast/1728058354/04c734de2ea4) (2026-07-06, 42 min): audio https://anchor.fm/s/f177e0d8/podcast/play/122431190/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-6-6%2F427415428-44100-2-824853dcafcee.mp3
- [디지털 시대 디지털 밖으로 뛰는 사람들](https://invisiblenetwork.ai/podcast/1728058354/d46df0c86de6) (2026-06-29, 32 min): audio https://anchor.fm/s/f177e0d8/podcast/play/122118239/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-29%2F426997253-44100-2-4b29efa45ddc8.mp3
- [이제 외국인들이 한국으로 오픈런 한다](https://invisiblenetwork.ai/podcast/1728058354/a403f6869250) (2026-06-22, 39 min): audio https://anchor.fm/s/f177e0d8/podcast/play/121803578/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-22%2F426574481-44100-2-c01e5897e3f78.mp3
- [과시형 경험 지고, 회복형 경험이 온다](https://invisiblenetwork.ai/podcast/1728058354/87c45f3252e0) (2026-06-14, 35 min): audio https://anchor.fm/s/f177e0d8/podcast/play/121480158/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-14%2F426142715-44100-2-1bf25c4d84a54.mp3
- [챗GPT 쓰는데 왜 업무 생산성은 그대로일까?](https://invisiblenetwork.ai/podcast/1728058354/19322e58de91) (2026-06-08, 40 min): audio https://anchor.fm/s/f177e0d8/podcast/play/121144319/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-8%2F425694723-44100-2-e18ecb8087859.mp3
- [AI 시대의 역설, 사람들은 다시 진짜를 찾는다](https://invisiblenetwork.ai/podcast/1728058354/b2dd5ba6eee0) (2026-06-01, 40 min): audio https://anchor.fm/s/f177e0d8/podcast/play/120815121/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-5-1%2F425254029-44100-2-05b2890c9ba2f.mp3
- [스타벅스가 쌓아온 10년, 악몽 같았던 10일](https://invisiblenetwork.ai/podcast/1728058354/7b94a98011b9) (2026-05-26, 44 min): audio https://anchor.fm/s/f177e0d8/podcast/play/120537927/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-4-26%2F424883614-44100-2-a731a3c694637.mp3
- [식품 트렌드, 건강하고 작게 그리고 희소하게](https://invisiblenetwork.ai/podcast/1728058354/521d06120bca) (2026-05-18, 44 min): audio https://anchor.fm/s/f177e0d8/podcast/play/120135918/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-4-18%2F424348058-44100-2-7247c68c19935.mp3
- [샤머니즘 빠진 MZ세대, 미신일까 불안일까](https://invisiblenetwork.ai/podcast/1728058354/33c63a9b8197) (2026-05-11, 45 min): audio https://anchor.fm/s/f177e0d8/podcast/play/119789250/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-4-11%2F423884247-44100-2-d3ca25a0214a1.mp3
- [‘가성비’가 아닌 ‘납득감’을 사는 사람들](https://invisiblenetwork.ai/podcast/1728058354/c00712a3957c) (2026-05-04, 47 min): audio https://anchor.fm/s/f177e0d8/podcast/play/119432230/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-4-4%2F423396103-44100-2-b888cf9fbb351.mp3
- [편리함만 남은 온라인 쇼핑, 브랜드는 공간으로](https://invisiblenetwork.ai/podcast/1728058354/7679b4e6477f) (2026-04-27, 41 min): audio https://anchor.fm/s/f177e0d8/podcast/play/119087818/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-3-27%2F422925736-44100-2-24ab204ea0b84.mp3
- [초저가와 모임이 되살리는 오프라인 소비](https://invisiblenetwork.ai/podcast/1728058354/daed5f2ccf2b) (2026-04-20, 42 min): audio https://anchor.fm/s/f177e0d8/podcast/play/118710797/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-3-20%2F422407896-44100-2-a654943993d67.mp3
- [만나서 할 일 하고 헤어지는 모임의 시대](https://invisiblenetwork.ai/podcast/1728058354/4a728ae3a55d) (2026-04-13, 48 min): audio https://anchor.fm/s/f177e0d8/podcast/play/118350033/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-3-13%2F421928633-44100-2-a46f86c2acac2.mp3
- [전쟁은 내 삶의 무엇을 바꾸고 있는가](https://invisiblenetwork.ai/podcast/1728058354/8a3e114e1acf) (2026-04-06, 48 min): audio https://anchor.fm/s/f177e0d8/podcast/play/118008183/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-3-6%2F421475137-44100-2-5e2bc4d10643d.mp3
- [사람이 직접 만들면 프리미엄 붙는다](https://invisiblenetwork.ai/podcast/1728058354/727b6b6df8e6) (2026-03-30, 34 min): audio https://anchor.fm/s/f177e0d8/podcast/play/117660665/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-2-29%2F421012984-44100-2-fd360dce2a27.mp3
- [골라주는 큐레이션 소비 시대](https://invisiblenetwork.ai/podcast/1728058354/8941f1755b62) (2026-03-23, 34 min): audio https://anchor.fm/s/f177e0d8/podcast/play/117326057/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-2-23%2F420562690-44100-2-8ed60ab1bf52c.mp3
- [눈 뜨면 유행 바뀌는 디저트 전성시대](https://invisiblenetwork.ai/podcast/1728058354/322c1302afaf) (2026-03-15, 34 min): audio https://anchor.fm/s/f177e0d8/podcast/play/116974481/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-2-15%2F420084126-44100-2-47740d3bd95b3.mp3
- [사람 자르는 사무직, 사람 사라진 현장직](https://invisiblenetwork.ai/podcast/1728058354/85cdaae4a873) (2026-03-08, 35 min): audio https://anchor.fm/s/f177e0d8/podcast/play/116599862/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-2-8%2F419573649-44100-2-52f4feedcdc2.mp3
- [개발 언어 다시 AI에게로 되돌아간다](https://invisiblenetwork.ai/podcast/1728058354/ebbf595eb358) (2026-03-03, 41 min): audio https://anchor.fm/s/f177e0d8/podcast/play/116299785/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-2-2%2F419162816-44100-2-bb7ac7c7f7338.mp3
- [브랜드가 크리에이터를 직접 육성한다](https://invisiblenetwork.ai/podcast/1728058354/24862d38065d) (2026-02-22, 35 min): audio https://anchor.fm/s/f177e0d8/podcast/play/115890581/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-1-22%2F418617562-44100-2-2dec20ff24348.mp3
- [제로클릭 쇼핑 본격화 된다](https://invisiblenetwork.ai/podcast/1728058354/0640bfaef0ce) (2026-02-02, 38 min): audio https://anchor.fm/s/f177e0d8/podcast/play/114885494/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-1-2%2F417275033-44100-2-dad5bf76d2b56.mp3
- ['사는 것' 넘어 '참여'로 진화한 소비](https://invisiblenetwork.ai/podcast/1728058354/0bb2d26ece57) (2026-01-26, 38 min): audio https://anchor.fm/s/f177e0d8/podcast/play/114542233/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-0-25%2F416817317-44100-2-3b67c385a243f.mp3
- [두쫀쿠 열풍, 불황 속 쾌락형 소비](https://invisiblenetwork.ai/podcast/1728058354/3d0fb7b9077d) (2026-01-19, 39 min): audio https://anchor.fm/s/f177e0d8/podcast/play/114199374/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-0-19%2F416375784-44100-2-7093598c9ff48.mp3
- [가사노동 종말 신호탄, 휴머노이드 온다](https://invisiblenetwork.ai/podcast/1728058354/412b0740a168) (2026-01-12, 42 min): audio https://anchor.fm/s/f177e0d8/podcast/play/113841766/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-0-12%2F415920796-44100-2-711b6db073069.mp3
- [시간 빈곤의 시대, 돈 주고 시간 산다](https://invisiblenetwork.ai/podcast/1728058354/0efbd7536fd6) (2026-01-04, 33 min): audio https://anchor.fm/s/f177e0d8/podcast/play/113498451/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-0-4%2F415486331-44100-2-31241e1b3293c.mp3
- [고물가에 외식 대신 집밥요리사](https://invisiblenetwork.ai/podcast/1728058354/c39706308cfc) (2025-12-28, 34 min): audio https://anchor.fm/s/f177e0d8/podcast/play/113213560/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-11-28%2F415125980-44100-2-61c72c8cb56ad.mp3
- [키워드의 시대가 저물다](https://invisiblenetwork.ai/podcast/1728058354/b15d3b7c9b94) (2025-12-22, 39 min): audio https://anchor.fm/s/f177e0d8/podcast/play/112960952/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-11-22%2F414803447-44100-2-05411c033069a.mp3
- [소비의 핵은 MZ가 아닌 시니어였다](https://invisiblenetwork.ai/podcast/1728058354/bae971c65697) (2025-12-15, 36 min): audio https://anchor.fm/s/f177e0d8/podcast/play/112634239/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-11-15%2F414383990-44100-2-31d622a3f492d.mp3
- [쿠팡은 2025년이 마지막 고점일까?](https://invisiblenetwork.ai/podcast/1728058354/839f1521826b) (2025-12-08, 34 min): audio https://anchor.fm/s/f177e0d8/podcast/play/112285517/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-11-8%2F413939103-44100-2-13c0256064a9.mp3
- [쇼핑 삼킨 AI, 이커머스와 트래픽 전쟁 시작](https://invisiblenetwork.ai/podcast/1728058354/096f6be85939) (2025-12-01, 43 min): audio https://anchor.fm/s/f177e0d8/podcast/play/111937908/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-11-1%2F413486052-44100-2-2a4592f6f0ba1.mp3
- [돌고 돌아 순정으로 되돌아가는 마케팅](https://invisiblenetwork.ai/podcast/1728058354/29228a694f52) (2025-11-24, 41 min): audio https://anchor.fm/s/f177e0d8/podcast/play/111605906/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-10-23%2F413032341-44100-2-2679441eed607.mp3
- [좋은 제품이 아닌 기분과 감정을 산다](https://invisiblenetwork.ai/podcast/1728058354/6850b8dd641c) (2025-11-17, 40 min): audio https://anchor.fm/s/f177e0d8/podcast/play/111272475/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-10-17%2F412597033-44100-2-2ebb13e9c3e3a.mp3
- [쇼핑도 연애도 대신 살아주는 시대](https://invisiblenetwork.ai/podcast/1728058354/2d2b50f0193d) (2025-11-10, 38 min): audio https://anchor.fm/s/f177e0d8/podcast/play/110936266/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-10-10%2F412154369-44100-2-442fc15c6156c.mp3
- [AI가 대체 가능한 것과 불가능한 것](https://invisiblenetwork.ai/podcast/1728058354/a6959c345c05) (2025-11-03, 38 min): audio https://anchor.fm/s/f177e0d8/podcast/play/110594001/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-10-3%2F410469309-44100-2-d317c96619d52.mp3
- [중국 브랜드가 모든 산업에서 압도한다](https://invisiblenetwork.ai/podcast/1728058354/02a65e170c80) (2025-10-26, 35 min): audio https://anchor.fm/s/f177e0d8/podcast/play/110248834/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-9-26%2F410017318-44100-2-564f5d779dbe9.mp3
- [AI 채팅에서 쇼핑한다, ′챗핑′ 시대](https://invisiblenetwork.ai/podcast/1728058354/5e44ba5c1180) (2025-10-20, 35 min): audio https://anchor.fm/s/f177e0d8/podcast/play/109904349/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-9-20%2F409564405-44100-2-a20c3f6bb3104.mp3
- [5천원 미만이 대세, 업계 전반으로 확산](https://invisiblenetwork.ai/podcast/1728058354/6f1544924a1c) (2025-10-13, 33 min): audio https://anchor.fm/s/f177e0d8/podcast/play/109576771/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2025-9-13%2F409137387-44100-2-14f2dacd4f033.mp3

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