# Google AI Mode e la fine del web

An episode of [CRASH – La chiave per il digitale](https://invisiblenetwork.ai/podcast/1648307366), 22 Oct 2025, 12 min.

Audio: https://pdst.fm/e/prfx.byspotify.com/e/pscrb.fm/rss/p/traffic.megaphone.fm/MNTHA7216906871.mp3

Le ricerche basate su intelligenze artificiale rischiano di compromettere la salute di internet, impoverire la nostra esperienza e di trasformare la rete in un luogo popolato solo dalle macchine. Fonti: https://www.wsj.com/tech/ai/news-publishers-see-googles-ai-search-tool-as-a-traffic-destroying-nightmare-52154074 https://www.bbc.com/future/article/20250611-ai-mode-is-google-about-to-change-the-internet-forever https://www.nytimes.com/2025/05/20/technology/personaltech/google-ai-mode-search.html https://sparktoro.com/blog/2024-zero-click-search-study-for-every-1000-us-google-searches-only-374-clicks-go-to-the-open-web-in-the-eu-its-360/ https://searchengineland.com/google-sge-impact-industry-436613 https://ahrefs.com/blog/ai-overviews-reduce-clicks/ Learn more about your ad choices. Visit megaphone.fm/adchoices

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