# A new kind of music video

- Institution: TED
- Department: TED2007
- Speaker: Jakob Trollback
- Year: 2007
- Level: For everyone
- Language: English
- Subjects: Art, architecture and design, Music
- Source: [TED](https://www.ted.com/talks/jakob_trollback_a_new_kind_of_music_video)
- Licence: [CC BY-NC-ND 4.0](https://creativecommons.org/licenses/by-nc-nd/4.0/) (Non-commercial use only, and no changed versions.)
- Who can watch: Tweens profiles and older (sources give no ratings; placed by Invisible Network from the source's own words)

What would a music video look like if it were directed by the music, purely as an expression of a great song, rather than driven by a filmmaker's concept? Designer Jakob Trollback shares the results of his experiment in the form.

## Lectures

1. [A new kind of music video](https://invisiblenetwork.ai/learn/ted/jakob_trollback_a_new_kind_of_music_video/c79daff99b83), 4 min (TED's player)