# Mambo Magsaysay — The first viral campaign jingle

An episode of [The Howie Severino Podcast](https://invisiblenetwork.ai/podcast/1575319838), 20 Mar 2025, 27 min.

Audio: https://sphinx.acast.com/p/open/s/6686611e03dd2c690e0a0e89/e/67daadc2fe6b19f2d2954c04/media.mp3

The youthful presidential candidate Ramon Magsaysay won by a landslide in 1953, propelled by various campaign gimmicks, including the first viral campaign jingle. That catchy tune was even revived during the 1986 people power revolution. This is the first episode of the Philippine election history series of the Howie Severino Presents podcast. Mambo Magsaysay: Ang unang viral campaign jingle Nag landslide victory ang kandidatong si Ramon Magsaysay noong 1953, gamit ang maraming gimik sa kampanya, tulad ng isang trendy na jingle. Binuhay muli ito noong 1986 people power revolution. Ito ang unang episode ng election history podcast ng Howie Severino Presents. Hosted on Acast. See acast.com/privacy for more information.

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