# Know your worth, and then ask for it

- Institution: TED
- Department: TEDxColumbusWomen
- Speaker: Casey Brown
- Year: 2015
- Level: For everyone
- Language: English
- Subjects: Economics, Business and management
- Source: [TED](https://www.ted.com/talks/casey_brown_know_your_worth_and_then_ask_for_it)
- Licence: [CC BY-NC-ND 4.0](https://creativecommons.org/licenses/by-nc-nd/4.0/) (Non-commercial use only, and no changed versions.)
- Who can watch: Teens profiles and older (sources give no ratings; placed by Invisible Network from the source's own words)

Your customers probably aren't paying you what you're worth -- instead, they're paying you what they think you're worth. Take the time to learn how to shape their thinking. Pricing consultant Casey Brown shares helpful stories and learnings that can help you better communicate your value and get paid for your excellence.

## Lectures

1. [Know your worth, and then ask for it](https://invisiblenetwork.ai/learn/ted/casey_brown_know_your_worth_and_then_ask_for_it/928936de5786), 9 min (TED's player)