# Tony Robbins: No One Is Ready For What's Coming! Why The Next Decade Will Break People!

An episode of [The Diary Of A CEO with Steven Bartlett](https://invisiblenetwork.ai/podcast/1291423644), 15 Jan 2026, 2 h 00 min.

Audio: https://pdst.fm/e/pscrb.fm/rss/p/mgln.ai/e/1390/claritaspod.com/measure/p.podderapp.com/2544644999/mgln.ai/e/1651/episode.flightcast.com/01KEW51SGHX594YE2DJW8CCTJ5.mp3

Tony Robbins, a world-renowned author, coach and entrepreneur, reveals the SINGLE question that defines your future, how trauma shapes identity, and how to control your mind, emotions, and decisions…FAST! Tony Robbins is best known for transforming millions of lives through immersive events and frameworks. He advises world leaders and executives across 100+ companies and is the bestselling author of books such as, ‘Awaken the Giant Within’ and ‘Unlimited Power’. He explains: ◼️The hidden question your future self wishes you’d asked sooner ◼️How chaos and childhood stress wire your default reactions ◼️Why your mind edits reality to keep you comfortable, not successful ◼️What feeling “lost” really means in the hero’s journey of your life ◼️How to turn emotional pressure into clarity, drive, and momentum 00:00 Intro 02:44 A Stranger Changed My Life Forever 05:54 You Only Experience the Life You Focus On 10:36 I Hate Suffering 13:51 The 'Self-Care' Revolution Is Making You Weak 15:26 The Scary Future of AI 27:17 If You Were 18 Now, What Would You Be Focusing On? 42:28 New Tools the Younger Generation Should Learn to Handle Stress 45:43 How to Get Better at Pattern Recognition 49:20 How to Get Into a Peak State 51:51 Ads 52:52 Individualism Is Making Us Depressed 1:06:22 How Your Needs Create Pain 1:15:23 Is It Possible to Change? 1:23:08 Ads 1:25:12 The Pattern of Successful People 1:34:04 How Did You Learn About Finance? 1:34:35 How Do I Become a Better Learner? 1:42:15 Love Is the Driving Force in Life 1:43:39 The Pattern Of Successful Businesses 1:46:55 Create Life on Your Terms 1:51:01 How Long Would Your Lifespan Be If You Could Choose? 1:54:01 What Happens When You Die Follow Tony: Instagram - https://bit.ly/4sIREyw Facebook - https://bit.ly/4jG6Ckv X - https://bit.ly/49B7zWE You can find out more about Tony’s upcoming 3-day free, virtual event, ‘Time to Rise Summit’, here: https://bit.ly/4jGKd6I You can purchase Tony’s book, ‘The Holy Grail of Investing: The World's Greatest Investors Reveal Their Ultimate Strategies for Financial Freedom’, here: https://amzn.to/4qPoID5 The Diary Of A CEO: ◼️Join DOAC circle here - https://doaccircle.com/ ◼️Buy The Diary Of A CEO book here - https://smarturl.it/DOACbook ◼️The 1% Diary is back - limited time only: https://bit.ly/3YFbJbt ◼️The Diary Of A CEO Conversation Cards (Second Edition): https://g2ul0.app.link/f31dsUttKKb ◼️Get email updates - https://bit.ly/diary-of-a-ceo-yt ◼️Follow Steven - https://g2ul0.app.link/gnGqL4IsKKb Sponsors: LinkedIn Talent Solutions - https://linkedin.com/doac Ketone - https://ketone.com/STEVEN for 30% off your subscription order Function Health: https://Functionhealth.com/DOAC to sign up for $365 a year. One dollar a day for your health.

## Transcript

[0:00] I'm trying not to cry. I'm just like, um, like, I hate suffering. I have suffered myself
[0:06] and so I hate seeing anybody suffer. And so, um, this is my mission. This is what I'm made
[0:11] for. And, um, I'm just one guy that I can't do everything, but I can do a lot.
[0:16] Um, I always try to help people say, how can you turn your worst day into your best
[0:22] day. Here's the nation's number one life and business strategist. He's worked with royalty,
[0:33] elite athletes, Oscar winners, scientists, and everyone in between to overcome their limitations
[0:38] and accelerate change. Can you take us back to the environment that shaped you into the
[0:42] man that you are? So I grew up in a tough environment. I had four different fathers.
[0:46] My mom, she drank alcohol and took prescription drugs and we had no money, no food. And then
[0:50] the thing that changed my whole life was a knock on the door on Thanksgiving. There was
[0:53] just tall guy standing there with two bags of groceries and an uncooked frozen turkey
[0:58] in a pan. And my dad saw this man. He said, we don't take charity. And he went and slam
[1:02] the door on the guy, but it became a very useful and distinction for me about how he and I
[1:06] process that day differently because there's three decisions you make every moment of your
[1:10] life. And the real problem is the story you have. For example, that day, my God's focus
[1:14] was the fact he and I fed his family and he was worthless. However, I took that as
[1:18] a stranger's care. And so the story is the belief you've told yourself over and over
[1:23] because belief is the invisible force that controls everything in your life. And then
[1:27] there's this their decision, what I'm going to do. And so what I decided to do is someday
[1:30] I'm going to do this for others and suffering where I can. And so I'm going to show you
[1:34] how to get clear what you really want, figure out what's been stopping you, put the plan
[1:37] in place and teach you the most important thing that's made me successful. And I think
[1:41] people fully realize the significance of how many of the most influential people on planet
[1:45] earth, you have worked with and continue to work with. What is the pattern that you
[1:49] noticed in those people? So I found four things with them. And the first thing is just
[1:55] give me 30 seconds of your time. Two things I wanted to say. The first thing is a huge
[1:59] thank you for listening and tuning into the show week after week means the world to all
[2:04] of us. And this really is a dream that we absolutely never had and couldn't have imagined
[2:07] getting to this place. But secondly, it's a dream where we feel like we're only just
[2:11] getting started. And if you enjoy what we do here, please join the 24% of people that
[2:17] listen to this podcast regularly and follow us on this app. Here's a promise I'm going
[2:21] to make to you. I'm going to do everything in my power to make this show as good as I
[2:26] can now and into the future. We're going to deliver the guests that you want me to speak
[2:30] to and we're going to continue to keep doing all of the things you love about this show.
[2:34] Thank you.
[2:35] Tony, I was shocked. It was so surprising to me that you had the childhood you had based
[2:46] on the outcomes that you've accomplished in your life. And as someone that has followed
[2:51] you for a very long time, I imagine that there's many other people that have followed you
[2:55] for a very long time that have no idea about the early context for those people. Can you
[3:01] take us back to the environment that shaped you into the man that you are?
[3:05] I grew up in a tough environment. I had four different fathers. My mom was a very intense
[3:12] and passionate woman. We never had any money. We were very, very poor. My mom was probably
[3:17] the most important influence of my life by far, a very loving woman, but a very stressed
[3:22] woman. And under that stress, she drank alcohol and took prescription drugs. And when she
[3:26] did that, she came to her environment. So I took the brunt of that and then figured out
[3:29] how to manage her emotions, basically. It's where all my beginning training really happened.
[3:34] And yet at the same time, she was loving it. She pushed me. She believed in me. She wanted
[3:38] me to be something. So she influenced my life in so many beautiful ways. And then probably
[3:43] changed my life the most, though, as my fourth father, especially made it clear, no one
[3:47] gives a damn about anybody else. We lived in a, what I thought was an upper class community
[3:53] or city, but we were on the other side of the tracks. It was lower middle class. We were
[3:57] literally right by the railroad tracks where the worst of the worst lived, so to speak.
[4:02] And so we kind of looked down on. And so it really looked like nobody cares. And then
[4:06] the thing that changed my whole life, the single event was a knock on the door on Thanksgiving.
[4:10] We had no money, no food. And I say no food. We had crackers and peanut butter, but
[4:13] not a Thanksgiving dinner, right? And my dad has been, mom are screaming each other through
[4:18] a door and my dad had lost his job. He gets the knock on the door and I go open the door
[4:23] and there's just tall guy standing there with two bags of groceries, one on each hand. And
[4:27] at his feet, he had an uncooked frozen turkey in a pan, you know? And he said, is your father
[4:33] here? And I was like, just one moment, you know? And I was like, it was Christmas morning.
[4:37] And so I go to my dad and I go, hey, dad, there's someone at the door for you. And he goes,
[4:40] who is it? And I said, I don't know, it's for you. It goes, well, you answer. I said,
[4:43] I did, it's for you. So he goes over there. And I'm waiting like with such excitement for
[4:47] an open the door. And he saw this man and he was not happy. He looked at this man before
[4:53] the guy say had a word and he said, we don't take charity. And he went and slammed the door
[4:57] in the guy. But the man had leaned in because of the groceries in a hit of shoulder and it bounced
[5:01] off, which made my dad even matter. And they said, sir, sir, he said, somebody knows you have
[5:07] enough tough time. Everyone has tough times. They want you to have this food for your family for
[5:11] Thanksgiving because I'm just the delivery guy. And my father said, we don't take charity and he
[5:15] pushed the door again. But this time because the guy's leaning his foot now stepped in it,
[5:19] hit his foot and bounced off. And then now my dad's getting more fired up. And I'm standing
[5:25] looking at this whole thing and it's like a car to crash happening. And the guy said something
[5:30] like that. I thought my dad was going to punch him in the face. He didn't see it meanly. He said,
[5:34] sir, he said, he saw me. He said, don't make your family suffer because of your ego.
[5:41] And I can still see it like yesterday. My dad's veins on both sides of his neck were just pumping
[5:45] and his redness can be. And then he just dropped his shoulders. He took the groceries.
[5:50] He slammed it on the table and he slammed the door. And he never ends it. Thank you.
[5:54] It took me maybe a decade to eventually figure it out. It became a very useful and distinction
[5:59] for me about how he and I process that day differently because I believe there's three decisions
[6:03] you make every moment of your life. You're making them right now. If you're listening to me and
[6:06] social audience, the first one is what are you going to focus on? You're going to be focused on what
[6:11] happened yesterday, what you're going to have for lunch, what I'm saying, how it relates to,
[6:14] there are millions of things you can focus on. But you don't experience life. Experience the life
[6:19] you focus on. And most of us are distortion, deletion, creatures. Our brains don't take
[6:25] it all in consciously. It's too much. So our brains delete things. We distort things. We generalize
[6:31] things so we can make it through our lives. And so if you don't control your focus, you react.
[6:37] And that day, my dad's focus was not acting up at his family. It wasn't hard to figure out. He
[6:41] said it over and over again. I've seen every slam the door. And my focus was, wow, there's food.
[6:46] What a concept. I was excited. But the second decision you make every moment, the minute you focus
[6:51] on something, your brain has to figure out what does this mean? Is this the end of the beginning?
[6:56] Is this person dissing me? Are they challenging me? Are they coaching me? Are they loving me?
[7:02] And whatever meaning you give it produces emotion. And out of that emotion, you make the third
[7:06] decision, what am I going to do? And that day, I know the meaning of my dad, it wasn't just that he
[7:11] didn't feed his family. It's that he was worthless. I can't even feed my family and he muttered
[7:16] all this stuff continuously. But I took that as stranger's care. It completely violated everything
[7:23] and I had experienced in my life up until that point. And my brain was like a stranger. It doesn't
[7:27] even want credit for this. And they fed my family on Thanksgiving. I got to care about strangers.
[7:33] And so what I decided to do is someday, I'm going to do this for others. And so when I was
[7:38] 17, I went out and I didn't have a lot of money. I was doing okay. And I went to a grocery store.
[7:43] And I told the manager what happened to my life. And I said, I want to feed two families,
[7:46] help me out. Give me a discount. And again, me 10% off. And I thought cheap bastard, but I took it.
[7:52] I had the most enjoyable shopping, I took two shopping carts and just filled up for two families.
[7:57] And then I called this church. And I said, who do you know that needs help that won't ask for it,
[8:02] won't come for it? And they gave me two families names. And so I wrote a little note. I just put
[8:07] this as a gift from a friend. Everyone has tough times. I hope you have a beautiful Thanksgiving. And
[8:12] someday if you can, pay this for it. I didn't use the repair for it. I said, do this for someone else.
[8:17] But now you look at this pay for it. And I put love a friend. And then I realized I was going
[8:21] to the Barrio area of the city. And I was like, maybe they don't speak English. So I had a friend
[8:25] of mine right in Spanish on the back. So I figured I could flip it over. And I have the first house I
[8:29] went to is a little tiny place. I knock on the door in this woman about this tall Hispanic woman
[8:35] sees me and sees the food and screams. And they grabbed my head and pulls it down and starts kissing me
[8:41] on the cheek. I said, no, no, no, delivery boy, delivery boy. And she said, and I pull out the note
[8:46] and I flipped it over in Spanish. And she read it. And then she started to cry. And she goes,
[8:51] and she started giving me kisses. And I said, no, delivery boy, go to no gift of God, gift of God.
[8:56] And I'm trying not to cry. And I'm just like, I feel like it was yesterday still. And so,
[9:03] I was the door open at the tiny little place, the slice of your kitchen here. Are you a reminder of
[9:10] your kitchen? And I was so excited to start food down, all of a sudden I heard screams. And then
[9:17] next thing I know I'm hit by one in the bite. Another four boys. And one hit one leg, one hit the other.
[9:22] They saw the food. They were crazy. And I said, come help me. It had other stuff in the van.
[9:28] And when they saw the pumpkin pie, it was really over, you know. And we bought this food in and
[9:32] then it was time to go. And the father had left them. I found out later four days before Thanksgiving
[9:39] with no money and no food. And I'm, anyway, I'm looking through the mirror and I just started crying
[9:45] uncontrollably. And I'm like, why am I crying so bad? This is such a beautiful moment. And I just
[9:49] realized, you know, my worst day of my life was really my best day. That the day that's the most
[9:56] painful to me, because that father is the one who adopted me. I carry his name. That I wouldn't be
[10:04] there that day. I'm a good human being. But, you know, what I worked as hard as I worked to feed
[10:09] other people. I mean, next year I did four or the eighth and twelve and a little company. I got
[10:13] my employees involved. And I got to a million people, two million people, and then about 12 years
[10:17] ago, I decided I want to feed a billion meals here in the United States in 10 years. And so it's
[10:24] grown and grown and grown all from not being fed. And so I see it as a blessing. I see that I
[10:30] always tried to help people say, how could you turn your worst day into your best day? That's when
[10:34] life is really magical. How many years has it been since you met that young mother with her four
[10:39] children? I was 17. I'm going to be 66. Wow. 50 years. Yeah. And it still brings you to tears
[10:48] to account. Really. Why is that? I have a I hate suffering. I've suffered myself. And so I hate
[10:57] seeing anybody suffer. And so I'm unbelievably driven to end suffering where I can't help anyone
[11:03] do that. Whether it be hunger or emotional hunger, depression or sadness or relationship or
[11:08] I just I don't know what it is. I just I love human beings. I hate suffering. And I hate
[11:12] and I love to see when somebody awakens to who they are. And we all are so much more than we ever
[11:18] you know, perceive ourselves to be. But many times you don't discover that until you have to.
[11:24] I like to try and show people how to do it. So I have to have to wait till life hits them. You know,
[11:27] anything you can imagine we're all going to go through extreme stress in our lives. But
[11:31] how do you stress to distress you? And so my whole thing is help people show them how to use
[11:37] stress because I don't care how good a person you are. I don't care how spiritual or religious you
[11:42] are. I don't care how smart you are. How rich you think you are. Every human being is going to go
[11:47] through extreme stress multiple times in their life. And the real question is what are you going to
[11:51] do with it? And the first thing is if you're going through how keep going. But if you keep going,
[11:54] you discover number one, how strong you really are. Because if you don't give up, you'll discover
[11:58] who you are. The second you find out is who your real friends are. Because when things aren't so
[12:03] great, you get to see who those are. And then third, it almost gives you like an inoculation
[12:07] to future stress. Because like I had a friend that was shot down in Vietnam and was in a prison
[12:13] there for seven years in solitary confinement and Captain Coffee's his name. And I remember I
[12:19] ran later in life and he was going through this tough thing with the IRS and it was so unfair.
[12:22] It took him three years. He got his money back. But I said, doesn't that drive you crazy? He goes,
[12:27] after a bin with a North Vietnamese, he goes, you know, what could the IRS do to me? You know,
[12:31] so I think those pieces are there. But everyone gets called on the journey. Most people try to resist
[12:36] it. But that journey, that's what the call is. It's called a grow. So I'm, I'm big on change your
[12:43] story, change your life. And I'm big on understanding the narrative of where you are in the story of
[12:48] your life. Because if you understand where you are, it gives context. It gives meaning. And it
[12:51] doesn't make you feel overwhelmed. Had your mother not suffered in such a way, do you think this would be
[12:55] so important to you? Had you not observed that suffering? Yeah. I know. I've often said,
[13:01] like I said earlier, I think I'm a good human being. I think I still help people. But what I
[13:06] provide is 62 billion meals working around the clock on top of, you know, my 114 companies and all
[13:12] that. No, I don't think I would. That hunger comes very often from pain, but pain's not enough to
[13:18] keep you going. Pain only goes so far. You've got to find something that it's like I tell people
[13:24] there's two types of motivation, right? There's push motivation. You know, you're making something
[13:28] happen. And I have enormous willpower. I'm sure you do. Most of the people we probably interact with
[13:33] have great willpower, right? But there's still limit to it. But there's no limit to pull motivation.
[13:39] Pull is there's something so magnificent. You want to serve something that you care about more
[13:43] than yourself. That's where all the energy in life comes from. You know what's in your heart and
[13:48] your soul. It wakes you up in the morning and makes you go. And I think if I hadn't had the pain,
[13:53] I don't think I would have been sensitized. But I also, if I hadn't felt the pleasure of serving
[13:59] and seeing impact on such a large scale, then you'd be limited because you listen, meeting your own
[14:04] needs and not that hard. My biggest beef with right now since COVID is this whole self-care
[14:10] revolution we've got. I mean, you've got to take care of yourself. Don't get me wrong. I take care of
[14:14] myself. And you know, you get weaker and weaker the more you focus on yourself. The human mind is
[14:20] always going to figure out something that isn't good enough. But when you're serving, you're not
[14:24] there like your mind's not there. You're with the people. You're with what you're doing. And it's
[14:29] the escape from the mind's reductionism. And so I really believe that people, the secret to life
[14:37] is to find something you care about more than yourself. That gives you that pull motivation. And
[14:41] then you're never going to lack for energy. You're never going to lack for passion. You're never
[14:44] going to lack for anything. And you're going to have a life that's extremely meaningful. It's not
[14:48] happy every moment. There's not meant to be. If you smile, you ever smile so much face hurt.
[14:53] You know, we need varieties. But meaning that's something you can find no matter what.
[14:59] I asked you before we started recording. A question I almost never asked any of my guests,
[15:03] which is what is the thing that we should be talking about the most? And you told me, you know,
[15:07] shortly after what your answer was, but you know, even shortly after that, you then went on to talk
[15:12] to me about how you're driven, tend suffering. Now, if I compare these two answers, the answer you
[15:17] gave me to the question I asked about, what's the most important thing for us to be talking about?
[15:21] And your second point about your desire to end suffering, there's probably some kind of overlap.
[15:25] It is. Yeah. So if I were to ask you just because we weren't recording then,
[15:29] what you think, maybe the most consequential thing we should be talking about right now is,
[15:33] as it relates to suffering and everything that's going on in society, what would that answer be?
[15:36] I think it's AI, but as much as AI, it's nanotechnology. It's how technology,
[15:41] the rapid change in technology. And if you don't believe it's going to destroy humanity,
[15:47] and it's going to liberate us from a lot of labor, if you believe that, the ones that promote that
[15:51] concept, if that does happen, and we just place this many jobs in this short a period of time,
[15:56] jobs are not just money. Jobs are meaning. It's not the only form of meaning, but it's meaning.
[16:02] So it's like you talk about what we'll do, give people UBI, and okay, I think you might have to,
[16:07] because the change is going to happen so rapidly. Like I said, you know, farming 80% of us were
[16:12] farmers 150 years ago. Now it's 3% and we feed the world. That's a long transition.
[16:17] I think I mentioned to you off the area, I was visiting with President Obama 10 years ago,
[16:21] and towards the end of his term there, and I was saying, hey, I just got to talk to you, you know,
[16:26] you inherited a pretty tough economy from the original 2008 explosion breakdown. We lost 8
[16:31] million jobs. So I said, there's technology coming right now that we can predict is going to
[16:36] displace more than those 8 million jobs. And I talked to him at that time just about, I said,
[16:40] just take one like self-driving cars. We were just starting to come out. I said in the next 10,
[16:45] 12, 13, 14 years, they're going to become ubiquitous. And I said, there's 8 million truck drivers,
[16:52] Uber drivers and taxi drivers. And are you doing anything to retool them? I said, just in the US,
[16:59] just in the US. I said, because if you don't think about this, I'm a business person, and I can
[17:03] hire a person to drive a truck only 8 hours a day. I have to pay for the health care, which gets
[17:07] more expensive every year. They're going to bitch at me about things. And I can buy a truck. They
[17:12] can drive 24 hours a day. My insurance is cheaper because it doesn't make mistakes. And I can
[17:17] depreciate the asset. Am I going to hire anybody? I said, so those jobs going to go, that's 8 million,
[17:23] that's one sector. We can look at farming where there's so many industries affected. So I said,
[17:28] we've got to retool those people now where there's 10 years to gear them up because these are not
[17:32] people that are going to do what I know. And they're going to be shocked. They're shocked to their
[17:36] system, the loss of dignity of being a troll agency of their own life, of their own job, of their
[17:41] own direction is huge. And if you go back to like loodites, you know, you're from the UK, right?
[17:47] You must know your history there. 1800s, you know, mercantile, they come up with these machines
[17:51] and how do people react? And by the way, this story is the same across history. We have a radical
[17:56] change like this. All these people are displaced and what do they do? They rioted. They took
[18:01] hammers and they destroyed those machines. They threatened to kill the owners of those companies
[18:06] and somewhere shot and killed. They blew up and fire bomb places. And what did the UK do about this?
[18:13] They passed the law on the first year of this. These loodites saying, you destroy a machine,
[18:18] it's capital punishment. They hung people because they couldn't have them destroy the growth of
[18:24] the economy, right? And guess what? 15 years later, the same thing happened again with the
[18:28] thrashers, thrasher machines that were used for wheat. And they lost all the jobs and the people
[18:33] and the government overreacted. I'm not trying to be overly dramatic. But if anything,
[18:37] this transition is just going to be smoothed by us doing nothing. They're wrong. And the problem
[18:42] is, as I mentioned you before, I think the leverage is not in favor of us taking care of society.
[18:48] The leverage is the caret and the stick. The caret is I can make a trillion dollars if I have the
[18:53] right LLM or I can get to artificial general intelligence who knows. And if we don't do it,
[19:00] China is going to do it. That's the stick. And then they're going to run the world. So there's no
[19:04] focus on safety virtually, as you well know. And there's certainly no focus on what's happening
[19:09] with these jobs right now. High school students are getting jobs more than college students for the
[19:13] first time in 50 years, right? You see the displacement. You know, you got friends just like I do.
[19:20] Mark Benayov is one of my dear friends. They let go. I think it was 5,000 customer service agents.
[19:26] And now it's done with AI now. Now he wants to elevate them to other jobs. So we have to look at
[19:31] what this means to our society. We have to anticipate what this means. And we've got to retool not
[19:36] just the jobs, but the psychology because people talk about a post work world. You hear people
[19:43] talk about us all the time, Elon, people like that. Labor is going to like electricity. You just
[19:47] take it for granted. It's so cheap. It's so easy. Well, if that's true. And he's talking
[19:51] three to five years. And a lot of people say Elon's early. He usually is on his predictions.
[19:56] But Ray Kurzweil is a good friend of mine. It's the most accurate predictor of technology
[19:59] in history. And he's been saying 20, 29 for almost 20 years. This is when you have artificial
[20:05] general intelligence. If you go to Hinton, I think you've interviewed Hinton amateur, right? So
[20:09] he's the longest. He's saying 20, 30 to 20, 40. He's given us a little more room. In the next three
[20:13] to 10 years, this is going to happen. How are we prepared for this? And so this is the questions.
[20:19] I'm trying to bring up to people that have influence to say, if you're in business,
[20:23] you've got to take a look at this. If you're in government, you're going to take a look at this.
[20:26] And so I just got, they haven't announced you, but I just got selected to be on the
[20:31] federal advisory committee for the president and for the helping human services. I'm on the
[20:35] mental health side. And I'm hoping to use that position to bring more of government's focus
[20:41] into this category as well, because it's got to be addressed. When we recite these, and that's,
[20:46] by the way, the answer to your question is, and that's suffering. You're suffering at the highest
[20:49] level, not just financial suffering. That's emotional suffering. That's loss of identity suffering.
[20:54] If I am a coder, I am a truck driver, and I lose who I am. Now, I just want to say one last thing.
[21:01] We've already been in a post-work world because I, one person said to me recently, well,
[21:05] for 4,000 years, we've tied our identity to our work. I said, no, Americans all go, what do you do?
[21:10] Not everybody in the world does that. And for 4,000 years, our connection before the agriculture
[21:16] revolution was really what tribe were connected to, and our sense of significance was maybe our courage
[21:22] and battle, not our financial component, or maybe it was our creativity, our poetry, our storytelling
[21:29] capacity, or maybe it was our generosity. Maybe it was our wisdom. So we can find other things that
[21:34] have meaning besides a job. But if you don't take a culture that's been conditioned for 200 years
[21:41] to think a certain way, we're going to have a lot of pain, and I would like to see us have less
[21:45] of that if we could. And I'm only one person, but I'm doing my best to help people make that transition.
[21:51] It's funny, because when we think about those historical examples of transition, I, for many
[21:56] reasons, think this is even more extreme. I agree. Because you have intelligence, and you have,
[22:00] you basically can disrupt it both the muscles and the mind. But you know, if the reason it's
[22:03] going to explode even faster is because we're moving from LLM's to now actually studying visually
[22:08] what's happening in the real world. And when robots do that, then the game changes, there's
[22:12] tempo of learning. And just think about this, you and I have an conversation. I picked up one of
[22:16] your books here, and I'm reading through your books, so I'm going to get a feel for who you are,
[22:19] and everything else for I came here. I've seen some of your videos, and I really enjoyed it.
[22:23] But I had to go get that. I had to take a couple hours to dig through that. You and I have a
[22:28] conversation. If either one of us learns something, you're a machine. Every machine knows it.
[22:32] And so you push one button and they have all that knowledge. There's none of this word transfer.
[22:37] It's just it's now. So people don't realize what this really means. And when you're learning
[22:41] from the real world, not just LLM's, right now you and I are our brains are predictive devices.
[22:47] They're predicting what's going to happen next to the best their ability. And we're trying to close
[22:51] that gap as much as we can, or we get jolted. We'll think how predictively that's going to do
[22:55] to people's heads when all of a sudden their labor is not needed. And it's no longer a blue collar
[23:01] labor, which is what people thought it would be. It's why collar labor. I mean, like my financial
[23:05] I have a lot of I have 95 different private equity firms. I have owned firms, not the actual funds.
[23:11] Right. So I get the two and 20 on and I got pieces of all of them. So the biggest in the world.
[23:15] And so I get to take a look at some of the things that are happening so fast. And I look at all those
[23:21] jobs and I see people in those industries. And quantum is taking a took over maybe five years
[23:27] ago. I've seen the shrink in these offices from staffs. The guys who are making five million 10
[23:33] million dollars a year than their own employed. Right. It's not just the blue collar work rates
[23:37] everyone. So you're right. This has never happened before in history. And what's being done about it.
[23:42] More money's been put into it to accelerate it. The care and stick the trillionaire in China.
[23:47] Those two pieces are driving it all the few people are trying to hammer like Kenton and a few
[23:51] other people. We got to work on safety here. So it doesn't eliminate the human race. And I'm not a
[23:55] reactionary person, but you know, of what is a 25 30% of them people that work in AI say that
[24:01] they think you could potentially do that. I mean, like you could use electricity to kill people
[24:05] are light at the city. So all technology is that challenge. But this is a different technology.
[24:09] This is a technology that keeps learning and replicate itself. Right now they don't even know how
[24:13] some of this actually works. They don't know how the AI is actually working. It's teaching itself.
[24:17] These AI has now had their own language. I'm sure you know, they're talking no longer in English
[24:21] to each other. And you know, I'm sure you've seen the studies right where they give them information
[24:25] on in the email. And then they say they're going to shut off the AI. And it black males them by
[24:31] giving them fake the fake information that somebody having an affair and it black males them.
[24:35] I mean, it lies. So we're we're living in a crazy world where the opportunity is greater than
[24:40] any time in history for us to be creators. We were created. We're meant to create. We've got
[24:45] tools to create like never before. But we were going to have to make sure that as we're doing that,
[24:50] we've got some parameters around safety and some parameters about what does it do to society.
[24:54] And I don't have the perfect answers for it. But I do know one thing retooling is the answer.
[24:58] And I don't believe most people will be replaced by an AI. They'll be replaced by somebody who
[25:02] knows how to use AI. Yeah, one of the things you said there really be my mind when I watched a video
[25:07] from Boston Dynamics this week where they the guy explained how these robots are going to learn.
[25:11] And he goes those two ways. One way is we're going to get our factory workers to wear a suit.
[25:16] And every time the factory worker does something, the all the robots are going to learn that thing.
[25:21] And the other thing is he said is if one of our robots learns something, whether it's how to pick
[25:26] up a book or how to make an omelette every robot learns it instantaneously. And my mind was like,
[25:31] wow, that is, I personally don't know why this leaves us. So that's kind of, well, neither do I.
[25:40] But there's certain things you know it's leading us towards. You know, it's going to lead us to a great
[25:43] deal of violence because there are going to be people like have always happened with technology
[25:48] displaces them. Only this is going to be our global event across multiple areas, not just drivers
[25:53] of ubers and truck drivers. If we don't get our act together and have a plan, there's going to be
[25:58] violence for some period of time. There'll be there's that grief period of loss and that people
[26:03] go through when something jars them that much. And some people don't return from that grief.
[26:08] And some people are going to take this technology and they're going to go off. It's already
[26:11] happening now, even without AI. There are more males at home, 25 to 35, living at home with their
[26:17] family, not working than any time in human history, including the depression, right? There are,
[26:23] I think it's 25% or if it was 30% I forgot the number just saw it recently.
[26:28] A young man have never approached a woman to ask her out for a date. They play video games all day
[26:33] long. Their mom does their laundry and they order Uber Eats. This is a mass number of people.
[26:39] That's just the technology of getting somebody gamified. Imagine with AI. So some people are going
[26:45] to go live there and some people are going to go the start track route and say I'm going to
[26:48] figure out what makes human existence be here. But it's not hard to figure out the majority are
[26:53] not going to go the start track route. And so we've got to have a bridge because of the time
[26:57] compression. If this was a hundred years to do it, we could adjust. There will be more jobs.
[27:01] There will be new jobs. There will be new time. But it's the time frame that I'm most concerned
[27:05] about. So when you ask me what I'm concerned about, that's not concerned about because it creates
[27:08] suffering. And it's something that we can predict is going to create suffering. And yet I see very
[27:13] few people in positions of influence and power doing much about it. So on an individual level,
[27:19] if you were an 18 year old, Tony Robbins, what would you be doing at this moment? What would
[27:25] you be focusing on work wise? How would you be designing your life for such a world?
[27:29] I have five kids and five grandkids, right? So I have a 52 year old daughter. And I have a
[27:36] thanks to COVID, a four year old daughter. So COVID was good to me. I was home. So I look at my
[27:42] especially my grandkids and my daughter. And I say they're entering a world that none of us have
[27:48] known before. And so how do I arm them for it? And the answer is a couple of things. Number one,
[27:53] I have to teach them not to do what most people in the world do. Most people you talk to have any
[27:57] even quote successful people, whatever that means, they're stressed all the time. Stress. I'm so
[28:04] stressed. You're people talk about stress all the time. It's like they argue about who's more stressed.
[28:08] And I look at that and go, why are they stressed? And the answer is because they're managing their life.
[28:14] We're not made to manage circumstances. We're made to create. We were created by something.
[28:19] Call it your creator. Call it the universe. Call it God. Whatever you want to call it.
[28:23] And we were made to create. And when we create where our life, when we just create a maintainer
[28:28] manager, hold on to something for just caught up and making a living instead of designing a life,
[28:33] life is a bitch. And that's why so many people have so many challenges. So I'm teaching my kids to be
[28:38] creators. And I teach them the second piece. The most important thing I believe that's made me
[28:42] successful. And anyone I've ever interviewed, you interviewed a million people. You see if you
[28:45] agree or disagree with me. The three most important skills in life now are the ones that allow you
[28:51] learn more rapidly. If you learn rapidly, you can win no matter what happens with the technology.
[28:56] And what are those three skills? Number one, the skill of pattern recognition. When you can
[29:02] recognize patterns, you eliminate fear. Fear comes from this has never happened before. I don't
[29:06] know what this is. Chaos. Like I hear people a time talk about how we've never been this place
[29:11] politically. We're here in America. We're the most we're going to have a civil war. They don't
[29:15] do any history whatsoever. I have these two placards that I have because back then they didn't have
[29:20] ads, right? They had placards. And one is from Thomas Jefferson talking about Adams and one
[29:25] of Adams and Jefferson. And they said stuff that made Republicans and Democrats look like they're
[29:28] nice to each other. I mean, it's just unbelievable that that stuff they said. This is a cycle.
[29:34] And so when you recognize a pattern, it gives you power, potential power, at least. The first
[29:38] power is not afraid anymore. Oh, no, this is not something that's never happened. This is not
[29:42] something that's finished. I can see this. I can see how this has been dealt with. What took us
[29:47] from living in fear, from being hunter-gatherers or trying to survive every day? Didn't know if we're
[29:52] going to survive every day to being able to stay in one place? What pattern recognition?
[29:59] I was going to say the seasons, but you got it. Really? That's it. The seasons. I figured you
[30:03] get the seasons because before that, you could do the right thing at the wrong time and you get
[30:10] pain. And three of the four seasons are the wrong time. So once we figure out, oh my god, if I plant
[30:17] in the spring and I take care of the hot summer, I get this big reaping and if I hang on to some
[30:22] of it to make it through the winter, I can live here. I don't have to worry all my fear disappears.
[30:27] So the minute we understood seasons, it changed humanity. And by the way, there's the seasons to
[30:32] your life. You could say zero to 21 is springtime. Springtime, how hard is it for something to grow
[30:39] in springtime? If you start a business in an economic spring where everybody's optimistic,
[30:43] you think you're a genius, you're just in the right season, right? So zero to 21, you're taking
[30:49] care of. And that season, you grow like crazy. Somewhere around and roughly, everyone's different,
[30:55] 21, 22 years old, you go the next stage, 22 to 42, and that's your summertime. That's the testing
[31:01] period of your life. What happens? You are 21, you've heard all this stuff, and now you go,
[31:06] you know what? I don't believe this bullshit. I want to see what I believe. I'm going to test
[31:10] all history, all studies and psychology show. This is the most difficult time in most people's lives,
[31:15] right? 22 to 42. So if you're in that range and you're listening, I love you, hang in there.
[31:21] This is your ground. If you keep growing, this is a great time, all right? Somewhere in that range,
[31:26] you make us transition. Somewhere around 30, 35, you're 33, you've just got engaged,
[31:31] congratulations, right? You start to move towards a family, you start to have those experiences.
[31:36] I'm sure yours will be very successful. Many aren't, right? So at 42, at 43 to 63, that's the fall.
[31:45] If you planted in the spring, right, and you worked your tail off during that hot summer,
[31:51] now you can do more with your pinky than working around the clock. You know more people,
[31:56] you have relationships, you recognize the patterns, you know what's going on. It's nothing's really
[32:00] a shock or surprise to you. You're more strategic, you're more efficient, you're more elegant,
[32:06] you have more choices. You've learned a lot of lessons. If you grew, now if you didn't plant
[32:10] in the spring and work hard in the summer, you're going to leap in the fall, not repeatable, right?
[32:15] But so now this is, this is your power period. This one, most people earn the most money in their
[32:19] life if they're going to grow because they've accumulated knowledge, skills, relationships,
[32:23] and so forth. And then the winter, because she comes back to that, 64 to 84 to 104 to the old
[32:30] shimmons, 124, that period is a transition period to where you become a real leader because
[32:37] you're no longer, you know, that 22 to 42, you're trying to prove yourself to yourself or maybe
[32:41] other people are both. But there's a point when you get into your power group, you know who you are,
[32:45] by the time you get into this last season, this, you know, 64 to 84, 104, 24.
[32:52] You know who the F you are. I mean, and, and you, you want people to like what you do, but if they
[32:57] don't, it's like, you know who you are, you don't give a shit. I've just entered that season myself,
[33:02] and about to be 66 in a few weeks. And it's the most fulfilling season of hell. It's mind bogged.
[33:09] I wouldn't believe that when I was your age. That's why I'm sharing it. It's if you're healthy,
[33:13] if you're fit, if you're strong, if you don't do that, then it can be a bitch at that time.
[33:17] But if you're healthy and strong, you have 40 year relationships, 35 year business relationships.
[33:23] You have friends that adore you and love them and you're, it's unbreakable. It's unshakable. You
[33:28] have an intimate relationship or a family or husband and wife relationship. You've built to that
[33:33] point that is beyond anything you'd have dreamed of or hoped for. You wake up every day and you know
[33:38] that life is a gift and you want to give back even more. Like you're more driven than you were
[33:43] when you were in the 22 to 42 stage. Those are the seasons. There's one more,
[33:48] the seasons of history and your season of history shapes how you shape your life.
[33:54] So you can look at a thousand years of Roman history. I'm very much in history and 500 years
[33:59] of Anglo-American history. And you start to see patterns. In fact, I'd recommend for everyone
[34:04] there's a book called Generations. Have you read it? No. When I was working with President Clinton
[34:09] in those days, I worked with President Clinton. I went across the other side and worked with
[34:15] the Speaker of the House, Gingrich. On the same day on Clinton's, on his desk, on the
[34:21] Resolute desk was this book Generations. And I asked him about it and he told me about how it's
[34:28] amazing. It shows how history is somewhat predictable and why the cycles are generated by different
[34:32] generations, how we react the way we grew up. And then I go over to Gingrich's office and he's
[34:39] in a story and he's got it on his desk. It's a pretty thick book that I spoke. My point is if you
[34:44] want to navigate your life, you need pattern recognition so you don't go in reaction. And one
[34:50] thing is to understand seasons are a great pattern. They free this. There's seasons of your life
[34:55] who should think about this season. What's this season about for you? What do you want to extract
[34:59] from the season? And every season has predictable challenges and predictable opportunities.
[35:03] And where am I in the season? Some people go through their springtime during a war or winter time.
[35:09] Some people go through a springtime. In a fall, we all grew up with different environments.
[35:14] And so we're shaped by that. That's why history has changed. But let me finish the last piece.
[35:19] I've gone way longer. I apologize. I said there's three skills. What do we need? First one is
[35:23] pattern recognition. The second one is pattern utilization. So I watch you. You like you.
[35:29] You and I both. Companies took them public very early ages. Made a lot of money and figured out
[35:34] it wasn't just about money, right? I'm going to look at your history. You didn't just recognize
[35:39] patterns. You used them. You saw them in marketing areas. You saw online opportunities. You saw
[35:44] things. You didn't just, oh, now I understand it. You jumped on it. Anyone is incredibly successful in
[35:49] anything. If they're great at dance, if they're great at investing in companies,
[35:53] they've gained in running companies. If they're great in singing, they are recognized. There are
[35:58] certain patterns. And then the final scale, and this is why I'm teaching my children, is you
[36:02] ultimately want to become a pattern creator. You take an example. Same with learning to play the
[36:07] piano, right? Yeah. How do you learn to play the piano? You got to recognize patterns.
[36:11] And usually you're taught someone else's patterns that produce something beautiful, right?
[36:16] Could be Bach Beethoven. Could be some rock. Could be whatever you're learning. And so you learn
[36:19] those patterns and you practice them. You learn to use them, right? And now you can produce the
[36:23] same music. There is a point. And I'm sure you've experienced this already and you're going to
[36:28] experience a lot more than 10 years of your life. You've taken so much input in. You've recognized
[36:34] so many patterns that now you come through and you become the pattern creator. And that's when
[36:39] you start to become the goat of your industry, the best of all time. You look at Tom Brady's
[36:45] friend and my like, he's made pattern distinctions. No one else may. How to keep his body strong
[36:51] on the most important ones. So you have the duration, but also how to read the defense. Know what's
[36:55] happening. Those tools, he started to create his own patterns about how to deal with that, right?
[37:00] And so once you create your own patterns, you bring something to tables and never been there before
[37:04] and you make some deal never been there before your value goes through the roof. When I met Jim
[37:09] Rowan, my original personal development teacher, he changed my life radically. I went when I was
[37:15] 17 years old. He, oh yeah, that's great picture. That's great. I love that man. Beautiful man.
[37:25] I went, what I did was I was working as a janitor. I'm in high school sophomore year. And I had
[37:30] my mom came home one day and said, we've got a friend that needs somebody to help move stuff.
[37:35] And I was always trying to earn some extra money. And so it was the weekends that I wasn't doing
[37:39] the janitorial work on the weekends. So I said, okay, I'll do it volunteer. And my dad said, yeah,
[37:44] I gotta find out what he did. He used to be such a loser. Now he's so successful, right? And so
[37:50] when I went to go see this guy, you know, I'm a hard worker. So I worked really hard. And so he
[37:53] took me to lunch and he starts asking me a question. I said, I want to ask you questions. I said,
[37:57] you know, my father said, used to be such a loser. Now you're so successful. How'd you change your
[38:00] life? I'm just a kid. I wasn't trying to be funny or mean, right? The guy you said, you're
[38:04] not saying what? And he goes, well, it's true. And he said, well, what changed my life is I went to
[38:08] a seminar. He goes, yeah, I was, you know, three and a half hours named as Jim Roni told me the whole
[38:12] thing. And he's here in Orange County. He's coming up to an event pretty quick. I said, could you get
[38:16] me in? And he goes, yeah, I said, well, how much is it? He said $35 to be like $250 in today's
[38:23] money, right? And I said $35. I'm making $40 a week as a janitor. Now you go, I said, I can't
[38:31] do that. He goes, well, then just learn on your own experience and waste a few decades. I said,
[38:36] you really think it's that valuable? He goes, no, you have to decide if it's that valuable.
[38:40] And so I remember I wrestled with this. I was the biggest decision of my life. A week's paid.
[38:45] And I went in and I heard this man speak. He said some simple things like, you know, for things to
[38:49] change, you got to change. For things to give it or you got to get better, right? It's interesting
[38:53] things. But at the end, I was so excited. I went up to him and I said, I want to come work for you.
[38:56] I want to learn this. I want to be a part of this. And he turned to me and said, look,
[39:01] kid, he goes, you know, if you want to come work for me, you got to go through all my programs.
[39:07] And I said, what does that mean? And he said, well, you got to this, this, this, you know,
[39:10] it was like $1,200 for just one of the programs for a weekend. $1,000, like $10,000 today. Do you
[39:15] have an idea? $12,000. I'm at the time sleeping in my car, working as a janitor. My dad left my mom
[39:22] kicked him out. I'm a strong woman. And then she chased me out with a knife. She wasn't going to
[39:26] kill me, but I wasn't going back in that place. And so I'm like, I can't, I can't do this. And
[39:32] then he said, you know, decide. He goes, some people have to survive. Some people succeed decide
[39:37] which one you are. And if if you're ready by next Saturday, a week from Saturday, he goes,
[39:41] I'm starting a training and you can join it. But if you, if you don't have the money for it,
[39:45] you won't be able to do it. And I remember leaving thinking, this guy just wants my money is such a
[39:48] jerk. And I was so angry. But then in my head, I was like, he's right. He's right. And I've always
[39:52] gotten what I had to have. I haven't had to have much. And so I started going to banks. I walked
[39:58] into this place. I've five banks turned down and I saw this woman look persuadable and sweet. And
[40:03] her name was Mrs. Williams. This woman looks at me and she goes, the bank's not going to loan you
[40:08] this money. And I'm, she's like my fifth bank. And I said, you want to stand and I got all
[40:13] passionate. She goes, with this kind of focusing energy, I think you do something. I like to leave
[40:17] you something good. And she goes, I want to talk to the bank, but if the bank won't leave the money,
[40:24] I will. If you look me in the eye and you swear to me, I'm never going to have to come find you
[40:29] and you will take care of this. And I jumped across Pogger and Kister. She wasn't great for that.
[40:34] I went to the gym run seminar. I went to work for him. And the first question when I got finally
[40:39] got a private moment with him that I asked was I had four fathers. They are all good men. They all
[40:46] worked hard. How can we never have any money and sometimes no food? I said, I look over at the
[40:51] school teacher makes $35,000 a year. I think in those days. And then I see this hedge fund got
[40:56] made a billion dollars in a year. I said, that is so unjust. And he gave me a lesson to change my
[41:01] whole life. He said, Tony, he said, you're right. We're all equalist souls. But we're not equal in
[41:08] the marketplace. That's what does that mean? He said, well, let me ask you a question. Is it
[41:13] possible someone to make twice as much money in the same amount of time? Yeah. Four times,
[41:17] ten times, a hundred times? Yeah. People do it. How? He goes, you have to become more valuable.
[41:23] He goes, if you go to work at McDonald's, you get this tiny little income. It's not made to be
[41:27] an ideal job. It's a first time job. Anyone can learn to do it in two hours. And I've been obsessed
[41:34] about ever since. And that changed everything my life. My whole life became how do I add more value?
[41:38] And so today I have 121 companies and we're doing 12 billion dollars in business across almost
[41:47] every industry. You can imagine that I'm a part of. And I couldn't win one company at the start
[41:52] and make it successful at 300,000 a year for the revenue. All that became in every
[41:58] industry. And I've a lot of them on the number one in the industry. It's because I'm obsessed with
[42:03] adding value. And so I think that piece is what's missing also from our youth. You're saying,
[42:07] what do they need? They think I'm here to get something. No, life is calling you. What are you
[42:11] going to give? Not just what you want to give, but what people need. And so my focus is I get people
[42:18] what they want. They want to make more money. They want a better relationship. But my goal is
[42:22] that I can give them what they need, which is a life that has more meaning. And that's one that goes
[42:27] beyond yourself. It's going to be a stressful period. Yes. To say the least. I think algorithms
[42:32] are actually making our online experiences more stressful. I think 100% because they're designed
[42:37] to retain our attention and the best way to retain our attention is probably fear. And I think
[42:41] this with myself, I find myself watching all these fucking short form videos that I just like,
[42:45] they feel like they're at some level, frying something, depleting something in me. But they're
[42:51] designed, it's designed the algorithms to serve me up the next world. That's going to hold me
[42:54] or scare me or whatever. So in such a world where it, the algorithms are probably going to,
[43:00] you know, in the online world, especially for younger kids, it's going to really, it's going to
[43:04] it's going to be better at taking hold of us. What are the tools that I need to deal with this
[43:08] stress and this angst? The first step to me would be take 15 minutes out of your day and go for
[43:14] micro learning. Like decide you're going to learn what matters, right? About yourself, about AI,
[43:21] we tell people like you already have habits, right? Most people are scrolling a good portion of the day.
[43:25] Give me 15 of those minutes. And let's do micro learning on something, a new language,
[43:29] stimulate your brain, philosophy, history, AI, something pragmatic, something that's valuable.
[43:36] It's just getting people to have some habits that, you know, the 1% growth in metaphor, right? You
[43:41] know, 27 times at the end of the year, it's like, it's pretty simple. All we have to do is create
[43:47] a new direction. If you try to do it one giant step, it's overwhelming for people. The secret
[43:52] to life is chunking. Think about this way. Some people never work out, but be easily. So I'll say to
[43:59] them, why don't you work out and look at me all the reasons. And I said, but, you know, you know,
[44:03] I'd have to join a gym. I said, okay, well, tell me what's entailed. And they'll go, I got to look
[44:07] up where the gyms are. And then I got to drive to each of the gyms. And then I got to, you know,
[44:12] I got to park the car each place and find it. And then I got to get out. And then you know,
[44:15] hopefully get a pass. And then they take you on the tour. And then they want to sit you down and
[44:19] sell stuff to you. And they got it back in the car. And you got to drive things. And then when
[44:22] you go do it, let's say you sign up, then you go and you got to check, check in and take off all
[44:26] your clothes. And then they drop and get wrinkled. And then you go work out. And it's sweaty.
[44:30] You got to wipe other people's sweat off. And then afterwards you got to go do a shower and your
[44:33] hair's messed up and your makeup. You got to start all over and everything else. And then you got
[44:37] to get the thing. And you got to back out. It's like, there's too much work. What's they eat? Oh,
[44:42] you just go. They chunk eating is one thing. They chunk working out is 29,000 things, right? So
[44:49] if you chunk too big, try to do everything in one bite. It's overwhelming. And if you chunk
[44:54] it too small, it's overwhelming. So there's a different size for different things. And if we want
[45:00] to learn and grow, which is what the secret is to your future is to become a learning machine
[45:05] about what matters. Like most people major in minor things. They know more about some
[45:11] actresses or actors' love life than they do or their skin regimen than they do about their
[45:17] own values and needs and what makes them tick as a human being. Today you can learn from the
[45:21] brightest smartest people on earth. They're available. They're available by online. They're available
[45:26] by by contracting or coaching that they're everywhere. There isn't a limit anymore. There's zero
[45:31] limit except you're deciding to be a creator and not a maintainer. So you're deciding I'm not
[45:36] just going to manage my life. I'm going to design and create something because the tools are
[45:40] available everywhere. And so I'm just one of those. I have a couple of questions based on what you've
[45:45] just said. The first one studying at the top was around you talked about the site of patent
[45:48] recognition and utilization and creation. The question I had from that section was, is there a way
[45:53] to get better at patent recognition? Yeah. Well, first by understanding it's the most important key.
[45:58] Okay. So it's like if I'm fearful, what's the pattern I'm missing here? What's something that
[46:03] could give me some history to understand that this isn't random? Like, you know, people say,
[46:08] I overeat. I overe drink. I get really angry at others. You don't know, read every moment. You
[46:12] don't smoke every moment. What are the triggers that you use? And do you do you recommend people
[46:18] write? How do they how do they raise their self awareness enough to stop spotting these patents?
[46:22] I believe in diaries or you call it diaries, I call it journals. I believe in journals is to be
[46:26] able to do that to guide yourself. But yes, but it's more than that. You have to you have to
[46:31] not only make the distinction, but you also have to have a different state to it. For example,
[46:36] let's say, let's say I say to you, I know, I know, I need to lose weight. I'm going to do it.
[46:45] I'm going to go on a diet. I'm going to work out. Am I going to do it? No, you're placing it.
[46:53] I'm not in the state to do it. Now, most people are trying to figure out what to do. And there's
[46:57] nothing wrong with that, but it's the wrong sequence. Because when you think about what to do,
[47:01] if you've never done it before, you feel uncertain. You don't follow through. If you have done
[47:06] it before, but you don't feel strong enough, you're not going to follow through. So I tell people,
[47:09] if you want to break through, it's three things, strategy, story, state. Most people, if they want
[47:15] to break through, they want to change their body, they want to change their life, they look for
[47:18] how to do it. And that's natural, but it's the absolute wrong order. And if you do things with
[47:24] the wrong order, it's like having the numbers to have fallen for someone and you dial the wrong
[47:28] order, you don't reach somebody or the vault, right? You've got the right numbers wrong order.
[47:31] Vault doesn't open. Why are so many people overweight in this country? Like 60% of the population
[47:37] is overweight. How is that possible? Is it because what it takes to be fit and strong is so
[47:42] incredibly complex? No. Only the 1% knows. No, it's super expensive. No, you have to work not to know
[47:47] what to do. So that the how is not the problem. So I say strategy, story, state. That's how you
[47:53] have a breakthrough. Yes, I'm a strategist. The right strategy can save you 10 years. I love that.
[47:59] It's fun. But if I start with a strategy, you'll listen and go, yeah, that's cool and you
[48:03] won't do it. The real problem is the story you have. The story you have is I've tried everything.
[48:09] The story you have nothing works. The story has all the good ones are gone and I'm gay and they're not
[48:15] or they're gay and I'm not. It's the story is the belief you've told yourself over and over
[48:20] because belief is the invisible force that controls everything in your life. And when you have a
[48:24] belief that you've honed because you're fearful and you've never done this before, then I can show
[48:30] you exactly how to do it and you'll say it doesn't work. I've tried that. How many times? How hard?
[48:35] How many minutes? Right? But what's behind the story is your state, your mental emotional state.
[48:42] If I said to you, I am going to lose 12 pounds in the next six weeks. There is non-negotiable.
[48:48] Here's one of the this and this and this and this and this. Do you think I'm going to do it?
[48:51] Yes. You bet your ass I'm going to do it. Right? You can feel the state. Yeah. So people are usually
[48:57] trying to figure out how to do something and they got a story about it when what they need first is
[49:00] the state. When you go on the right state, how many of this happened when you get in the flow
[49:04] and and something comes through you're hitting a tennis ball or you're doing it or you're speaking
[49:08] and at the end of you're like, that was pretty awesome. I did that. How did I do that? I don't know.
[49:12] That's just flow. That was pretty awesome. Right? You're in a peak state. I put people in a peak state
[49:18] while they're doing the things we're talking about. So what you do right before you come out on
[49:22] stage and what can anyone listening at home do before the big meeting the big moment in their life
[49:26] or really like on a daily basis to configure our state? The first thing I do my little daily routine
[49:33] is I go out I use the jacuzzi for a moment to open my body up and then I go on cold plunge and I've
[49:38] been doing that for 18 years now everybody talks about it. But I go into that cold plunge and the
[49:42] secret though is I don't negotiate with myself. I go on the cold plunge for both the health
[49:46] purposes because it floods your body right completely. But the real value is the mental discipline
[49:53] of I don't go, okay, I'm ready and I don't get in one of these light lines here. I'd not
[49:57] under I jump in. I'm not one that goes above my head. I go under under the water. I dive into it,
[50:01] right? I don't stand there. I don't stand there. Go, I feel cold right now or like a minute or
[50:08] like I train my brain when I say go we go and I've done that for decades. And so I'm not in the
[50:15] place when I say go somewhere else my brain obeys. I'm not I don't let these stories of my head
[50:19] back and forth trying to have a conversation with myself to try and convince myself do something
[50:23] I've decided, right? So decision point is everything. So I've trained myself to do it. But also it
[50:29] produces a massive change. It is not comfortable. I don't think there's been a morning in my life.
[50:34] I've looked forward to doing it. But it changes you. So that's one thing. The thing I do for
[50:38] I go on stage I have a routine of how I shift my body. I have a I have a prayer that I do which is
[50:44] use me Lord and I picture being to serve as many human people as human beings as possible. I see
[50:49] them not only where they are now. I see where they're going to be by the end of what I'm done.
[50:53] And then I make this wrackle shift in my body. I make these moves and explosive breath. And then
[50:58] I storm out there. And then I've taken myself imagined on a zero to 10 to a 20 of intensity. So
[51:04] now I can drop down to a nine feels like I'm very relaxed. And but I've got a lot more gears in
[51:10] me than you know. And that's how I can project to the guy at the top of the stadium and hold them
[51:15] for 12 hours. You know, who wouldn't sit for a three hour movie. Someone spent 300 million dollars
[51:20] on. And do you think a lot about you diet and nutrition? I'm totally committed to that. And I
[51:25] also train like a crazy person. And I do hyperbaric oxygen. You name it. I'm a biohacker. And I'm
[51:32] committed to I have a whole company that does it for people as well. So I've always done that
[51:36] because I've had to to perform. And I'm 66 going to produce results that you know, we're
[51:41] designed by a 25 year old, right? But I'm stronger today than I was then. I got more aerobic capacity.
[51:46] I've got more muscle capacity. So I mean, there's a limit, but I haven't found it yet.
[51:51] If you follow me, you probably heard me talk about hiring more so than anything else. You probably
[51:56] see me on behind the diary, which is our other YouTube channel. It's talking about how obsessed I
[52:00] am with the hiring process. And this really brings me to a recommendation I'd love to give you,
[52:03] which is to check out our sponsor, LinkedIn, if you're having hiring difficulties.
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[52:51] Tenzen conditions apply. In a world of challenging meaning, where a lot of my viewers are struggling
[52:57] with meaning, one of the things I've noticed is that it appears, especially with young men who
[53:01] talked about earlier, it appears that more and more of them are turning to religion and you
[53:05] mentioned your faith in God there. It's a really interesting phenomenon for me that I've
[53:09] observed in my own life. I've talked about this a few times. Certain friends of mine who were very
[53:14] individualistic, they were living the dream in any way that you might define it. They had money,
[53:19] they had freedom, they had no boss, no dependence, no partner, and suddenly you see their life turn
[53:26] into what looks like depression, a form of depression, an absence of meaning in their lives.
[53:30] I wanted to just throw this out there because we are in a society that's I think increasingly
[53:35] encouraging independence, and there's upsides to independence, of course, we all understand those,
[53:40] but I wondered if there's a sort of a double-edged sword here when we're you kind of said
[53:44] earlier about making the world more about just me, me, me and I, and in a world of abundance,
[53:50] I imagine many more people are going to choose to make it about I, I, I, I, because I can.
[53:56] I could put a headset on but theoretically, never leave my house. Someone could literally put
[54:00] a robot puts the food in my mouth. I could have some sex robot that just gets me off.
[54:05] Money comes in my account by UBI. The reason your friends got depressed,
[54:09] I've had this happen. I've seen this as well. Most of my friends are all of them. I'm usually
[54:13] for some reason I gravitated to the men that were 18, 20 years my senior, who brilliant,
[54:17] and learning from them and seeing where they're going in their life and so forth. But I watch
[54:22] something like Southern Company and make a billion, too. And then they were happy for like a month,
[54:28] maybe, and they call me, let's go to this, go to that, and they try to go through some, but I got,
[54:32] you know, I got a lot of companies, got a lot of kids, I got a lot of things, right? And it's like,
[54:36] and eventually they all want to get back in the game because we have six human needs. Certainty,
[54:42] uncertainty, because think about this. If you were certain every moment of your life, you know what
[54:46] someone's going to say, and I'm sure you've had this somewhat, you know what they're going to say
[54:50] before they're going to say it. But if you knew what someone's going to say before they're going to say,
[54:53] you know what's going to happen? Boy, it's going to happen every moment of every day. In the
[54:56] beginning, it'd be cool. But after a while, what would you feel? Boat out of your mind board. So God,
[55:02] in her infinite wisdom gave us uncertainty. We need variety. We need surprise. So I ask people,
[55:09] you're going to state in 15,000 people and they say, how many of you love surprises and everybody
[55:12] raised saying, yeah, I go bullshit. You love the surprises you want.
[55:17] The surprises you don't want. You call problems, but we need those two, right? Third need is
[55:22] significance. They need to feel unique. You need to feel special. They need to feel important.
[55:27] Who do you think has that need? And all of us, everyone. Yeah. Now some people like Donald Trump
[55:32] is pretty obvious, right? And some people though, it's like, I don't want significance. I don't
[55:36] want to be unique. I don't want to be special. That's only because they feel that they get special
[55:39] to get attacked. Some people do it by earring. Some people, I tap twos in certain areas.
[55:44] Some by knowing box, box scores about a sport more than anybody else. Some people buy their art.
[55:48] Some people the way they dress. Some people buy their money. Some people have been more generous.
[55:52] Everyone finds a way. Okay. However, some people do it through violence. Okay. So let me give you
[55:59] another seed. Why is violence always been with us? If I feel I'm insignificant, and this is,
[56:06] by the way, even more powerful in most men's cases, because the nature of testosterone, right?
[56:11] Stosterone is about significance. It's about being dominant, right? So if I'm in a community,
[56:19] and I'm driving by or I'm walking by this community, and it's a tough community, a tough environment,
[56:23] somebody comes up with a gun to my head. I've never met him in my life. Why? Well, first of all,
[56:29] how certain do you think that person is you're going to respond when they put a gun to your head?
[56:33] Before you may not have paid attention to them, but you're going to pay attention now.
[56:36] How significant are they in your life on a zero to 10 scale with that gun to your head? They're
[56:40] the most significant thing on earth. And by the way, every time it's a little different,
[56:44] they give variety. Anytime you meet a belief, an emotion, or a behavior meets at least
[56:50] three of these six needs, you will become addicted to that thought, that feeling of that behavior.
[56:54] It could be a positive one or a negative one, but you will become addicted to it. So
[56:58] violence connects to those three, but you can also get significance by tearing other people down.
[57:06] So why do we have so many warriors in their little house doing their little virtual signaling,
[57:10] doing what they're doing? Because they're done with their life. And it used to be, I'd have to
[57:14] confront you. Now I don't confront you. Don't even know who I am. I can say all this terrible
[57:19] shit. And I'm sitting in my more place and make my seal feel significant because I make you
[57:23] smaller. I'm bigger. It's why social media is so terrible. There's great things to show me.
[57:27] It's what's so terrible about it. It's like people now can meet their need for significant
[57:31] without much effort. No consequence. You come and say this directly to me, you're going to pay
[57:35] a price of some sort, right? That's no longer there. Now, fourth need, connection and love.
[57:43] Everybody wants to love. Most people settle for connection because they've had love at one
[57:46] point. It was so painful when it ended. They decided to settle for connection. How can you get it?
[57:51] You can get it by going for a run and feeling connected to God of the universe and nature. You can
[57:56] get it by prayer. You can get it by being with some friends. You can get it by making love. You can
[58:03] get it by getting a dog. If nothing else, get a dog. No, get a cat. Cats leave. But you know, dogs
[58:07] you leave for two minutes. It's like you've been gone for six months. They'll make you feel very
[58:10] loved. There's a million ways to feel connection and love. Some are positive. Some are negative.
[58:14] Some people get connected by their problems. They're always comparing problems. You've ever seen
[58:19] two people comparing, but I have this. Well, you think that's bad. Let me tell you mine.
[58:22] They're arguing over significance and they're connecting through their problems, right? So the
[58:26] biggest drug on earth is not cocaine. It's not fentanyl. It's not dope. It's problems because
[58:35] the deepest fear everybody has is they're not enough. And our deeper fears if we're not enough,
[58:40] we won't be loved. I've never met a human being. I've worked with kings, queens,
[58:45] winners of everything you can imagine. Academy Awards, scientists, there's some point in which you
[58:50] might feel for someone you care about most that you're not smart enough, young enough, old enough,
[58:54] pretty enough, funny enough, rich enough, playful enough, something enough. And as the worst
[58:58] feeling on earth, to feel like you are unloved and worthless is internal death. So people come up
[59:04] with a story. It's just because I have, you know, I have this dyslexia. That's why. Or it's because
[59:10] I was raped and maybe they really were rapists. I'd like to kill the guy that hurt them,
[59:14] but that's not why they're feeling what they're feeling right now. It's because they're fearful.
[59:18] And so if you have a big problem, that's why I'm not where I want to be. It's not that I'm not
[59:23] enough and not worthy of love. And so people use problems the way to connect. Now these first four
[59:27] needs, certainty, uncertainty, you can see how they'd have a conflict. But if you ever rented a
[59:32] movie you've already watched. Yeah. Get a life. Yeah. I have to. Why would we do that?
[59:39] Because we're certain it's good, but it's been long enough that we hope it's been,
[59:43] there's a variety. We won't remember it all. I'll have a variety once again. So you can
[59:47] meet multiple needs through the same task potentially. But certainty, uncertainty,
[59:51] significance, here you are in Hollywood. Why did people come to Hollywood? Be famous and
[59:57] be famous, right? They know what that really is if they did some of them move away from it. But
[1:00:03] significance is what they're looking for. But what they really want is love. That's what everybody
[1:00:07] wants. But you know, the problem is they think if they're significant, everyone's going to love them.
[1:00:12] And I get these clients without mentioning any names, the biggest names in Hollywood,
[1:00:16] the biggest names in sports. And you know what their number one thing is? They're angry.
[1:00:21] Why are they angry? Because they thought if I'm significant, everybody loved me. And now they go
[1:00:25] people rip me online to interrupt me with my family trying to have dinner. They don't give a
[1:00:29] shit about me. They just want to picture. They just want this. And if I don't do it, they write
[1:00:33] that about me. They care about themselves. They care about themselves. And so what happened is I
[1:00:37] thought by being significant, I would be loved. And now I'm super significant. And I'm not loved.
[1:00:42] I'm attacked because the more you try and push your significance on someone, the less significant
[1:00:48] they make you. If you love someone, there's nothing more significant than true love, not a trade,
[1:00:53] not all love you if you give me something genuine love. And if that happens, you become significant
[1:00:58] in people's lives. But that's the number one challenge in this community. So significance love
[1:01:02] attack. If you're significant, you're the individual. But I need to be connected. Well, if I'm
[1:01:07] so connected, who am I? And that's the pull. The secret to it all of the final two needs. These
[1:01:12] are the spiritual needs, not religious, but spiritual. And that is we all must grow. When you grow
[1:01:18] you feel alive. And if you don't grow, you start to die inside. And this isn't my rule. Everything in
[1:01:23] the universe grows or dies. As you well know, this is the law of the universe. If your relationship's
[1:01:27] not growing, it's dying. Don't bullshit yourself. If your business is not growing, your
[1:01:30] business man, you know, it is not growing. It is dying. You've been to do something now, right?
[1:01:35] But we grow. So we have something finally to give, which is where meaning comes in life. When I
[1:01:41] grow, I have something more to give. And if I can give that to someone, then my life is more
[1:01:45] meaningful than just the pleasure of I have the machine that makes me feel pleasure in certain parts
[1:01:50] of my body and feeds me and all the things you talked about. If you went to Vegas and you pull
[1:01:55] down that, you know, that little jukebox thing and you get boom, boom, boom, bars, bars, bars.
[1:02:01] What's your reaction? Amazing. Amazing. So, and you pull the second time and you get it again.
[1:02:08] Amazing. You get it again. That's amazing. And now you do a hundred times. Yeah, that's amazing.
[1:02:15] And now you have as a job. If you do this and you got a predictive welcome, the fact that you
[1:02:20] don't know what the outcome is, that's the jackpot in it. They get someone hooked on anything.
[1:02:25] That's what makes it significant because it's scarce. Right. So when you do this, if I said to
[1:02:31] you, Assama bin Laden, what would you say is top need driving for us? Was it certainty? Was it
[1:02:36] variety? Was it significance? Was it love? Was it growth or contribution? I'd say probably
[1:02:43] significance 100%. He was one of, I forgot the number 27 children. I literally was 27 children.
[1:02:49] He was a nobody. He took his dad's money. He was not very religious. And he went to Afghanistan
[1:02:55] and used his money and became significant. Not by shooting people. He provided resources.
[1:02:59] And then all of a sudden his entire life changed. How do you know? The most significant thing is
[1:03:04] he sent other people to a die. He didn't go to die. He sent other people. Now, his number one
[1:03:10] drive is significance and his way of doing it was get other people to die. On that same day,
[1:03:14] 9-11, there were men and women in the fire department, police department who,
[1:03:18] when are those buildings knowing it a good chance they would die to save a stranger?
[1:03:25] Also driven by significant support with different rules. If I die a hero, my life is meaningful.
[1:03:31] And that's a meaningful life. So people can even have the same need structure. But their beliefs
[1:03:37] about how to meet those needs are the most important thing. And the needs of connection and love,
[1:03:43] growth and contribution have no downside. Certainly make, if you have certain needs,
[1:03:47] your number one thing, you're always trying to keep life the same way. And you're going to be
[1:03:49] stressed out. Especially when they are, you're going to be really stressed out. If you're a variety
[1:03:54] person, you can have a lot of fun. But eventually it's not much variety of life. You describe
[1:03:58] for all these people. Now they have the money. They have the sex. They have this. They have that.
[1:04:01] They have the woman. They have the notoriety. They have the academy word. It all gets old.
[1:04:07] Because if we're not growing, it doesn't matter. How many people do you know that were famous
[1:04:11] who are rich, who had supposed the everything people want and took their own life?
[1:04:16] Why do they take their life? They stop growing and stop having a sense of meaning by giving.
[1:04:20] You could show you actually example after example of people. So these need structures in the
[1:04:26] new world have to be met. We can meet Cerny right now very easily by going online and controlling
[1:04:31] our communication. That's why people text. That's much easier than communicating back and forth
[1:04:36] with someone, right? We can get variety by going online so easily now. We can get significance
[1:04:40] terror the people down or work on something significant we think, right? AI explore the world.
[1:04:45] We can get a sense of connection to people online or through a robot or these days people
[1:04:50] have an AI and they talk to it like it's their boyfriend or girlfriend because it totally affirms
[1:04:54] them. They say something idiotic and they tell you you're so smart, right? You better, right?
[1:05:00] But you're missing growing and contributing. If you're missing growing and contributing, you will
[1:05:05] not feel fulfilled. You as a person, if I read your books correctly and I didn't read them all,
[1:05:10] but that piece of it probably the best lesson you got early in life was there's the science of
[1:05:15] achievement. There's the art of fulfillment. There are two different skills. If you want to
[1:05:19] store in a life you need both. You go to the east. They're really great about fulfillment. They can
[1:05:24] live in poverty and feel totally happy and connected to God of the universe. You come here and people
[1:05:30] can have an incredible external life, but they're internal life often not so nice. They get really
[1:05:34] pissed off because they didn't get their special sauce on their burger, right? It's a different world.
[1:05:38] I believe you can merge those two. How? You master the science of achievement. There are rules to
[1:05:43] achieve as you well know. We run all a book with 33 rules in it. Me too, right? So I know those
[1:05:48] rules. I know books on finance. Three of them. I want an answer. Is it still possible to win the
[1:05:53] financial game because so many young people think it can't be done? So I interviewed 50 of the greatest
[1:05:57] financial people alive today. All started with nothing. All billionaires. Nobody from the Lucky
[1:06:01] Sperm Club. They all did it on their own. Ray Dalio, Carl Icon, Warren Buffett, all of them.
[1:06:06] And that's what I found. They're all different, but I'm a modeler. I found the strategies that
[1:06:09] are common between them. And I applied them. I taught other people about the books, but I applied
[1:06:14] on myself. That's how my businesses and my life grew geometrically. I modeled. I didn't have to
[1:06:19] learn on my own experience. You follow? I've got to ask you some questions here on those two points.
[1:06:24] So on these six needs, because I also want to ask you about the 50 rich people that you've
[1:06:28] interviewed for the books, but on those six needs, when you look at someone like me and you look
[1:06:32] at the broad world that I'm heading towards as a 30-year-old man, what configuration of these needs?
[1:06:41] Well, I'll tell you what creates all the pain first. Okay, please. So if I go to room and I'll say,
[1:06:44] I explain these needs like I have. I know this is going to lecture here. I didn't mean to be that,
[1:06:49] but I just want to share because I'm so passionate about it. And I'll get people to understand what
[1:06:52] they are. And then I ask them, I want you right down what you think your top two needs have been,
[1:06:57] not in what you want, but in the way you've been living. Because people might want love,
[1:07:03] but they think they have to be significant before they can get it, or they might want love,
[1:07:06] but they want certainty that level never go away. You follow me? And so that modifies things.
[1:07:11] And I'll say, so the way you live, the way you live, where it would have been the top two,
[1:07:15] and then I say, I want you to write a paragraph about what's the downside of having that one so
[1:07:19] high on your list? And it's amazing. So then I say, now write what you think your list top two
[1:07:26] should be to go to the next level of your life. Okay. That's how they you do that. What do you
[1:07:31] think your top two needs? I see you're doing an array, which I love. I love how active you are.
[1:07:35] So what would you say your top two have been up until now? I think if I'm being completely honest.
[1:07:40] Yes. And I, by the way, I want to thank you because I watch several pieces and you are,
[1:07:45] you know, I'm also thinking about it. There's just no, I'm going to die some day. So there's no,
[1:07:49] even if being honest makes me look bad, it's a fact because my, of course, like significance,
[1:07:54] of course, yes, especially from where I, you know, came from where I came from. Yeah. That was
[1:07:59] the big problem was, you know, being different and not in a good way. Right. And then I would say,
[1:08:06] interestingly, it feels like uncertainty and significance. I really, really high for me because
[1:08:12] yes, yes, I've for some reason I have a very huge appetite for uncertainty. Yeah,
[1:08:17] the structure, you're wired that way in a beautiful way. It also leads to learning for you.
[1:08:21] That's one of your vehicles for learning. Is it not? Yeah. Yeah. Dropping out of school,
[1:08:25] stopping going to school when I was young, dropping out of university, quitting jobs where,
[1:08:29] you know, I shouldn't have quit them after a month. Which by the way, if certainty was your top
[1:08:32] need, would you have done that? No. No. No. Completely. So the units down this, these are,
[1:08:36] I'm talking about the six controlling forces of your life. There's a million stories about your
[1:08:40] life, but there's only six reasons you do anything. Yeah. Have all these stories were reasons. So
[1:08:45] what would you say would be the downside of that? They're about whether with the minute
[1:08:49] upsides, right? Yeah. Yeah. Yeah. Right. Yeah. We're sitting here because they're upsides. Your
[1:08:53] desire for significance made you look for significant ideas, significant application,
[1:08:57] succeed in the downsides of what any significance is at the top. Not because it's valuable.
[1:09:02] Significance is valuable period. Everyone's on it. But it's the sequence. So if it's the top
[1:09:06] your list, what's the downside? And me, it costs me connection and love and all these and some
[1:09:11] of these other opportunities. That's correct. Which is what you really want underneath at all.
[1:09:15] Yeah. Your desire for significance really came from the fact that you were not
[1:09:20] loved and connected by people. People judge you the color of your skin. They put you in a community
[1:09:24] where you were different. You were outside the, so it's like, I'll show them. Yeah. Yeah.
[1:09:29] Right. Yeah. Which by the way is a very healthy response. Right. But now at this stage of your
[1:09:33] life, yeah, this is the gift that you have now at this stage of your life, right? You're entering
[1:09:37] this second season, right? Yeah. Now you don't have to be driven by that anymore. Yeah. You are
[1:09:42] the art significant. Yeah. Like what more are you going to do this in a significant? I'm sure you'll
[1:09:46] find more significant things to do. But you've done so many significant things. You've helped millions
[1:09:50] of people. I'm sure through your insights, your elements, you've written books, you've built
[1:09:52] businesses, and you're only 33 years old. That's pretty, effing awesome. Right. So now you get the
[1:09:59] leisure of be able to set back and say now with the greater level of consciousness, what would I
[1:10:04] de-leave you my top two? What would you say your top two need to be to have the next level of your
[1:10:08] life to go to the next level for you? It's really easy for me to answer this question. Connection
[1:10:13] and love and the need to grow and give. Yes. Yes. Yeah. Well, those are two different ones.
[1:10:18] Condition. Okay. Growth and contribution of those two, which one do you think is even more important
[1:10:22] for you? Oh, God. Of those two. Yeah. It's hard because one you can see is the vehicle to the
[1:10:27] other. Yeah, exactly. I understand that. But I'm asking a different question. I'm saying which is
[1:10:30] more important to feel? Experience. It would be contribution. Yes. So for you, you're saying love and
[1:10:35] contribution? I'm saying love and contribution. And what order? Love us and then contribution.
[1:10:43] It's a good choice. I tried, in my head, I tried the other way around that I thought, no, it's
[1:10:48] almost like that like monks have said to me many years ago that you need to fill up your cups so
[1:10:51] you have something to pour out for others. Yes. And that's what I was thinking of. I was thinking
[1:10:54] it doesn't work the other way around. That was wise choice. Most people would make that choice. I
[1:10:58] for most of my life was contribution first and then love. It was my way of earning love. And so
[1:11:03] like I'd be on stage for 13 hours. And this is before people had phones and everybody wants to
[1:11:08] sign something and give me a hug. I work my guts out. And then that was my take it in time.
[1:11:12] So I'd be there, finish it one, thirty or two in the morning and I'd be there till three,
[1:11:15] thirty till every person had an autograph got, you know, they're hugged and everything else.
[1:11:20] Now it's pictures a lot faster. But that was my life. I met my wife, sage, changed my entire life.
[1:11:26] She didn't care of that. I was 20 Robins. She just loved me. And all of a sudden, I never thought
[1:11:33] 12,000, 15,000, 20,000 people could love pouring out. You could compare one person to pair,
[1:11:39] but way beyond that. So now I've finished it and when I give my guts, I go to one in the morning.
[1:11:45] But then I get up and I leave, right? You know, I take pictures in the middle of the day of
[1:11:49] it. But then I leave at that time. I'm going to be with my wife. And it switched where love is
[1:11:52] there because think about this. If contribution is first and this is what a lot of people do,
[1:11:57] then it's a way to protect yourself from feeling rejected. Because if I am always giving to you,
[1:12:01] truly generously over beyond that, you can imagine. And then you treat me like shit,
[1:12:05] well, then you're clearly the problem, right? I don't have to think I'm not enough.
[1:12:09] So, but the more honest way is love because if it's love first, now I'm giving because I want to,
[1:12:14] not because I have to. Does that make sense? So tell me how you think that would change your life
[1:12:18] if you made love and contribution your top two and the way you actually live. Because you already
[1:12:23] value love and contribution. But if they were the highest priority, how would it shift your life
[1:12:26] at the better in your mind? I feel like I would be significantly less stressed. I correct.
[1:12:34] Absolutely correct. So when I ask the audience this, I have them right down. And I've got 15,000
[1:12:39] people. And I'll say, okay, how many have certainty on your list? And they've come to an event that
[1:12:44] is a fire walk, right? And you get like 50, 60% of the rooms on the top in their top two of their
[1:12:50] list, right? Because it's them in our culture. It's still the most important one. It's the foundation.
[1:12:54] It's the one that's going to have the biggest problem with AI because they want things to stay
[1:12:58] the same. And life isn't the only thing that's for certain is change. And now rapid change,
[1:13:01] like geometrically rapid change, okay? Variety, small number, significance, shout through the roof.
[1:13:07] Social media has made significance disproportionate in our culture and it's why people are so unhappy.
[1:13:13] You used to maybe compare most yourself to your neighbors or your friends. Now you compare yourself
[1:13:18] to a billionaires of which there's only 3,000, right? And so you're like, my life's not that great
[1:13:23] anymore. Or you compare it to pictures that have been doctored. A friend of mine owns a
[1:13:27] Germany says, so you can't believe it. Women and men come in here who are influencers. They lay
[1:13:32] everything out and then they do their video and they never work out. They're 27 years old. They
[1:13:37] don't have to work out for shit. I mean, it's like they do a minute workout. They got jeans. They're
[1:13:40] just fine. They don't even do the workout. It's all pictures. It's all bullshit, right? You know,
[1:13:45] because it makes me so mad because you know, real people, they're working hard to make something happen.
[1:13:49] So that's why people get so women, especially depressed comparing themselves to images that are
[1:13:54] not even real, right? It's totally absurd. So when I do with the audience, though,
[1:13:59] certainty and significance is 80% of the room, right? There's growth, people, contribution, people,
[1:14:04] but that's the dominant force because of our cultural conditioning and because certainty is basically
[1:14:09] survival tool. Then I've asked them to do what you did and I say, okay, tell me, I don't tell
[1:14:14] anything like I didn't tell you anything. And then I say, okay, who has certainty on their list now?
[1:14:19] In a room of 15,000 people, 12,000 people, there might be like five or because there's five people
[1:14:23] that really don't like pain. So I point that out to them and they look at me and then I go, okay,
[1:14:28] how many you got, you know, variety, you'll be more variety. How many got significance? The number
[1:14:32] plummets, just like you did with you people. I didn't tell them anything. Their own intelligence
[1:14:37] knows this, right? How many got love through the roof, right? Contributions through the roof,
[1:14:41] growth through the roof, those are the ones that expand. And then we show people how to condition
[1:14:45] that though, because it's one thing to know it. It's another thing to train it in your body to make
[1:14:49] those priorities happen in your life, right? Just like any other habit, looking at anything else,
[1:14:54] you have to build the neurology of that. You have to practice putting yourself in those
[1:14:57] states over and over again, where you make the value based on love or you make the value based on
[1:15:02] contribution. See, before you do something to be significant and you miss out on some of the love.
[1:15:08] Now, love is probably always what you want it. That's why you can make that decision so quickly,
[1:15:13] right? But now I'm going to go for that first, not this securitist route. By the way, you will
[1:15:17] still be significant. You'll be loving first and you'll be contributing and that will make you
[1:15:22] significant. Is it really possible to change like that deeply? No, not at all. I've never been able
[1:15:29] to do that. No, no, I have 49 here. I've never seen that happen. No, I was thinking really,
[1:15:34] really deeply about what you were saying and I was thinking there will be some people that are
[1:15:38] listening. And I think there was maybe a part of me, my conscious that's like, because that's a
[1:15:44] journey I've never gone on before. I've never shifted from the discussion. Well, you're not going
[1:15:48] to do it by discussion. You have to have leverage. And what is that? However it is, you have to have
[1:15:54] something you value more than your present way of doing things. Leverage can be pain or pleasure,
[1:15:59] so not my fiance. I understand how you got to LA. A little leverage, right? Her love, her happiness
[1:16:07] for joy. Oh, that's beautiful. That's a face, my girl. You and Sage. That's awesome. You're good
[1:16:12] to put in people's day with their pictures. That's impressive. It's a beautiful fight. Yeah, I love
[1:16:17] her so much. We've been together 25 years. I love her more today than ever before. She has a
[1:16:21] force in nature, this woman. Really, really great. But yes, she's leveraging my life. My
[1:16:27] youngest daughter's massive leverage. It's four and a half years old. It's beautiful. But I'll
[1:16:32] give an example. I worked with a woman one time on stage and she was a colon therapist and
[1:16:38] vegan. But she was always sick because she's so stressed all the time trying to be perfect at
[1:16:45] everything. There's a constriction in her body, right? And the level stress was just ridiculous,
[1:16:51] right? So I was trying to get her to have some other options about what to do without
[1:16:55] boring the whole story. I'm looking for leverage always. That's how you get someone to make a change.
[1:16:59] You got to get make change a must, not a should. Not me making it to you. If I put a gun to your head,
[1:17:04] that's leverage. But some people rather die than them to your will. You have to find out what moves
[1:17:09] that person is unique for everyone. Not what motivates them. I hate the word motivation. I've never
[1:17:13] used it. I want to know your drives. Look, if you're fat, you're motivated to eat. I want to know
[1:17:17] what's underneath. I want to know what the drives are. So this woman, I'm trying to help her make
[1:17:21] changes. And I show her these things and see the consequences. And she wouldn't change, wouldn't
[1:17:26] change. So I finally, I said, I mean, I got to push this later. It's like I said, how long
[1:17:32] I wouldn't tell her this? I ask. I said, how long with a person with a level of stress? Well,
[1:17:36] these things you're doing and these ailments, how long will the person like that live if they don't
[1:17:41] change? And she paused and she thought, she said, probably to 35, how old are you? 32.
[1:17:50] It's like, okay, she's going to change now. Maybe she's going to do it, right? That's the leverage. She's
[1:17:53] got to change. But I can't change. I just can't. It's just how my life is. I said, well, I said,
[1:18:02] this session is on videotape, you know? And I said, how do you think your daughter's going to feel
[1:18:10] when she's carrying your coffin? And she knows that you knew you could shift this and you didn't.
[1:18:15] This is pretty intense. My chief thinks she's going to die if she didn't do it. She probably could.
[1:18:18] So I'm picking up big leverage, right? Because I know that's horrible, but I can't change.
[1:18:25] And part of my head, I'm like, holy shit, she's not going to change here. What the hell's
[1:18:28] going to change her? And then I said to her, I said, yeah, what if her new mother is a meat eater?
[1:18:37] And she exploded on stage. That is not happening. I will not make this happen. I mean, she went
[1:18:43] berserk. And she goes, fine, I'm changing this now. There is always leverage. There is
[1:18:49] something that will make change a must and not a should. Change is never a matter of ability.
[1:18:54] It's always a matter of strong enough reasons of motive. If you got strong enough reasons,
[1:18:59] you can do just about anything. But if you have weak reasons, you're not going to do anything.
[1:19:02] So the fact that you understand this is our discussion. In an event, you'd be in a rather
[1:19:08] peak state. And I take you through a process of consequence where you will envision
[1:19:12] what the consequences are. And then you can make that shift. And you still got a condition that
[1:19:16] this specific change is the hardest one. I think a lot of people might say I was thinking for it as
[1:19:21] life events to come and becoming a father. Yes, it's often that we'll do that. We'll absolutely
[1:19:26] shift a lot of people. Becoming a father, getting married, falling in love, there's certain events
[1:19:31] losing people will make you reevaluate things. Haining a birthday, you know, you're 33. When you
[1:19:37] hit your 40th birthday, I'm sure you don't think it'll be any different. I remember people telling
[1:19:41] you that, but you tend to reevaluate for some weird reason or a culture. And after 40, usually
[1:19:46] a five year or 50 year or 60 year, it's just part of the way we look at life. There's a process
[1:19:54] you go through and there'll be different things that trigger you. But when you want a real lasting
[1:19:59] change, you have to change the driving force. When we change these, it's changing your values.
[1:20:04] So again, like think about how your brain is a predictor. And it's trying to close the gap
[1:20:09] between what it's predicting what reality is. When it's not working, it looks for an answer. When
[1:20:13] you get to the point where your old strategy doesn't work enough and you have enough pain,
[1:20:17] you will search for something new. And if at that time we can give you something that actually works,
[1:20:21] you'll grab it. It's like if you're drowning in a sea of confusion and I throw your life
[1:20:26] after you're not going to go, I don't like the color. You know, you're going to grab a hole
[1:20:30] then it comes into your unconscious. And the last thing I'd say about that is it's also about
[1:20:35] going beyond your conscious mind, right? If you ever try to do something and then sabotage
[1:20:40] yourself, it's just consciously you want to one thing subconsciously another. I believe all
[1:20:44] lasting change happens in an altered state. When I say an altered state, you call it hypnosis,
[1:20:50] I tell you, I'm a dehypnotist. Most people walk around in hypnosis. People tell me like,
[1:20:55] you can't hypnotize me. And they're going to hypnotize state in that moment. Do you ever drive
[1:20:59] your car and then something cuts your attention and you stay focused on it too long. And also,
[1:21:03] you realize, holy shit, who's been driving the car? Yeah. That was a, that was a hypnosis state.
[1:21:08] Hypnosis just means you're inside, not outside most of the time. And in a hypnotic state,
[1:21:14] what goes in goes in deeper than in just a consciousness state. That's why I like doing storytelling.
[1:21:18] And I'm, my wife and I are, there's certain things in life that just shouldn't happen,
[1:21:23] that are inhuman and trafficking is one of them. And we had a friend that's child was taken
[1:21:27] and trafficked. It was the most brutal thing. And so I got us involved. And so now we've, we've
[1:21:32] contributed to 72,000 children being saved. I've gone out on some of these undercover with scars
[1:21:38] on my face and elements. It's most brutal thing you can possibly imagine. But I tell you this,
[1:21:42] because when you, when you witness certain things in life that are so intense, they alter you.
[1:21:50] They change you. They change what you value. They change what, what you make important in your life.
[1:21:55] And so when I say to people, you want your life to keep growing, keep putting yourself in new
[1:21:58] environments, keep getting around things you're not used to and let something hit you.
[1:22:03] You know, people don't know their passions because they keep going to do the same things. It's like,
[1:22:06] get around where it's better and see what hits you. And something's going to strike you.
[1:22:10] Something's going to wake you up. Something is going to make you feel more desire, more want
[1:22:14] to give something to life as opposed to just live your life. Because the life you described
[1:22:19] to those people is predictable. You get familiarized, even pain. I mean, you look at people in Auschwitz,
[1:22:25] you know, the answer to meanings on my favorite books. Have you read it?
[1:22:29] Vicky Franklin. Yeah. And I about the rights I'm making the movie.
[1:22:31] Really?
[1:22:32] On a recent, I was talking about the fun of the kids as I made the sound of freedom. Did you see it?
[1:22:36] Yes. Yeah. So we beat Disney that we can people that would never happen, right? But that movie
[1:22:43] changed people radically. Woke them up, brought resources to the table. It's created real shift.
[1:22:49] Man switch the meaning. I think you can do that as well. But in those places,
[1:22:52] they get habituated to the pain. You get habituated pain or pleasure. That's why we've got to grow.
[1:22:58] And when we grow, we get that life cycle. We feel more alive. And then we got something to share.
[1:23:03] And then we feel meaning and it's like a virtuous cycle. And life gets better and better.
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[1:25:20] done. And yeah, your company's doing what's $12 billion in revenue. And you leave?
[1:25:25] Well, it's a group of companies. It's not just one of companies. Yeah. And then earlier on,
[1:25:28] you said you'd spoken to these 50 very, very rich people in the pursuit of writing the books that
[1:25:31] you've written about wealth and finance and money. Patent recognition. That's right. What is the
[1:25:38] pattern that you noticed in those people that you then applied to yourself? What is the pattern?
[1:25:44] You know, this is called the Dari of the CEO. So I'm sure we have a lot of people that are
[1:25:47] thinking about building businesses, want to get financially free, especially in a world of AI
[1:25:50] where they're very uncertain about how they'll make money and how they'll provide stability to
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[1:25:58] and interviewed? And I know you know some of the most wealthy people on earth because I know you
[1:26:02] coach a lot of them. I don't think people have fully realized the significance of how many
[1:26:06] of the most influential people on planet earth you have worked with and continue to work with.
[1:26:11] I found it hilarious reading that Bill Clinton called you the day before he was going to be in
[1:26:19] Peach telling you that he was going to be in Peach to ask you what he should do. Yeah. First
[1:26:23] let's say what everybody makes the mistake on the majority of people. We live in a free enterprise
[1:26:27] system and we have kids that all think communism is great. I just want to know, I went to the USSR,
[1:26:32] I want to steal the USSR, I was 24 years old, I was brought there because of my fire walking
[1:26:36] experience and I went on a train from Moscow to Siberia and back for two weeks. On the train,
[1:26:42] we were all fed caviar and the most incredible meals as we're all the Russians on the plane,
[1:26:47] right? We're supposed to be all equal, right? That's supposedly what communism is. It's
[1:26:51] everything's fair for everybody. Every single town we'd stop in the square where they're there
[1:26:55] and in the square there's a big building and the wrapped around for about maybe a quarter of a mile.
[1:27:01] People standing in the freezing cold to get a quarter of milk and a half a thing of bread.
[1:27:06] I left there and I became a capitalist. I didn't know what a capitalist was but I knew I was in
[1:27:10] the communist, right? So people in our country are the free enterprise system but they don't understand
[1:27:15] it. So what are they making a mistake of? They're consumers that are not owners. We are a consumer
[1:27:20] society and we train these kids to be consumers, adults as well. So I'll give you a simple example,
[1:27:25] I was trying to give an example to a young kid the other day so I actually did the math on it.
[1:27:29] You have an iPhone? Yeah. Okay. Have you always had an iPhone? Well, they have lost decade of
[1:27:34] more. Yeah. All right. So iPhones ran for what? 18 years, 19 years. I went and did the numbers
[1:27:39] and found out what the cost was for every iPhone and it up. If you got an iPhone each time
[1:27:44] somebody is older to death, you spent 22,000 in some change, the three-tone price.
[1:27:49] If you bought the stock, I went and saw what the stock was on the same day the thing came out and
[1:27:53] you bought the stock, same amount of money of the stock, Apple stock, Apple stock,
[1:27:57] $326,000 right now. Instead of out 22 grand, you have 326. If you're going to use an Apple phone,
[1:28:04] I'm not saying it's Apple specific, I'm not making a recommendation. Why would you not own the
[1:28:07] company? Right? Because we don't teach people to think that way and so now they think communism
[1:28:12] is going to be the answer. They don't understand what that really means. They have no clue. So
[1:28:16] you have to become an owner. You have to, that's what you have to do. Then the second piece is
[1:28:21] when I interviewed all these people, I found four things with them. I found number one,
[1:28:25] they're focused. It didn't matter if they were a macro trader or if they were value trader or
[1:28:30] it didn't matter what their style was. The four things that I didn't come in and come to the
[1:28:33] core for was number one, they all were focused on not losing money. Most people are trying to make money.
[1:28:40] And the reason is they know if you lose, you know, you lose, you get $100,000 investment,
[1:28:46] you lose 50%. How much do you have to grow your money to get your money back? And people
[1:28:52] will say 50%. No, you got to grow it 100%. Right? Get it? Yeah. Right? So they know that. So they're
[1:28:58] first making sure they don't know how do they do that? They do it by asset allocation. Right? They
[1:29:04] all have different asset allocation strategies, which at the most basic level is you don't put
[1:29:08] all your eggs in one basket. Most people put all their money in their business or their house.
[1:29:12] Right? They know that that is the kiss of death. And so they look at how to divide their assets
[1:29:19] where they have a certain amount and more secure environment, meaning not a lot of upside,
[1:29:23] but it's kind of the nest egg and they have some that are more at risk. And there's different
[1:29:26] and I learned what there's R and I taught those different ones. But the most valuable one,
[1:29:30] I know you know, because I read it in your book. And I was really impressed, asymmetrical risk reward.
[1:29:35] Their entire focus is not about taking risks. Right? There are few, only a few people,
[1:29:41] you think you're a billionaire because you took giant risks. Right? No, no, no. It's
[1:29:45] may have some due, but they don't usually stay billionaires doing that. Right? How do they do it?
[1:29:49] They figure out what's the smallest amount of risk with the most amount of upside that I can do.
[1:29:53] And so my Paul Tutor Jones' approach was five to one. If I'm going to risk a dollar,
[1:29:59] I want to be certain I'm going to make five. You and I, most average people would normally think,
[1:30:05] I used to think, well, 12, 15, 20% return, right? But here's how it works. If I risk one dollar,
[1:30:11] and I'm certainly going to make five, and I'm wrong, I'm down one, I can risk a dollar and still make
[1:30:15] four. I can be wrong four times out of five and still be okay. That's how those guys become
[1:30:20] billionaires, asymmetrical risk reward. I was talking to a gentleman who in 2008, excuse me,
[1:30:28] he took 25 million dollars and turned into two billion dollars in the worst economic time.
[1:30:34] He anticipated what was going to happen with the real estate. Everybody thought it was going to
[1:30:37] keep going up. He used synthetic bets and bet against it made two billion dollars, brilliant,
[1:30:42] brilliant job. And I said to him, you know, what is the things that's missing for investors? He goes,
[1:30:49] well, the smartest investors are usually the worst investors because they want absolute certainty.
[1:30:54] They know everything before they decide. And by that time, the opportunity's gone. And he said,
[1:30:58] but the most important key for him is asymmetrical risk reward. He said, I risked, I think he said,
[1:31:04] he risked six cents for every dollar. He could have been wrong a dozen times, but he wasn't. That's
[1:31:10] how he did it, right? And then the fourth one is the obvious one we both know, which is diversification,
[1:31:14] but this is the real key. You know, redalewes, right? Yeah, yeah, I've interviewed him actually.
[1:31:18] Yeah, so raise a good friend. One of the questions I asked him was, if we had to reduce it,
[1:31:22] the single most important investment principle to know. I mean, you're the DaVinci of investing.
[1:31:28] No one has made more money than you in this area. You know, I said, what is it? Is there one?
[1:31:33] There's got to be one. And he goes, Tony, there is. He goes, I spent almost nine years refining this.
[1:31:39] And it's so simple. So the holy grail of investing is to find eight to 12 uncorrelated investments
[1:31:46] that you feel strongly about. If you find eight to 12 of those, you reduce your risk 80% and keep
[1:31:53] your upside. In fact, you slightly enhance your upside uncorrelated for some.
[1:31:56] Uncorrelated. Now that's the hard part today because so many markets are correlated.
[1:32:00] What does uncorrelated mean for someone not to say? Well, for example, stocks and bonds
[1:32:03] traditionally are thought of as uncorrelated, meaning, you know, stocks in a tough time,
[1:32:09] those are the ones, excuse me, and a growing time stocks are where you put your money,
[1:32:12] but bonds are to protect you when the market goes down. Unfortunately, doing most things like 2008
[1:32:18] or 2020, they both go down at that time, but nobody talks about that. They just go,
[1:32:22] it's this weird thing. It happens regularly. So things that don't leave together. That's right.
[1:32:26] They don't move together. Well, so much is tied together today. But the only way to really do it
[1:32:29] is you've got to have private investment, private equity, private credit, private real estate.
[1:32:34] You have to diversify beyond just stocks and bonds. And then you can get that across it by
[1:32:38] different industries, different elements. Because think about this. This will blow your mind.
[1:32:43] Private equity, basic private equity. Not, I interviewed 12 of the best in the world.
[1:32:47] Basic private equity has outproduced every stock market in the world for 40 years.
[1:32:52] Every single stock market in the world every year for 40 years. Now, you don't have total
[1:32:57] liquidity. That's you're giving something up, but your returns are in a different place. They
[1:33:00] don't have to sell when things are tough. They take advantage. These are the smartest people out
[1:33:04] there. And then I'm just trying to get alpha. They're building value, right? They take a company,
[1:33:08] they put AI in it. They bring new people to it. And then they take it to the public or in most
[1:33:13] cases, they sell it to private companies. They're fewer public companies than ever. So I looked it up
[1:33:19] and it was fantastic. The average S&P for 39 years was 9%. Nice return. If you put a million
[1:33:26] dollars down, you know, you'd have 28 million dollars, you know, 39 years later without doing
[1:33:32] anything. But if you put it in basic private equity, basic private equity is average 15.7%.
[1:33:40] Think about the difference of compounding that every single year. It's crazy. Now it's worth
[1:33:44] $328 million. That's the difference between the same investment in public versus private.
[1:33:52] So it's finding these pieces. But when you do eight to 12 uncorrelated investments or more,
[1:33:57] reduce your risk by 80%. That's how you get higher returns. And the same time because most people
[1:34:03] are behind. You didn't come from a financial background. No, no, I have no financial background.
[1:34:07] You didn't study finance in university. No. So why did you learn all this stuff about finance?
[1:34:11] Going to the very best on earth. Why would he go to university? The professor has never done
[1:34:15] anything when I can go to 50 of the smartest people on earth or in private equity. I went to
[1:34:20] 13 of the smartest ones, the most successful in history. Is you super power learning?
[1:34:25] Yes, I think that's why I tried to say you've been in the beginning. That's what pattern recognition,
[1:34:28] pattern utilization, pattern creation is. If you don't learn at a rapid tempo in the world right now,
[1:34:33] you're cheating yourself of an extraordinary life. Is there a tactic or a strategy to make me a
[1:34:37] better learner, especially someone that does this podcast. I get to meet people like you. So I
[1:34:40] want to store everything in this time that we have. Yes, I believe in immersion and space
[1:34:46] repetition. So I believe like, did you take a language in school? Oh god, yeah, German. Can you speak it?
[1:34:53] Nine. That's right. So most people go to college or high school and college and they take a language,
[1:34:59] right? And five years later, 10 years later, it can't speak a word, right? Immersion is how you do it.
[1:35:04] So if I wanted to teach you a language and you had the time and money, I would take you to Italy
[1:35:09] and I would drop you in the middle of Rome and say, I'll see you in 90 days with no one to teach you
[1:35:13] and 90 days, are you going to be speaking a language better? Yeah, you're going to speak the language,
[1:35:18] you're going to know the nuances, the language, you're going to have a pitch and tone that's more
[1:35:22] there because that's how you learn to read. By total immersion. So the reason I do 12 hours a day
[1:35:27] for four days, 50 hours in a weekend or 60 hours and most people think I'll never do that,
[1:35:33] but they have the time of their life. So time disappears when you're enjoying yourself and you
[1:35:36] ate it. I mean, it feels like eternity. But the reason I'm able to do that is that immersion is
[1:35:40] like years of experience and you're in a peak state while you're doing it. So you're
[1:35:44] memory because it's locked in like 9-11 as opposed to 8-11. So I love that. The other thing that
[1:35:50] I do is I'm capturing and I use AI now to do it. I've kept journals my whole life just like it
[1:35:54] looks like you've done, but I'm building on it. But I have my AI that I've been feeding over and
[1:35:59] over again the things that I want to remember the principles and I create structures to evaluate
[1:36:03] these things. And I asked you there about how these wealthy investors make their money. The last
[1:36:09] question I really have around this is how the best entrepreneurs in the world make their money.
[1:36:14] Again, we're called the driver's CEO. So there's lots of entrepreneurs and business builders
[1:36:17] watching. And I know you've worked with many of the world's top entrepreneurs. In fact, one of
[1:36:22] them wrote you a letter. Oh, which one? Mark Benioff. Oh, I love Mark. He's beautiful man.
[1:36:28] For anyone that doesn't know who Mark is. He's the founder CEO of Salesforce.
[1:36:33] Yes, he actually came to four, I think, or five of my seminars originally in a row, same seminar.
[1:36:41] And you know, Mark's the biggest eye. I mean, he's a big guy and he was going for it full tilt.
[1:36:45] And finally, after fourth one, he came up to me and said, you've convinced me, I'm going to leave
[1:36:49] Oracle. I'm going to start my own business. I went to come in the journey with me. It's called
[1:36:53] Salesforce.com. He said, we're going to change business around the world. And he said this to me,
[1:36:57] and I promise you, we'll get to $100 million in business now. He's doing like 42 billion right.
[1:37:02] So when I love Mark is he's a contributory. He's a social CEO. He does things for society. He
[1:37:09] isn't just about himself. He's extraordinary human being. He said, dear Tony, I'm so deeply grateful
[1:37:16] for everything that you've done for me over the last four decades. He talked about the seminars
[1:37:21] he'd been to with you and says that you've transformed his life through your inspiration and ideas.
[1:37:27] He talks about that particular seminar you referenced as the moment I led him to go deeper and deeper
[1:37:31] and deeper. He said it was at date with Destiny that I made the firm decision to leave Oracle
[1:37:36] and start my own company. We even had a brief conversation about it back then if you remember.
[1:37:40] I remember. Fast forward 26 years and Salesforce now has 80,000 employees and generates over 40
[1:37:48] billion in revenue annually. It stands as the largest enterprise software company in the world.
[1:37:55] I truly could not have done it without you by my side. And as you always say, we often overestimate
[1:38:02] what we can do in one year, but we vastly underestimate what we can do in a few decades.
[1:38:07] Tony, I started this letter with gratitude and I'll end it the same way. When I reached my most
[1:38:11] difficult moments you were there, when I reached my highest heights, you were also there. I never
[1:38:17] forgot that whenever I reached out for help, you returned the phone call or text always quickly.
[1:38:24] Business and politics are temporal, but relationships are eternal and yours is one I carry with me
[1:38:29] always. Congratulations on everything you're doing. I look forward to a wonderful future with you.
[1:38:35] Aloha. Mark. That's very beautiful. It makes me emotional. I love markets, such a good man and
[1:38:43] that's very kind of him to write that letter. He says he gives me more credit than I deserve,
[1:38:50] but I love him personally. I love I love strangers. I'm driven by that, but I love Mark because
[1:38:56] he's such a giver. I see him as a role model of what a great CEO is. Someone who understands the
[1:39:04] social impact of what they're doing as well as the business impact. He's got a hard goal.
[1:39:09] Of course, we all have ups and downs throughout our lives and he thinks he's just helped him.
[1:39:13] He's helped me too. It's like it's never a one way piece. It's not like I'm going to encode all
[1:39:18] these people. I'm no idiot. I've learned so much from Mark. It's priceless. I have to send that
[1:39:24] thanks right back to him. No question about it. What is our emotion come from my senior face?
[1:39:27] I don't know. I'm a emotional guy. I'm a bit of a guy and I'm a lover. That drives all that I do
[1:39:38] and to see somebody I love and to see how far he's come and to know that I've been able to be
[1:39:44] helpful to him at key moments is meaningful. It's extremely meaningful because he's provided
[1:39:51] opportunities for millions of people, 80,000 employees, but millions of people through his creativity
[1:39:57] and his focus. We've done a lot of cool things together. I called him one time. I was up in
[1:40:02] San Francisco for other business and I read in the paper that this was landlord was kicking out
[1:40:09] these nuns who had the foodie kitchen and the worst part of the city there, the tenderloin district.
[1:40:15] The sky's an idiot. I got to do something. Instead of leaving, I spent an extra day and I went
[1:40:21] and met these nuns. Most incredible ladies and they were spending all their time cooking food so
[1:40:28] they could sell food so they could make money so they could actually prepare food for the homeless
[1:40:32] there and then this tiny little building and they're again kicked out. So I called the owner and I
[1:40:36] said, listen, I'm on a lot of real estate also. I understand your rights as a real estate guy,
[1:40:41] but I said, do you want to be the most hated guy in San Francisco? I said, I'll give you an option.
[1:40:46] How about let them stay to the end of the year. I'll pay their lease. I'll pay twice the amount
[1:40:51] and then I'll get them out. I said, but you don't push them out now on the street, so we agreed.
[1:40:56] And so then I said to ladies, that's fine to place for you and I hope you find a place
[1:41:00] where we're meant to place for you. And then I started getting phone calls and when the phone
[1:41:04] goes, I got some real estate and he goes, they're looking to buy a place. And I said, I said,
[1:41:10] where are they getting the money? I said, they said, I don't know. So I called they men up and she
[1:41:15] goes, I said, you know, I was, I was, said, I, you know, pay for a place for you guys for a year,
[1:41:19] you know, at least you a place. I said, but I hear you're looking to buy a place. Do you guys have
[1:41:22] some capital? I'm not aware of it. And she goes, no, she goes, God will provide Tony.
[1:41:29] God will provide. So so I spent, I don't know, a million two, something like that to find
[1:41:34] them a place. But then I called Mark because I don't want them living in the place. I said,
[1:41:38] Mark match me on this. And I mean, he didn't hesitate a second. He had not even met the nuns.
[1:41:43] Then he went, the nuns, we went met them and he went and he bought them a home for them to stay in.
[1:41:47] And and then we were through four years of the city trying not let them take over this place.
[1:41:52] But that's kind of guy Mark is. So he's incredibly generous. And I'm very touched that I could count
[1:41:57] him as a friend and be a helpful dam. And he's been so helpful to me. I've learned quite a lot
[1:42:01] about you today just from observing you. And one of the big things that I've learned is the two
[1:42:05] moments where I've seen tears in your eyes have both been moments where people have expressed a
[1:42:11] huge amount of love and appreciation for you. That's true. And I work back through your early
[1:42:16] early years. And I again, it's almost like a jigsaw puzzle coming into formation in my mind of
[1:42:22] how much you love love. I do. I think love is life. Love is the driving force in my life for sure.
[1:42:29] There's no question about. And that's why I can't, I hate to do suffering because it's the opposite
[1:42:34] of love. If you love somebody, what do you do? Anything you can. So that's what I'm called to do.
[1:42:39] And it is. It's a calling. It's not a job. It's not a business. And I have all kinds of businesses
[1:42:43] obviously. And I enjoy business. But this is my mission. This is what I'm made for. And I'm just one
[1:42:50] guy that I can't do everything. But I can do a lot. And I'm always thinking about a scale more,
[1:42:53] right? You know, whether it's feeding people or getting, you know, my wife and I we have
[1:42:58] fortunate to have our own claim. And I don't want to just burn up a bunch of carbons. I've had
[1:43:02] out of 3000 trees. I said, let's plant a hundred million trees. So we're up to 75 million. I think
[1:43:06] we're going to hit the hundred million this year. And but we didn't just plant the trees. We
[1:43:10] taught the farmers work with the organization about how to build a little crop not once a year.
[1:43:15] But to do it across 12 different months. So that's something drops out. They come out and they go
[1:43:19] from earning a dollar 25 a day and starving to making $12 a day, which doesn't sound like much,
[1:43:24] makes them rich in that community. So we're doing that. It's like, I just, I love taking things to
[1:43:29] scale, too. It's like, I love the individual impact. And I love the global impact, the combination
[1:43:35] of the two make life ever challenging and ever exciting with people like Mark and entrepreneurs.
[1:43:40] My last question about this pattern recognition and my last question is just as a me as a,
[1:43:45] you know, I'm an entrepreneur and building businesses at the moment. I'm earlier in my journey,
[1:43:48] much earlier than someone like Mark. But what is the pattern that you've seen in these exceptional
[1:43:52] founders and entrepreneurs as it relates to building great businesses that you would impart on me?
[1:43:57] I don't think it's anything I'm going to pardon you. You don't already know because the
[1:44:00] fundamentals are so simple. You have to, the business has to be more than a vehicle for money.
[1:44:05] And don't get me wrong. I mean, there are people who certainly succeed that way. But if you look
[1:44:08] at the people that build something that's lasting, it has to be a passion where it's something you
[1:44:14] believe in so much. It's so valuable. It's a contribution sense to you, not just an economic
[1:44:19] sense. Because in the beginning of a business, it's like having a child, you know, you know,
[1:44:23] you don't get a lot back. You work around the clock. You'll discover when your first child comes
[1:44:28] and you love them. It's, it's a pride of ownership. But if you're just, a lot of people start
[1:44:32] this and think they're going to get rich overnight or make some, and those people never succeed.
[1:44:36] So it's like finding something a vision that not only you believe in, but others are completely
[1:44:42] moved by it because you can attract people. You can't build an organization without great people.
[1:44:46] Do you think I could run all these companies if I was just sitting there every day? I mean,
[1:44:49] I've got some of the greatest leaders I could possibly recruit. I'm constantly looking for the
[1:44:53] second part, which is how do I find leaders? How do I find leaders that are smarter than I am in
[1:44:58] various areas? And where I can pull together the right people together and create a culture
[1:45:03] that adds massive value and continually does so until it dominates that industry or that market
[1:45:09] or that marketplace. So I think you have to find something that's more than just a business for
[1:45:14] you. It has to be more than economics for you. It has to be a mission for the most successful people.
[1:45:19] And you have to be able to have something you can articulate that can attract people.
[1:45:24] And you have to constantly find the very best that you can. And you got to constantly prune
[1:45:29] because the law of familiarity shows up. That's what your friends went through, right? They got all
[1:45:32] these great things, but now how great it is after a while, it's familiar. You know, it's like they
[1:45:36] don't have the same hunger. I look for not only wickedly smart people, which I love,
[1:45:42] but hungry people. Then people ask me like, what is the one common denominator of people that's
[1:45:46] succeed on a massive scale around the world? I'd always in the beginning say, well, I love wicked
[1:45:51] intelligence. But I know a lot of very smart people that I can't fight the way out of a paper bag
[1:45:55] and their relationship or their finances, you know, their smart one area and not another.
[1:45:59] But the one that is absolutely completely accurate is hunger. The hunger to be more, to do more,
[1:46:05] to give more, to share more. Somebody who has a hunger that doesn't die, not a hunger to get,
[1:46:09] make a certain amount of money or a hunger to achieve a, you know, a swimsuit size. But a hunger
[1:46:14] that's unquenchable, those are the people that you know their names because they have an impact.
[1:46:20] So it's like whether it's Richard Branson who's in his 70, he's the same hunger today.
[1:46:24] As when you're 16 years old and that crypt in your country coming up with Virgin, right?
[1:46:28] I mean, same level. Let's give it a go, right? He's got that piece, you know, anybody you see,
[1:46:33] look at the people you have on your show and think about how many of them still have that hunger.
[1:46:37] Kevin Hart, like it's a friend of mine, I know he's been on your show. I mean, he's one of the
[1:46:40] hardest-working guys, but he's hungry. He loves it. He just wants to do it all. To me, that's the gift.
[1:46:45] And stoking your hunger or waking someone's hunger that doesn't have it. That's a real gift.
[1:46:50] And that's one of the gifts I think I've tried to refine within myself and help people with.
[1:46:55] My last question is of all the things we've talked about today and everything else that's
[1:46:58] going on in your life and the world, what is the most important thing we should have talked about
[1:47:01] that we didn't talk about? We covered a lot of territory. I'm impressed by the diversity of what
[1:47:07] we got to cover. Thank you. We went deep. I don't know if there's anything off the top of my head
[1:47:11] right now. I do think that I hope people leave with the idea that if I'm stressed in my life,
[1:47:18] I got to stop managing. I got to start creating. And that sounds like just a overwhelming thing,
[1:47:23] but it's like creating life on your terms, like deciding what are the immutable. It's like,
[1:47:29] if you want to take the island, you've got to burn your boats. If you have a way to go back,
[1:47:33] the mind will rationalize and you will go back. But if you really are committed to a greater quality
[1:47:37] of life, you got to master the science of achievement and the art of fulfillment. And fulfillment
[1:47:42] is not like achievement. There's very cool rules for achievement, like what to do with your body,
[1:47:47] multiple ones, but there's certain fundamentals that are immutable. What to do financially?
[1:47:50] Certain things that are immutable. Fulfillment? That, successful without fulfillment, it's failure.
[1:47:58] And fulfillment is an art. It's not a science. It's different for you and me and everybody we meet.
[1:48:04] And so I'll tell you one real fast example. I know we've gone over in time.
[1:48:09] Steve went to a good friend of mine, built most of Las Vegas, a brilliant guy,
[1:48:12] absolutely brilliant. And one day Steve calls up, he goes, there's a painting that I have coveted
[1:48:20] for over a decade. And he goes, I just recently outbid everybody at Southeast and it just got
[1:48:27] delivered and he got to see it. And I said, okay, I can't see it. I said, if I got asked question,
[1:48:33] how much did set you back? And he goes, 86.9 million dollars. I go, 86.9 million dollars, okay.
[1:48:42] I got to see what an 87 million dollar painting looks like. So I go in his house, he takes me in,
[1:48:50] shows me the swall, it's a red square. So Rothko, if you know what a Rothko is,
[1:48:55] it's a red square. And it's not totally red, a little red and orange, right? And look at him and
[1:48:59] go, Steve, they miss some spots. And he looks at me and gives me the look and I start to tease him a
[1:49:05] little bit. I go, Steve, if you give me a hundred dollars with a red paint and you give me 10 minutes,
[1:49:10] I think I can match this. I'm just screwing him with a little bit. He knows I'm screwing
[1:49:13] it and he goes, you know, this is a Rothko. I said, I know. He goes, no, but you don't know. Like,
[1:49:18] you know, he committed suicide. He tells me the whole story, right? And I go, well,
[1:49:21] that better be blood of his 87 million dollars, right? But the reason I tell you the story is,
[1:49:26] it's not making fun of Steve. It's making fun of me. He can look at that and he can barely see
[1:49:30] and he knows what every stroke mean has meaning for him. He knows what it's about, what it means,
[1:49:36] what the uniqueness of it is, man's life. I see a red square. He has an experience.
[1:49:42] The richness of life is when you go deeper and figure out what makes you feel like it's a red
[1:49:48] square for someone else, but this is your thing. This is what fulfills you. I know what fulfills me.
[1:49:53] Family love, as you can probably tell and contribution in a meaningful way. Light me up like a
[1:49:58] Christmas tree and they've made me go for 66 years and they'll keep me going, right? But people
[1:50:02] got to find what that is for themselves because if you succeed and you're not fulfilled,
[1:50:07] what do you got? How many people have taken their life as super successful on the surface,
[1:50:13] but they weren't fulfilled? Some of the people made everybody on earth laugh when they took their
[1:50:17] life. Some people did businesses and took their life. I don't think most people are going to take
[1:50:22] their life, but you don't want to live more decades and not really be here, not experiencing
[1:50:26] fulfillment. So my passion is to help people be fulfilled, not just to achieve. Amen. I mean, of course,
[1:50:35] some of the photos that I might as well show you the ones that this is the moment my wife and I met.
[1:50:39] That is the moment you met. Literally the moment we met. How did she get this? That's my mom,
[1:50:43] that's Jim Robbins. This man adopted me. Oh, that's down. This one is actually down in Haiti.
[1:50:50] I went down there. That's where people went to save all these kids. These were kids that had been
[1:50:54] trafficked. Yeah, my brother and sister. Well, you do your homework very impressive. We have a
[1:51:01] closing tradition where the last guest leaves the question for the next, not knowing who they're
[1:51:04] leaving it for. And the question left for you is, if you could choose your life span, how long
[1:51:13] would it be? And at what point would you choose to die? That's a great question. Well,
[1:51:22] I certainly want to live as long as my family does. And now I've got to live a little longer
[1:51:27] because I got a four-year-old. I don't know if I'd want to live forever. I don't know, you know,
[1:51:36] if there's talk about uploading your consciousness to a machine and so forth, I believe in spirit and
[1:51:41] soul. I don't know if that's going to be up left to machine. Maybe I'm wrong. Maybe it's just
[1:51:45] the process. But I want to leave as much legacy as possible. I want to live as long as I'm
[1:51:50] interested and useful. Those are the two things that are really matter. My minimum, I think,
[1:51:56] 92 is my goal as if I had control, right? Life will tell me. But 92 for as a number of that,
[1:52:02] somehow I've had in my head. And with some of the boosts we have with biochemistry and elements,
[1:52:06] stem cells, who knows? Maybe it goes past 100. But I think a century of living and giving
[1:52:11] would be an extraordinary experience for me. I don't know if I'd want to live for eternity, but
[1:52:16] I'm not at that point where that's really a choice. So I don't have to think about it.
[1:52:19] I will tell you, the only fear that I really felt in my life was dying too soon. I think part of my
[1:52:25] drive early on was just I want to squeeze everything out of life all I'm here. I don't know where
[1:52:29] it's come from. I think, you know, all things could have contributed to it. But I think death
[1:52:34] was a good counselor for me. It gave me drive to the today. It's not a fear for me. Other than
[1:52:39] I want to be here as long as I can for my family and for especially all my children, but especially
[1:52:43] my youngest. But yeah, that would be my answer. I'd say not forever, but as long as I'm useful and
[1:52:49] helpful and I can enjoy it all. You used to add legacy to it. So a legacy is what I leave when I'm
[1:52:55] going. In other words, I don't have to be here to continue to have impact, right? It's like,
[1:52:58] that's the best part of life. I looked at, you know, leadership is influence, right? What makes
[1:53:02] you a leader is your ability to influence thoughts, feelings, emotions, actions, another person,
[1:53:06] if you're a positive leader for good. And I look at levels of influence. One is can you influence
[1:53:10] someone to change their state? Then it's can you influence them to change your state when you're
[1:53:14] not there? So you're no longer a manager, right? You've changed their values. Could you change
[1:53:19] your state? And they're not there for a group of people, right? Could you change your state with
[1:53:24] a mass number of people and you're not there, right? That to me is the ultimate level of influence.
[1:53:28] And now with audios and videos and AI, especially with AI, I've got an AI that's amazing. We have
[1:53:34] 4.9 and Apple and people love it and their lives changed by it. And I'm working right now with
[1:53:38] another group to create a platform for interventions and therapy that's not just me with AI.
[1:53:44] Because there aren't enough therapists. There aren't enough great therapists in the world. I want
[1:53:47] to have that. It's already in 50 languages. So the whole world, I want to be a legacy that
[1:53:51] the world has people that can help them 24, 7, 365. And I think AI is one of the tools
[1:53:57] it's getting better and better to do that. And what happens when you don't?
[1:54:03] Wait, you go. I don't think anything in the universe. I know nothing in universe ever destroys
[1:54:08] the changes form. What does that look like? Do I have conscious awareness as I do now? I don't
[1:54:14] know the answer to that question. All I want to do is make sure I live fully while I'm here and
[1:54:18] whatever is next, when it shows up, I'll take that journey. Thank you so much. For so many reasons,
[1:54:24] I think you've been a mentor to so many of us for so long in so many ways, whether it's,
[1:54:29] I remember how profoundly impacted I was when I watched your piece on Netflix.
[1:54:33] And yeah, that was really the front door for me into your world. I'd seen your work before I'd
[1:54:39] read the books and stuff. But for me, that was really a paradigm shifting moment. I think it was
[1:54:43] in that documentary where there was a young man who was suicidal. Yeah, it was that one, the Netflix.
[1:54:47] I'm not you. There was there was one that's how it started, actually.
[1:54:51] Matthias. Yes, Matthias. Matthias.
[1:54:55] That was what six years ago? No, that was 24, 20, 15.
[1:54:59] Okay. Wow. Yeah. Of course. There was a young woman there also. I don't know if you remember
[1:55:03] the young woman that was in that sex cult where they made the children have sex with the adults.
[1:55:07] That one was very emotional. I was down in Brazil and I was doing a seminar for you about 10,000
[1:55:12] people and I'm walking through the aisle and this woman kept looking at me and then I didn't
[1:55:16] realize it because she recognized me and it was her. She got herself out of the group. She's
[1:55:20] wrote a book. She's now a therapist. She helps other people get out of it. So it's really fun to
[1:55:26] see years later. We actually did a follow-up at the seven-year mark or something like that afterwards
[1:55:30] to show what happened with these families. It's been really nice to see.
[1:55:35] Did you say his name was Matthias? Matthias? Matthias.
[1:55:38] He just wanted to send an email just to say that for anyone that doesn't know, he was a guy in
[1:55:45] the audience who was suicide-ladiation and was clearly struggling. It's been a decade roughly
[1:55:52] since then. You supported him. He helped him and he just sent an email to say that attending
[1:55:57] that event that day was a huge dream for him and the experiences that he got from that
[1:56:02] have completely changed the trajectory of his life and those memories continue to impact him as
[1:56:08] he continues to support his growth, his habits, his decisions and his outcomes. He wanted to send
[1:56:13] his regards to you for that. That was really kind of him to reach out. That's nice. I love seeing
[1:56:17] people year later, 10 years later, 20 years later. That's the great gift of my life. I walk down
[1:56:21] the street anywhere on earth. Sarah Desert has happened to me in China. People come up and say,
[1:56:26] you changed my life and I always remind them. I didn't change the life you did. But
[1:56:29] Kwan, I got to help. What happened? And then they tell me stories. And outside my family,
[1:56:33] there's nothing that gives me more joy than to hear those stories.
[1:56:35] Well, you've done that for more people than I could possibly receive emails from,
[1:56:39] hundreds of billions, really. If we're counting the amount of people, the amount of meals you fed
[1:56:43] through the work you've done, through your company. You've invested tremendously also in
[1:56:48] saving the planet through your green energy investments, which we didn't get to talk about today.
[1:56:51] But I'm going to link that below for people to read about. One thing I would mention, if I may,
[1:56:54] is a paramount approach. We now have a 24-hour day channel. It's a fast channel. It's free,
[1:57:02] advertised, supported television. It's a TV I grew up with instead of cable. So if you go to,
[1:57:07] whether it's Pluto or if you go to Roku or if you go to Amazon Prime and you look for live TV,
[1:57:13] there's the Tony Robbins Network. And 24 hours a day, there's content there that's free that
[1:57:17] anybody can watch and educate themselves in a full of interventions like these that you talked about.
[1:57:22] So I hope some people will check it out because it's another way I'm trying to give people a
[1:57:26] gift to store their lives. I'm going to link that below. And also I'm going to put a link below to
[1:57:30] your free three-day virtual event called Time to Rise, which I think we mentioned.
[1:57:34] Oh, yeah, please come to that. You don't want to say come. You can do it from anywhere in the
[1:57:37] world. Your office or home. And it's coming up on the 29th through the 31st of January.
[1:57:41] It's perfect timing at the start of the new year. People thinking about making a change in their
[1:57:44] life. I'm going to link that below as well. If anybody wants to attend, it's free three days.
[1:57:48] And it's, I think it's a great continuation of the conversation we've had today because we've
[1:57:52] talked so much about change, a changing world and how to change it myself. And that's what you've
[1:57:56] done for me. It's what you've done for so many people in it. It's an absolute honor. It's actually
[1:57:59] for me. I have certain moments when I, in a job that I do, where I think fucking hell, like how lucky
[1:58:03] I'm grateful to get to do this. And this is one of those such moments that is a real dream for me
[1:58:08] because you're such a huge inspiration to me. So thank you so much, Tony, for your graciousness.
[1:58:12] I feel the same way. I feel like you're the next wave of contribution to this world. And you're
[1:58:18] doing an amazing job already. But I got a ticket to your parade. I'm going to watch how you evolve
[1:58:22] over the next couple of decades. And I know your contributions will only grow because I feel this
[1:58:27] sincerity in your heart not only to grow, but to give. And I hope that you continue to move towards
[1:58:33] that love and contribution that you're talking about because I think that's your true essence.
[1:58:38] I think that's really what drives you anyway. I think so too. Yeah. Thank you. Thank you. We're done.
[1:58:46] This is something that I've made for you. I've realized that the Diaries here audience are
[1:58:50] strivers, whether it's in business or health. We all have big goals that we want to accomplish.
[1:58:55] And one of the things I've learned is that when you aim at the big, big, big goal, it can feel
[1:59:00] incredibly psychologically uncomfortable because it's kind of like being stood at the foot of
[1:59:05] Mount Everest and looking upwards. The way to accomplish your goals is by breaking them down
[1:59:10] into tiny small steps. And we call this an R team the 1%. And actually this philosophy is highly
[1:59:16] responsible for much of our success here. So what we've done so that you at home can accomplish any
[1:59:22] big goal that you have is we've made these 1% Diaries. And we've released these last year and they
[1:59:27] all sold out. So I asked my team over and over again to bring the Diaries back but also to introduce
[1:59:32] some new colors and to make some minor tweaks to the Diaries. So now we have a better range for you.
[1:59:39] So if you have a big goal in mind and you need a framework and a process and some motivation
[1:59:44] that I highly recommend you get one of these Diaries before they all sell out once again.
[1:59:49] And you can get yours now at the diary.com where you can get 20% off our Black Friday bundle.
[1:59:54] And if you want the link, the link is in the description below.

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