# Faith and Business: Army Veteran started skin care product line and Fade Shop barbershop brand.

An episode of [Money Making Conversations Master Class](https://invisiblenetwork.ai/podcast/1264705641), 4 Oct 2024, 23 min.

Audio: https://podtrac.com/pts/redirect.mp3/traffic.omny.fm/d/clips/e73c998e-6e60-432f-8610-ae210140c5b1/b1db7263-d1a3-4d00-8976-af62012aab44/b216ad10-0b2c-489c-ab01-b1fe00fedc65/audio.mp3?utm_source=Podcast&in_playlist=35a10561-3e1b-4d05-a529-af62012aab6a

Listen and subscribe to Money Making Conversations on iHeartRadio, Apple Podcasts, Spotify, www.moneymakingconversations.com/subscribe/ or wherever you listen to podcasts. New Money Making Conversations episodes drop daily. I want to alert you, so you don’t miss out on expert analysis and insider perspectives from my guests who provide tips that can help you uplift the community, improve your financial planning, motivation, or advice on how to be a successful entrepreneur. Keep winning! Two-time Emmy and Three-time NAACP Image Award-winning, television Executive Producer Rushion McDonald, interviewed Ozell Graham. Owner of The Fade Shop in Plano, Texas, entrepreneur, military veteran, mentor, and creator of the At Ease Hair & Skin Care product line. The conversation explores Graham's journey from serving in the military to becoming one of the nation's most respected barbershop owners. Beyond barbering, the interview highlights entrepreneurship, community leadership, mentorship, branding, and the importance of treating a business as a platform for serving others. Purpose of the Interview The interview was designed to: • Share Ozell Graham's entrepreneurial journey from military service to business ownership. • Highlight the cultural and community impact of barbershops. • Showcase how passion can be transformed into a successful business. • Discuss the development of his At Ease grooming product line. • Emphasize the importance of mentorship and community involvement. • Inspire aspiring entrepreneurs to build brands, create opportunities, and give back. Key Takeaways 1. Success Often Begins with an Unexpected Opportunity Graham never intended to become a barber. As a young man, he wanted to be a Greyhound bus driver and joined the military with transportation in mind. However, after learning barbering skills from his father and cutting hair while deployed overseas, he discovered a passion and talent that would eventually change his life. Takeaway: Your greatest career opportunity may come from a skill you initially viewed as secondary. 2. Attention to Detail Creates Excellence According to Graham, the difference between an average barber and a great barber is attention to detail. A barber must: • Listen carefully to customers. • Understand their needs. • Recognize health and grooming issues. • Deliver a personalized experience. Takeaway: Excellence comes from paying attention to the small things others overlook. 3. Barbers Do More Than Cut Hair One of the most powerful themes throughout the interview is that barbers serve many roles within their communities. A barber can be: • A mentor • A counselor • A role model • A confidant • A source of encouragement Graham describes the barbershop as the "cornerstone of the community." Takeaway: Service-based businesses succeed when they focus on people, not just transactions. 4. Passion Must Come Before Profit Graham repeatedly emphasized that he genuinely loves cutting hair and would do it even without financial reward. His advice to future barbers is to first ask: "Would I do this for free?" If the answer is no, they may not be truly passionate about the profession. Takeaway: Long-term success is built on passion, not just the pursuit of money. 5. Entrepreneurship Requires Wearing Multiple Hats Graham explained that building a business requires entrepreneurs to become: • Marketers • Designers • Salespeople • Managers • Customer service representatives • Brand ambassadors When launching his At Ease product line, he had to learn every aspect of the business process. Takeaway: Entrepreneurship requires versatility and a willingness to continuously learn. 6. Your Network Builds Your Net Worth When discussing how he acquired his Plano barbershop location, Graham stressed the importance of relationships. A simple phone call from a colleague led him to the opportunity that became the new home of The Fade Shop. Takeaway: Strong professional relationships…

## Transcript

[0:05] Speaker 1: Welcome to the show.
[0:06] Speaker 2: I am Rashan MacDonald, the host of Money Making Conversations Masterclass,
[0:10] Speaker 2: where we encourage people to stop reading other people's success
[0:13] Speaker 2: stories and start planning their own. Listen up as I
[0:17] Speaker 2: interviewed entrepreneurs from around the country, talk to celebrities and
[0:21] Speaker 2: ask them how they're running their companies, and speak with
[0:24] Speaker 2: non profits who are making a difference in their local communities. Now,
[0:28] Speaker 2: sit back and listen as we unlock the secrets to
[0:30] Speaker 2: their success on Money Making Conversations Masterclass.
[0:34] Speaker 1: Welcome the Money Making Conversations. Y'all don't know host that,
[0:38] Speaker 1: But what y'all don't know This young man is sitting
[0:40] Speaker 1: there brother me those everywhere the owner afraid Shot. Why
[0:44] Speaker 1: did you name it the fade shot? You know, mister
[0:47] Speaker 1: Rashan is funny. I was actually in the military over
[0:50] Speaker 1: in Bosnia and being one of my military brothers who
[0:54] Speaker 1: sat down and was just kind of coming up with
[0:56] Speaker 1: a name, said, what can I call this thing? What
[0:58] Speaker 1: can I call it? That's gonna stick? You know, you
[1:00] Speaker 1: think about the major brands like Ford and Walmart, and
[1:04] Speaker 1: it's like, wow, you know everybody know those brands, right,
[1:06] Speaker 1: So I'm just dueling and dabbling on the.
[1:08] Speaker 3: Piece of paper and I came up with the phase
[1:10] Speaker 3: shot and I said, you know what, that's it. I'm
[1:13] Speaker 3: gonna name it the phage. Now what what what year
[1:15] Speaker 3: was that when you were saying that, this was nineteen
[1:18] Speaker 3: ninety six. Nineteen ninety six, yes.
[1:20] Speaker 1: And so at that point it was a dream. It
[1:22] Speaker 1: was all a dream. So were you couldn't hair when
[1:24] Speaker 1: you was in the military, Yes, sir, I was cutting
[1:26] Speaker 1: hair in the military, and it was just you know,
[1:28] Speaker 1: you know, trying to boost up the morale of the
[1:30] Speaker 1: troops because we was deployed away from the United States
[1:33] Speaker 1: and in Europe and being away from home. You know,
[1:36] Speaker 1: it's if you look good, you feel good, you feel good,
[1:38] Speaker 1: you do good, you do good. Guess what, you don't
[1:40] Speaker 1: get paid good, so you're gonna get that rank. So right, right, Yeah,
[1:43] Speaker 1: So I was just the person that was just boosting
[1:45] Speaker 1: that morale up, you know, keeping them guys groom. So
[1:47] Speaker 1: where were you originally from? Where were you born and raised?
[1:49] Speaker 1: So I'm born and raised in Detroit, Michigan. Okay, yes, sir,
[1:52] Speaker 1: big d big deep. That's why you love the dread
[1:55] Speaker 1: You got the dress. Where you're from? The big guy
[1:58] Speaker 1: if you don't dress, you can't claim d That's right.
[2:01] Speaker 1: That's right, that's right. And so that. So you went
[2:04] Speaker 1: from there and then you joined the military or well no,
[2:06] Speaker 1: there was an option for the other versus other education.
[2:09] Speaker 4: So when I was twelve years old, I moved to
[2:11] Speaker 4: southeast Missouri. Okay, it's called the boot Hill. Now, that
[2:14] Speaker 4: whole Boo Hill population is probably about sixty thousand people.
[2:18] Speaker 4: But the town that I moved to had a population
[2:20] Speaker 4: of six hundred and twenty five people.
[2:22] Speaker 1: So I moved in with my grandparents. Okay, yes, sir.
[2:25] Speaker 1: Now when we start talking about dreams and aspirations, like
[2:29] Speaker 1: you said, the fade, Yeah, you know, let's talk about
[2:32] Speaker 1: the getting into the barber career. Now, when you was
[2:36] Speaker 1: doing it in the military where you certified as a
[2:39] Speaker 1: full barber, or you just had the skill set. I
[2:42] Speaker 1: just had the skill set. My father was a barber
[2:44] Speaker 1: in Troy, Alabama. Wow, so it's them a DNA.
[2:47] Speaker 4: But I didn't know it was them a den until
[2:49] Speaker 4: until you know, I met my father and saw what
[2:51] Speaker 4: he was doing, and it just ate start rocking and
[2:53] Speaker 4: rolling with it.
[2:54] Speaker 1: Well, you know, I don't, I don't. I can't talk
[2:57] Speaker 1: now because I ain't got no hair, but I do
[2:59] Speaker 1: respect the process of the importance of a barber because
[3:04] Speaker 1: I remember when I players for turning to their college.
[3:07] Speaker 1: You know, they told me shape cut somebody the hair.
[3:09] Speaker 1: I messed that hair up so bad because it looks
[3:13] Speaker 1: like it should be something simple. But it's not talk
[3:15] Speaker 1: about these skills that are the gift that it tends
[3:19] Speaker 1: to be a good barber. Well, it's it boils down
[3:23] Speaker 1: to the attention of detail, treating people like you want
[3:25] Speaker 1: to be treated. If someone asked for something, give them
[3:28] Speaker 1: what they want. If they ask for advice, you give
[3:31] Speaker 1: them the advice. So it's just really the attention to detail.
[3:34] Speaker 1: And that's what makes a good barber. The attention.
[3:38] Speaker 4: You know, if a person has bumps on the back
[3:40] Speaker 4: of their neck, right know that, So your attention to
[3:43] Speaker 4: that detail is going to tell them, hey, gets this
[3:46] Speaker 4: checked out or what they need to use to help
[3:48] Speaker 4: resolve that issue.
[3:50] Speaker 1: Now because I've seen that, I've seen that the bumps
[3:52] Speaker 1: of the rolls and you see bumps, what what is that? Now?
[3:56] Speaker 1: Them rolls, that's that's that's just that's just uh, that's
[4:00] Speaker 1: is family. But the bumps we can do something. Okay,
[4:07] Speaker 1: talk to you about that.
[4:08] Speaker 4: So, so that's called pseudo for likolitis barber you know,
[4:11] Speaker 4: in other terms, raise the bomps. So what happens is
[4:13] Speaker 4: sometimes you know, you have irritation from your collar on
[4:16] Speaker 4: your neck or if you wearing hands, or you just
[4:18] Speaker 4: you know, scratch in the back of your head. So
[4:19] Speaker 4: what happens is when that that hair starts growing out
[4:23] Speaker 4: a lot of times there scar teachers just start growing
[4:25] Speaker 4: on it and their hair starts.
[4:27] Speaker 1: Curling up and growing back up under the skin.
[4:30] Speaker 4: So it's very important for that barbera to notice that
[4:33] Speaker 4: and start pulling those hairs out and not necessarily prescribes you,
[4:37] Speaker 4: but direct you to a product that's.
[4:39] Speaker 1: Gonna, you know, make those bumps go away. Now you
[4:42] Speaker 1: have a product in your at ease because you mentioned
[4:45] Speaker 1: that at the very top at ease. What exactly is
[4:47] Speaker 1: the addes at ease, which is at ease? Right, that's
[4:50] Speaker 1: a military that's a military turn that means to be relaxed,
[4:54] Speaker 1: worry free.
[4:55] Speaker 4: And that's what we want you to think about. What
[4:56] Speaker 4: you're thinking about the Addies products. Let's relax, no worries.
[5:00] Speaker 1: We got you, we got you, we got you. Well,
[5:03] Speaker 1: those razor bumps like I would be honest with you,
[5:06] Speaker 1: I can't shave with a razor. I use the electric
[5:09] Speaker 1: razors on my face. If I use a razor like
[5:12] Speaker 1: you know, uh, then I will bump off. And so
[5:16] Speaker 1: you have understood. We just talked about the rage the
[5:19] Speaker 1: hair growing underneath the skin. You have a product for.
[5:22] Speaker 4: That, correct, Yes, sir, so in our ADDIE's hairs can
[5:25] Speaker 4: care a product like we have a product called the
[5:27] Speaker 4: Razor Bomp Therapy. And what that's gonna do is that's gonna,
[5:31] Speaker 4: you know, for one, keep that area clean and reduce
[5:34] Speaker 4: the swelling and the inflammation of those bumps so the
[5:37] Speaker 4: hair can be able to break through the skin out
[5:40] Speaker 4: and be able to you know, grow out and make
[5:42] Speaker 4: those launch.
[5:42] Speaker 1: So I'm sitting across a barber, a doctor or scientist. Well,
[5:46] Speaker 1: if you know the history of bar barber used to
[5:48] Speaker 1: be surgeons, you know what I mean. So we have
[5:50] Speaker 1: to go back to the foundation where you really have
[5:53] Speaker 1: to care about people. And that's what barbin is about.
[5:55] Speaker 1: It's more than just a haircut, right, And so that's
[5:58] Speaker 1: the respect because you kind of trivialize, I'm gonna be
[6:01] Speaker 1: honest with you. You come in, sit down and get
[6:04] Speaker 1: that haircut and and you see it on TV. Lebron
[6:07] Speaker 1: James got his show on the HBO. He said, in
[6:11] Speaker 1: the barbershop because we know it's all about the talk,
[6:14] Speaker 1: It's all about the cultural environment. Is it like that
[6:17] Speaker 1: the fair chop? It is it is you know, the
[6:19] Speaker 1: face shop is the corner store of the community. So
[6:21] Speaker 1: this is a place where people have problems and they
[6:24] Speaker 1: come in and they look for sound advice. Right. So
[6:26] Speaker 1: you know what you have to understand is these people
[6:30] Speaker 1: are trusting you and they you are close to them
[6:34] Speaker 1: that you will be to anybody that you're really in
[6:36] Speaker 1: their personal space. Right.
[6:38] Speaker 4: So being in that personal space, you have to give
[6:40] Speaker 4: out positive energy. Well you know, I sit down on
[6:44] Speaker 4: him because you energy energy that God. I first met
[6:47] Speaker 4: you at the Neighborhood Awards or Hoodie Awards. It was
[6:49] Speaker 4: hosted by Steve Harvey. I was producing and you want
[6:52] Speaker 4: several orders to fade shot for best Barble, not just
[6:55] Speaker 4: in plan On, not just in Dallas, not just for work,
[6:58] Speaker 4: not just in all, not just in Texas.
[7:00] Speaker 1: With the entire country. Yes, and recognized as one of
[7:04] Speaker 1: the top barbers shops in the country. What did that
[7:08] Speaker 1: type of recognition do for your business, mister shant. What
[7:13] Speaker 1: I tell you, just what they said at the top
[7:17] Speaker 1: four barber shops in the country is number one. Do
[7:21] Speaker 1: fad shops right right? And people just start calling any
[7:24] Speaker 1: talking about y'all on Steve Arbishi, they talking about jall
[7:26] Speaker 1: where y'all located. We're located.
[7:28] Speaker 4: It just really boasted our business at that point. It
[7:32] Speaker 4: really it really shined the light on the fade shop.
[7:37] Speaker 4: When you when you're looking at secrety success, you.
[7:41] Speaker 1: Started in why did why was that dream so clean
[7:49] Speaker 1: when you were serving our country?
[7:52] Speaker 4: You know, miss I'm must be one hundred percent honest
[7:54] Speaker 4: with you. Growing up as a kid, I don't want
[7:57] Speaker 4: to be a barber. I wanted to be a greyhound bus.
[7:59] Speaker 1: Driver, right, but I joined the military to learn how
[8:02] Speaker 1: to drive, and once I started driving, I hated driving right.
[8:06] Speaker 1: So right before I left to go over and over
[8:08] Speaker 1: the journey, my dad took me to a crash course,
[8:11] Speaker 1: gave me some clippers and said we'll go make some money.
[8:13] Speaker 5: Please don't go anywhere. We'll be right back with more
[8:16] Speaker 5: Money Making Conversations Masterclass. Welcome back to the Money Making
[8:29] Speaker 5: Conversations Masterclass, hosted by Rashaan McDonald money Making Conversations Masterclass
[8:34] Speaker 5: continues online at Moneymakingconversations dot com and follow money Making
[8:39] Speaker 5: Conversations Masterclass on Facebook, Twitter, and Instagram.
[8:42] Speaker 1: And when I went over there, I fell in love
[8:44] Speaker 1: with it. My first celebrity did I ever come without
[8:47] Speaker 1: a license? Was Usher? Right? Super Bowl Usher? Super Bowl Usher?
[8:52] Speaker 1: Okay you know so yeah? So Usher Genuine came over,
[8:58] Speaker 1: no Lemon came over, Snoop Dogg, all those guys came
[9:00] Speaker 1: over and I was cutting their hair. So it was
[9:03] Speaker 1: like at that point I said, well, this is bigger
[9:06] Speaker 1: than the military. Right, So when my time came up
[9:09] Speaker 1: to get out, I was like, okay, you know, I'm
[9:10] Speaker 1: ready to go and follow this stream. So, you know,
[9:13] Speaker 1: left got out with the school in Arkansas and at
[9:17] Speaker 1: that point it got my license and I moved to
[9:19] Speaker 1: Texas and it changed my life. Was when we talked
[9:24] Speaker 1: about your career nineteen years in this business, any moments
[9:32] Speaker 1: to you with man, why am I cutting hair? No?
[9:35] Speaker 1: You know, I've never hit the moment of why I'm
[9:38] Speaker 1: Why am I cutting hair? It was why am I
[9:40] Speaker 1: running these shops? Okay?
[9:42] Speaker 4: Because it's more so like I'm running a halfway house.
[9:45] Speaker 4: You know, I have to deal with with grown men
[9:48] Speaker 4: with kids problem.
[9:50] Speaker 1: But those outside problems become inside problems. And now they
[9:53] Speaker 1: can't pay their rent, right you know, they come in
[9:56] Speaker 1: and make the money, but they take the money out
[9:58] Speaker 1: and spend it in the streets and they don't want
[10:01] Speaker 1: to pay you know, the house. So there's never been
[10:04] Speaker 1: a time where you know, I didn't enjoy cutting hair
[10:06] Speaker 1: because I love doing this here. You know, I do
[10:10] Speaker 1: it for free. That's how much out now because now
[10:12] Speaker 1: we're going to the community. Yes, because I can't believe
[10:16] Speaker 1: that the individual who served our country and thank you
[10:18] Speaker 1: for your service, it's not involved in the community. And
[10:22] Speaker 1: I say, I can't believe. I'm just saying, I know
[10:24] Speaker 1: there's an obvious decision you made in your life. Talk
[10:27] Speaker 1: about your community service, you know, mister Rashon. Without the community,
[10:31] Speaker 1: there's no us, there's no need, you know.
[10:33] Speaker 4: So my pride is to be in the community, you know,
[10:36] Speaker 4: minturing to youth, you know, back to school here because
[10:39] Speaker 4: I even you know, go back home and give out
[10:42] Speaker 4: turkeys to.
[10:42] Speaker 1: My neighborhood in Missouri. Because you know, I wasn't an athlete,
[10:46] Speaker 1: you know, I wasn't a singer or anything like that.
[10:49] Speaker 1: I just came here. You know, I can't hit a
[10:52] Speaker 1: couple of notes now, I'm not gonna do that, right,
[10:57] Speaker 1: but but just to go back and show them that
[11:00] Speaker 1: you don't have to be an athlete or entertainer to
[11:04] Speaker 1: give back to your community, because somebody's always watched, somebody's
[11:08] Speaker 1: always watched you and if you want them to if
[11:11] Speaker 1: you want to be a good example, then you have
[11:13] Speaker 1: to produce a good example. This is right here. This
[11:16] Speaker 1: is just one of your products, you know, Eddie E's yes, sir,
[11:20] Speaker 1: just talking business. How did you come about with the
[11:23] Speaker 1: logo design? So I went to Fiver. I told the
[11:28] Speaker 1: guys that I wanted to say Eddie's hair and skincare well.
[11:32] Speaker 1: In the military, AT is the preparatory command. EASE is
[11:36] Speaker 1: the command of execution. Right, So when he brought it back,
[11:40] Speaker 1: I was like, okay, he had at Then he had
[11:43] Speaker 1: the hair tentacles up in the air, which is they
[11:46] Speaker 1: was up, they was at attention and as they went
[11:49] Speaker 1: into ease they laid down. Okay, And I was like,
[11:53] Speaker 1: that's my logo right now, right right right, yeah right yeah,
[11:56] Speaker 1: So yeah, I went to Fibrant and had a designer
[12:00] Speaker 1: to design that low. Now the reason I The reason
[12:02] Speaker 1: I wanted to show everybody is because people are how
[12:05] Speaker 1: is the process? Because a joke to say you're order
[12:07] Speaker 1: you a doctor or scientist or a barber, but you
[12:11] Speaker 1: had to put this together the chemicals to make sure
[12:14] Speaker 1: it doesn't burn people hair or or irritate them when
[12:17] Speaker 1: they put how's that process? Where you start sharing your
[12:20] Speaker 1: secrets to success of manufacturing products outside of being a
[12:25] Speaker 1: traditional barber. So it boils down to just send down
[12:29] Speaker 1: with the chemist who has a plan, because every product
[12:33] Speaker 1: out there has a foundation, and it's just like building
[12:36] Speaker 1: a house. You know, if you want the crown molding,
[12:39] Speaker 1: you want the granted top, then they'll get cool.
[12:41] Speaker 4: I need a little bit of this, so I want
[12:43] Speaker 4: a little bit of that, and then you're go and
[12:45] Speaker 4: test it because you know, to have a product line.
[12:48] Speaker 4: These companies they have millions dollars of insurance, right you know,
[12:52] Speaker 4: behind your products, so you're going to be covered.
[12:54] Speaker 1: With that and they're testing improved by you know, licensed chemists.
[12:58] Speaker 1: You know so.
[12:59] Speaker 4: But but when it comes to just being in business,
[13:02] Speaker 4: you have to be all you have to be. You
[13:05] Speaker 4: have to be the marketing, you have to be the designer,
[13:07] Speaker 4: you have to be the spokesperson. You have to be
[13:08] Speaker 4: all of those things if you want your business to
[13:11] Speaker 4: be a success. You know, you can't expect no one
[13:14] Speaker 4: to do something for you that you're not willing to
[13:16] Speaker 4: do for yourself. So when you get ready to get
[13:18] Speaker 4: into the business of being an entrepreneur, just be willing
[13:22] Speaker 4: to put on many hats, because you're gonna have to
[13:24] Speaker 4: wear many hats if you're trying to be successful.
[13:27] Speaker 1: There are a lot of people in the barber industry.
[13:29] Speaker 1: There are a lot of people who are who retire
[13:32] Speaker 1: out of the barber industry. What type of organizations out
[13:35] Speaker 1: there that are like holding on to the actual culture
[13:39] Speaker 1: or honoring the culture of barbers. So I'm a part
[13:42] Speaker 1: of the OG Barber Conference. And when I say OG,
[13:45] Speaker 1: that means you're offering game and the offering game offering
[13:48] Speaker 1: game a game being, what game being, knowledge, their mentorship,
[13:54] Speaker 1: things of that nation there. And what we're trying to
[13:57] Speaker 1: do is just bring barbers together, old and young, just
[14:00] Speaker 1: bring the unity back. And when I say you know
[14:03] Speaker 1: old and young, you have maybe an older.
[14:05] Speaker 4: Guy who's a new barber or a younger guy who's
[14:09] Speaker 4: been cutting her for a long time. So it doesn't
[14:11] Speaker 4: matter what the age the person is. It's just you
[14:14] Speaker 4: know how long they've been in the industry, and we're
[14:16] Speaker 4: just trying to unite these brothers and sisters and you know,
[14:19] Speaker 4: so we can educate them a mentor and they can
[14:21] Speaker 4: you know, we see what they're doing. So what we
[14:23] Speaker 4: do is this is our third year and we have
[14:26] Speaker 4: an annual event to where we honor individuals that's been
[14:31] Speaker 4: doing some amazing things in their community.
[14:33] Speaker 1: Yes. Wow, And so it's like so it's like it's
[14:37] Speaker 1: a three day event or a single day event. It's
[14:39] Speaker 1: a two day events event. Talk about to walk us
[14:41] Speaker 1: through the steps of the event. It's called the o G.
[14:43] Speaker 1: The O G Barber Offering Game.
[14:46] Speaker 4: Offering games because when you know what people think about OG,
[14:49] Speaker 4: they think about some original gangsters.
[14:52] Speaker 1: We're just about offering game, right because you know what
[14:55] Speaker 1: a game is, knowledge and game. It's not because mister Mashan,
[14:58] Speaker 1: you're OG.
[14:59] Speaker 4: Because because you've been offering gang along, you offer me
[15:03] Speaker 4: some game, game, you motivating me, Well, thank you, thank you.
[15:09] Speaker 1: So so that's what it's all about. So it's it's
[15:12] Speaker 1: just like I said, it's an event.
[15:13] Speaker 4: We search barbers from across the country that's really active
[15:17] Speaker 4: in their community that's really doing things that's really mentally
[15:20] Speaker 4: because that's just.
[15:21] Speaker 1: Really you know, setting a stone or trail blazing through
[15:25] Speaker 1: this thing. And we just bring them in and and
[15:28] Speaker 1: you know, give him award to just sell them. Thank you,
[15:31] Speaker 1: keep up the good work. You know, we see you.
[15:33] Speaker 1: And what that does is either turn that fire up,
[15:36] Speaker 1: motivates do something else, and they're going to inspire somebody else.
[15:39] Speaker 1: So how did you find this location and plan? Old?
[15:43] Speaker 1: So when people understand the process that one goes about
[15:47] Speaker 1: finding a location to set up a barber shop, So
[15:50] Speaker 1: this location here to plan a location, it's all about
[15:53] Speaker 1: your network, right, your network is going to be your network.
[15:57] Speaker 4: Well, somebody called another barbor friend of mine and say, hey,
[16:01] Speaker 4: do you want to buy some barber chairs? So when
[16:04] Speaker 4: they called me to say you want about the dressing?
[16:06] Speaker 1: No, what's up with the shop? Right? Okay, yeah, what's
[16:09] Speaker 1: up with the shop?
[16:09] Speaker 4: Well, the guy who owned the shop passed away and
[16:12] Speaker 4: his kids don't want it, and I will let me
[16:14] Speaker 4: check the shop out. And when I came in, it
[16:17] Speaker 4: was some very old antique chairs and I was like,
[16:20] Speaker 4: you know what, this is the new spot for the
[16:22] Speaker 4: Phase shop.
[16:22] Speaker 1: Okay, okay, plano text and planeo texts. But but anytime
[16:27] Speaker 1: that you're going out and wanting to do this here,
[16:30] Speaker 1: you have to be about the location, location, location, location, right.
[16:35] Speaker 1: Don't open up no barbershop in an alley. Don't open
[16:39] Speaker 1: up no barber shop in no warehouse. You know what
[16:40] Speaker 1: I mean. You have to have apartments, you have to
[16:43] Speaker 1: have businesses that you can drive off of. You have
[16:46] Speaker 1: to have residents in a community. And that's what's going
[16:48] Speaker 1: to feed your barbershop. Let's talk about what is the
[16:52] Speaker 1: traditional barber, because you know, one of things of a
[16:54] Speaker 1: traditional barber's male individual. Is that still the standard today? Oh? No,
[16:59] Speaker 1: not at all, not at all. No.
[17:01] Speaker 4: There are some very cold and cold female barbers out here,
[17:06] Speaker 4: you know, and they don't want to be called female
[17:07] Speaker 4: barber because they say, you know, there's not a female doctor,
[17:10] Speaker 4: and you.
[17:11] Speaker 1: Know it's a barber. So they are really coming out
[17:15] Speaker 1: of trapling. And when I tell.
[17:18] Speaker 4: A woman barber, listen, a man would give you everything,
[17:22] Speaker 4: but it's id because he needed ID to get everything.
[17:26] Speaker 1: You land in the chair. That woman's touch, she's cutting you,
[17:29] Speaker 1: she's picking those those hairs on your hair, bumpside of
[17:32] Speaker 1: your faith. She's beside of your faith you in heaven.
[17:36] Speaker 1: Thirty minutes later, you're like, okay, how much is it's
[17:39] Speaker 1: forty dollars? Okay, here go take a hundred right right, right? Hey,
[17:43] Speaker 1: I see you next week, right right. It's all about
[17:45] Speaker 1: the care and the relationship exactly. One thing I wanted
[17:48] Speaker 1: to use. You slid this in when we was talking
[17:50] Speaker 1: about the og. You talking about mentoring. Yes, the important
[17:53] Speaker 1: of mentoring and relationship please expire. Yes, Well people look
[17:58] Speaker 1: up us, you know, so it's it's very important that
[18:01] Speaker 1: we sold those positive seeds back into people, you know,
[18:05] Speaker 1: to mentor. It is important because kids are coming here
[18:08] Speaker 1: that don't have a father, so they're looking to us
[18:12] Speaker 1: to be their father figure. It actually goes back to
[18:15] Speaker 1: the movie Barbershop, was said entertainer. He said that Barbara
[18:18] Speaker 1: is is a father, he's a brother, he's a fashion consultant,
[18:23] Speaker 1: you know, he's a doctor, he's all of these different things.
[18:26] Speaker 1: So we wear a lot of different hats from behind
[18:28] Speaker 1: the chair. And to be a successful Barbara, you have
[18:31] Speaker 1: to be willing to wear all these different hats. Because
[18:34] Speaker 1: if that kid's come to here and he's being a
[18:36] Speaker 1: little disrespectful to his mother, you know what as that
[18:39] Speaker 1: barbie say, hey, hey, hey, we ain't doing that up
[18:42] Speaker 1: here doing get around to sit out right right right,
[18:45] Speaker 1: and that kid is gonna get in line. And what
[18:47] Speaker 1: that kid is going to do is he's going to
[18:49] Speaker 1: find a liking to you. There's one little kid right
[18:51] Speaker 1: now and I met him two years ago, and when
[18:54] Speaker 1: he first came into the barbershop, I cut his hair.
[18:56] Speaker 1: The first question this kid asked me was are you saying?
[19:01] Speaker 1: And I said, that's strange. I never really thank you question.
[19:06] Speaker 1: I said, yes, I'm saying. I'm used to asking like
[19:09] Speaker 1: what you like basketball? What what's your favorite team? He's alright,
[19:12] Speaker 1: you saying so talking to him and said, but what
[19:16] Speaker 1: do you want to be when you grow up?
[19:18] Speaker 4: He said, I want to be the presiding Bisshion of
[19:20] Speaker 4: the church and God at Christ. And this young man
[19:24] Speaker 4: and when I tell you, this young man right here,
[19:27] Speaker 4: he walks in that lane strong twelve years old. He
[19:33] Speaker 4: walks in that lane.
[19:35] Speaker 1: So when you talk about mentorships, see, you inspired me
[19:40] Speaker 1: to go from the rack to be spoken, right. So
[19:45] Speaker 1: I just bought him his first custom suit. Okay, yeah,
[19:48] Speaker 1: So you know this young man here, he's he's he's
[19:51] Speaker 1: very phenomenal. He's very you know, driven, and God has
[19:55] Speaker 1: his hands on this guy. But he looks up to me,
[19:58] Speaker 1: he watches what I do. He listened to what I say,
[20:01] Speaker 1: and that's very important. So that's what mentorship is about.
[20:04] Speaker 1: Does you have a product line like this have an
[20:06] Speaker 1: impact on people?
[20:08] Speaker 5: Your people?
[20:09] Speaker 4: It does, because what happens is when they hear you
[20:13] Speaker 4: say it and they watch you do it, then they
[20:18] Speaker 4: know there's action behind the words.
[20:21] Speaker 1: You know. So when they come in and they see
[20:23] Speaker 1: the Addies brand and I'm using on the man, what's
[20:26] Speaker 1: that right there?
[20:27] Speaker 5: Oh?
[20:27] Speaker 1: This is Addie such okay, man, that's male good? Where
[20:31] Speaker 1: do I get that? When you get it right here? Right? Wow?
[20:34] Speaker 1: Well are you represented for the company? No, I'm the
[20:36] Speaker 1: owner of the company. Wow. Oh how did you get
[20:37] Speaker 1: started with that? And then you just start talking and
[20:40] Speaker 1: inspired people and it's like, well, what do you enjoy doing? Well? Man,
[20:43] Speaker 1: I like to wash cars? Okay, Well have you ever
[20:46] Speaker 1: thought about, you know, starting your own business? Well? Man,
[20:48] Speaker 1: you know that.
[20:49] Speaker 4: Well, listen, you can always work for them, you can
[20:52] Speaker 4: work for you. Are you going to be more loyal
[20:54] Speaker 4: to them than you are going to be to you?
[20:56] Speaker 4: If you are, then you have to, you know, sell
[20:58] Speaker 4: what they're going to give you.
[20:59] Speaker 1: And a lot of people have stepped out and jumped
[21:02] Speaker 1: into the entrepreneurship and come back and say, you know what, man,
[21:04] Speaker 1: I really appreciate you pushing it because at that point,
[21:07] Speaker 1: once they step out, you don't want to leave them
[21:09] Speaker 1: out there, right. You always want to be that person
[21:11] Speaker 1: that they can talk about. Well, you know, as we
[21:14] Speaker 1: talk about secrets to your success and motivation and information,
[21:19] Speaker 1: somebody wants you to get into business of being a barber.
[21:23] Speaker 1: You know what steps to success would you offer to them?
[21:28] Speaker 1: So the first step, if you're trying to be a barber,
[21:33] Speaker 1: I want you to ask yourself, is this really what
[21:35] Speaker 1: I want to do? Am I passionate about this? Will
[21:38] Speaker 1: I do it for free? If you say no, then
[21:41] Speaker 1: you're not ready to be a barber? Right, But if
[21:44] Speaker 1: you get past.
[21:44] Speaker 4: That one, step two is I want you to find
[21:46] Speaker 4: you a good school, a school that's going to teach
[21:49] Speaker 4: you a to z not just cutting hair.
[21:53] Speaker 1: They need to teach you business, They need to teach
[21:55] Speaker 1: you marketing, they need to teach you personal skills. And
[21:58] Speaker 1: once you have that school that's going to teach you
[22:00] Speaker 1: all of those things there, then.
[22:03] Speaker 4: When you get into a barber shop, you have a
[22:05] Speaker 4: strong foundation and you build from their foundation there. So
[22:10] Speaker 4: once you build from that and you feel okay, you
[22:13] Speaker 4: know what, I want to open up my own shop. Okay, Well,
[22:17] Speaker 4: now you start looking at people that's doing the things
[22:20] Speaker 4: that you want to do or have the things that
[22:22] Speaker 4: you want to have, and understand it's okay.
[22:25] Speaker 1: To be a copycat. Just copy the right cat. It's
[22:28] Speaker 1: okay to be a copycat. Just copy the right cat.
[22:32] Speaker 1: And once you do that there, then you're going to
[22:34] Speaker 1: be off to success because people know if you're real
[22:37] Speaker 1: about what you're trying to do. Thank you for allowing
[22:40] Speaker 1: me to come into the Fade shop and hear your
[22:43] Speaker 1: story and learn some of your secrets to success.
[22:46] Speaker 2: This has been another edition of Money Making Conversation Masterclass
[22:49] Speaker 2: posted by me Rushaun McDonald. Thank you to our guess
[22:52] Speaker 2: on the show today and thank you. I'll listening to
[22:55] Speaker 2: your audience now. If you want to listen to any
[22:57] Speaker 2: episode I want to be a guest on the show,
[22:59] Speaker 2: visit Moneymaking Conversations dot com. Our social media handle is
[23:03] Speaker 2: money Making Conversation. Join us next week and remember to
[23:06] Speaker 2: always leave with your gifts. Keep winning

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