# Thoughts on SEO & SEO for AI, part 1

An episode of [Search Off the Record](https://invisiblenetwork.ai/podcast/1512522198), 17 Dec 2025, 38 min.

Audio: https://traffic.libsyn.com/secure/search-off-the-record/SOTR101_v2.mp3?dest-id=2027951

In this episode, John Mueller and Danny Sullivan talk about SEO and the new kids on the block: AIO, GEO and others. Danny shares how these things interact with each other and what he thinks website owners should look for in their content creation and how Google's principles align with the way people use AI and search engines to navigate the web. Listen to more Search Off the Record → https://goo.gle/sotr-yt Subscribe to Google Search Channel → https://goo.gle/SearchCentral Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.

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