# Plan before you Leap: Ayala is building her part-time business while still working full-time in the financial services field.

An episode of [Money Making Conversations Master Class](https://invisiblenetwork.ai/podcast/1264705641), 13 May 2025, 28 min.

Audio: https://podtrac.com/pts/redirect.mp3/traffic.omny.fm/d/clips/e73c998e-6e60-432f-8610-ae210140c5b1/b1db7263-d1a3-4d00-8976-af62012aab44/3a87a20a-1394-4a38-b786-b30e0130b1f1/audio.mp3?utm_source=Podcast&in_playlist=35a10561-3e1b-4d05-a529-af62012aab6a

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Audreanna Ayala. 🎙️ Episode Summary She shares her inspiring journey from corporate finance professional to creative entrepreneur and founder of Ayala Balloon Events. Specializing in balloon décor and modern bounce house rentals, she has carved a niche in gender reveal events, blending artistry, family inspiration, and business savvy to create unforgettable experiences. 🔑 Key Points 👩‍💼 Background & Business Launch • Works full-time in financial services while building her balloon décor business. • Started in 2018 after becoming a mother and wanting to create unique party experiences for her children. • Learned balloon artistry through Pinterest inspiration and formal balloon décor classes. “I’m an artist—a balloon décor artist—not a balloon twister.” 🎈 Business Focus: Balloon Décor & Bounce Houses • Offers custom balloon installations for weddings, birthdays, and corporate events. • Provides modern bounce house rentals—elegant, white, and photo-friendly for adult events like bridal showers. • Known for gender reveal setups with fireworks, detonators, and personalized backdrops. “I’m creating core memories for every event in your life.” 💡 Creative Process & Client Experience • Clients often bring inspiration photos, which she adapts with her own artistic flair. • Emphasizes originality and refuses to replicate others’ designs exactly. • Offers consultation, setup, and follow-up to ensure satisfaction. “I want people to know me for my technique—not someone else’s.” 📣 Marketing & Branding • Promotes primarily through Instagram, showcasing videos, stories, and behind-the-scenes content. • Leverages her identity as a mother and perfectionist to connect with clients emotionally. “I know what it’s like to be a mom. I want everything to be perfect.” 🚩 Challenges & Pain Points • Corporate Events: Time constraints and setup logistics. • Gender Reveals: Ensuring the correct gender color and managing firework safety. • Last-Minute Changes: Accommodated when possible, but with additional fees. “I don’t wear pink or blue to gender reveals—I stay neutral so I don’t give anything away.” 💰 Pricing & Operations • Prices based on: • Materials and equipment • Labor and setup time • Insurance and safety • Additional staff for large events • Emphasizes the importance of insurance and safety protocols, especially for fireworks and bounce houses. 🚀 Vision & Expansion • Plans to expand gender reveal services beyond Georgia. • Inspired by trends in Miami and aims to become a national leader in gender reveal experiences. • Encouraged by Rushion to own her niche and market herself as the go-to expert. “You are the queen of gender reveals. Own it.” — Rashawn McDonald 📌 Quotes to Highlight • “Life doesn’t always go in order, but we can still create core memories.” • “I’m not in the business of replicating someone else’s art.” • “I want to be at the head of the gender reveal movement.” #SHMS #STRAW #BEST Money Making Conversations Master Class with Rushion McDonald is America's premier entrepreneurship, business leadership, financial literacy, and wealth-building podcast featuring successful entrepreneurs, executives, founders, celebrities, and industry experts sharing actionable insights for professional and financial success. Business Podcast Entrepreneurship Small Business Business Growth Financial Literacy Wealth…

## Transcript

[0:05] Speaker 1: Welcome to the show.
[0:06] Speaker 2: I am Rashwan MacDonald, the host of Money Making Conversations Masterclass,
[0:10] Speaker 2: where we encourage people to stop reading other people's success
[0:13] Speaker 2: stories and.
[0:14] Speaker 1: Start planning their own.
[0:16] Speaker 2: Listen up as I interview entrepreneurs from around the country,
[0:19] Speaker 2: talk to celebrities and ask them how they are running
[0:22] Speaker 2: their companies.
[0:23] Speaker 1: And speak with non profits who are making a difference
[0:26] Speaker 1: in their local communities.
[0:27] Speaker 2: Now, sit back and listen as we unlock the secrets
[0:30] Speaker 2: to their success on Money Making Conversations Masterclass. My next
[0:35] Speaker 2: guest started her business with her children and mind at
[0:39] Speaker 2: Ayala Balloon. They specialize in high quality balloon de cores
[0:44] Speaker 2: and modern bounce house rentlds for weddings, birthdays, and corporate
[0:48] Speaker 2: events in the state of Georgia. Well started out as
[0:51] Speaker 2: a passion for creating beautiful spaces quickly grew to a
[0:54] Speaker 2: full service.
[0:55] Speaker 1: Event decore business.
[0:57] Speaker 2: They are dedicated to delivering unfigurable yans with custom designs
[1:01] Speaker 2: and seamless service. Please welcome to the Money Making Conversation Masterclass.
[1:06] Speaker 2: Adriana a Yalla. How you doing, Adrianna?
[1:09] Speaker 3: Pretty good? Thank you for having me on.
[1:12] Speaker 2: First of all, lets get a little background. Are you
[1:14] Speaker 2: have you ever been an event planner?
[1:16] Speaker 4: No?
[1:17] Speaker 1: Never, Okay, So that means you walked into a world
[1:20] Speaker 1: you have not experienced.
[1:22] Speaker 2: What are you doing prior to becoming an entrepreneur in
[1:25] Speaker 2: the event planning space?
[1:28] Speaker 3: So I was working for well, I'm still working for
[1:30] Speaker 3: a corporation in financial services.
[1:34] Speaker 2: So you know about numbers, you know about budgets, you
[1:38] Speaker 2: know about the bottom line, and you're doing it, I
[1:41] Speaker 2: believe smartly. You still got your full time job and
[1:44] Speaker 2: you're building another company on the side. And I recommend
[1:47] Speaker 2: that to people all the time. Don't walk away, just
[1:50] Speaker 2: jump out there on faith and you have really properly
[1:53] Speaker 2: ironed out all the details.
[1:55] Speaker 1: Now, how long have you been doing this? Miss A Yalla?
[1:59] Speaker 3: The financial service for ten years?
[2:01] Speaker 1: For ten years? And then when did the idea of balloons?
[2:08] Speaker 2: Was that a skill you always had or is something
[2:11] Speaker 2: you picked up along the way over these last ten years.
[2:14] Speaker 3: It's definitely not a skill I had at all. I
[2:17] Speaker 3: learned it and I became a mother in twenty eighteen.
[2:22] Speaker 3: And then when my son came of age, you know,
[2:24] Speaker 3: like in the one one and a half year old,
[2:26] Speaker 3: I was like, I want to have a kids party.
[2:28] Speaker 3: I want to make something nice but I didn't want
[2:30] Speaker 3: to do the traditional like helium balloons and you set
[2:33] Speaker 3: them on the tables or the chairs or whatnot. I
[2:35] Speaker 3: want to do something different. So I just literally went
[2:38] Speaker 3: on Pinterest to like look up some ideas, and this
[2:41] Speaker 3: whole idea trend with organic baoons without helium was out.
[2:46] Speaker 3: So I was like, let me just try this.
[2:47] Speaker 2: Okay, we'll all on Nana. Now explain you said organic balloons.
[2:53] Speaker 3: Yeah, so the organic balloons basically means that you are
[2:56] Speaker 3: bunching a bunch of balloons filled with high air or
[3:00] Speaker 3: air in general, and then making a design, some type
[3:05] Speaker 3: of design to go on a wall.
[3:07] Speaker 2: Okay, Like I'm just tell you my experience with balloon designs.
[3:10] Speaker 2: You know, be walking through a park, a guy with
[3:12] Speaker 2: a clown come up to you, start twisting things, and
[3:14] Speaker 2: next thing you've got an elephant?
[3:16] Speaker 1: Is that what you're talking about?
[3:17] Speaker 3: No, that's a twister. That's a balloon twister.
[3:22] Speaker 2: Okay, education, one on one, that's a balloon twister.
[3:26] Speaker 1: What are you?
[3:27] Speaker 3: I'm an artist, a balloon decore artist. So when you
[3:31] Speaker 3: think of the core, you're setting a stage or a
[3:34] Speaker 3: central centerpiece or central focal point for a party or
[3:39] Speaker 3: an event.
[3:39] Speaker 2: Okay, let me get this early out the way. You
[3:42] Speaker 2: have a website, right, yes, sir? Okay cool as we
[3:45] Speaker 2: as we're doing this interview, if you're listening, what is
[3:48] Speaker 2: your website?
[3:49] Speaker 3: Ayala balloon Events dot Com.
[3:51] Speaker 2: Okay, go to that spell your name because I'm pretty
[3:54] Speaker 2: sure they don't know how to spell that first name.
[3:56] Speaker 3: Ayala A y A l A balloon with two else
[4:00] Speaker 3: events with a s.
[4:02] Speaker 2: Okay cool Ayala Balloons events dot Com right correct, Okay,
[4:06] Speaker 2: go there and we can continue this conversation because I
[4:09] Speaker 2: want you to see exactly what you're talking about.
[4:11] Speaker 1: Now.
[4:11] Speaker 2: With that being said, be as descriptive as you can
[4:15] Speaker 2: and describing what you do.
[4:17] Speaker 3: So when you contact me and you want a design
[4:22] Speaker 3: your typically my clients already know an idea or have
[4:26] Speaker 3: some type of inspiration, so I basically take that inspiration
[4:30] Speaker 3: that client has and recreate it in my own artistic
[4:34] Speaker 3: way for their party or corporate event. You're bunging a
[4:37] Speaker 3: bunch of balloons and with air and making what we
[4:41] Speaker 3: call a cluster to kind of accentuate your focal point
[4:46] Speaker 3: or centerpiece at your event, or.
[4:49] Speaker 2: If they're getting married, they can have balloons over an
[4:52] Speaker 2: archway that they walk through. Correct, Yes, on did you
[4:55] Speaker 2: realize this was a talent that you can use to
[4:58] Speaker 2: make money off of?
[4:59] Speaker 1: A y'alla.
[5:01] Speaker 3: After a couple of friends and film members asked me
[5:03] Speaker 3: to do it for them. And then I actually have
[5:08] Speaker 3: a friend that she does the same thing for her
[5:11] Speaker 3: friends and families, and our sons were best friends. And
[5:14] Speaker 3: we're seeing that, you know, people actually do this and
[5:17] Speaker 3: get paid for it. People were hiring people to put balloons,
[5:19] Speaker 3: and we were doing this basically for free for our
[5:21] Speaker 3: friends and family as hobbies. And we're like, we can
[5:25] Speaker 3: get paid for this, okay, So we end up taking
[5:28] Speaker 3: a class.
[5:30] Speaker 2: Now it's it's a rare skill set though it's a
[5:32] Speaker 2: real scare. It's a rare skill set and you took
[5:35] Speaker 2: a class. There's a class out there for this.
[5:37] Speaker 3: There's a lot of classes.
[5:38] Speaker 1: Yes, talk to us about the class.
[5:41] Speaker 3: So the class, the class that we took was basically
[5:44] Speaker 3: fundamentals because there's there's different ways to make these organic garlands.
[5:52] Speaker 2: Was speaking to Adriana ayala Is her company inspired by
[5:57] Speaker 2: her children, three children's and high quality balloon the Core
[6:02] Speaker 2: and modern bounce house rentals for weddings, birthdays, in corporate events,
[6:07] Speaker 2: in Georgia. Now I'm talking about balloon the core, but
[6:12] Speaker 2: you also included modern bounce house rentals, so you're coming
[6:16] Speaker 2: in you move beyond just balloons. You're becoming a one
[6:20] Speaker 2: stop shop, correct.
[6:21] Speaker 3: Yes, I am, I am. So the balance houses. When
[6:25] Speaker 3: you think of a balance house, you usually think of
[6:27] Speaker 3: it for kids, but the modern ones it's all white,
[6:30] Speaker 3: so it's very classy. If there's a bridal shower, bachulette
[6:34] Speaker 3: party or photos for a wedding, oh you know, your
[6:39] Speaker 3: your groomsmen or bridesmaids. You jump in there and then
[6:43] Speaker 3: the photographer takes a picture in that jump house, just
[6:45] Speaker 3: having fun.
[6:47] Speaker 2: What were the early stages of getting out out there
[6:50] Speaker 2: and establishing this business.
[6:53] Speaker 3: You got to make sure you get your insurance, that's
[6:55] Speaker 3: for sure. At the end of the day, this is
[6:57] Speaker 3: a business. It's customer service. You have to do what
[7:00] Speaker 3: you can to make the customer happy, and you got
[7:02] Speaker 3: to prepare yourself for any things they unexpected things to happen,
[7:06] Speaker 3: So you want to picture you're ensured for sure.
[7:08] Speaker 2: What were your thoughts when you started a business, where
[7:10] Speaker 2: they any moments of frustration or disappointment that made you
[7:14] Speaker 2: even think of turning back the clock and say I'm
[7:18] Speaker 2: as stick with just making my kids happy whenever they
[7:21] Speaker 2: want to see blows.
[7:23] Speaker 3: Yeah, there's been a moment, a lot of moments, and
[7:25] Speaker 3: it's it's it's fear. It's honestly, fear of not being
[7:30] Speaker 3: great enough for your client. Your clients have expectations of
[7:36] Speaker 3: what they see on a picture and they want you
[7:38] Speaker 3: to mimic it exactly, and that's just not the reality.
[7:41] Speaker 3: The person that made the picture is and they've made
[7:44] Speaker 3: that with their design and artistic abilities, and I'm just
[7:49] Speaker 3: I'm doing my artistic abilities.
[7:51] Speaker 2: So basically, a y'alla, what you were saying is that
[7:54] Speaker 2: people want you to replicate.
[7:56] Speaker 1: Work that's not yours exactly, and.
[8:00] Speaker 2: That can become a stumbling block because you don't know
[8:02] Speaker 2: how they did the job, or it can be because
[8:06] Speaker 2: some people can do things that are complicated and have
[8:08] Speaker 2: the equipment to do it. Because I'm assuming that all
[8:13] Speaker 2: balloons aren't the same sides.
[8:14] Speaker 1: When you start doing these works of.
[8:16] Speaker 3: Arts, they're not exactly. So I'm definitely not in the
[8:19] Speaker 3: business to be replicating anyone else's art. That's their art,
[8:23] Speaker 3: that's their signature technique. I want people to know me
[8:27] Speaker 3: as I la balloon events and the way I do
[8:29] Speaker 3: my technique can create.
[8:30] Speaker 1: A confident person. I'm talking here, you know. Now, let's
[8:34] Speaker 1: talk about getting your brain out there. Now.
[8:36] Speaker 2: What inspired you to focus specifically on gender revealed events.
[8:41] Speaker 3: I mean, I've always grown up wanting kids. I've always
[8:45] Speaker 3: wanted five kids. As we established, I have three right
[8:48] Speaker 3: now we kind of pause on the five. But I
[8:55] Speaker 3: mean just being a mother, like being able to hold
[8:59] Speaker 3: the child world and to become pregnant is a special gift,
[9:04] Speaker 3: and being able to be part of someone's happiness and
[9:07] Speaker 3: bringing joy. To know what the sex is, you know,
[9:11] Speaker 3: fills my heart because I know how it is, how
[9:14] Speaker 3: difficult it can be to become pregnant and then once
[9:17] Speaker 3: you are, you know, to carry for nine months. I
[9:21] Speaker 3: really do believe in creating core memories, and I feel
[9:26] Speaker 3: like what I provide is a core memory for families
[9:29] Speaker 3: that decide to do your gender reveal, and it brings
[9:31] Speaker 3: me happiness, and I know it brings my clients happy.
[9:34] Speaker 2: So what are some of your most popular signature balloons
[9:36] Speaker 2: setups for gender reveals?
[9:38] Speaker 3: So, my most popular is a simple backdrop with it's
[9:43] Speaker 3: like a half moon arch with balloons on the side.
[9:46] Speaker 3: Of it and like a little cluster at the bottom
[9:48] Speaker 3: of it, and we'll say, oh, baby or baby Patel
[9:52] Speaker 3: if that baby in their last name. And then I
[9:56] Speaker 3: have a little prop that was like a little detonator,
[9:59] Speaker 3: so when the fire works go off, you know, they
[10:01] Speaker 3: count down from ten or three, three, two one, and
[10:04] Speaker 3: they push it down and they know the gender of
[10:07] Speaker 3: their child.
[10:09] Speaker 1: Boy. What if I have an idea of what I want?
[10:11] Speaker 1: How does that work? Oh?
[10:13] Speaker 3: I definitely encourage that. I definitely take what we call
[10:17] Speaker 3: inspiration pictures, So do say I want this, but add
[10:21] Speaker 3: a little bit of this, a little bit of that,
[10:23] Speaker 3: so it's not exactly the picture, and I'm like, oh, yes,
[10:25] Speaker 3: I can definitely do that for them. A lot of
[10:27] Speaker 3: people now want to create something unique, which I really
[10:31] Speaker 3: appreciate because I am unique.
[10:34] Speaker 1: Oh good, you haven't. We're not through yet. But does
[10:37] Speaker 1: Ayala balloons? She's very unique.
[10:41] Speaker 2: Don't bring her photos she've seen You've seen in the magazine.
[10:44] Speaker 1: With that being said, because you're talking about are there
[10:47] Speaker 1: safety concerns?
[10:49] Speaker 2: Definitely, because you mentioned insurance earlier, which I recommend everybody
[10:53] Speaker 2: who starts a business should have insurance because if you're
[10:56] Speaker 2: doing work, I'm going to ask you for your certificate
[10:59] Speaker 2: of insurance immediately, and if you don't have it, then
[11:02] Speaker 2: I can't do business with you because you technically are
[11:05] Speaker 2: doing business for yourself and you don't have any concern.
[11:09] Speaker 1: For the safety of who you're doing business with.
[11:12] Speaker 2: With that being with that in mind, you've already mentioned insurance,
[11:15] Speaker 2: so you have that in mind. What about the safety
[11:17] Speaker 2: aspect of it, because you did mention the balloon house.
[11:21] Speaker 3: Yeah, so that is my main point, the balloon balance houses.
[11:26] Speaker 3: Accidents can happen, so you want to make sure that
[11:29] Speaker 3: your clients protected and obviously I want to protect my
[11:32] Speaker 3: business as well, but I have my clients in mind
[11:34] Speaker 3: in that aspect as well. With the gender reveals, you know,
[11:39] Speaker 3: at the end of the day, those fireworks that are
[11:41] Speaker 3: used are actual fireworks, so you have to detonate them.
[11:44] Speaker 3: So you have to ignite it with fire and you
[11:47] Speaker 3: always want to make sure that your clients they're usually
[11:50] Speaker 3: sitting in front of the backdrop with their detonator, so
[11:52] Speaker 3: you have to make sure there's a good range between
[11:54] Speaker 3: the file out zone of the fireworks going off and
[11:56] Speaker 3: that they just make sure that there's not a chance
[12:01] Speaker 3: of it affecting the couple and then their observers that
[12:06] Speaker 3: are seeing the smoke come.
[12:07] Speaker 2: Out a complicated You gotta shield, you got distance and
[12:13] Speaker 2: all that good stuff. So basically what you're telling us
[12:17] Speaker 2: on certain situations with your agenda revealed, especially when you
[12:20] Speaker 2: get into the firework, it has to be an open.
[12:22] Speaker 3: Space, Yes, it does. We got to be clear of trees,
[12:26] Speaker 3: you got to be clear of people. It makes me
[12:30] Speaker 3: stay clear of that.
[12:31] Speaker 1: How do you market yourself? Are y'all? How do you
[12:33] Speaker 1: get the word out about your brain?
[12:35] Speaker 3: I'm mostly on social media on Instagram. I love Instagram,
[12:39] Speaker 3: and I post a lot of videos and stories and
[12:42] Speaker 3: content of the balloon sets that I do do.
[12:46] Speaker 2: Now, what are your reactions on social media? Because first
[12:50] Speaker 2: of all, it can't be free. It can relate to everybody.
[12:53] Speaker 2: You know, I'll consider myself a marketing guru. I would
[12:56] Speaker 2: think that you do balloons, you do artwork, do setups?
[13:01] Speaker 2: How do you What message are you given to your
[13:05] Speaker 2: audience or followers or prospective followers that you want to
[13:09] Speaker 2: talk about your brand? Why would they want to come
[13:13] Speaker 2: to you? I guess is what I'm trying to get
[13:15] Speaker 2: out of this conversation.
[13:17] Speaker 1: When it comes to your posts.
[13:20] Speaker 3: Well, I feel a lot of people would want to
[13:22] Speaker 3: go with me because I have a family and I
[13:26] Speaker 3: know what it's like to be a mother, and me
[13:30] Speaker 3: in particular, I'm very neitpicky and precise, so I want
[13:35] Speaker 3: everything to be perfect.
[13:37] Speaker 2: Well, that been said, pain points and setups, you know,
[13:42] Speaker 2: let's walk through the whole process of you know, you
[13:44] Speaker 2: have a bounce house or a big balloon house, you
[13:48] Speaker 2: have our gender reveal setup or corporate events, because each
[13:53] Speaker 2: one of them has their own pain points. Okay, let's
[13:56] Speaker 2: start with your corporate events. What are some of the
[13:59] Speaker 2: pain points in corporate events?
[14:01] Speaker 3: Time? Just having the time necessary allotted to provide what
[14:04] Speaker 3: they want a lot of times when I'm preparing for
[14:08] Speaker 3: a corporate event, I have to preinflate my balloons in
[14:12] Speaker 3: order to make maybe an hour or two hour crunch
[14:15] Speaker 3: time to be able to set up. So time is
[14:17] Speaker 3: always an issue with corporate events. In and out, in
[14:20] Speaker 3: and out.
[14:22] Speaker 1: Oh good, So what is the paid point for gender reveal?
[14:26] Speaker 1: Which is your specialty?
[14:28] Speaker 3: The pain point for gender reveal is making sure that
[14:32] Speaker 3: gender is correct.
[14:34] Speaker 2: Come on now, come on now laughing because obviously they
[14:38] Speaker 2: have been some mistakes.
[14:41] Speaker 3: No, I'm gonna be honest, the getting the color hasn't
[14:44] Speaker 3: been a mistake, but it's always just like in the
[14:45] Speaker 3: back of my head, like what if I got it wrong?
[14:48] Speaker 3: They did textus like in big black letters, boy or
[14:51] Speaker 3: girl whatever. I'm like, but in my mind, I'm like
[14:53] Speaker 3: having nightmares, like did I get this ready?
[14:55] Speaker 4: I'm right sure, Please don't go any We'll be right
[15:01] Speaker 4: back with more Money Making Conversations Masterclass. Welcome back to
[15:10] Speaker 4: the Money Making Conversations master Class, hosted by Rashaan McDonald.
[15:19] Speaker 2: Know some I believe that I would be kind of
[15:22] Speaker 2: paranoi until that color comes out and then they celebrate
[15:26] Speaker 2: because you know that's a big moment and you don't
[15:29] Speaker 2: want the girl colors will pop up and they got
[15:31] Speaker 2: a board. That's ultimate disaster because there's different emotions that
[15:36] Speaker 2: people are gonna give when they see the colors exactly.
[15:39] Speaker 3: Yeah. Another pain point with that is also I'm very
[15:46] Speaker 3: conscious of what I wear for ginger reveals. I don't
[15:49] Speaker 3: wear blue or peak, very general neutral clothes, white T shirt.
[15:54] Speaker 1: Oh yeah, because they think you have a clue.
[15:56] Speaker 3: Well, they know I have a clue, so they're like,
[15:58] Speaker 3: is she trying to give me a head or yeah,
[16:00] Speaker 3: I make sure.
[16:04] Speaker 2: Well, first of all, it sounds like your business is fun,
[16:06] Speaker 2: but it also sounds like this business can be nerve
[16:09] Speaker 2: racking because you are delivering an experience and you don't
[16:15] Speaker 2: know how they feel about the experience until after the
[16:19] Speaker 2: experience has been produced. Now, with that being said, how
[16:23] Speaker 2: could you deal with that level of tension or stress?
[16:28] Speaker 3: It's adrenalin. So I think that's the reason why I
[16:31] Speaker 3: like it so much. Just okay, are you sure? I mean,
[16:35] Speaker 3: I do make sure with my clients as I'm decorating,
[16:38] Speaker 3: I make sure the position right when I set it
[16:41] Speaker 3: up if it's okay after I finish the balloons. Do
[16:44] Speaker 3: you like this? Are you sure? I get a lot
[16:46] Speaker 3: of confirmation from my clients and then I do. I mean,
[16:50] Speaker 3: for my business, it's really appreciated that I get their
[16:53] Speaker 3: testimonials and reviews, so I do follow up with them.
[16:57] Speaker 3: But to me, it's pretty easy to see to see
[17:01] Speaker 3: without them telling me how content they are, So it's
[17:05] Speaker 3: like an instant gratification. You know. Obviously, if they don't
[17:08] Speaker 3: like it, I would stink, but I would immediately know
[17:13] Speaker 3: if they didn't like it. Oh.
[17:14] Speaker 1: Absolutely.
[17:15] Speaker 2: I'm speaking to Audriana Ayala. She started a business with
[17:19] Speaker 2: three children. She wants five, but she's there three right now,
[17:22] Speaker 2: children in mind. At Ayala Balloon, they specialize in high
[17:26] Speaker 2: quality balloon decor and modern bounce house rentals for weddings, birthdays,
[17:31] Speaker 2: and corporate events in Georgia.
[17:34] Speaker 1: Now, last minute changes.
[17:37] Speaker 3: Last minute changes, I dealt with them. I live for it.
[17:43] Speaker 1: Let's let's let's back up. Let's back up a little
[17:44] Speaker 1: bit on that.
[17:45] Speaker 2: A yalla, okay, Let's go through the process of somebody
[17:49] Speaker 2: contacting you for a balloon event. Only I don't want
[17:52] Speaker 2: to get to the bull to the bouncy balloons, the
[17:55] Speaker 2: balloon houses and stuff like that. They're contacting you, so
[17:58] Speaker 2: you have to have a certain just stipulations along the way.
[18:01] Speaker 1: Right.
[18:02] Speaker 2: Well, you know, they give you the deposit, you buy
[18:05] Speaker 2: the balloons and the delivery. Right in the delivery stage,
[18:10] Speaker 2: they want to last minute change.
[18:12] Speaker 1: How does that work?
[18:15] Speaker 3: Honestly, they would be charged an extra fee for a
[18:18] Speaker 3: change in service. And honestly, it really depends what it is.
[18:21] Speaker 3: If I'm already at the location and asked me for
[18:23] Speaker 3: a change, and maybe I had to leave and go
[18:26] Speaker 3: back out and get something, there's gonna be an extra
[18:28] Speaker 3: charge for it. But I think I do pretty well
[18:31] Speaker 3: with accommodating with changes. They're pretty minor and I usually
[18:34] Speaker 3: have all the material that I need to be able
[18:36] Speaker 3: to accommodate a change like that for my clients. But
[18:40] Speaker 3: there would be an extra fee to accommodate it.
[18:43] Speaker 2: Well, let me ask you this. I don't know how
[18:44] Speaker 2: this works. You know, I didn't do a gender revealed.
[18:48] Speaker 2: My wife told me. I think it was doing an
[18:52] Speaker 2: exam that we were like, we discovered that there was
[18:54] Speaker 2: a boy or girl. That's how was notified. Who contact
[19:00] Speaker 2: you or gender reveals?
[19:02] Speaker 3: Usually the parents. A parent that's like it's their first
[19:06] Speaker 3: to be grandchild, so a mom or some I've been
[19:10] Speaker 3: getting a lot of dad's calling to they want to
[19:12] Speaker 3: surprise their significant other, like let's do this gender reveal.
[19:16] Speaker 3: But they arranged for like the sister or the mom
[19:20] Speaker 3: to inform me of the gender. So they want to say.
[19:25] Speaker 1: They want know.
[19:26] Speaker 2: Now, you say, you're in finance, been there ten years,
[19:30] Speaker 2: How do you price this out? I'm not trying you
[19:34] Speaker 2: give me pecific numbers, but how you know? Like Rich,
[19:37] Speaker 2: I'm gonna tell you this. Like when I when I
[19:39] Speaker 2: hire people, I go online, I look at the different
[19:42] Speaker 2: job requirements and things like that, and given sense, I
[19:45] Speaker 2: talk to my HR person, get a salary structure and
[19:48] Speaker 2: all that stuff. I get different descriptions, and I go, Okay,
[19:51] Speaker 2: this is what this job is paying at this level
[19:54] Speaker 2: of experience versus this level experience versus this level experience.
[19:58] Speaker 1: That's how I kind.
[19:59] Speaker 2: Of get They're my information, but I'm also gathering it
[20:02] Speaker 2: from somebody who's as experienced in HR. How does a
[20:06] Speaker 2: person who's going into the business, because your price point matters,
[20:10] Speaker 2: it matters, and your time matters, and you've got a
[20:13] Speaker 2: full time job, okay, and you.
[20:15] Speaker 1: Got three kids, set your price point. Tell us how
[20:19] Speaker 1: you do it.
[20:20] Speaker 3: So I calculate my overhead, So the cost of materials
[20:24] Speaker 3: that I'm using or you know, gap utilities, the band
[20:29] Speaker 3: that I use to transport the the backdrops and balloons,
[20:34] Speaker 3: and the actual cost of the balloons and the machine
[20:38] Speaker 3: that I use to bluey. I have a high grade
[20:41] Speaker 3: machine that helps me, you know, crank them out really quickly.
[20:45] Speaker 3: That overhead plus obviously, like you said, the time that
[20:47] Speaker 3: it takes me to actually create the design, and then
[20:52] Speaker 3: I actually have to hire out a lot of the
[20:55] Speaker 3: times for these hinder reveals because you need that safety
[20:58] Speaker 3: that you need that protection. So I needed a second
[21:01] Speaker 3: person to be that that second eye so if something
[21:04] Speaker 3: were to happen, they could douse it out the TNT
[21:09] Speaker 3: so I price it out with that extra team member.
[21:12] Speaker 3: If it's a really big gender reveal, I hire out
[21:16] Speaker 3: the marquee rentals or big backdrops so I can be
[21:20] Speaker 3: able to facilitate in the time that I'm given to
[21:23] Speaker 3: be able to create the backshop presentation for my clients.
[21:28] Speaker 2: First of all, you're passionate about this. People were listening
[21:31] Speaker 2: to this show. Why should they contact you a Yalla
[21:35] Speaker 2: Events Balloon Events.
[21:38] Speaker 3: Because I'm creating core memories for every event in your life,
[21:42] Speaker 3: and I believe your life journey doesn't go in order.
[21:45] Speaker 3: Sometimes we're having kids before we're married, we're getting we're
[21:48] Speaker 3: having kids before we get our successful career, and I'm
[21:53] Speaker 3: there for every type of those moments, whether it goes
[21:55] Speaker 3: in the way you planned or not. I think that's
[21:59] Speaker 3: the reason why people should reach out to me, because
[22:01] Speaker 3: I understand life doesn't always go into order, and we
[22:04] Speaker 3: want to be able to create these core memories in
[22:06] Speaker 3: our lives to remember.
[22:08] Speaker 2: So one of three years, Okay, what are you going
[22:10] Speaker 2: to be with Ayala balloons.
[22:13] Speaker 3: So I Yalla balloons is actually growing like really fast
[22:17] Speaker 3: and with it being us starting to niche and the
[22:20] Speaker 3: gender reveals. Gender reveals have started in Miami. It's very common.
[22:24] Speaker 3: They're like, you know, like the pus. I don't know
[22:26] Speaker 3: if you know about push gifts when you're pregnant. The
[22:29] Speaker 3: dad's supposed to give a push gift to their wife.
[22:32] Speaker 3: That's not a common thing. George is just now getting
[22:35] Speaker 3: into this idea of gender reveals. Everyone's really excited about it.
[22:39] Speaker 3: One of three years is going to be a common thing.
[22:40] Speaker 3: Everyone's going to want it, and it's just going to
[22:42] Speaker 3: expand in different unique ideas of not just the typical
[22:47] Speaker 3: blue and pink balloons with a simple backtop. It's going
[22:50] Speaker 3: to expand to even greater things. And I'm going to
[22:53] Speaker 3: be at the head of it. I'm sure.
[22:55] Speaker 2: Well, I'd love the fact that I'm just gonna bring
[22:58] Speaker 2: up now, you said your friend, you have a friend
[23:01] Speaker 2: that does this, right, Do you guys do joint events
[23:04] Speaker 2: or y'all just competitors?
[23:06] Speaker 3: Oh no, we're not competitors out at Oh yes, we
[23:09] Speaker 3: will definitely help each other out if I need her
[23:11] Speaker 3: or she needs me. We've done it.
[23:12] Speaker 2: Yeah, Okay, I'm not I'm asking just curiosity. How long
[23:16] Speaker 2: has she been doing it versus you?
[23:18] Speaker 1: Start, we've been doing it the.
[23:19] Speaker 3: Same amount of time because we took the class together.
[23:22] Speaker 1: Okay, okay, And so when you.
[23:25] Speaker 3: Three years, three years, three.
[23:27] Speaker 2: Years, does she have the same ambition you have or
[23:30] Speaker 2: you a little bit more aggressive in what you want
[23:32] Speaker 2: to do? Because I see a passion tied to your enthusiasm.
[23:36] Speaker 3: I believe I'm I'm a little bit more ambitious than
[23:41] Speaker 3: my friend she's. And she's kind of staying in the
[23:44] Speaker 3: lane of you know, the traditional baby showers and birthday party.
[23:48] Speaker 3: The course, she hasn't really nied like gender reveals.
[23:52] Speaker 1: Oh okay, I say what you're saying.
[23:53] Speaker 2: You're saying, okay, Risha, gender reveals, As we asked earlier,
[23:57] Speaker 2: that's your brain.
[23:58] Speaker 1: That's what you're trying to get it.
[24:00] Speaker 2: You're not trying to go over here and do a
[24:02] Speaker 2: birthday party or you can.
[24:05] Speaker 3: I'm not gonna take that away. I can definitely do it.
[24:07] Speaker 3: I will do it. I enjoy doing it. But there's
[24:12] Speaker 3: a place in my heart for the gender help.
[24:14] Speaker 2: Well, I'm gonna just tell you if that's what you doing,
[24:16] Speaker 2: let's do it. You know, like Chick fil A. Chick
[24:19] Speaker 2: fil A, they don't do burgers. They do chicken burgers. Okay,
[24:23] Speaker 2: this is what they do. Now, you know, you see
[24:26] Speaker 2: these other burger places. They trying to do chicken. Okay,
[24:30] Speaker 2: but you don't really think they can do chicken because
[24:32] Speaker 2: I think what they started out doing. My advice to
[24:36] Speaker 2: you is that ride this gender reveal. You become the
[24:39] Speaker 2: queen of gender reveals, you the best at it.
[24:43] Speaker 1: And like I said, I think that a lot.
[24:45] Speaker 2: Of people get nervous when they start, you know, saying, okay,
[24:50] Speaker 2: I might turn down money. No, you've already told me Rashan,
[24:53] Speaker 2: I do not accept people sending me photos and saying
[24:56] Speaker 2: replicate this.
[24:57] Speaker 1: So you already got standards.
[25:00] Speaker 2: I think if you ride your standards and you specifically
[25:04] Speaker 2: say this is what I do, and I do it
[25:06] Speaker 2: better than anybody else, then people will respect that and
[25:10] Speaker 2: come to you because you've already told everybody else who
[25:14] Speaker 2: I don't just go out there and do all this
[25:16] Speaker 2: other stuff and pool parties and all this stuff. I
[25:19] Speaker 2: am the best at gender reveals. What do you want?
[25:22] Speaker 2: Then you price it out accordingly and you win. If anything,
[25:26] Speaker 2: we come away from the interview is that I would
[25:28] Speaker 2: say you are the best at what you do.
[25:31] Speaker 1: That's gender reveals. Come to me. I'll make the best
[25:34] Speaker 1: balloon arrangements.
[25:36] Speaker 2: I'll give you the best experience whatever, whether it's going
[25:39] Speaker 2: to be a surprise or special effects.
[25:42] Speaker 1: That's what a y'alla balloon does for you.
[25:45] Speaker 3: Yep, that's exactly right.
[25:47] Speaker 1: I see, Well, this interview is over. You know what
[25:50] Speaker 1: you're gonna do. Give out your website one more time
[25:54] Speaker 1: before we wrap this up.
[25:55] Speaker 3: Are y'alla balloon events dot com.
[25:57] Speaker 1: Could we spell it are y'alla ya a y a.
[26:01] Speaker 3: L a balloon with two l's events p s.
[26:06] Speaker 2: Thank you, thank you, thank you for coming on the show.
[26:08] Speaker 2: And it's really really you have a amazing personality. And
[26:11] Speaker 2: if I had to give any advice, and that's what
[26:13] Speaker 2: the show is about. It's about mentorship, money making, conversation
[26:16] Speaker 2: about advice. A lot of people come on the show.
[26:19] Speaker 2: Just specialize and make sure that you and everybody understands
[26:23] Speaker 2: gender reveals, which was the very first question that I
[26:26] Speaker 2: had to ask you. You focus specifically on gender revealed events.
[26:30] Speaker 2: That's what you should do and that's and that's what
[26:33] Speaker 2: you need to put out to everybody.
[26:35] Speaker 1: And guess what, they will come okay, and they might
[26:39] Speaker 1: even fly you down to Miami, I hope.
[26:41] Speaker 2: So if they know that's what you do, I know
[26:43] Speaker 2: that I watch TV shows and I go and because
[26:47] Speaker 2: guess what, it costs a little bit more. But if
[26:49] Speaker 2: that's the best of what you do, you can be
[26:51] Speaker 2: flown to Chicago, you can be flown to DC. I
[26:53] Speaker 2: think what you should also say is that you will travel.
[26:57] Speaker 2: I think you should put that as on your on
[26:59] Speaker 2: your website as well, because they know that they have
[27:02] Speaker 2: to pay for certain fees in order for that to happen.
[27:06] Speaker 1: So I.
[27:08] Speaker 2: Really after hearing this interview, I know you used the
[27:12] Speaker 2: word located in Georgia, that's just your headquarters. I believe
[27:16] Speaker 2: that you should be able to travel anywhere in this
[27:18] Speaker 2: country to give a gender reveal experience, and that's how
[27:22] Speaker 2: you should promote yourself.
[27:24] Speaker 3: Yes, I'm going to add that for sure.
[27:26] Speaker 1: Okay. Thank you for coming on Money Making Conversation Masterclass.
[27:29] Speaker 3: Thank you, thank you for having me.
[27:32] Speaker 2: This has been another edition of Money Making Conversation Masterclass
[27:35] Speaker 2: posted by me Rashaun McDonald. Thank you to our guess
[27:38] Speaker 2: on the show today and thank you listening to audience now.
[27:42] Speaker 2: If you want to listen to any episode I want
[27:44] Speaker 2: to be a guest on the show, visit Moneymakingconversations dot com.
[27:48] Speaker 2: Our social media handle is money Making Conversation. Join us
[27:51] Speaker 2: next week and remember to always leave with your gifts.
[27:54] Speaker 1: Keep winning
[28:01] Speaker 4: Big

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