# Legendary Companires Build for 100 Years, Not One Quarter

An episode of [The Daily Mastery Podcast by Robin Sharma](https://invisiblenetwork.ai/podcast/1521068608), 25 Aug 2026, 2:16.

Audio: https://www.buzzsprout.com/1182776/episodes/19670658-legendary-companires-build-for-100-years-not-one-quarter.mp3

Ordinary companies chase quarterly earnings. Legendary companies play an astonishingly long game. Amazon’s Jeff Bezos insisted that decisions must make sense 5–7 years out—not just next quarter. In a Bain & Company survey, 81% of top-performing firms said they tie major initiatives to long-term value creation, not just near-term KPIs. These companies innovate patiently, hire strategically (you can’t have an A-grade business with C-level players right?), and invest like they’ll own the future. Not only that, the best firms get that “when you take care of the relationship the money takes care of itself.” So they are obsessively relational versus merely transactional. My latest book “The Wealth Money Can’t Buy” is full of fresh ideas and original tools that I’m absolutely certain will cause quantum leaps in your positivity, productivity, wellness, and happiness. You can order it now by clicking here. FOLLOW ROBIN SHARMA: Instagram Facebook YouTube

## Transcript

Play long. If you're building a business, play long. Don't worry about how you're doing just in this quarter. Think about what will your company stand for when you're building relationships with your customers. Don't be short-sighted. Build a relationship. It's really, really important. The business of business is relationships, said Herb Keller, the founder of Southwest Airlines. Take care of the relationship and the money will take care of itself. Play a very long game. There are a lot of people, I've been in business for 26 years, I've seen a lot of people come and go. The people who play a very long game, they follow honorable values, they build a great company, they only push masterwork into the world versus superficial, quick fix products. Those are the ones who last.

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