# Aliza Licht on How to Leave Your Mark & Be On Brand

An episode of [The Cathy Heller Podcast](https://invisiblenetwork.ai/podcast/1191831035), 30 Sep 2024, 52 min.

Audio: https://www.podtrac.com/pts/redirect.mp3/pdst.fm/e/chrt.fm/track/47G541/traffic.megaphone.fm/QCD2149264153.mp3?updated=1729399474

What does it really mean to be "on brand", and how can your brand align with your values? Aliza Licht, award-winning marketer, bestselling author, podcaster, personal branding expert, career development coach, and founder of Leave Your Mark grew up knowing that she deserved a seat at the table when she made the decision to show up. It's become her mission to help others overcome the fear of showing up by establishing their personal brand. She teaches you how to define your brand guardrails, connect with the people meant to be in your audience, evolve your brand to represent the things that really matter to you, and find the confidence to be visible and say, "Why not me?" - Join Cathy's free Manifestation Activation Workshop, Oct 10th @ 9 am PT / 12 pm ET! cathyheller.com/manifest - Aliza's books, podcast, consulting and more at alizalicht.com - Follow Aliza on Instagram and TikTok @alizalichtxo, X and LinkedIn @AlizaLicht - Reach out to Aliza at askaliza@alizalicht.com

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