# Episode 86: Sunrise, Sunset, and the Media Spotlight: A Case Study in Regulation and Communication

An episode of [Regulation Matters: a CLEAR conversation](https://invisiblenetwork.ai/podcast/1390870279), 11 Feb 2025, 28 min.

Audio: https://mcdn.podbean.com/mf/web/s9atypcmcwt47593/CLEAR_podcast_episode_sunrise_media.mp3

In this episode of Regulation Matters: a CLEAR conversation, host Line Dempsey speaks with Brian Tobias, Director of the Colorado Office of Policy, Research and Regulatory Reform, and Katie O'Donnell, Director of Communications and Public Engagement for the Colorado Department of Regulatory Agencies. They explore Colorado’s sunrise review process through the case study of funeral service professionals and discuss how the state navigated media scrutiny following tragic events in Penrose, Colorado. The conversation highlights best practices for evaluating the need for professional regulation, responding to media coverage, engaging stakeholders to maintain public trust, and educating licensees and the public about regulatory changes. Transcript: http://clearweb.drivehq.com/podcast_transcripts/CLEAR_podcast_episode86_Sunrise_Media_021125_transcript.pdf

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