# The evolution of the coffee cup lid

- Institution: TED
- Department: Small Thing Big Idea
- Speaker: A.J. Jacobs
- Year: 2019
- Level: For everyone
- Language: English
- Subjects: Art, architecture and design
- Source: [TED](https://www.ted.com/talks/a_j_jacobs_the_evolution_of_the_coffee_cup_lid)
- Licence: [CC BY-NC-ND 4.0](https://creativecommons.org/licenses/by-nc-nd/4.0/) (Non-commercial use only, and no changed versions.)
- Who can watch: Tweens profiles and older (sources give no ratings; placed by Invisible Network from the source's own words)

Author A.J. Jacobs shows how the coffee cup lid was perfectly designed to give you a full sensory experience while drinking. This video was inspired by the original work of Louise Harpman and Scott Specht and their book "Coffee Lids: Peel, Pinch, Pucker, Puncture."

## Lectures

1. [The evolution of the coffee cup lid](https://invisiblenetwork.ai/learn/ted/a_j_jacobs_the_evolution_of_the_coffee_cup_lid/061d0fb125ff), 4 min (TED's player)
