# 3 strategies for effectively talking about climate change

- Institution: TED
- Department: Countdown
- Speaker: John Marshall
- Year: 2021
- Level: For everyone
- Language: English
- Subjects: Earth and environment, Society and politics, Languages and linguistics
- Source: [TED](https://www.ted.com/talks/john_marshall_3_strategies_for_effectively_talking_about_climate_change)
- Licence: [CC BY-NC-ND 4.0](https://creativecommons.org/licenses/by-nc-nd/4.0/) (Non-commercial use only, and no changed versions.)
- Who can watch: Teens profiles and older (sources give no ratings; placed by Invisible Network from the source's own words)

Which sounds more urgent: "global warming" or "pollution blanket overheating planet"? In this actionable talk, communications strategist John Marshall explains why we need to rethink how we talk about climate change -- and offers small but mighty language adjustments to get people to more intuitively understand and care about this existential threat.

## Lectures

1. [3 strategies for effectively talking about climate change](https://invisiblenetwork.ai/learn/ted/john_marshall_3_strategies_for_effectively_talking_about_climate_change/be5d4ac84ebc), 8 min (TED's player)