# Carlos Alvarenga: The Rules of Persuasion

An episode of [Communicast: A Communication Skills Podcast](https://invisiblenetwork.ai/podcast/1591979803), 21 May 2024, 35 min.

Audio: https://anchor.fm/s/118470dec/podcast/play/127132909/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-8%2F433719751-44100-2-99893e66d31a4b9d.mp3

Earn your role. Model good behaviors. Share your knowledge. Fantastic advice from my guest this episode, Carlos Alvarenga, around how to grow your career. Carlos is a researcher, writer, and expert on persuasion. In this episode we talk about the rules of persuasion, why you need to know your audience, and the different types of listening. Additional Resources: ► Follow Communispond on LinkedIn for more communication skills tips: https://www.linkedin.com/company/communispond ► Connect with Scott D'Amico on LinkedIn: https://www.linkedin.com/in/scottdamico/ ► Connect with Carlos on LinkedIn: https://www.linkedin.com/in/carlos-alvarenga/ ► Learn more about Carlos and order his book: https://www.carlosalvarenga.com/ ► Subscribe to the podcast: https://communicast.simplecast.com/ ► Learn more about Communispond: https:www.communispond.com

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