# Doing good by doing well: Re-defining moral capitalism

- Institution: Gresham College
- Speaker: Professor Kenneth Costa
- Year: 2009
- Level: For everyone
- Language: English
- Subjects: Business and management, Philosophy
- Source: [Gresham College](https://www.gresham.ac.uk/watch-now/doing-good-doing-well-re-defining-moral-capitalism)
- Licence: [Educational use (Gresham College's terms)](https://www.gresham.ac.uk/terms-and-conditions)
- Who can watch: Teens profiles and older (sources give no ratings; placed by Invisible Network from the source's own words)

If the capitalist system is to be the friend of society and not its enemy it needs to recover both its moral and human spirit. This lecture will try to determine how ethics can once again be restored seamlessly to its place in commercial life. It will also look at the human and behavioural aspect of decision making.

## Lectures

1. [Doing good by doing well: Re-defining moral capitalism](https://invisiblenetwork.ai/learn/gresham/doing-good-doing-well-re-defining-moral-capitalism/874aa78dc24e) (YouTube)