# Behind the Scenes with Noel McSweeney: Preparing Championship Cattle for the Tullamore Show

An episode of [The Beef Edge](https://invisiblenetwork.ai/podcast/1489310336), 5 Aug 2026, 19 min.

Audio: https://dts.podtrac.com/redirect.mp3/media.transistor.fm/40f8632e/f5f0dfb3.mp3

Cork beef farmer, Noel McSweeney, and his Teagasc advisor, David Hallissey, explain how they prepare for this year's Tullamore Show on this week’s Beef Edge podcast. Noel runs a progressive beef enterprise where he combines commercial cattle production with an embryo transfer breeding programme to produce top-quality show and fatstock cattle. He discusses his journey as a young farmer, the evolution of the farm and how he has developed a successful breeding programme while balancing an off-farm career. With the Tullamore Show just days away, Noel takes us behind the scenes to explain the planning, preparation and attention to detail that goes into getting cattle ready for one of Ireland's premier agricultural events. He also shares the key lessons he has learned from showing cattle and offers practical advice for anyone thinking about getting involved. David Hallissey discusses the increasing interest in commercial show cattle, the importance of breeding for both performance and profitability, and the key areas Noel is focusing on to further develop the farm. For more episodes from the Beef Edge podcast, visit the show page at: https://www.teagasc.ie/thebeefedge Produced on behalf of Teagasc by LastCastMedia.com

Shows are listed from Apple Podcasts' charts and directory, and Podcast Index where it is used. Every show and episode belongs to its publisher and plays from the publisher's own feed; this site hosts none of them.