# Closing Sales in Nigeria - Sales For The Nigerian Business Person: The Sales and Marketing Blueprint A podcast by Tavershima Ayede. Sales and Marketing Talk with Taver: The Nigerian Business Blueprint. Get straight-to-the-point advice to boost your sales and grow your business in Nigeria. Are you tired of generic sales tips that don't apply here? I give you practical, strategies for the challenges and opportunities of the Nigerian market. From building strong relationships to handling tough conversations, each episode has lessons you can use right away. Whether you're a startup founder, or a seasoned expert, you'll find the tools and inspiration here to succeed. Don't just listen—start selling. Feed: https://anchor.fm/s/162b3f48/podcast/rss ## Latest episodes - [Are You Actually Closing Deals or Just Spinning Your Wheels?](https://invisiblenetwork.ai/podcast/1503423820/5ddd5ada717d) (2026-10-27, 26 min): audio https://anchor.fm/s/162b3f48/podcast/play/128178117/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-27%2F04386b26-01e5-f5b2-bee4-77a1a91e86cb.mp3 - [Are Your Ads Breaking the Law? What Business Owners Get Wrong](https://invisiblenetwork.ai/podcast/1503423820/7e6a73d06e3e) (2026-10-27, 22 min): audio https://anchor.fm/s/162b3f48/podcast/play/128168724/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-27%2F0215a1e9-bc1f-ce1c-006f-94b46342c538.mp3 - [Should You Build Your Own CRM with AI? (Spoiler: Probably Not)](https://invisiblenetwork.ai/podcast/1503423820/38b0782f61cb) (2026-10-26, 25 min): audio https://anchor.fm/s/162b3f48/podcast/play/128128529/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-26%2Fe4310503-6b2b-82d0-b3eb-b1e1bea37a81.mp3 - [Turn Cold Leads Into Customers With Simple Data Research](https://invisiblenetwork.ai/podcast/1503423820/7c956d8a2e42) (2026-10-25, 26 min): audio https://anchor.fm/s/162b3f48/podcast/play/128053397/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-25%2F85767f93-eb24-4c56-1a7d-73128381cf02.mp3 - [Why Your First 15 Prospecting Calls Failed (And How to Fix Them)](https://invisiblenetwork.ai/podcast/1503423820/452c35865e0e) (2026-10-24, 29 min): audio https://anchor.fm/s/162b3f48/podcast/play/128013408/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-24%2F9fe998d4-bfeb-22ef-2b2c-eefd4f3b3966.mp3 - [Why Your Sales Follow-Ups Aren't Closing Deals (And What to Do Instead)](https://invisiblenetwork.ai/podcast/1503423820/b5ca3d144444) (2026-10-24, 29 min): audio https://anchor.fm/s/162b3f48/podcast/play/128001722/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-24%2F57a1a104-f88c-dd26-2792-04994d54579a.mp3 - [Why You Keep Forgetting Your Clients (And How a CRM Fixes It)](https://invisiblenetwork.ai/podcast/1503423820/b1949c209be2) (2026-10-22, 29 min): audio https://anchor.fm/s/162b3f48/podcast/play/127889266/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-22%2F4e067a3f-6586-d2a7-7647-c9ad0a826b14.mp3 - [How to Start a Business Conversation with a Stranger (Without Being Awkward)](https://invisiblenetwork.ai/podcast/1503423820/fcd66ab3f53a) (2026-10-22, 18 min): audio https://anchor.fm/s/162b3f48/podcast/play/127886752/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-22%2Fd7f7e6bc-6a7e-59fa-ec4f-ca1f7ad5e262.mp3 - [Too Young for Startups? Age Doesn't Matter When You Have Traction](https://invisiblenetwork.ai/podcast/1503423820/85f1af6f15e9) (2026-10-22, 24 min): audio https://anchor.fm/s/162b3f48/podcast/play/127885605/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-22%2F367b12a0-ebdd-103c-81d4-9434e2b4601b.mp3 - [Why Human Connection Drives Revenue](https://invisiblenetwork.ai/podcast/1503423820/d9ab7e466379) (2026-10-21, 19 min): audio https://anchor.fm/s/162b3f48/podcast/play/127828767/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-21%2F693e6803-ec80-dd71-4931-3bb1e1163103.mp3 - [B2B Sales Efficiency: How to Turn Leads Into Revenue in Nigeria](https://invisiblenetwork.ai/podcast/1503423820/b9829cca7cb5) (2026-10-21, 23 min): audio https://anchor.fm/s/162b3f48/podcast/play/127827617/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-21%2F9d3662e5-1c42-3a79-8fbb-698ad7b2f805.mp3 - [Why You're Losing Sales on the Phone (And How to Fix It Today)](https://invisiblenetwork.ai/podcast/1503423820/6690a709b926) (2026-10-20, 23 min): audio https://anchor.fm/s/162b3f48/podcast/play/127791150/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-20%2Fd194029a-e044-4f16-020e-ae4486e491eb.mp3 - [Why aren't you making money from social media after 3 years?](https://invisiblenetwork.ai/podcast/1503423820/8d1c12fded17) (2026-10-19, 26 min): audio https://anchor.fm/s/162b3f48/podcast/play/127719507/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-19%2Fe19f6077-44a0-ffcb-7b1d-2ed23d6f17fa.mp3 - [Why Waiting for Customers to Trust You is Costing You Money](https://invisiblenetwork.ai/podcast/1503423820/dd7801b535c1) (2026-10-19, 23 min): audio https://anchor.fm/s/162b3f48/podcast/play/127715981/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-19%2Fe2209a26-f0c0-b111-7830-c75c140753d9.mp3 - [Closing Big Deals: Why Availability is Everything in High-Stakes Sales](https://invisiblenetwork.ai/podcast/1503423820/a68270928ef6) (2026-10-19, 22 min): audio https://anchor.fm/s/162b3f48/podcast/play/127709052/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-19%2F427573b5-891f-84da-5ec6-d7eb211cd02d.mp3 - ["It's Too Expensive!": Mastering Price Pushback in Sales](https://invisiblenetwork.ai/podcast/1503423820/070c09b94bd0) (2026-10-19, 24 min): audio https://anchor.fm/s/162b3f48/podcast/play/127706772/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-19%2Fa8070f55-d2d2-f162-348f-c41bbcaddb4d.mp3 - [Stop Wasting Time: Using the Pareto Principle to Grow Your Business](https://invisiblenetwork.ai/podcast/1503423820/6d31345fa059) (2026-10-17, 8 min): audio https://anchor.fm/s/162b3f48/podcast/play/127615338/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-17%2Fb34a6caf-342b-1300-25cf-ceaf3f480f57.mp3 - [The Power of Value Selling: How to Build Trust and Close More Deals](https://invisiblenetwork.ai/podcast/1503423820/d32047c872b9) (2026-10-16, 31 min): audio https://anchor.fm/s/162b3f48/podcast/play/127581036/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-16%2Ffbf140b2-c209-f3bf-b425-8f0a0972d523.mp3 - [Why Your Hustle Isn't Working: The Danger of Chasing Opportunity After Opportunity](https://invisiblenetwork.ai/podcast/1503423820/bfbc8ada79fa) (2026-10-15, 22 min): audio https://anchor.fm/s/162b3f48/podcast/play/127534048/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-15%2F71a08631-1606-747f-69c6-26bbe08d922d.mp3 - [Is Your Ad Campaign Making Money or Just Wasting It?](https://invisiblenetwork.ai/podcast/1503423820/6f0c32b4d16b) (2026-10-15, 31 min): audio https://anchor.fm/s/162b3f48/podcast/play/127532023/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-15%2F53044562-98f0-82f3-2a1f-67e618bf5b89.mp3 - [How to Find Your Niche and Validate Your Next Big Idea](https://invisiblenetwork.ai/podcast/1503423820/e7000afaeb6b) (2026-10-15, 39 min): audio https://anchor.fm/s/162b3f48/podcast/play/127510030/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-15%2Ffb4f441f-c016-f070-1489-4dfcf46b372e.mp3 - [B2B Sales in Nigeria: How to Escape the Feature Trap With Value Selling](https://invisiblenetwork.ai/podcast/1503423820/36fb1c13347a) (2026-10-12, 35 min): audio https://anchor.fm/s/162b3f48/podcast/play/127338074/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-12%2F93fcdea1-f5e6-864f-0d73-3ece19a9ae18.mp3 - [How to Master Closing Deals Without Being Pushy](https://invisiblenetwork.ai/podcast/1503423820/3d3004eae607) (2026-10-12, 32 min): audio https://anchor.fm/s/162b3f48/podcast/play/127334884/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-12%2Fa903986d-6753-b6e4-160f-96349f971074.mp3 - [Part 2 How You Sell Matters More Than What You Sell](https://invisiblenetwork.ai/podcast/1503423820/85ce3ba6ec21) (2026-10-11, 43 min): audio https://anchor.fm/s/162b3f48/podcast/play/127290097/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-11%2F9d6d674a-9c02-2317-c832-ca2eaa579c6b.mp3 - [How You Sell Matters More Than What You Sell](https://invisiblenetwork.ai/podcast/1503423820/ae6d76c4952b) (2026-10-11, 22 min): audio https://anchor.fm/s/162b3f48/podcast/play/127287916/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-11%2F2b1a99b9-ce0e-a030-badc-f88d7d4e0875.mp3 - [Corota vs. Algorithms: How to Actually Grow Your Business](https://invisiblenetwork.ai/podcast/1503423820/c5698efb81ec) (2026-10-11, 23 min): audio https://anchor.fm/s/162b3f48/podcast/play/127286915/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-11%2Fb9a50c09-ace5-38c8-f738-97f77ec137e2.mp3 - [When is the Best Time to Cold Call? (Stop Guessing!)](https://invisiblenetwork.ai/podcast/1503423820/88e7404bfeab) (2026-10-10, 35 min): audio https://anchor.fm/s/162b3f48/podcast/play/127258454/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-10%2F05a5fb2b-6feb-e0c9-08a3-9df07b2a19ee.mp3 - [Why Value-Based Selling Is the Ultimate B2B Advantage](https://invisiblenetwork.ai/podcast/1503423820/76d7388237e0) (2026-10-09, 47 min): audio https://anchor.fm/s/162b3f48/podcast/play/127207176/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-9%2F92273cc6-48e1-0bcb-ebf9-58f5ff9eaf05.mp3 - [Why Your Customers Are Always Running ROI Calculations (And How to Use It)](https://invisiblenetwork.ai/podcast/1503423820/1adceb64b14c) (2026-10-08, 41 min): audio https://anchor.fm/s/162b3f48/podcast/play/127122678/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-8%2Fa85ad1f8-2362-ae1b-9b9b-e94137d14fe3.mp3 - [Is an MBA Really Worth It? Real Talk on Career Moves & Higher Degrees](https://invisiblenetwork.ai/podcast/1503423820/dac47df14da2) (2026-10-08, 22 min): audio https://anchor.fm/s/162b3f48/podcast/play/127109095/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-8%2F4873230f-4276-b29e-f5c3-0c4b0acdc4d9.mp3 - [How Value-Based Selling Helps You Sell Complex Products](https://invisiblenetwork.ai/podcast/1503423820/52bb2c05a988) (2026-10-07, 29 min): audio https://anchor.fm/s/162b3f48/podcast/play/127028671/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-7%2Ff003fe2b-64f4-6e36-4833-010a46fef01a.mp3 - [How to Gain Online Visibility and Stay Consistent as a Business](https://invisiblenetwork.ai/podcast/1503423820/449bd74f75c2) (2026-10-07, 29 min): audio https://anchor.fm/s/162b3f48/podcast/play/127024649/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-7%2F12a45743-beaa-448c-7654-fd3306245a91.mp3 - [Are You Charging Too Little for Your Services?](https://invisiblenetwork.ai/podcast/1503423820/91971166566f) (2026-10-07, 38 min): audio https://anchor.fm/s/162b3f48/podcast/play/127020073/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-7%2F931870bd-631b-fea0-2041-92e2a74ce749.mp3 - [How to Tell if a Buyer is Serious Before You Lose Money](https://invisiblenetwork.ai/podcast/1503423820/00b2f8f5df08) (2026-10-06, 26 min): audio https://anchor.fm/s/162b3f48/podcast/play/126928198/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-6%2F4b383af8-6bd7-e27b-94ab-3c8ed5dd8320.mp3 - [Is Money the Only Thing That Matters When Screening Clients?](https://invisiblenetwork.ai/podcast/1503423820/4ea6cf5eef79) (2026-10-06, 33 min): audio https://anchor.fm/s/162b3f48/podcast/play/126926929/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-6%2F4a4fa767-8c6d-8998-0aa4-4eef6714292f.mp3 - [Stop Pitching, Start Consulting: How to Sell Complex Software](https://invisiblenetwork.ai/podcast/1503423820/647756300f0b) (2026-10-06, 32 min): audio https://anchor.fm/s/162b3f48/podcast/play/126924380/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-6%2F03a9d1ef-b512-c5dd-bf38-1aada7d3649d.mp3 - [The Email Outreach Mistake You’re Probably Making Right Now](https://invisiblenetwork.ai/podcast/1503423820/6479ea53e032) (2026-10-05, 37 min): audio https://anchor.fm/s/162b3f48/podcast/play/126880036/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-5%2F9715470b-a3e0-01a5-c6ad-1b008c7ce6c1.mp3 - [Traditional Wisdom vs. Digital Hype: Rethinking Your Ad Strategy](https://invisiblenetwork.ai/podcast/1503423820/48e73537505a) (2026-10-05, 31 min): audio https://anchor.fm/s/162b3f48/podcast/play/126876041/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-5%2F2f09e02e-4bfb-1d29-0182-8e011855f9c9.mp3 - [How to Speed Up Your Sales Cycle and Close Deals Faster](https://invisiblenetwork.ai/podcast/1503423820/571fe185d8fe) (2026-10-04, 52 min): audio https://anchor.fm/s/162b3f48/podcast/play/126808343/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-4%2Fd2c920ee-4b7d-4a1d-1c9b-ceffc2434781.mp3 - [How to Build a Sales System That Scales](https://invisiblenetwork.ai/podcast/1503423820/15275c9eb60a) (2026-10-04, 27 min): audio https://anchor.fm/s/162b3f48/podcast/play/126802274/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-4%2F651867a0-4eda-8b3b-dece-5885ad8a889f.mp3 - [How Do You Get Clients When You Can’t Show Your Face?](https://invisiblenetwork.ai/podcast/1503423820/f5631af7c1bd) (2026-10-03, 36 min): audio https://anchor.fm/s/162b3f48/podcast/play/126759076/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-3%2Fa3559fca-0aba-0bfa-642f-cb925d75734d.mp3 - [How to Sell Referral Partnerships When Nobody Knows You](https://invisiblenetwork.ai/podcast/1503423820/e24119c79b7e) (2026-10-03, 46 min): audio https://anchor.fm/s/162b3f48/podcast/play/126751554/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-3%2F361944fe-7ab4-ac2d-d9b0-62ba678c32a1.mp3 - [Is Social Media Worth It? Why I Choose Podcasts for Qualified, Engaged Listeners](https://invisiblenetwork.ai/podcast/1503423820/3f0f5dc40c8d) (2026-10-02, 39 min): audio https://anchor.fm/s/162b3f48/podcast/play/126682484/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-2%2F19ae4679-47fa-81da-1f40-c12e39a8e141.mp3 - [How to Review Advertising Performance: Why Views and Clicks Aren’t Enough](https://invisiblenetwork.ai/podcast/1503423820/39a4d48bcf67) (2026-10-02, 36 min): audio https://anchor.fm/s/162b3f48/podcast/play/126679648/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-2%2F815bfe6e-b1b5-2edc-a9c8-b0fd371493ec.mp3 - [How to Stop Clients Haggling Your Price Down: Qualify Hard on Money Early](https://invisiblenetwork.ai/podcast/1503423820/7cbb7075b1e6) (2026-10-02, 37 min): audio https://anchor.fm/s/162b3f48/podcast/play/126675505/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-9-2%2F4ed21d21-f5b8-9d8f-d91a-a7858ac5ab65.mp3 - [How to Close More Clients: The Difference Between Agreement and Commitment](https://invisiblenetwork.ai/podcast/1503423820/232b314d03ae) (2026-09-30, 51 min): audio https://anchor.fm/s/162b3f48/podcast/play/126558065/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-8-30%2Fc1891ea1-4291-cdfe-1680-b96e4b1ab687.mp3 - [How Freelancers Can Land High-Paying Clients Through Cold Calling](https://invisiblenetwork.ai/podcast/1503423820/6a0b8a4f16e1) (2026-09-30, 45 min): audio https://anchor.fm/s/162b3f48/podcast/play/126550125/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-8-30%2F01cb9200-3ea3-3f5c-0903-70ab1aae3de5.mp3 - [Does Going Viral Actually Make You Money?](https://invisiblenetwork.ai/podcast/1503423820/30d75cc5f083) (2026-09-29, 35 min): audio https://anchor.fm/s/162b3f48/podcast/play/126494586/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-8-29%2F087dd36e-8b76-89ea-80c4-bd09f655797d.mp3 - [Building Business Credibility: Why Consistency Beats Constant Switching](https://invisiblenetwork.ai/podcast/1503423820/afa9a33b77bd) (2026-09-29, 21 min): audio https://anchor.fm/s/162b3f48/podcast/play/126492029/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-8-29%2F4b4a9bee-b091-ff40-fd16-b3fd7588dfdc.mp3 - [How to Pitch Your Business While Networking](https://invisiblenetwork.ai/podcast/1503423820/e4f6b8fd9c05) (2026-09-28, 42 min): audio https://anchor.fm/s/162b3f48/podcast/play/126419375/https%3A%2F%2Fd3ctxlq1ktw2nl.cloudfront.net%2Fstaging%2F2026-8-28%2F37c8578b-ebe2-894f-f281-95c9b0146056.mp3 Shows are listed from Apple Podcasts' charts and directory, and Podcast Index where it is used. Every show and episode belongs to its publisher and plays from the publisher's own feed; this site hosts none of them.